π Core Information
πΉ Job Title: SEO Specialist
πΉ Company: Hire Overseas
πΉ Location: Philippines (Remote)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: July 15, 2025
πΉ Experience Level: 5-10 years
πΉ Remote Status: 100% Remote - Global
π Job Overview
Key aspects of this role include:
- Developing and executing SEO strategies tailored for real estate websites and market dynamics
- Creating and optimizing content focused on real estate topics, local markets, and buyer/seller journeys
- Collaborating with real estate professionals to understand market trends and content opportunities
- Driving meaningful business impact through qualified lead generation
ASSUMPTION: This role requires a deep understanding of both SEO fundamentals and the unique challenges of property marketing. The ideal candidate will have a proven track record in driving organic traffic and leads in the real estate industry.
π Key Responsibilities
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Develop and execute SEO strategies specifically tailored for real estate websites and market dynamics
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Create and optimize content focused on real estate topics, local markets, and buyer/seller journeys
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Conduct keyword research targeting real estate-specific terms, local market searches, and property types
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Optimize property listings and real estate pages for maximum search visibility
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Implement local SEO strategies to capture geo-targeted real estate searches
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Perform technical SEO audits and optimize site structure for real estate platforms
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Monitor and analyze organic performance using tools like Google Analytics, SEMrush, or Ahrefs
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Collaborate with real estate professionals to understand market trends and content opportunities
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Stay current with real estate industry trends and search behavior patterns
ASSUMPTION: The responsibilities listed above are specific to the real estate industry and require a unique blend of SEO expertise and real estate market knowledge.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: At least 5-10 years of experience in SEO, with a proven track record in the real estate industry
Required Skills:
- Proven SEO expertise with a track record of driving organic traffic and lead generation
- Strong content strategy skills with the ability to create compelling real estate-focused content
- Local SEO experience and understanding of geo-targeted search optimization
- Analytical mindset with experience using SEO tools and performance tracking
- Understanding of real estate buyer behavior and property search patterns
- Excellent written English for creating high-quality, engaging content
- Self-motivated and able to work independently across different time zones
- Detail-oriented with strong project management and organizational skills
Preferred Skills:
- Experience with real estate-specific SEO tools and platforms
- Fluency in additional languages for targeting international markets
ASSUMPTION: Given the unique nature of this role, candidates with a strong background in both SEO and the real estate industry are most likely to succeed.
π° Compensation & Benefits
Salary Range: $50,000 - $80,000 USD per year (Based on industry standards for a mid-level SEO specialist with real estate experience)
Benefits:
- Paid in USD every 15th and 30th of the month
- Up to 14 days of paid time off annually, from day one
- Paid leave for Philippine Regular Holidays
- 100% remote β work from anywhere globally
- Flexible schedule with responsiveness during EST business hours
- Work in the dynamic real estate industry with high-value transactions
- Drive meaningful business impact through qualified lead generation
Working Hours: Full-time (40 hours per week), with a flexible schedule and responsiveness during EST business hours
ASSUMPTION: The salary range provided is an estimate based on industry standards for a mid-level SEO specialist with real estate experience. Actual compensation may vary based on factors such as experience, skills, and performance.
π Applicant Insights
π Company Context
Industry: Real Estate
Company Size: Small (Based on the remote and global nature of the role)
Founded: 2022 (Based on the company's LinkedIn profile)
Company Description:
- Hire Overseas is a global recruitment agency specializing in connecting remote talent with international companies
- The company focuses on the real estate industry, matching skilled professionals with high-value opportunities
- Hire Overseas offers a 100% remote work environment, allowing employees to work from anywhere globally
Company Specialties:
- Real Estate Recruitment
- Global Talent Acquisition
- Remote Work Solutions
Company Website: https://hireoverseas.com/
ASSUMPTION: Hire Overseas is a relatively new company, founded in 2022, with a focus on connecting remote talent with real estate opportunities worldwide.
π Role Analysis
Career Level: Mid-level SEO Specialist
Reporting Structure: This role may report directly to the client or the hiring manager, depending on the specific arrangement
Work Arrangement: 100% remote, with a flexible schedule and responsiveness during EST business hours
Growth Opportunities:
- Expanding SEO expertise to other verticals within the real estate industry
- Developing leadership skills to manage a team of SEO specialists
- Transitioning into a more strategic role, such as SEO Manager or Director
ASSUMPTION: This role offers significant growth opportunities for the right candidate, as they can expand their SEO expertise within the real estate industry and develop leadership skills.
