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Social & Content Marketing Specialist

IRONSCALES
Full-time
On-site
Sandy Springs, Georgia, United States
πŸ” SEO & Content Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social & Content Marketing Specialist

πŸ”Ή Company: IRONSCALES

πŸ”Ή Location: Sandy Springs, Georgia, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: April 10, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (preferred)

πŸš€ Job Overview

Key aspects of this role include:

  • Managing IRONSCALES' social media presence across LinkedIn, Twitter/X, and emerging channels
  • Engaging with cybersecurity leaders and influencers to build brand credibility
  • Generating customer reviews on platforms like G2, Gartner Peer Insights, and TrustRadius
  • Collaborating with the content team to create short-form content for social media
  • Experimenting with new AI content tools, social media tactics, and distribution methods

ASSUMPTION: This role requires a strong understanding of social media platforms and a passion for staying up-to-date with new technologies and trends in marketing.

πŸ“‹ Key Responsibilities

βœ… Own and manage IRONSCALES' social media presence across LinkedIn, Twitter/X, and emerging channels

βœ… Monitor cybersecurity conversations, engage with influencers and customers, and create compelling posts that drive awareness and interest

βœ… Lead initiatives to encourage and manage reviews on platforms like G2, Gartner Peer Insights, and TrustRadius

βœ… Build relationships with cybersecurity influencers and practitioners in private channels like Slack, Discord, Reddit, and niche forums

βœ… Collaborate with the content team to develop short-form content such as social posts, memes, short videos, repurposed content snippets, and quotes for distribution

βœ… Be a first-mover in trying new AI content tools, social media tactics, and distribution methods, and help scale what works

ASSUMPTION: This role requires strong written communication skills, attention to detail, and the ability to work in a fast-paced, scrappy environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 2-3 years of marketing experience, ideally in B2B SaaS within the cybersecurity or IT industry

Required Skills:

  • Strong understanding of how to use social platforms to build awareness and credibility
  • Experience with tools like Hootsuite, Canva, ChatGPT, etc.; Hubspot preferred
  • Excellent written communication and attention to detail
  • Passion for new tech, social trends, and AI tools for marketing
  • Highly curious, self-starter, and comfortable working in a fast-paced, scrappy environment

Preferred Skills:

  • Experience with review generation platforms like G2, Gartner Peer Insights, and TrustRadius
  • Familiarity with AI-powered content creation tools

ASSUMPTION: While a degree in Marketing or Communications is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

πŸ’° Compensation & Benefits

Salary Range: $60,000 - $80,000 per year (based on experience and industry standards for B2B SaaS marketing roles in Atlanta)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Flexible work arrangements
  • Paid time off (vacation, sick, and holidays)
  • Professional development opportunities

Working Hours: Full-time (40 hours per week), with flexible hours and the option to work remotely part-time

ASSUMPTION: The salary range provided is an estimate based on industry standards for B2B SaaS marketing roles in Atlanta. Actual compensation may vary based on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: IRONSCALES operates in the computer and network security industry, focusing on enterprise cloud email security

Company Size: IRONSCALES is a mid-sized company with 51-200 employees, providing a supportive and collaborative work environment

Founded: IRONSCALES was founded in 2014, with headquarters in Atlanta, Georgia

Company Description:

  • IRONSCALES is the leader in AI-powered email security, protecting over 15,000 global organizations from advanced phishing threats
  • The company combines adaptive AI and continuous human insights to safeguard inboxes, unburden IT teams, and turn employees into a vital part of cyber defense
  • IRONSCALES is headquartered in Atlanta, Georgia, with an additional office in Ramat Gan, Israel

Company Specialties:

  • Automated phishing response
  • Phishing awareness and assessment
  • Phishing mitigation and remediation
  • Threat intelligence
  • Email security and anti-phishing
  • Business email compromise (BEC) protection
  • Advanced threat protection and incident response
  • Machine learning and AI-powered solutions

Company Website: ironscales.com

ASSUMPTION: IRONSCALES' focus on AI-powered email security provides an innovative and dynamic work environment for marketing professionals.

πŸ“Š Role Analysis

Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience

Reporting Structure: The Social & Content Marketing Specialist will report directly to the Marketing Manager

Work Arrangement: This is a hybrid role, with a preference for candidates based in or near Atlanta, GA

Growth Opportunities:

  • Expanding the role's responsibilities as IRONSCALES grows and enters new markets
  • Potential career progression into a senior marketing role or management position
  • Opportunities to work on high-impact projects and gain experience in various aspects of marketing

ASSUMPTION: This role offers ample opportunities for professional growth and development within the dynamic and expanding field of AI-powered email security.

