Social & Content Creator (US)

📌 Core Information

🔹 Job Title: Social & Content Creator (US)

🔹 Company: Au Vodka

🔹 Location: USA HQ, Atlanta, Georgia, United States

🔹 Job Type: Full Time

🔹 Category: Beverage Manufacturing

🔹 Date Posted: 2025-07-11

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating and publishing trend-led content for US-based digital platforms
• Capturing live content at events and influencer meet-ups
• Collaborating on the US social calendar and embedding Au Vodka in relevant cultural moments
• Monitoring content performance and optimizing strategies

ASSUMPTION: This role requires a strong understanding of US pop culture, nightlife, and digital trends to create engaging content tailored to the American audience.

📋 Key Responsibilities

✅ Plan, shoot, edit, and post high-impact short-form content for the US market

✅ Create story-led content and memes that connect with US audiences

✅ Source trending sounds, challenges, and formats relevant to US creators and platforms

✅ Collaborate on the US social calendar and post natively to channels

✅ Capture live content at events, influencer meet-ups, nightlife venues, and pop-ups

✅ Identify emerging US creators and viral moments for collaboration

✅ Embed Au Vodka in relevant US cultural moments

✅ Monitor content performance and report on trends and competitor activity

ASSUMPTION: This role requires a high level of autonomy and the ability to work effectively across time zones with the UK team.

🎯 Required Qualifications

Education: Not specified

Experience: 1 year in social media and content creation

Required Skills:

• Proven examples of short-form video content (TikTok, Reels, YouTube Shorts)
• Ability to travel for shoots, events, and pop-ups as needed

Preferred Skills:

• Experience working with alcohol, luxury, or youth lifestyle brands

ASSUMPTION: While not explicitly stated, a strong portfolio showcasing creative and engaging content is essential for this role.

💰 Compensation & Benefits

Salary Range: $40,000 - $60,000 / year

Benefits:

• Not specified

Working Hours: 40 hours per week

ASSUMPTION: Benefits information is not provided, so applicants should inquire about benefits during the application process.

📌 Applicant Insights

🔍 Company Context

Industry: Au Vodka operates in the beverage manufacturing industry, focusing on ultra-premium vodka.

Company Size: Au Vodka has 51-200 employees, providing a mid-sized company environment with opportunities for growth and impact.

Founded: 2016, with a history of rapid growth and expansion into international markets.

Company Description:

• Au Vodka is the #1 ultra-premium vodka brand in the UK
• Known for iconic gold bottles and bold flavors like Black Grape, Blue Raspberry, and Pink Lemonade
• Fuses British luxury with global lifestyle, becoming a cultural icon

Company Specialties:

• Ultra-premium vodka production
• Viral marketing and brand storytelling
• Expansion into international markets

Company Website: auvodka.co.uk

ASSUMPTION: As a growing company, Au Vodka offers opportunities for professional development and career growth.

📊 Role Analysis

Career Level: Entry to mid-level, with opportunities for growth as the US market expands.

Reporting Structure: This role reports to Ben Marett and collaborates with the UK team.

Work Arrangement: On-site, with travel required for shoots, events, and pop-ups.

Growth Opportunities:

• Expansion into the US market offers opportunities for career advancement
• Potential to take on more responsibilities as the team grows
• Chance to work with high-profile influencers and brands

ASSUMPTION: This role may evolve and grow as Au Vodka continues to expand its presence in the US market.

🌍 Location & Work Environment

Office Type: Not specified, but the role requires on-site work and travel for events.

Office Location(s): USA HQ, Atlanta, Georgia

Geographic Context:

• Atlanta, Georgia, is a vibrant city with a thriving nightlife and cultural scene
• Home to numerous events, festivals, and music venues, providing ample opportunities for content creation
• Central location with easy access to other major US cities

Work Schedule: Full-time, with flexible hours to accommodate event coverage and content creation.

ASSUMPTION: The work environment may be fast-paced and dynamic, requiring adaptability and quick thinking.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Creativity and content ideas
• Understanding of US pop culture and trends
• Video editing skills and proficiency with relevant software
• Ability to work autonomously and collaborate effectively

Application Tips:

• Highlight your portfolio of short-form video content and any relevant experience with alcohol or luxury brands
• Tailor your resume and cover letter to emphasize your understanding of US pop culture and trends
• Prepare examples of content ideas for Au Vodka's US audience

ATS Keywords: Social media, content creation, video editing, US trends, pop culture, alcohol brands, luxury brands, event coverage, influencer collaboration

ASSUMPTION: The application process may involve creative challenges or assignments to assess your content creation skills.

🛠️ Tools & Technologies

• CapCut, Adobe Suite, or native social editing tools
• Social media platforms: TikTok, Instagram, YouTube, etc.
• Event planning and management tools (not specified)

ASSUMPTION: The ideal candidate will be proficient in using relevant content creation and editing tools, as well as social media platforms.

👔 Cultural Fit Considerations

Company Values:

• Innovation and pushing boundaries
• Embracing challenges and making an impact
• Collaboration and creativity

Work Style:

• Fast-paced and dynamic
• Autonomous and collaborative
• Focused on making an impact and driving brand growth

Self-Assessment Questions:

• Do you thrive in fast-paced, creative environments?
• Are you comfortable working autonomously and collaborating across time zones?
• Do you have a deep understanding of US pop culture, nightlife, and digital trends?

ASSUMPTION: Au Vodka values candidates who are creative, adaptable, and passionate about driving brand growth in the US market.

⚠️ Potential Challenges

• Keeping up with rapidly evolving trends and platforms in the US market
• Managing multiple projects and deadlines simultaneously
• Travel requirements for shoots, events, and pop-ups
• Working effectively across time zones with the UK team

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a passion for content creation.

📈 Similar Roles Comparison

• This role is unique in its focus on the US market and Au Vodka's distinctive brand voice
• Similar roles may involve content creation for other alcohol or luxury brands, but Au Vodka's iconic gold bottles and bold flavors set it apart
• Career paths may include progression to senior content creator, social media manager, or brand ambassador roles

ASSUMPTION: While similar roles may exist, the unique aspects of this position make it an exciting opportunity for the right candidate.

📝 Sample Projects

• Creating a viral TikTok video featuring Au Vodka's iconic gold bottle and a trending sound
• Planning and executing a social media campaign around a major US event or festival
• Collaborating with influencers to create sponsored content that aligns with Au Vodka's brand values

ASSUMPTION: Sample projects should demonstrate the candidate's creativity, understanding of US trends, and ability to create engaging content for Au Vodka's audience.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall expansion strategy for Au Vodka in the US market?
• What are the key priorities for the first 90 days in this role?
• How does the UK team collaborate with the US team, and what are the communication expectations?
• What opportunities exist for growth and development within the company?
• How does Au Vodka support work-life balance for its employees?

ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the company culture and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Highlight your portfolio of short-form video content and any relevant experience with alcohol or luxury brands
• Tailor your resume and cover letter to emphasize your understanding of US pop culture and trends
• Prepare examples of content ideas for Au Vodka's US audience
• Follow up one week after submission, inquiring about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.