📌 Core Information
🔹 Job Title: Shopping Writer
🔹 Company: Apartment Therapy Media
🔹 Location: New York, NY, Remote
🔹 Job Type: Full-Time
🔹 Category: Writing & Editing
🔹 Date Posted: July 1, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Remote (with on-site opportunities)
🚀 Job Overview
Key aspects of this role include:
- Creating engaging, SEO-optimized shopping content for Apartment Therapy's audience
- Driving affiliate revenue through strategic product recommendations
- Collaborating with editors and directors to track content performance and optimize strategies
- Staying up-to-date with shopping trends and industry shifts
- Contributing to social media platforms to feature products
ASSUMPTION: This role requires a strong understanding of Apartment Therapy's audience and a passion for home and lifestyle shopping to create compelling, relevant content.
📋 Key Responsibilities
✅ Research, write, and update compelling, SEO-optimized shopping content, including product roundups, gift guides, and in-depth reviews
✅ Drive affiliate revenue by serving the audience compelling products across verticals that motivate them to shop
✅ Adhere to editorial guidelines for clarity, accuracy, and sourcing, ensuring all recommendations align with Apartment Therapy’s brand standards and audience expectations
✅ Pitch and write 6-10 stories per week, often with quick turnarounds, with a clear shopping intent
✅ Visit furniture stores, showrooms, and attend relevant events as needed to offer boots-on-the-ground insights into furniture, decor, cleaning products, and more
✅ Collaborate with editors and Apartment Therapy’s Shopping Director to track content performance and optimize affiliate-driven strategies
✅ Stay ahead of shopping trends and industry shifts, pitching timely coverage angles that align with Apartment Therapy’s voice and audience interests
ASSUMPTION: This role involves a high volume of work and quick turnarounds, requiring strong time management and organizational skills.
🎯 Required Qualifications
Education: Bachelor's degree in Journalism, English, Communications, or a related field (or equivalent experience)
Experience: 1-2 years of writing editorial, commerce, and/or sponsored content, ideally within the home and lifestyle space
Required Skills:
- Proven ability to write engaging, well-structured, and data-informed shopping content
- Strong research skills and understanding of editorial standards for sourcing and fact-checking
- Experience using analytics tools such as Parse.ly, Trackonomics, and Amazon Associates to inform pitches that drive revenue and traffic
- Comfort working in a fast-paced, deadline-driven environment
- Ability to juggle multiple assignments and work collaboratively across teams
Preferred Skills:
- Experience covering major sales tentpoles, such as Black Friday, Cyber Monday, Prime Day, and more
- Familiarity with content management systems (CMS)
ASSUMPTION: While not explicitly stated, proficiency in using SEO best practices and experience with affiliate marketing platforms are likely beneficial for this role.
💰 Compensation & Benefits
Salary Range: $60,000 - $65,000 per year
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Generous paid time off
- Flexible work arrangements
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible scheduling and remote work options
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Benefits may vary based on employment status and location.
📌 Applicant Insights
🔍 Company Context
Industry: Apartment Therapy Media is a digital media company focused on life at home, with a portfolio of brands including Apartment Therapy, The Kitchn, Cubby, and Dorm Therapy.
Company Size: Apartment Therapy Media has 51-200 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: 2004, with a rich history in the home and lifestyle space
Company Description:
- Committed to teaching its audience real-life solutions to create happy, healthy homes
- Engages a monthly audience of 47 million users across platforms
- Dedicated team of over 140 professionals collaborating from various locations across the U.S. and globally
Company Specialties:
- Home decor and design
- Cooking and recipes
- Parenting and family life
- College life and dorm decor
Company Website: apartmenttherapymedia.com
ASSUMPTION: Apartment Therapy Media's focus on life at home provides ample opportunities for creativity and personal growth in the shopping writer role.
📊 Role Analysis
Career Level: Entry-level to mid-level, with opportunities for growth and advancement within the company
Reporting Structure: The Shopping Writer reports directly to the Executive Editor and works closely with the Shopping Director, Executive Home Director, and Lifestyle Director
Work Arrangement: Remote with on-site opportunities, offering flexibility and a blend of work environments
Growth Opportunities:
- Expanding responsibilities and taking on more complex projects as experience grows
- Transitioning into a senior role or specializing in a specific vertical (e.g., home decor, cleaning products)
- Exploring opportunities within Apartment Therapy Media's other brands (e.g., The Kitchn, Cubby, Dorm Therapy)
ASSUMPTION: This role offers a strong foundation in shopping content creation and the opportunity to grow within a well-established media company.
