SEO Specialist Outreach (m/f/d)

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📌 Core Information

🔹 Job Title: SEO Specialist Outreach (m/f/d)

🔹 Company: SIXT

🔹 Location: Lisbon, Lisboa, Portugal

🔹 Job Type: On-site

🔹 Category: SEO & Content Marketing

🔹 Date Posted: Wed Apr 02 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Identifying and researching websites for potential partnerships
• Creating and implementing personalized outreach strategies
• Managing and optimizing existing partnerships
• Collaborating with internal teams for effective strategy execution

ASSUMPTION: The job will require a proactive approach to networking and relationship building due to the nature of outreach and SEO.

📋 Key Responsibilities

✅ Identify and research relevant websites for partnerships that align with SIXT's brand goals.

✅ Conduct outreach to key decision-makers with personalized strategies.

✅ Monitor and manage existing partnerships for effectiveness and issue resolution.

✅ Create and present KPI reports monthly to track success and performance.

✅ Assist with quality checks to ensure SEO compliance with industry standards.

✅ Collaborate with internal teams to enhance outreach strategies.

ASSUMPTION: Responsibilities will extend to regular cooperation with marketing and analytics teams for creating unified strategies.

🎯 Required Qualifications

Education: Not specified

Experience: Proven experience in outreach, outbound sales, or lead generation, with a track record of successful collaborations

Required Skills:

• Strong negotiation and relationship-building skills
• Fluency in English and Spanish
• Familiarity with SEO tools like Ahrefs, Link Research Tools, Majestic

Preferred Skills:

• Working knowledge of additional languages
• Experience with analytics software for performance analysis

ASSUMPTION: Candidates are expected to demonstrate both technical and soft skills to excel in a dynamic work environment.

💰 Compensation & Benefits

Salary Range: Not specified

Benefits:

• 28 days of vacation, plus extra days for birthday and volunteering
• Hybrid working model with flexible hours and no dress code
• Discounts on SIXT services and partner offers
• Private health insurance
• Participation in training programs

Working Hours: 40 hours per week with flexibility

ASSUMPTION: Compensation is competitive and aligned with industry standards, with a strong emphasis on employee well-being and professional growth.

📌 Applicant Insights

🔍 Company Context

Industry: Travel Arrangements

Company Size: 5,001-10,000 employees, representing a robust global presence

Founded: 1912

Company Description:

• Leading provider of international mobility services
• Innovative and technology-driven with strong market growth
• Offers integrated solutions across rental, sharing, and subscription services

Company Specialties:

• Car rental and sharing
• Mobility services
• Digitization

Company Website: http://www.sixt.com

ASSUMPTION: SIXT's extensive global network and innovative services offer broad opportunities for growth and learning within the company.

📊 Role Analysis

Career Level: Mid-level position suitable for seasoned professionals

Reporting Structure: Likely reporting to a senior marketing or digital strategy manager

Work Arrangement: Hybrid model providing both office and remote work options

Growth Opportunities:

• Progression into senior SEO or partnerships roles
• Opportunity to lead larger projects and teams
• Continuous learning via training programs

ASSUMPTION: The role offers significant growth potential within both the local and global SIXT organizational structure.

🌍 Location & Work Environment

Office Type: Modern office equipped with necessary technical infrastructure

Office Location(s): Located in Lisbon, a vibrant city with a growing tech community

Geographic Context:

• Rich cultural heritage and dynamic lifestyle
• Central location with excellent transport links
• Proximity to key European markets

Work Schedule: Flexible work hours allowing for a balanced lifestyle

ASSUMPTION: The work environment is conducive to collaboration and innovation, essential for outreach activities.

💼 Interview & Application Insights

Typical Process:

• Initial application screening
• Phone interview
• Technical assessment
• Final in-person or video interview

Key Assessment Areas:

• SEO knowledge and practical application
• Communication and negotiation skills
• Cultural fit within SIXT

Application Tips:

• Highlight relevant SEO and outreach experience
• Showcase successful partnerships and negotiations
• Emphasize language skills and cross-cultural communication

ATS Keywords: SEO Outreach, Link Building, Strategic Partnerships, Ahrefs, Majestic

ASSUMPTION: Assumed emphasis on both technical SEO abilities and interpersonal skills to successfully navigate through the interview process.

🛠️ Tools & Technologies

• Ahrefs for backlink analysis and strategy formulation
• Link Research Tools for monitoring and improving link quality
• Majestic for understanding the authority and influence of webpages

ASSUMPTION: Familiarity with these tools is presumed essential for managing and analyzing outreach strategies effectively.

👔 Cultural Fit Considerations

Company Values:

• Entrepreneurship and innovation
• Commitment to customer satisfaction
• Collaboration and diversity

Work Style:

• Team-oriented with a focus on collaborative success
• Adaptive to change and new challenges
• Proactive and self-driven work ethic

Self-Assessment Questions:

• How do you approach building new partnerships?
• What strategies do you use to ensure successful outreach?
• Can you provide examples of effective SEO initiatives you've led?

ASSUMPTION: The company culture likely values proactive, adaptable individuals who thrive in dynamic environments.

⚠️ Potential Challenges

• Maintaining effective communication across different time zones
• Adapting to rapidly changing digital marketing trends
• Navigating cross-cultural business interactions
• Balancing multiple projects simultaneously

ASSUMPTION: Challenges involve both technical skill adaptation and relationship management across diverse markets.

📈 Similar Roles Comparison

• SEO Outreach roles generally demand strong networking and analytical skills.
• Positions often focus on digital marketing synergy across platforms.
• Competitive analysis and strategic communication are key components.

ASSUMPTION: Roles with a similar focus on outreach require a balance of technical knowledge and soft skills.

📝 Sample Projects

• Developing an outreach campaign for a new product launch
• Creating a backlink strategy to increase domain authority
• Collaborating with influencers for a cross-promotional effort

ASSUMPTION: Projects typically involve various aspects of strategic planning, collaboration, and execution.

❓ Key Questions to Ask During Interview

• What metrics define success for this role?
• How does the outreach team integrate with other departments?
• What are the most immediate challenges facing the outreach strategy?
• What opportunities exist for professional development in this role?
• How does SIXT plan to innovate in terms of digital partnerships?

ASSUMPTION: Assumed questions will revolve around role objectives, team dynamics, and growth opportunities within the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Ensure your resume highlights relevant SEO and outreach experience
• Prepare examples of successful partnerships and negotiations
• Get ready for both technical and behavioral interviews
• Research about SIXT’s innovation strategies in the mobility sector

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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