Social Account Intern

📌 Core Information

🔹 Job Title: Social Account Intern

🔹 Company: Dentsu

🔹 Location: Ho Chi Minh City, Vietnam

🔹 Job Type: Full-time, Internship (Fixed Term)

🔹 Category: Advertising & Marketing

🔹 Date Posted: May 8, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Assisting the Social Executive in managing social media accounts for agency clients
• Preparing statistical reports and updating social media databases
• Researching social media trends and tactics
• Collaborating with internal departments and third parties on social media deliverables

ASSUMPTION: This role is ideal for students pursuing a degree in marketing or a related field who are passionate about social media and looking to gain practical experience in a dynamic agency environment.

📋 Key Responsibilities

✅ Monitor and respond to comments and messages on client social media platforms

✅ Prepare and provide statistical reports for clients

✅ Update databases of social channels, KOLs, and other relevant information

✅ Research social media trends and tactics

✅ Collaborate with internal departments and third parties on social media deliverables

ASSUMPTION: This role requires strong communication skills, attention to detail, and the ability to work effectively in a fast-paced environment.

🎯 Required Qualifications

Education: Pursuing a BA degree in marketing or a related field

Experience: No prior experience required

Required Skills:

• Proficiency in English (intermediate)
• Strong social media awareness
• Ability to differentiate the impact of diversified social media channels
• Demonstrable passion for social media and community management

Preferred Skills:

• Previous experience with social media management tools
• Knowledge of social media analytics tools

ASSUMPTION: While not required, previous experience with social media management or analytics tools would be an asset in this role.

💰 Compensation & Benefits

Salary Range: Industry standard for entry-level internships in Vietnam's advertising industry is approximately VND 5-7 million per month. This role is expected to fall within this range.

Benefits:

• Opportunity to work with major brands and gain practical experience in a leading creative agency
• Potential for career growth and development within the agency

Working Hours: Full-time, Monday to Friday, 9:00 AM to 6:00 PM with a one-hour lunch break. Occasional overtime may be required.

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level internships in Vietnam's advertising industry. Actual compensation may vary based on individual qualifications and agency policies.

📌 Applicant Insights

🔍 Company Context

Industry: Dentsu is a global advertising and marketing communications agency, operating in the competitive and dynamic advertising services industry.

Company Size: Dentsu is a large organization with over 10,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects.

Founded: Dentsu was founded in 1901 and has since grown into a global network with a strong presence in Asia, Europe, North America, and Latin America.

Company Description:

• Dentsu is a creative agency that helps brands connect with consumers through modern creativity
• The agency offers a range of services, including advertising, media planning and buying, and digital marketing
• Dentsu is committed to sustainability and helping brands thrive in the sustainable economy

Company Specialties:

• Marketing communications
• Advertising
• Media planning and buying
• People-Based Marketing
• Creative
• Innovation
• Data and Technology

Company Website: dentsu.com

ASSUMPTION: Dentsu's global presence and diverse service offerings provide interns with a wide range of learning opportunities and potential career paths.

📊 Role Analysis

Career Level: This role is an entry-level internship, providing an opportunity for students to gain practical experience in the advertising industry.

Reporting Structure: The Social Account Intern will report directly to the Social Executive.

Work Arrangement: This is an on-site, full-time role with a fixed-term contract. Interns can expect to work standard business hours with occasional overtime as needed.

Growth Opportunities:

• Potential for career progression within the agency
• Opportunity to work on high-profile client campaigns
• Exposure to diverse aspects of the advertising industry

ASSUMPTION: This internship offers a unique opportunity for students to gain practical experience and build their professional network in the advertising industry.

🌍 Location & Work Environment

Office Type: Dentsu's Ho Chi Minh City office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): 29A Nguyen Dinh Chieu street, Da Kao, District 1, Ho Chi Minh City, Vietnam

Geographic Context:

• Ho Chi Minh City is Vietnam's largest city and a major economic hub
• The city offers a vibrant culture, diverse food scene, and numerous entertainment options
• Dentsu's office is located in the city center, providing easy access to public transportation and amenities

Work Schedule: The work schedule for this role is Monday to Friday, 9:00 AM to 6:00 PM with a one-hour lunch break. Occasional overtime may be required to meet project deadlines.

ASSUMPTION: The work environment at Dentsu's Ho Chi Minh City office is dynamic and fast-paced, with a strong emphasis on collaboration and creativity.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or video interview with the Social Executive
• Final decision and offer

Key Assessment Areas:

• Social media knowledge and awareness
• Communication skills
• Attention to detail
• Cultural fit with the agency

Application Tips:

• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Demonstrate your passion for social media and community management
• Showcase your understanding of the advertising industry and Dentsu's unique value proposition

ATS Keywords: Social Media Management, Statistical Reporting, Database Management, Research, Community Management, KOL Management, Digital Marketing, Trend Analysis, Communication, Collaboration, Creativity, Problem Solving, Time Management, Adaptability, English Proficiency, Social Awareness

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on assessing candidates' social media knowledge, communication skills, and cultural fit with the agency.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Social media analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights)
• Microsoft Office Suite
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: Familiarity with social media management and analytics tools is not required but would be an asset in this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Integrity
• Collaboration
• Excellence
• Sustainability

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Creative and innovative
• Results-driven

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you a strong communicator with excellent interpersonal skills?
• Do you have a passion for social media and community management?
• Are you adaptable and able to manage multiple tasks and priorities effectively?

ASSUMPTION: Dentsu values innovation, integrity, collaboration, excellence, and sustainability. Candidates who demonstrate a strong fit with these values and work styles are likely to be successful in this role.

⚠️ Potential Challenges

• Managing multiple client accounts and social media platforms simultaneously
• Keeping up with the fast-paced and dynamic nature of the advertising industry
• Adapting to the agency's collaborative and team-oriented work style
• Balancing the demands of an internship with academic responsibilities

ASSUMPTION: While this role offers numerous opportunities for learning and growth, it also presents challenges that require strong communication, time management, and adaptability skills.

📈 Similar Roles Comparison

• Unlike other entry-level marketing roles, this internship focuses specifically on social media management and community engagement
• This role offers a unique opportunity to gain practical experience in a leading creative agency and work on high-profile client campaigns
• Career progression within the agency is possible, with opportunities to grow into more senior roles in social media management or related fields

ASSUMPTION: This internship provides a unique and valuable learning experience for students interested in pursuing a career in social media management or the broader advertising industry.

📝 Sample Projects

• Managing social media accounts for a major consumer brand, including daily posting and engagement with followers
• Researching and reporting on social media trends and insights for a leading technology company
• Collaborating with internal departments and third parties to develop and execute a social media campaign for a global non-profit organization

ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks and responsibilities they may encounter in this role. Actual projects may vary based on client needs and agency priorities.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this internship fit into the agency's overall social media strategy?
• What opportunities are there for growth and development within the agency?
• How does Dentsu support work-life balance for its employees?
• What is the typical career path for someone in this role?

ASSUMPTION: These questions are designed to help candidates better understand the role, the agency, and the opportunities for growth and development. Candidates are encouraged to ask additional questions based on their specific interests and concerns.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the application link
• Tailor your resume and cover letter to highlight your relevant skills and experiences
• Prepare for your interview by researching Dentsu's unique value proposition and the advertising industry
• Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.