📌 Core Information
🔹 Job Title: Service Portfolio Marketing Manager
🔹 Company: Unit4
🔹 Location: London, UK
🔹 Job Type: Full-time
🔹 Category: Software Development
🔹 Date Posted: 2025-06-04
🔹 Experience Level: 5+ years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Defining and positioning Unit4's services portfolio to drive customer value and growth
- Collaborating cross-functionally with marketing, enablement, and GTM teams to support services sales growth
- Serving as a subject matter expert for sales teams on behalf of Customer Success
- Translating Customer Success strategy and services product roadmaps into actionable GTM initiatives
ASSUMPTION: This role requires a strategic mindset with a strong focus on execution, as well as excellent communication skills to work effectively with various teams.
📋 Key Responsibilities
✅ Translate Customer Success strategy and services product roadmaps into actionable GTM initiatives
✅ Collaborate with marketing, enablement, and GTM teams to support services sales growth
✅ Serve as a subject matter expert for sales teams on behalf of Customer Success
✅ Position Unit4's services portfolio as part of an end-to-end solution approach across products, industries, and personas
✅ Equip frontline teams with value-based narratives, playbooks, case studies, and competitive positioning tailored to verticals
✅ Lead or support field enablement sessions as needed
✅ Provide ongoing insights to the GTM Strategy team on pipeline health, product/market fit, and vertical adoption trends
✅ Advocate for the unique needs of Customer Success across internal teams, including Product, Marketing, and Sales
✅ Work closely with the Competitive Analysis function to align on insights and learnings to be applied to the portfolio/positioning/enablement
✅ Generate buy-in and involvement into the Communities of Practice construct to encourage frontline teams to feedback and contribute with direct knowledge to the continuous improvement of the Customer Success offerings
ASSUMPTION: This role involves a mix of strategic planning, cross-functional collaboration, and field execution, with a focus on driving services sales growth and customer success.
🎯 Required Qualifications
Education: Bachelor's degree in Business, Marketing, or a related field
Experience: 5+ years of experience in SaaS roles (Sales, Presales, Strategy, Product Marketing, or Professional Services)
Required Skills:
- Deep knowledge of Customer Success or post-sale SaaS services functions
- Strong business acumen and understanding of SaaS growth levers
- Proven ability to work cross-functionally and influence without authority
- Strong written and verbal communication skills
- Strategic thinker who can also execute in a fast-paced environment
- Strong organizational and time management skills
Preferred Skills:
- Sales experience, with direct Services Sales experience providing a strong advantage
- Familiarity with constructing and/or positioning SaaS-specific service offerings
- Change management experience, with the ability to drive organizational adoption
ASSUMPTION: Candidates should have a strong background in SaaS and Customer Success, with a proven track record of driving growth and collaborating effectively with cross-functional teams.
💰 Compensation & Benefits
Salary Range: £70,000 - £90,000 per annum (Based on industry standards for a Senior Marketing Manager role in London)
Benefits:
- Uncapped Time Off
- Remote Working Opportunities
- Global Wellbeing Days
- Commitment to Sustainability
- Safe and Inclusive Working Environment
Working Hours: Full-time (40 hours per week) with flexible hours and occasional global travel
ASSUMPTION: The salary range is estimated based on industry standards for a Senior Marketing Manager role in London, with consideration for the required experience level and the specific responsibilities of this position.
📌 Applicant Insights
🔍 Company Context
Industry: Software Development, specifically Enterprise Resource Planning (ERP) solutions for mid-market organizations
Company Size: 1,001-5,000 employees (Medium to Large)
Founded: 1984 (as Agresso, rebranded as Unit4 in 2014)
Company Description:
- Unit4's next-generation ERP solutions power many of the world's mid-market organizations
- Bringing together the capabilities of Financials, Procurement, Project Management, HR, and FP&A to share real-time information and deliver greater insights
- Believes that people-centric organizations do great things when their people can do great work
Company Specialties:
- Enterprise Resource Planning
- Human Capital Management
- Financial Management
- Consolidation & Cash
- Financial Audit
- Shared Services
- On-demand applications
- Environmental Performance Management
- Student Management
- Professional Services Automation
- Financial Planning & Analysis
- ERP for specific industries (Public Sector, Nonprofit, Higher Education)
Company Website: www.unit4.com
ASSUMPTION: Unit4 is a well-established company in the ERP software space, with a strong focus on people-centric organizations and delivering great work.
📊 Role Analysis
Career Level: Senior Marketing Manager
Reporting Structure: This role reports directly to the Head of Services Portfolio Management
Work Arrangement: Remote OK, with flexible hours and occasional global travel
Growth Opportunities:
- Potential to grow into a leadership role within the Services Portfolio Management team
- Opportunities to expand skills and knowledge in SaaS, Customer Success, and marketing
- Possibility to work on strategic projects and initiatives that drive significant business impact
ASSUMPTION: This role offers strong growth potential for the right candidate, with opportunities to develop leadership skills and make a significant impact on the business.
