📌 Core Information
🔹 Job Title: SMM Manager (Affiliate Marketing)
🔹 Company: RISK inc
🔹 Location: Warsaw, Mazowieckie, Poland
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 16, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Warsaw, Poland)
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing social media strategies to boost brand awareness, engagement, and lead generation
- Creating and delivering high-quality, engaging content across various platforms
- Overseeing social media campaigns and monitoring performance data
- Collaborating with internal teams to align social media efforts with broader marketing objectives
- Keeping up-to-date with social media trends and tools to keep the brand ahead of the curve
ASSUMPTION: This role requires a strategic mindset, strong creative skills, and a deep understanding of social media platforms and trends.
📋 Key Responsibilities
✅ Craft and implement social media strategies to boost brand awareness, engagement, and lead generation on Instagram, Telegram, LinkedIn, YouTube
✅ Develop and deliver high-quality, engaging content aligned with each platform’s audience and objectives, staying ahead of trends
✅ Oversee social media campaigns, from content creation to performance tracking
✅ Collaborate with internal teams to sync social media efforts with broader marketing objectives
✅ Develop UGC content for Instagram, Telegram, YouTube
✅ Write and execute scripts in collaboration with the PR team for IG Reels
✅ Monitor and dissect social media performance data, offering regular insights and suggestions for improvement
✅ Engage with the audience, responding to comments and messages, and fostering community growth
✅ Keep a finger on the pulse of the latest social media trends and tools to keep the brand ahead of the curve
ASSUMPTION: This role requires strong organizational skills, the ability to multitask, and a proactive approach to problem-solving.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2+ years in social media strategy & content creation
Required Skills:
- Proven track record in driving engagement and brand awareness across LinkedIn and Instagram
- Strong knowledge of social media tools, analytics platforms, and emerging trends
- Fluency in Ukrainian (native) and English (B2)
Preferred Skills:
- Experience in affiliate marketing, the fashion industry, or creative agencies
- Experience with UGC campaigns and video content production
ASSUMPTION: Candidates with experience in the fashion industry or creative agencies may have a competitive edge in understanding the company's target audience and creating engaging content.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between PLN 12,000 - 18,000 gross per month, based on industry standards for a mid-level marketing role in Warsaw. This range is inclusive of a base salary and any bonuses or incentives.
Benefits:
- Children Allowance
- Mental Health Support
- Sport Activities
- Language Courses
- Automotive Services
- Veterinary Services
- Home Office Setup Assistance
- Dental Services
- Books and Stationery
- Training Compensation
- Massage
Working Hours: Full-time (40 hours per week), with flexible working hours and the possibility of remote work
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, skills, and performance. The benefits package is comprehensive and designed to support employees' personal and professional growth.
📌 Applicant Insights
🔍 Company Context
Industry: RISK inc operates in the entertainment industry, specializing in iGaming, sports betting, and online casino operations. The company is known for its innovative approach to market entry and rapid growth.
Company Size: RISK inc is a mid-sized company with 501-1,000 employees, providing a dynamic and collaborative work environment.
Founded: Although the exact founding date is not specified, RISK inc has been operating in the iGaming industry for several years, with a strong presence in multiple countries.
Company Description:
- RISK inc is an international iGaming company specializing in identifying and fostering the growth of high-potential entertainment markets
- The company operates in 10 countries, serving over 300,000 customers with 600+ professionals in 20+ locations worldwide
- RISK inc focuses on iGaming operations, digital and affiliate marketing, tech solutions, and data analytics
Company Specialties:
- Sports Betting
- Live Sports Betting
- Online Betting
- Responsible Gaming
- Lifestyle
- Technology
- Online Gambling
- iGaming
- Sustainable Development
Company Website: https://www.risk.inc/
ASSUMPTION: RISK inc's focus on innovation and rapid market entry makes it an exciting place to work for individuals seeking growth and challenges in the iGaming industry.
📊 Role Analysis
Career Level: This role is a mid-level position, requiring a balance of strategic thinking, creativity, and technical skills in social media management.
Reporting Structure: The SMM Manager (Affiliate Marketing) will report directly to the Marketing Director and collaborate with various internal teams, such as PR and content creation.
Work Arrangement: This role is primarily on-site in Warsaw, Poland, with the possibility of remote work. The working hours are full-time (40 hours per week) with flexible scheduling.
Growth Opportunities:
- Progression to a senior or management role within the marketing department
- Expanding responsibilities to include additional markets or platforms
- Cross-functional collaboration with other departments to gain a broader understanding of the business
ASSUMPTION: RISK inc's rapid growth and expansion present numerous opportunities for career development and advancement within the company.
🌍 Location & Work Environment
Office Type: RISK inc's Warsaw office is a modern, collaborative workspace designed to foster creativity and innovation.