🌍 Location & Work Environment

Office Type: IRONSCALES' headquarters in Sandy Springs, Georgia, offers a modern and collaborative work environment

Office Location(s): 6 Concourse Parkway, Sandy Springs, GA 30328, USA; 2 Jabotinsky St., Ramat Gan, 5250501, Israel

Geographic Context:

  • Sandy Springs is an affluent suburb of Atlanta, offering a mix of urban and suburban living
  • The area is known for its high-quality schools, diverse dining options, and abundant outdoor recreation opportunities
  • Atlanta is a major hub for technology and cybersecurity companies, providing ample networking and professional development opportunities

Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely part-time

ASSUMPTION: IRONSCALES' hybrid work arrangement offers a balance between in-office collaboration and remote flexibility, catering to a variety of work preferences.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial phone or video screen to assess cultural fit and basic qualifications
  • In-depth interview with the Marketing Manager to discuss the role's responsibilities and expectations
  • Skills assessment or case study to evaluate the candidate's marketing and content creation abilities
  • Final interview with the Marketing Director or another senior leader to discuss career growth and company culture

Key Assessment Areas:

  • Social media management and engagement skills
  • Content creation and curation abilities
  • Understanding of AI-powered marketing tools and trends
  • Cultural fit and alignment with IRONSCALES' values

Application Tips:

  • Highlight relevant marketing experience, particularly in B2B SaaS and cybersecurity
  • Include examples of successful social media campaigns or content marketing projects
  • Tailor your resume and cover letter to emphasize your passion for new technologies and social trends
  • Prepare thoughtful questions about IRONSCALES' products, company culture, or growth opportunities

ATS Keywords: Social Media Management, Content Marketing, Customer Engagement, AI Tools, B2B Marketing, Cybersecurity, Marketing Trends, Review Generation

ASSUMPTION: IRONSCALES' interview process is designed to assess both technical skills and cultural fit, ensuring that candidates are well-suited to the role and the company's values.

πŸ› οΈ Tools & Technologies

  • Hootsuite (social media management)
  • Canva (graphic design)
  • ChatGPT (AI-powered content creation)
  • Hubspot (CRM and marketing automation)
  • G2, Gartner Peer Insights, and TrustRadius (review generation platforms)

ASSUMPTION: Familiarity with these tools is preferred, but IRONSCALES is willing to provide training and support for the right candidate.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation: Embracing new technologies and approaches to problem-solving
  • Collaboration: Working together to achieve common goals and drive success
  • Integrity: Upholding ethical standards and acting with honesty and transparency
  • Customer Focus: Prioritizing customer needs and exceeding expectations
  • Continuous Learning: Fostering a growth mindset and commitment to lifelong learning

Work Style:

  • Adaptable: Embracing change and adjusting to new situations as needed
  • Proactive: Taking initiative and being proactive in identifying and addressing challenges
  • Results-Driven: Focusing on outcomes and delivering measurable results
  • Team-Oriented: Collaborating effectively with colleagues and contributing to a positive work environment

Self-Assessment Questions:

  • How do you stay up-to-date with the latest social media trends and AI-powered marketing tools?
  • Can you provide an example of a successful social media campaign you've managed, and what made it effective?
  • How do you approach building and maintaining relationships with influencers and industry leaders in your field?

ASSUMPTION: IRONSCALES values candidates who are passionate about their work, committed to continuous learning, and eager to contribute to the company's mission and culture.

⚠️ Potential Challenges

  • Managing multiple social media platforms and content creation tasks simultaneously
  • Keeping up with the fast-paced and ever-evolving nature of social media and AI-powered marketing
  • Balancing the demands of in-office collaboration and remote work
  • Adapting to a dynamic and growing company, with changing priorities and responsibilities

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • Unlike traditional marketing roles, this position requires a strong focus on social media management and engagement, as well as a passion for new technologies and AI-powered tools
  • In the cybersecurity industry, this role may involve more technical content creation and a deeper understanding of industry-specific trends and topics
  • Career progression in this role could lead to senior marketing positions, with opportunities to specialize in areas like AI-powered content creation or social media strategy

ASSUMPTION: This role offers a unique blend of marketing and technology-focused responsibilities, providing a challenging and rewarding career path for the right candidate.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to raise awareness of a new AI-powered email security feature
  • Creating a series of short videos or animations to explain complex cybersecurity concepts in an engaging and accessible way
  • Managing a customer review generation initiative, resulting in a significant increase in positive reviews on G2 and Gartner Peer Insights

ASSUMPTION: These projects demonstrate the range of responsibilities and opportunities available in this role, from creative content creation to strategic campaign development and execution.

❓ Key Questions to Ask During Interview

  • How does IRONSCALES support the professional development and growth of its marketing team members?
  • Can you describe the company's approach to AI-powered content creation and how this role fits into that strategy?
  • How does IRONSCALES foster a culture of innovation and collaboration within its marketing department?
  • What are the most significant challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?
  • How does IRONSCALES balance the need for in-office collaboration with the benefits of remote work?

ASSUMPTION: These questions demonstrate a candidate's interest in the company's culture, values, and long-term success, as well as their commitment to contributing to the team's goals and growth.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience, particularly in B2B SaaS and cybersecurity
  • Prepare examples of successful social media campaigns or content marketing projects to showcase during the interview
  • Prepare thoughtful questions about IRONSCALES' products, company culture, or growth opportunities to demonstrate your interest and engagement
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.