- Job Title: SEO Specialist
- Company: Acquire BPO
- Location: Pasig City, Philippines
- Job Type: Full-Time
- Category: Marketing
- Date Posted: May 12, 2025
- Experience Level: Intermediate (2-5 years)
- Remote Status: On-site (Remote OK for specific locations)
π Job Overview
Key aspects of this role include:
- Developing and executing SEO strategies aligned with business goals
- Conducting keyword research and competitive analysis
- Optimizing on-page and off-page SEO to improve search engine rankings
- Creating and managing SEO-optimized content across web and digital platforms
- Monitoring performance metrics and providing regular reports with insights and recommendations
*ASSUMPTION:* This role requires a strong understanding of SEO principles and hands-on experience with SEO tools. Familiarity with the local market and trends in the Philippines is a plus.
π Key Responsibilities
- β Develop and execute SEO strategies aligned with business goals
- β Conduct keyword research, competitive analysis, and identify content opportunities
- β Optimize on-page and off-page SEO to improve search engine rankings
- β Create and manage SEO-optimized content across web and digital platforms
- β Monitor performance metrics and provide regular reports with insights and recommendations
- β Collaborate with marketing teams to align SEO with broader campaigns
- β Stay up-to-date with SEO trends, algorithm updates, and best practices
- β Utilize tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs
- β Implement improvements based on data analysis and technical audits
*ASSUMPTION:* This role requires strong analytical and data interpretation skills, as well as excellent written and verbal communication skills.
π― Required Qualifications
- Education: Bachelor's degree in Marketing, Communications, or a related field
- Experience: Proven experience as an SEO Specialist or similar role (2-5 years)
- Required Skills:
- Strong understanding of search engine algorithms and ranking factors
- Experience with tools such as Google Analytics, Ahrefs, SEMrush, and Google Search Console
- Familiarity with CMS platforms like WordPress and technical SEO fundamentals
- Preferred Skills:
- Familiarity with the local market and trends in the Philippines
- Experience with content management systems and digital marketing strategies
*ASSUMPTION:* This role requires a candidate with a proven track record in SEO and a strong understanding of SEO principles. Familiarity with the local market and trends in the Philippines is a plus.
π° Compensation & Benefits
- Salary Range: PHP 40,000 - 60,000 per month (Estimated based on market research for intermediate SEO roles in the Philippines)
- Benefits:
- HMO coverage for you and your family
- Yearly Kick-Off Parties with major giveaways
- Be recognized through our βValue Awardsβ
- Internal promotions and career growth opportunities
- Access to 2,700+ leadership courses
- Working Hours: 40 hours per week, with flexible work arrangements available for certain locations
*ASSUMPTION:* The salary range is estimated based on market research for intermediate SEO roles in the Philippines. Actual salary may vary based on experience and performance.
π Applicant Insights
π Company Context
- Industry: Business Process Outsourcing (BPO)
- Company Size: 5,001-10,000 employees
- Founded: 2005
- Company Description: Acquire BPO is an award-winning global outsourcer providing contact center and back office services to global clients. They operate delivery centers in Australia, the Dominican Republic, the Philippines, and the United States.
- Company Specialties: Sales, Technical Support, Customer Service, Call Center, Collections and Forbearance, Accounting, Marketing Services, and Back Office
*ASSUMPTION:* Acquire BPO is a well-established BPO company with a strong global presence. They offer a vibrant, inclusive, and engaging work environment with a focus on employee growth and development.
π Role Analysis
- Career Level: Intermediate (2-5 years)
- Reporting Structure: This role reports directly to the Marketing Manager
- Work Arrangement: On-site (Remote OK for specific locations)
- Growth Opportunities: Internal promotions and career growth opportunities are available
*ASSUMPTION:* This role offers opportunities for career growth and development within the company. The reporting structure may vary depending on the specific location and team size.
π Location & Work Environment
- Office Type: Modern, collaborative office spaces with a vibrant atmosphere
- Office Location(s): Pasig City, Philippines (with additional offices in Australia, the Dominican Republic, and the United States)
- Geographic Context: Pasig City is a bustling urban area with a mix of commercial and residential developments. It is known for its vibrant nightlife, shopping centers, and restaurants.
