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SEO Specialist

Fiverr
Full-time
On-site
Tel Aviv-Yafo, Tel Aviv, Israel
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: SEO Specialist

πŸ”Ή Company: Fiverr

πŸ”Ή Location: Tel Aviv-Yafo, Tel Aviv, Israel

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 23, 2025

πŸ”Ή Experience Level: Mid-level (2-5 years)

πŸ”Ή Remote Status: On-site (Remote OK)

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing SEO strategies to drive organic growth
  • Collaborating with cross-functional teams to ensure SEO best practices
  • Analyzing data to make informed decisions and optimize performance
  • Staying updated with the latest SEO trends and tools

ASSUMPTION: This role requires a balance of technical SEO skills, data analysis, and team collaboration. The ideal candidate will be comfortable working with various teams and tools to drive results.

πŸ“‹ Key Responsibilities

βœ… Collaborate with SEO team members to develop and execute effective strategies and tactics

βœ… Develop, manage, and optimize SEO strategies to improve organic search engine performance

βœ… Monitor and analyze multiple datasets to make data-driven decisions

βœ… Work with Product, Development, and Marketing teams to ensure correct implementation of SEO recommendations and best practices

βœ… Stay up-to-date with the latest tools, trends, and changes with SEO and major search engines, adapting strategies as necessary

ASSUMPTION: This role involves a mix of strategic planning, hands-on implementation, and continuous learning to stay ahead of SEO trends.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 3+ years of SEO experience with an international e-commerce/online company

Required Skills:

  • Thorough knowledge of search ranking factors, key algorithm updates, and core web vitals
  • Highly familiar with GenAI as it relates to SEO
  • Proficiency in web analytics tools, keyword tools, and SEO tools
  • Excellent analytical skills, the ability to interpret data and trends along with meticulous attention to detail
  • Knowledge of HTML, CSS, and JavaScript as they relate to SEO
  • A team player with excellent written and oral communication skills

Preferred Skills:

  • Experience with international SEO campaigns
  • Fluency in additional languages

ASSUMPTION: While the job listing doesn't specify preferred qualifications, experience with international SEO campaigns and fluency in additional languages could be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is typically $60,000 - $90,000 per year, depending on experience and performance. This is an estimate based on industry standards for SEO Specialist roles in Tel Aviv.

Benefits:

  • Health, dental, and vision insurance
  • 401(k) matching
  • Flexible work arrangements
  • Employee stock options

Working Hours: Full-time (40 hours/week), with flexible scheduling

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Fiverr operates in the online marketplace and freelance services industry, connecting businesses with freelance talent globally.

Company Size: Fiverr is a mid-sized company with 501-1,000 employees, providing a structured yet dynamic work environment.

Founded: Fiverr was founded in 2010 and has since grown to become a leading global platform for freelance services.

Company Description:

  • Fiverr is a global platform connecting businesses with freelance talent in the simplest way possible.
  • The company offers a wide range of services, from graphic design and digital marketing to programming and writing.
  • Fiverr's mission is to change how the world works together by providing a platform that empowers freelancers and businesses alike.

Company Specialties:

  • Gigs (fixed-price services)
  • Online marketplace
  • Services (hourly and project-based work)
  • Crowd economy
  • E-commerce

Company Website: http://fiverr.com

ASSUMPTION: Fiverr's unique business model and global presence provide ample opportunities for growth and learning within the SEO Specialist role.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The SEO Specialist will report directly to the SEO Manager and collaborate with cross-functional teams, including Product, Development, and Marketing.

Work Arrangement: This role is on-site in Tel Aviv, with remote work options available.

Growth Opportunities:

  • Advancement to Senior SEO Specialist or SEO Manager roles
  • Expanding SEO expertise to other areas of digital marketing
  • Potential to work on international SEO campaigns and gain global experience

ASSUMPTION: With Fiverr's global presence and diverse service offerings, there are ample opportunities for growth and learning within the SEO Specialist role.

🌍 Location & Work Environment

Office Type: Fiverr's Tel Aviv office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): 8 Eliezer Kaplan Street, Tel Aviv, Israel

Geographic Context:

  • Tel Aviv is a vibrant, multicultural city known for its beaches, nightlife, and startup ecosystem.
  • The cost of living in Tel Aviv is relatively high compared to other cities in Israel.
  • Tel Aviv has a Mediterranean climate, with mild winters and hot, dry summers.