🌍 Location & Work Environment
Office Type: Apartment Therapy Media has a sunny New York City office with remote work options
Office Location(s): New York, NY, with remote team members across the U.S. and globally
Geographic Context:
- New York, NY: A vibrant and diverse city with a rich cultural scene and numerous shopping opportunities
- Remote work: Offers flexibility and the ability to work from various locations
Work Schedule: Full-time (40 hours per week), with flexible scheduling and remote work options
ASSUMPTION: The remote work option provides flexibility and the opportunity to work from various locations, while the New York City office offers a collaborative and creative work environment.
💼 Interview & Application Insights
Typical Process:
- Resume screening
- Phone or video call interview with the Hiring Manager
- Writing test or assignment
- Final interview with key team members
Key Assessment Areas:
- Writing and editing skills
- Understanding of Apartment Therapy's brand voice and audience
- Research and fact-checking abilities
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Showcase your passion for home and lifestyle shopping and your understanding of Apartment Therapy's audience
- Prepare for the writing test or assignment by familiarizing yourself with Apartment Therapy's content and brand guidelines
ATS Keywords: Shopping content, affiliate marketing, SEO optimization, home decor, lifestyle, writing, editing, research, data analysis, trend analysis, social media
ASSUMPTION: The interview process for this role is likely to be competitive, with a strong focus on writing and cultural fit.
🛠️ Tools & Technologies
- Content Management System (CMS)
- SEO optimization tools (e.g., SEMrush, Ahrefs)
- Affiliate marketing platforms (e.g., Amazon Associates, Skimlinks)
- Analytics tools (e.g., Parse.ly, Trackonomics)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools and technologies is beneficial but not always required, as training may be provided.
👔 Cultural Fit Considerations
Company Values:
- Creativity
- Collaboration
- Integrity
- Excellence
- Inclusivity
Work Style:
- Fast-paced and deadline-driven
- Collaborative and team-oriented
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you have a strong passion for home and lifestyle shopping and a deep understanding of Apartment Therapy's audience?
- Are you comfortable working in a fast-paced, deadline-driven environment and juggling multiple assignments?
- Do you thrive in a collaborative work environment and value feedback and input from team members?
ASSUMPTION: A strong cultural fit for this role involves a passion for home and lifestyle shopping, a collaborative work style, and a commitment to Apartment Therapy Media's company values.
⚠️ Potential Challenges
- Meeting tight deadlines and managing a high volume of work
- Keeping up with industry trends and shopping trends
- Ensuring the accuracy and relevance of product recommendations
- Balancing affiliate revenue goals with editorial integrity
ASSUMPTION: These challenges can be overcome with strong time management skills, a passion for the subject matter, and a commitment to Apartment Therapy's brand standards.
📈 Similar Roles Comparison
- Unlike traditional editorial roles, this position focuses primarily on shopping content and affiliate marketing
- Industry-specific context: Apartment Therapy's audience is interested in home decor, cleaning products, and lifestyle items
- Career path comparison: This role can lead to senior positions within Apartment Therapy Media or opportunities within the company's other brands
ASSUMPTION: This role offers a unique blend of editorial and commerce-focused writing, with opportunities for growth and specialization within the company.
📝 Sample Projects
- Creating a comprehensive gift guide for the holiday season, featuring products across various categories
- Writing in-depth product reviews for major appliances, such as refrigerators or washing machines
- Covering major sales events, such as Black Friday or Prime Day, and providing readers with up-to-date deals and recommendations
ASSUMPTION: These sample projects demonstrate the range of content and responsibilities for the Shopping Writer role.
❓ Key Questions to Ask During Interview
- How does the Shopping Writer role fit into Apartment Therapy's overall content strategy?
- What are the most important priorities for this role in the first 30, 60, and 90 days?
- How does Apartment Therapy Media support the professional growth and development of its employees?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does Apartment Therapy Media balance affiliate revenue goals with editorial integrity?
ASSUMPTION: These questions demonstrate a strong interest in the role and a commitment to understanding the company's priorities and culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Apartment Therapy Media careers page
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for the writing test or assignment by familiarizing yourself with Apartment Therapy's content and brand guidelines
- Follow up with the Hiring Manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
