π Core Information
πΉ Job Title: Social & Content Marketing Specialist
πΉ Company: IRONSCALES
πΉ Location: Sandy Springs, Georgia, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 10, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid (preferred)
π Job Overview
Key aspects of this role include:
- Managing IRONSCALES' social media presence across LinkedIn, Twitter/X, and emerging channels
- Engaging with cybersecurity leaders and influencers to build brand credibility
- Generating customer reviews on platforms like G2, Gartner Peer Insights, and TrustRadius
- Collaborating with the content team to create short-form content for social media
- Experimenting with new AI content tools, social media tactics, and distribution methods
ASSUMPTION: This role requires a strong understanding of social media platforms and a passion for staying up-to-date with new technologies and trends in marketing.
π Key Responsibilities
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Own and manage IRONSCALES' social media presence across LinkedIn, Twitter/X, and emerging channels
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Monitor cybersecurity conversations, engage with influencers and customers, and create compelling posts that drive awareness and interest
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Lead initiatives to encourage and manage reviews on platforms like G2, Gartner Peer Insights, and TrustRadius
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Build relationships with cybersecurity influencers and practitioners in private channels like Slack, Discord, Reddit, and niche forums
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Collaborate with the content team to develop short-form content such as social posts, memes, short videos, repurposed content snippets, and quotes for distribution
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Be a first-mover in trying new AI content tools, social media tactics, and distribution methods, and help scale what works
ASSUMPTION: This role requires strong written communication skills, attention to detail, and the ability to work in a fast-paced, scrappy environment.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2-3 years of marketing experience, ideally in B2B SaaS within the cybersecurity or IT industry
Required Skills:
- Strong understanding of how to use social platforms to build awareness and credibility
- Experience with tools like Hootsuite, Canva, ChatGPT, etc.; Hubspot preferred
- Excellent written communication and attention to detail
- Passion for new tech, social trends, and AI tools for marketing
- Highly curious, self-starter, and comfortable working in a fast-paced, scrappy environment
Preferred Skills:
- Experience with review generation platforms like G2, Gartner Peer Insights, and TrustRadius
- Familiarity with AI-powered content creation tools
ASSUMPTION: While a degree in Marketing or Communications is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
π° Compensation & Benefits
Salary Range: $60,000 - $80,000 per year (based on experience and industry standards for B2B SaaS marketing roles in Atlanta)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Flexible work arrangements
- Paid time off (vacation, sick, and holidays)
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and the option to work remotely part-time
ASSUMPTION: The salary range provided is an estimate based on industry standards for B2B SaaS marketing roles in Atlanta. Actual compensation may vary based on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: IRONSCALES operates in the computer and network security industry, focusing on enterprise cloud email security
Company Size: IRONSCALES is a mid-sized company with 51-200 employees, providing a supportive and collaborative work environment
Founded: IRONSCALES was founded in 2014, with headquarters in Atlanta, Georgia
Company Description:
- IRONSCALES is the leader in AI-powered email security, protecting over 15,000 global organizations from advanced phishing threats
- The company combines adaptive AI and continuous human insights to safeguard inboxes, unburden IT teams, and turn employees into a vital part of cyber defense
- IRONSCALES is headquartered in Atlanta, Georgia, with an additional office in Ramat Gan, Israel
Company Specialties:
- Automated phishing response
- Phishing awareness and assessment
- Phishing mitigation and remediation
- Threat intelligence
- Email security and anti-phishing
- Business email compromise (BEC) protection
- Advanced threat protection and incident response
- Machine learning and AI-powered solutions
Company Website: ironscales.com
ASSUMPTION: IRONSCALES' focus on AI-powered email security provides an innovative and dynamic work environment for marketing professionals.
π Role Analysis
Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience
Reporting Structure: The Social & Content Marketing Specialist will report directly to the Marketing Manager
Work Arrangement: This is a hybrid role, with a preference for candidates based in or near Atlanta, GA
Growth Opportunities:
- Expanding the role's responsibilities as IRONSCALES grows and enters new markets
- Potential career progression into a senior marketing role or management position
- Opportunities to work on high-impact projects and gain experience in various aspects of marketing
ASSUMPTION: This role offers ample opportunities for professional growth and development within the dynamic and expanding field of AI-powered email security.
