Here's the enhanced job description following the specified format:
📌 Core Information
Job Title: Social Content Executive - Myprotein
Company: THG PLC
Location: Manchester, United Kingdom
Job Type: On-site, Full-time
Category: Marketing, Advertising & PR
Date Posted: April 29, 2025
Experience Level: Entry Level
Remote Status: Not Remote
🚀 Job Overview
Key aspects of this role include:
- Creating engaging social media content for Myprotein's global platforms, with a focus on TikTok and Instagram.
- Collaborating with cross-functional teams to define the look and feel of content across global social accounts.
- Working closely with the Social Platform Management team to stay updated on market trends, user behavior, and new platform features.
- Managing content risk and quality control processes to protect the brand's perception.
- Supporting community management, scheduling, and social insight functions as needed.
ASSUMPTION: This role requires a strong understanding of social media trends, a creative mindset, and the ability to work effectively in a high-pressure, fast-paced environment.
📋 Key Responsibilities
Content Creation & Management:
- Create content for all social media platforms, with a particular focus on TikTok and Instagram.
- Ideate and execute best-in-class social media content across brand campaigns.
- Develop high-quality, engaging content—including text, images, and videos—for various social media platforms.
- Ensure all content aligns with the brand’s voice and appeals to target audiences.
ASSUMPTION: The ideal candidate is an expert in all things related to social media content, with a strong background in short-form video content creation.
🎯 Required Qualifications
Education: Relevant degree or equivalent experience
Experience: At least 1 year of experience creating content for social media platforms
Required Skills:
- Expertise in social media content creation, with a focus on short-form video content
- Strong organizational and presentation skills
- Ability to work effectively in a high-pressure, fast-paced environment
- Excellent copywriting skills and a good eye for design
- Demonstrated ability to craft social media content that people want to share and engage with
- Understanding of social media platforms, including TikTok, Instagram, Facebook, YouTube, Snapchat, and Twitter
- Able to manage and work production schedules and resources to deliver timely social content across platforms
- Knowledge of content creation platforms such as Canva, Adobe, Capcut, and others
Preferred Skills:
- Experience with social media analytics tools
- Knowledge of social media advertising and influencer marketing
ASSUMPTION: Strong organizational and presentation skills are essential for this role, as the Social Content Executive will need to present concepts and ideas to various teams and stakeholders.
💰 Compensation & Benefits
Salary Range: £25,000 - £35,000 per annum (based on experience and industry standards for entry-level roles in Manchester)
Benefits:
- 25 days annual leave plus bank holidays
- Enhanced maternity and paternity pay, depending on length of service
- Up to 10 days compassionate leave
- Buy back up to 3 days each year
- Unlock 2 days volunteer leave after 12 months
- Access to on-site gym, physio, and barber services
- Subsidised bus pass from Manchester City Centre to THG headquarters
- Up to 50% staff discount on THG brands
- Anniversary gifts when you hit 5 and 10 years of service
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level roles in Manchester. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, specifically focusing on sports nutrition and beauty products
Company Size: Medium (1,001-5,000 employees)
Founded: 2011 (as THG PLC)
Company Description:
- THG PLC is a global e-commerce group headquartered in Manchester, UK, operating through two leading consumer businesses: THG Beauty and THG Nutrition.
- THG Beauty operates prominent online platforms including Lookfantastic, Dermstore, and Cult Beauty, offering a valued route to market for over 1,300 third-party brands, alongside a specialist portfolio of owned brands.
- THG Nutrition, led by Myprotein, the world’s largest online sports nutrition brand, spans multiple health and wellness categories, delivering its products both directly to consumers and through strategic offline partnerships worldwide.
Company Specialties:
- Retail
- Online
- Market Place
- Clothing
- Data
- Wellbeing
- Sports Nutrition
- Brand Building
- Beauty
- and Ecommerce
ASSUMPTION: THG PLC is a dynamic, growing company with a strong focus on innovation and digital transformation. This role offers an excellent opportunity to gain experience in a fast-paced, international environment.
📊 Role Analysis
Career Level: Entry-level role with opportunities for growth and development within the company
Reporting Structure: Reports directly to the Social Content Manager and works cross-functionally with various teams
Work Arrangement: On-site, full-time with potential for flexible working hours during events coverage and social media monitoring
Growth Opportunities:
- Potential to take on additional responsibilities and advance within the social media team
- Opportunities to work on cross-functional projects and gain exposure to different aspects of the business
- Access to professional development programs and training opportunities
ASSUMPTION: This role offers a unique opportunity to work at the heart of Myprotein's social media team, where the Social Content Executive will play a crucial part in shaping the brand's content strategy and driving its online presence.