Work Schedule: The standard workweek is Monday to Friday, with flexible scheduling options available.

ASSUMPTION: Working in Tel Aviv offers a unique blend of cultural experiences and professional opportunities, with a dynamic and diverse work environment at Fiverr.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call with the Hiring Manager
  • Technical SEO assessment
  • Final interview with the SEO Manager and/or other team members
  • Job offer and onboarding

Key Assessment Areas:

  • SEO knowledge and skills
  • Data analysis and interpretation
  • Communication and teamwork
  • Problem-solving and critical thinking

Application Tips:

  • Tailor your resume to highlight relevant SEO experience and skills
  • Prepare for the technical SEO assessment by brushing up on your knowledge of search ranking factors, algorithm updates, and core web vitals
  • Showcase your data analysis skills and provide examples of how you've used data to drive SEO performance in previous roles

ATS Keywords: SEO, data analysis, web analytics, keyword research, HTML, CSS, JavaScript, team collaboration, communication, creativity, attention to detail, GenAI, search ranking factors, algorithm updates, core web vitals

ASSUMPTION: Fiverr's application process is designed to assess both technical SEO skills and cultural fit, with a focus on data-driven decision-making and team collaboration.

πŸ› οΈ Tools & Technologies

  • SEMrush or Ahrefs
  • Google Analytics
  • Google Search Console
  • Screaming Frog
  • MozBar
  • GenAI tools (e.g., Copy.ai, Frase.io)

ASSUMPTION: The SEO Specialist will be expected to use a variety of tools to monitor, analyze, and optimize SEO performance, with a focus on data-driven decision-making.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Empowerment
  • Simplicity
  • Integrity
  • Collaboration
  • Innovation

Work Style:

  • Data-driven
  • Collaborative
  • Adaptable
  • Creative
  • Results-oriented

Self-Assessment Questions:

  • How do you stay organized and manage multiple projects simultaneously?
  • Can you provide an example of a time when you used data to drive SEO performance?
  • How do you approach learning new SEO tools and trends?

ASSUMPTION: Fiverr values candidates who are data-driven, collaborative, and adaptable, with a strong focus on results and continuous learning.

⚠️ Potential Challenges

  • Keeping up with the fast-paced nature of SEO and the constant evolution of search engine algorithms
  • Managing multiple projects and priorities simultaneously
  • Working with cross-functional teams and balancing competing priorities
  • Adapting to a dynamic work environment and embracing change

ASSUMPTION: The SEO Specialist role at Fiverr presents unique challenges that require strong organizational skills, adaptability, and a results-driven mindset.

πŸ“ˆ Similar Roles Comparison

  • Compared to other SEO Specialist roles, this position offers the opportunity to work on a global online marketplace with a diverse range of services
  • Fiverr's focus on data-driven decision-making sets it apart from other companies in the industry
  • This role provides ample opportunities for growth and learning, with the potential to advance to Senior SEO Specialist or SEO Manager roles

ASSUMPTION: The SEO Specialist role at Fiverr offers unique opportunities for growth and learning, with a focus on data-driven decision-making and a global online marketplace.

πŸ“ Sample Projects

  • Conducting a comprehensive SEO audit of Fiverr's website and implementing recommended changes to improve organic search performance
  • Developing and executing an international SEO strategy to expand Fiverr's reach into new markets
  • Analyzing competitor SEO strategies and identifying opportunities to differentiate Fiverr's offerings and gain market share

ASSUMPTION: The SEO Specialist will be expected to work on a variety of projects, from technical SEO audits to strategic planning and execution, to drive organic search performance and growth.

❓ Key Questions to Ask During Interview

  • How does Fiverr approach SEO strategy and execution on a global scale?
  • Can you describe the team structure and how the SEO team collaborates with other departments?
  • How does Fiverr support the professional development and growth of its SEO team members?
  • What are the biggest challenges facing the SEO team currently, and how can this role help address them?
  • How does Fiverr measure the success of its SEO efforts, and what key performance indicators (KPIs) are most important?

ASSUMPTION: Asking insightful questions during the interview process demonstrates a strong interest in the role and a commitment to understanding Fiverr's unique approach to SEO.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant SEO experience and skills
  • Prepare for the technical SEO assessment by brushing up on your knowledge of search ranking factors, algorithm updates, and core web vitals
  • Showcase your data analysis skills and provide examples of how you've used data to drive SEO performance in previous roles
  • Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.