Office Location(s): Warsaw, Poland
Geographic Context:
- Warsaw is the capital and largest city of Poland, offering a vibrant cultural scene, rich history, and a thriving business environment
- The city is well-connected by public transportation, making it easy to commute to the office
- Warsaw is an attractive destination for young professionals, with a wide range of entertainment options and a diverse food scene
Work Schedule: The work schedule is full-time (40 hours per week), with flexible working hours and the possibility of remote work. The company offers a comprehensive benefits package to support employees' personal and professional growth.
ASSUMPTION: Working in Warsaw provides a unique opportunity to be part of a dynamic and growing city, with a vibrant cultural scene and a thriving business environment.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the Marketing Director and/or other team members
- Final interview with the CEO or another senior executive
- Job offer and onboarding
Key Assessment Areas:
- Social media strategy and content creation skills
- Understanding of the iGaming industry and target audience
- Cultural fit and alignment with company values
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills in social media management and the iGaming industry
- Prepare examples of successful social media campaigns you've led or contributed to, focusing on engagement, brand awareness, and lead generation
- Demonstrate your understanding of the company's mission, values, and target audience in your application materials
ATS Keywords: Social Media Strategy, Content Creation, Engagement, Brand Awareness, Lead Generation, iGaming, Affiliate Marketing, Ukrainian, English
ASSUMPTION: RISK inc's hiring process is designed to assess candidates' skills, cultural fit, and potential for growth within the company. Successful candidates will demonstrate a strong understanding of social media management, the iGaming industry, and the company's mission and values.
🛠️ Tools & Technologies
- Social media platforms: Instagram, Telegram, LinkedIn, YouTube
- Social media management tools: Hootsuite, Buffer, Sprout Social, or similar
- Analytics platforms: Google Analytics, Facebook Insights, Instagram Insights, or similar
- Content creation tools: Canva, Adobe Creative Suite, or similar
- Project management tools: Asana, Trello, or similar
ASSUMPTION: Familiarity with industry-standard social media management, analytics, and content creation tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Ownership
- Integrity
- Customer-centricity
Work Style:
- Dynamic and fast-paced environment
- Collaborative and cross-functional teamwork
- Strong focus on results and performance
- Opportunities for growth and professional development
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment, and are you comfortable with ambiguity and change?
- Are you a self-starter with a strong sense of ownership and initiative?
- Do you have a proven track record of driving engagement and brand awareness on social media platforms, particularly LinkedIn and Instagram?
- Are you fluent in Ukrainian (native) and English (B2) and comfortable working in a multinational, multicultural team?
ASSUMPTION: Successful candidates will demonstrate a strong alignment with RISK inc's company values and work style, as well as a proven track record of success in social media management.
⚠️ Potential Challenges
- The iGaming industry is highly competitive and rapidly evolving, requiring constant adaptation and innovation
- The role may involve working with tight deadlines and managing multiple projects simultaneously
- The company's growth and expansion may present challenges in maintaining a consistent work-life balance
- The role may require occasional travel to other RISK inc locations or industry events
ASSUMPTION: Candidates should be prepared to navigate the challenges of a fast-paced, dynamic work environment and demonstrate strong adaptability and resilience.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses specifically on social media strategy and content creation for affiliate marketing within the iGaming industry
- The role requires a strong understanding of the Ukrainian language and cultural context, as well as familiarity with the iGaming industry's unique regulations and compliance requirements
- Career progression in this role may involve expanding responsibilities to include additional markets or platforms, or moving into a management or leadership position within the marketing department
ASSUMPTION: Candidates should have a clear understanding of the unique aspects of this role within the broader marketing landscape and the iGaming industry.
📝 Sample Projects
- Developing and implementing a social media strategy to increase brand awareness and engagement for a new iGaming product launch
- Creating and executing a UGC campaign to generate user-generated content and foster community growth on Instagram and Telegram
- Analyzing and optimizing social media performance data to improve engagement and lead generation across multiple platforms
ASSUMPTION: These sample projects are designed to illustrate the key responsibilities and required skills for this role, focusing on strategy, content creation, and performance analysis.
❓ Key Questions to Ask During Interview
- Can you describe the company's plans for expansion into new markets, and how this role might contribute to that growth?
- How does the marketing department collaborate with other teams, such as PR and content creation, to ensure consistent messaging and branding across all channels?
- What opportunities exist for professional development and growth within the marketing department and the company as a whole?
- How does RISK inc support work-life balance for its employees, particularly in a fast-paced and dynamic work environment?
- Can you provide examples of successful social media campaigns that the company has implemented, and what made them effective?
ASSUMPTION: These interview questions are designed to provide insight into the company's culture, work environment, and growth opportunities, as well as to assess the candidate's understanding of the role and its requirements.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in social media management and the iGaming industry
- Prepare examples of successful social media campaigns you've led or contributed to, focusing on engagement, brand awareness, and lead generation
- Demonstrate your understanding of the company's mission, values, and target audience in your application materials
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
