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Small Business Senior Product Marketing Manager, CA Selling Partner Recruitment & Success

Amazon
Full-time
On-site
Seattle, Washington, United States
πŸ“¦ Product Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Small Business Senior Product Marketing Manager, CA Selling Partner Recruitment & Success

πŸ”Ή Company: Amazon

πŸ”Ή Location: Seattle, Washington, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 2, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing strategies to promote Small Businesses to customers
  • Identifying target audiences and optimizing digital assets
  • Collaborating with various teams to define new initiatives and analyze business performance
  • Thriving in a fast-paced, entrepreneurial, action-packed team with autonomy and a rapid test-learn approach

ASSUMPTION: This role requires a strong understanding of both marketing and product management, as well as the ability to work effectively with diverse teams.

πŸ“‹ Key Responsibilities

βœ… Develop and implement strategies to promote Small Businesses to customers, including identifying target audiences and optimizing digital assets

βœ… Collaborate with Product Managers, PR, Marketers, Sales, Finance, and Senior Business Leaders across CA and WW to define new initiatives and customer experiences, analyze the business, and present your vision

βœ… Work closely with various teams to define new initiatives and customer experiences, analyze the business, and present your vision

ASSUMPTION: This role requires strong communication, analytical, and project management skills to balance multiple and often conflicting priorities.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in product marketing, marketing, or a related field

Required Skills:

  • Product Marketing
  • Communication
  • Analytical Thinking
  • Project Management
  • Digital Marketing
  • Content Development
  • Audience Identification
  • Campaign Optimization
  • Collaboration
  • Strategic Planning
  • Problem Solving
  • Autonomy
  • Fast-paced Environment
  • Listening Skills
  • Tactical Execution
  • Global Mindset

Preferred Skills:

  • Experience in e-commerce or retail
  • Fluency in French or other Canadian languages

ASSUMPTION: While not explicitly stated, a master's degree in a related field may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on industry standards for a Senior Product Marketing Manager in Seattle)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) matching
  • Paid time off and holidays
  • Maternity and paternity leave
  • Employee discounts

Working Hours: Full-time, typically 40 hours per week, with flexibility for remote work

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: E-commerce and Retail

Company Size: 10,001+ employees (Enterprise)

Founded: 1994

Company Description:

  • Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking
  • The company is driven by the excitement of building technologies, inventing products, and providing services that change lives
  • Amazon's mission is to be Earth's most customer-centric company

Company Specialties:

  • E-commerce
  • Retail
  • Operations
  • Internet

Company Website: Amazon.com

ASSUMPTION: Working at Amazon offers opportunities for growth, innovation, and exposure to diverse teams and projects.

πŸ“Š Role Analysis

Career Level: Mid-level to Senior

Reporting Structure: This role reports to the Senior Manager of Small Business Marketing, CA Selling Partner Recruitment & Success

Work Arrangement: On-site, with flexibility for remote work

Growth Opportunities:

  • Potential to move into management or leadership roles
  • Opportunities to work on high-impact projects and initiatives
  • Chance to gain experience in a fast-growing, dynamic industry

ASSUMPTION: This role offers significant growth potential for the right candidate, with opportunities to learn and develop new skills.

🌍 Location & Work Environment

Office Type: Corporate headquarters with a modern, collaborative work environment

Office Location(s): Seattle, WA

Geographic Context:

  • Seattle is known for its vibrant tech industry, diverse culture, and natural beauty
  • The city offers a mix of urban and outdoor living, with easy access to mountains, forests, and water activities
  • Seattle has a moderate climate, with mild winters and warm, dry summers

Work Schedule: Monday-Friday, with flexibility for remote work

ASSUMPTION: Working in Seattle offers a unique blend of urban and outdoor living, with a strong focus on technology and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a recruiter
  • In-person or virtual interview with the hiring manager
  • Final round interview with the team

Key Assessment Areas:

  • Marketing and product management skills
  • Communication and presentation abilities
  • Analytical and problem-solving skills
  • Cultural fit and alignment with Amazon's leadership principles

Application Tips:

  • Highlight relevant marketing and product management experience
  • Demonstrate strong communication and analytical skills in your resume and cover letter
  • Showcase your ability to work effectively with diverse teams and stakeholders
  • Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a fast-paced environment

ATS Keywords: Product Marketing, Small Business, Customer Obsession, Collaboration, Strategic Planning, Campaign Optimization, Digital Marketing, Customer Experience

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on marketing and product management skills, as well as cultural fit.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Google Analytics
  • Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
  • Email marketing tools (Mailchimp, Constant Contact)
  • Project management tools (Asana, Trello, JIRA)

ASSUMPTION: This role requires proficiency in marketing and project management tools, as well as a strong understanding of digital marketing channels.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer Obsession
  • Ownership
  • Invent and Simplify
  • Learn and Be Curious
  • Hire and Develop the Best
  • Insist on the Highest Standards
  • Think Big
  • Bias for Action
  • Frugality
  • Earn Trust

Work Style:

  • Fast-paced and entrepreneurial
  • Collaborative and cross-functional
  • Data-driven and analytical
  • Autonomous and self-directed

Self-Assessment Questions:

  • Do you have a strong passion for customer obsession and a bias for action?
  • Are you comfortable working in a fast-paced, entrepreneurial environment with a high degree of autonomy?
  • Do you have strong communication and presentation skills, with the ability to influence and persuade stakeholders?
  • Are you able to balance multiple priorities and manage projects effectively?

ASSUMPTION: Amazon values employees who are customer-obsessed, data-driven, and able to work effectively in a fast-paced, collaborative environment.

⚠️ Potential Challenges

  • Managing multiple priorities and conflicting demands from various teams
  • Working in a fast-paced environment with tight deadlines and high expectations
  • Navigating a large, complex organization with diverse stakeholders
  • Adapting to a rapidly changing business landscape and customer needs

ASSUMPTION: This role presents unique challenges that require strong project management, communication, and adaptability skills.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Senior Product Marketing Manager, but with a focus on Small Businesses and a specific regional market (Canada)
  • Unlike other marketing roles, this position requires a strong understanding of both marketing and product management, as well as the ability to work effectively with diverse teams
  • Career progression in this role may lead to management or leadership positions within Amazon's marketing or product management organizations

ASSUMPTION: This role offers a unique blend of marketing and product management responsibilities, with a focus on Small Businesses and a specific regional market.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to promote Small Businesses on Amazon.ca
  • Collaborating with product managers to define new initiatives and customer experiences for Canadian Small Businesses
  • Analyzing business performance and presenting data-driven insights to senior leadership

ASSUMPTION: These sample projects illustrate the key responsibilities and required skills for this role, with a focus on marketing, product management, and data analysis.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics for this role?
  • How does this role fit into the broader marketing and product management organizations at Amazon?
  • What are the most pressing challenges facing the Small Business team, and how can this role address them?
  • How does Amazon support the growth and development of its employees in this role?
  • What are the key performance indicators (KPIs) for success in this role, and how will they be measured?

ASSUMPTION: Asking these questions demonstrates your interest in the role and provides valuable insights into the work environment and expectations.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your marketing and product management experience, as well as your ability to work effectively with diverse teams
  • Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a fast-paced environment
  • Research Amazon's leadership principles and be prepared to discuss how you embody them in your work
  • Follow up with the recruiter one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.