- Work Schedule: Standard office hours with flexible work arrangements available for certain locations
*ASSUMPTION:* The work environment at Acquire BPO is dynamic and collaborative, with a focus on employee engagement and teamwork.
πΌ Interview & Application Insights
- Typical Process: Online application submission β Phone/Video screening β Technical assessment β Final interview with hiring manager β Job offer
- Key Assessment Areas: SEO knowledge and skills, analytical thinking, communication skills, cultural fit
- Application Tips:
- Tailor your resume and cover letter to highlight your SEO experience and relevant skills
- Showcase your understanding of the local market and trends in the Philippines
- Prepare for technical assessments by brushing up on your SEO knowledge and tools
*ASSUMPTION:* The interview process at Acquire BPO is designed to assess your technical skills and cultural fit. Being prepared and demonstrating your understanding of the local market can help you stand out.
π οΈ Tools & Technologies
- Google Analytics
- Google Search Console
- SEMrush
- Ahrefs
- WordPress
- Other relevant SEO tools and platforms
*ASSUMPTION:* Familiarity with these tools and platforms is essential for success in this role. Candidates should be comfortable learning and using new tools as needed.
π Cultural Fit Considerations
- Company Values: Collaboration, Impact, Passion, Transparency
- Work Style: Dynamic, collaborative, innovative, data-driven
- Self-Assessment Questions:
- How do you demonstrate collaboration and teamwork in your daily work?
- How do you stay up-to-date with the latest SEO trends and algorithm updates?
- How do you approach data analysis and interpretation to drive informed decision-making?
*ASSUMPTION:* Acquire BPO values employees who are collaborative, innovative, and data-driven. Demonstrating a strong fit with these values and work styles can help you succeed in this role.
β οΈ Potential Challenges
- Keeping up with the fast-paced nature of SEO and algorithm updates
- Balancing multiple projects and deadlines
- Collaborating effectively with cross-functional teams
- Adapting to a dynamic work environment with a focus on continuous improvement
*ASSUMPTION:* These challenges can be overcome with strong communication skills, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Comparison with SEO Specialist roles in other companies: This role offers a competitive salary range and benefits package, with opportunities for career growth and development. The work environment is dynamic and collaborative, with a focus on employee engagement and teamwork.
- Industry-specific context: The BPO industry in the Philippines is competitive and fast-paced, with a strong focus on innovation and continuous improvement.
- Career path comparison: This role offers opportunities for career growth and development within the company, with potential paths to management or specialist roles.
*ASSUMPTION:* This role offers a competitive salary range and benefits package, with opportunities for career growth and development. The work environment is dynamic and collaborative, with a focus on employee engagement and teamwork.
π Sample Projects
- Conducting a comprehensive SEO audit of the company's website and digital platforms
- Developing and executing a targeted SEO campaign to improve organic traffic and lead generation
- Creating and optimizing SEO-optimized content for the company's blog and social media channels
- Monitoring and analyzing SEO performance metrics to identify trends and opportunities for improvement
*ASSUMPTION:* These sample projects are designed to showcase the skills and knowledge required for success in this role. Candidates should be prepared to discuss their experience with similar projects and tasks.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the company?
- What are the biggest challenges facing the SEO team currently, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What is the typical career path for an SEO Specialist in this company?
- How does the company approach collaboration and teamwork across different departments and locations?
*ASSUMPTION:* These questions are designed to help candidates better understand the role, the company, and the work environment. Asking thoughtful questions can help demonstrate your interest and engagement in the role.
π Next Steps for Applicants
To apply for this position:
- Submit your application through [this link](https://acquirebpo.wd102.myworkdayjobs.com/Acquire/job/Pasig-City/SEO-Specialist_R10478)
- Tailor your resume and cover letter to highlight your SEO experience and relevant skills
- Prepare for technical assessments by brushing up on your SEO knowledge and tools
- Follow up with the hiring manager within one week of submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.