π Location & Work Environment
Office Type: 100% Remote - No physical office
Office Location(s): Global (Candidates can work from anywhere)
Geographic Context:
- The Philippines is located in Southeast Asia, with a tropical marine climate and a rich cultural heritage
- The country has a strong English proficiency, making it an attractive location for remote work
- The time zone is Asia/Manila (UTC+8), which overlaps with many major markets, including the United States and Europe
Work Schedule: Full-time (40 hours per week), with a flexible schedule and responsiveness during EST business hours
ASSUMPTION: The remote work environment allows for a high degree of flexibility and work-life balance, while also providing access to a global talent pool.
πΌ Interview & Application Insights
Typical Process:
- Initial Application - Submit your application and complete prequalifying questions
- Video Introduction - Record a brief one-way video introduction to showcase your communication skills
- Role-Specific Assessment - Complete a homework assignment tailored to the position (if applicable)
- Recruitment Interview - Initial screening with the talent team
- Executive Interview - Meet with senior leadership to discuss role alignment
- Client Interview - Final interview with the client team you'd be supporting
- Job Offer - Successful candidates receive a formal offer to join the team
Key Assessment Areas:
- SEO expertise and real estate industry knowledge
- Content creation and strategy skills
- Analytical mindset and performance tracking
- Communication skills and cultural fit
Application Tips:
- Highlight your real estate industry experience and SEO success stories in your resume
- Tailor your cover letter to demonstrate your understanding of the unique challenges and opportunities in property marketing
- Prepare for interview questions that assess your knowledge of real estate buyer behavior and search patterns
ATS Keywords: SEO, Real Estate, Content Strategy, Local SEO, Keyword Research, Technical SEO, Analytical Skills, Communication Skills, Project Management, Organizational Skills
ASSUMPTION: The application process is designed to evaluate candidates' fit for the role while providing insights into the company culture and expectations.
π οΈ Tools & Technologies
- SEMrush or Ahrefs (for keyword research and performance tracking)
- Google Analytics (for website analytics and performance monitoring)
- Real estate-specific SEO tools and platforms (if applicable)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the client and the real estate market being targeted.
π Cultural Fit Considerations
Company Values:
- Global Perspective
- Expertise in Real Estate
- Customer-Centric Approach
Work Style:
- Self-motivated and able to work independently
- Detail-oriented with strong project management and organizational skills
- Responsive during EST business hours while maintaining a flexible schedule
Self-Assessment Questions:
- Do you have a strong understanding of real estate buyer behavior and property search patterns?
- Are you comfortable working independently and managing your own time effectively?
- Do you have experience creating high-quality, engaging content for real estate topics?
ASSUMPTION: The ideal candidate for this role will have a strong cultural fit with the company's global perspective, expertise in real estate, and customer-centric approach.
β οΈ Potential Challenges
- Managing multiple time zones and coordinating with clients and team members globally
- Staying current with real estate industry trends and search behavior patterns
- Balancing the need for responsiveness during EST business hours with a flexible schedule
- Adapting to the unique SEO challenges and opportunities in different real estate markets
ASSUMPTION: The potential challenges in this role are primarily related to the global nature of the work and the need to adapt to different real estate markets.
π Similar Roles Comparison
- This role is similar to other SEO Specialist positions, but with a focus on the real estate industry and a global remote work environment
- Compared to other real estate marketing roles, this position has a stronger emphasis on SEO and content strategy
- Career paths for this role may include expanding SEO expertise to other verticals, developing leadership skills, or transitioning into a more strategic role
ASSUMPTION: While this role shares similarities with other SEO Specialist positions, its focus on the real estate industry and global remote work environment sets it apart.
π Sample Projects
- Conducting keyword research for a real estate client targeting the United States market
- Optimizing property listings and real estate pages for a client in the Asia-Pacific region
- Creating a content strategy for a real estate developer launching a new project in Europe
ASSUMPTION: The sample projects listed above are intended to provide a sense of the types of tasks and responsibilities associated with this role.
β Key Questions to Ask During Interview
- Can you describe the real estate market and target audience for the client I would be supporting?
- How does the company support remote employees and foster a collaborative work environment?
- What are the key performance indicators (KPIs) used to measure success in this role?
- How does the company approach professional development and growth opportunities for employees?
- What is the typical onboarding process for new employees in this role?
ASSUMPTION: The key questions listed above are designed to help candidates better understand the role, the company, and the work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your real estate industry experience and SEO success stories
- Write a cover letter that demonstrates your understanding of the unique challenges and opportunities in property marketing
- Prepare for interview questions that assess your knowledge of real estate buyer behavior and search patterns
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.