🌍 Location & Work Environment
Office Type: Remote-first with occasional global travel
Office Location(s): London, UK (with global offices in various locations)
Geographic Context:
- London is a major global city with a thriving tech industry
- Home to Unit4's European headquarters
- Offers a multicultural environment with a wide range of amenities and attractions
Work Schedule: Full-time (40 hours per week) with flexible hours and occasional global travel
ASSUMPTION: The remote-first work environment offers flexibility and work-life balance, while occasional global travel provides opportunities to engage with teams and customers worldwide.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the HR team
- Technical assessment or case study presentation
- Final-round interviews with the hiring manager and other stakeholders
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Cross-functional collaboration and communication skills
- Understanding of SaaS, Customer Success, and marketing
- Cultural fit with Unit4's values and work environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and experience with SaaS, Customer Success, and marketing
- Be ready to discuss your approach to strategic planning, cross-functional collaboration, and field execution
ATS Keywords: SaaS, Customer Success, Marketing, Strategic Planning, Cross-Functional Collaboration, Field Execution, ERP, Enterprise Software, People-Centric Organizations
ASSUMPTION: The interview process will focus on assessing your strategic thinking, cross-functional collaboration, and industry-specific knowledge, as well as your cultural fit with Unit4.
🛠️ Tools & Technologies
- ERP systems or SaaS platforms
- Customer lifecycle management
- Data analysis tools, AI-driven analytics, and business intelligence platforms
- Project management and collaboration tools (e.g., Asana, Jira, Microsoft Teams)
ASSUMPTION: This role requires proficiency in ERP systems, customer lifecycle management, and data analysis tools, as well as experience with project management and collaboration tools.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric
- Innovative
- Collaborative
- Flexible
- Inclusive
Work Style:
- Agile and adaptable
- Focused on delivering results and driving growth
- Collaborative and team-oriented
- Open and transparent communication
Self-Assessment Questions:
- Do you align with Unit4's customer-centric approach and commitment to innovation?
- Are you comfortable working in a fast-paced, agile environment and collaborating with cross-functional teams?
- Do you thrive in a results-driven culture that focuses on delivering growth and driving customer success?
ASSUMPTION: Unit4 values candidates who are customer-centric, innovative, collaborative, flexible, and inclusive, with a strong work ethic and a focus on delivering results.
⚠️ Potential Challenges
- Occasional global travel may be required, which could disrupt personal schedules and routines
- Working in a fast-paced, agile environment may present challenges for those who prefer a more structured or predictable work environment
- Collaborating with cross-functional teams may require additional communication and coordination efforts
- Driving services sales growth and customer success may involve navigating competitive market dynamics and addressing customer challenges
ASSUMPTION: While this role offers many exciting opportunities, candidates should be prepared to manage occasional global travel, work in a fast-paced environment, and collaborate effectively with cross-functional teams to drive services sales growth and customer success.
📈 Similar Roles Comparison
- This role is unique in its focus on defining, creating, and positioning Unit4's services portfolio to drive customer value and growth
- Unlike traditional marketing roles, this position requires a strong understanding of Customer Success and SaaS services functions
- Career progression may involve moving into a leadership role within the Services Portfolio Management team or expanding into other areas of the business
ASSUMPTION: This role offers a unique opportunity to work at the intersection of marketing, Customer Success, and SaaS services functions, with potential for career growth and development within Unit4.
📝 Sample Projects
- Developing a go-to-market strategy for a new services offering
- Conducting market research to identify customer needs and preferences for services
- Creating value-based narratives and playbooks for sales teams to position Unit4's services portfolio
- Collaborating with product marketing and demand generation teams to drive services pipeline growth
ASSUMPTION: This role involves a mix of strategic planning, market research, and content creation, with a focus on driving services sales growth and customer success.
❓ Key Questions to Ask During Interview
- Can you describe the current state of the services portfolio and the strategic priorities for the next 12-24 months?
- How does this role collaborate with other teams within the Services Portfolio Management function and across the broader organization?
- What are the key challenges facing the Customer Success team, and how can this role support their growth and success?
- How does Unit4 measure and track the performance of the services portfolio, and what are the key metrics for success in this role?
- What opportunities are there for professional development and growth within the Services Portfolio Management team and across the broader organization?
ASSUMPTION: Asking these questions will help you better understand the role's priorities, challenges, and growth opportunities, as well as Unit4's approach to performance measurement and professional development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and experience with SaaS, Customer Success, and marketing
- Be ready to discuss your approach to strategic planning, cross-functional collaboration, and field execution
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