🌍 Location & Work Environment
Office Type: Modern, on-site office with collaborative workspaces and on-site amenities
Office Location(s): THG headquarters in Manchester, UK (WA15 0AF)
Geographic Context:
- Manchester, UK, is a vibrant, multicultural city with a rich history and a thriving digital and creative scene.
- The city offers a high quality of life with a wide range of cultural, entertainment, and recreational opportunities.
- Manchester is well-connected by public transportation, with easy access to major cities in the UK and Europe.
Work Schedule: Standard office hours with flexibility for out-of-hours and unsociable hours as needed (e.g., events coverage, social media monitoring)
ASSUMPTION: The office environment at THG PLC is dynamic, collaborative, and fast-paced, reflecting the company's growth and success in the e-commerce industry.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- On-site interview with the hiring manager and relevant team members
- Final interview with the Social Content Manager and/or another senior team member
Key Assessment Areas:
- Creativity and innovation in social media content
- Understanding of social media trends and user behavior
- Ability to work effectively in a high-pressure, fast-paced environment
- Strong organizational and presentation skills
- Alignment with THG PLC's company culture and values
Application Tips:
- Highlight your relevant experience and achievements in social media content creation
- Demonstrate your understanding of social media trends and user behavior
- Prepare examples of your best social media content and explain your creative process
- Showcase your ability to work effectively in a team and collaborate with stakeholders
ATS Keywords: Social Media Content, TikTok, Instagram, Video Production, Content Creation, Brand Voice, User Engagement, Market Trends, Cross-Functional Collaboration, High-Pressure Environment
ASSUMPTION: The interview process at THG PLC is designed to assess your creativity, skills, and cultural fit for the role. Be prepared to discuss your experience, share examples of your work, and demonstrate your understanding of the company and the social media landscape.
🛠️ Tools & Technologies
- Social media platforms (TikTok, Instagram, Facebook, Twitter, etc.)
- Content creation tools (Canva, Adobe, Capcut, etc.)
- Social media analytics tools (Hootsuite, Sprout Social, etc.)
- Project management tools (Asana, Trello, etc.)
ASSUMPTION: Familiarity with the mentioned tools and platforms is essential for this role. Be prepared to discuss your experience with these tools and how you've used them to create engaging social media content.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Excellence
Work Style:
- Agile and adaptable
- Collaborative and team-oriented
- Results-driven
- Data-informed
- Continuously learning and improving
Self-Assessment Questions:
- How do you align with THG PLC's company values, particularly in the context of this role?
- How do you approach working in a fast-paced, collaborative environment, and what steps do you take to manage your workload effectively?
- How do you ensure that your content resonates with target audiences and aligns with the brand's voice?
ASSUMPTION: THG PLC values candidates who are passionate about their work, eager to learn, and committed to driving results in a dynamic, collaborative environment.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Keeping up with rapidly evolving social media trends and user behavior
- Ensuring content aligns with the brand's voice and appeals to diverse target audiences
- Working effectively with cross-functional teams and stakeholders
- Managing content risk and quality control processes to protect the brand's perception
ASSUMPTION: These challenges are inherent to the role and require a proactive, adaptable, and results-driven approach to succeed in this fast-paced, dynamic environment.
📈 Similar Roles Comparison
- This role is unique in its focus on short-form video content creation and management for a global sports nutrition brand.
- Compared to other social media roles, this position offers a high level of responsibility and autonomy, with the opportunity to shape the brand's content strategy and drive its online presence.
- Career progression in this role may lead to opportunities in brand management, content strategy, or other related fields within the company.
ASSUMPTION: This role offers a unique opportunity to work at the heart of Myprotein's social media team, where the Social Content Executive will play a crucial part in shaping the brand's content strategy and driving its online presence.
📝 Sample Projects
- Developing a TikTok campaign to increase brand awareness and drive user engagement
- Creating a series of Instagram Reels to showcase new product launches and educate users on product benefits
- Managing a live Twitter Q&A session with a brand ambassador to engage with followers and build brand loyalty
ASSUMPTION: These sample projects demonstrate the diverse range of responsibilities and initiatives the Social Content Executive may undertake to drive engagement, build brand awareness, and connect with target audiences.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role fit into the broader social media strategy for Myprotein and THG PLC?
- What opportunities are there for professional development and growth within the social media team and the wider organization?
- How does THG PLC support work-life balance for its employees, particularly in this role?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: These questions are designed to help you understand the role's priorities, the company's long-term vision, and the opportunities for professional development and growth within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the THG PLC careers portal
- Highlight your relevant experience and achievements in social media content creation
- Prepare examples of your best social media content and explain your creative process
- Tailor your resume and cover letter to emphasize your qualifications for this role
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