π Location & Work Environment
Office Type: IRONSCALES' headquarters in Sandy Springs, Georgia, offers a modern and collaborative work environment
Office Location(s): 6 Concourse Parkway, Sandy Springs, GA 30328, USA; 2 Jabotinsky St., Ramat Gan, 5250501, Israel
Geographic Context:
- Sandy Springs is an affluent suburb of Atlanta, offering a mix of urban and suburban living
- The area is known for its high-quality schools, diverse dining options, and abundant outdoor recreation opportunities
- Atlanta is a major hub for technology and cybersecurity companies, providing ample networking and professional development opportunities
Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely part-time
ASSUMPTION: IRONSCALES' hybrid work arrangement offers a balance between in-office collaboration and remote flexibility, catering to a variety of work preferences.
πΌ Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess cultural fit and basic qualifications
- In-depth interview with the Marketing Manager to discuss the role's responsibilities and expectations
- Skills assessment or case study to evaluate the candidate's marketing and content creation abilities
- Final interview with the Marketing Director or another senior leader to discuss career growth and company culture
Key Assessment Areas:
- Social media management and engagement skills
- Content creation and curation abilities
- Understanding of AI-powered marketing tools and trends
- Cultural fit and alignment with IRONSCALES' values
Application Tips:
- Highlight relevant marketing experience, particularly in B2B SaaS and cybersecurity
- Include examples of successful social media campaigns or content marketing projects
- Tailor your resume and cover letter to emphasize your passion for new technologies and social trends
- Prepare thoughtful questions about IRONSCALES' products, company culture, or growth opportunities
ATS Keywords: Social Media Management, Content Marketing, Customer Engagement, AI Tools, B2B Marketing, Cybersecurity, Marketing Trends, Review Generation
ASSUMPTION: IRONSCALES' interview process is designed to assess both technical skills and cultural fit, ensuring that candidates are well-suited to the role and the company's values.
π οΈ Tools & Technologies
- Hootsuite (social media management)
- Canva (graphic design)
- ChatGPT (AI-powered content creation)
- Hubspot (CRM and marketing automation)
- G2, Gartner Peer Insights, and TrustRadius (review generation platforms)
ASSUMPTION: Familiarity with these tools is preferred, but IRONSCALES is willing to provide training and support for the right candidate.
π Cultural Fit Considerations
Company Values:
- Innovation: Embracing new technologies and approaches to problem-solving
- Collaboration: Working together to achieve common goals and drive success
- Integrity: Upholding ethical standards and acting with honesty and transparency
- Customer Focus: Prioritizing customer needs and exceeding expectations
- Continuous Learning: Fostering a growth mindset and commitment to lifelong learning
Work Style:
- Adaptable: Embracing change and adjusting to new situations as needed
- Proactive: Taking initiative and being proactive in identifying and addressing challenges
- Results-Driven: Focusing on outcomes and delivering measurable results
- Team-Oriented: Collaborating effectively with colleagues and contributing to a positive work environment
Self-Assessment Questions:
- How do you stay up-to-date with the latest social media trends and AI-powered marketing tools?
- Can you provide an example of a successful social media campaign you've managed, and what made it effective?
- How do you approach building and maintaining relationships with influencers and industry leaders in your field?
ASSUMPTION: IRONSCALES values candidates who are passionate about their work, committed to continuous learning, and eager to contribute to the company's mission and culture.
β οΈ Potential Challenges
- Managing multiple social media platforms and content creation tasks simultaneously
- Keeping up with the fast-paced and ever-evolving nature of social media and AI-powered marketing
- Balancing the demands of in-office collaboration and remote work
- Adapting to a dynamic and growing company, with changing priorities and responsibilities
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on social media management and engagement, as well as a passion for new technologies and AI-powered tools
- In the cybersecurity industry, this role may involve more technical content creation and a deeper understanding of industry-specific trends and topics
- Career progression in this role could lead to senior marketing positions, with opportunities to specialize in areas like AI-powered content creation or social media strategy
ASSUMPTION: This role offers a unique blend of marketing and technology-focused responsibilities, providing a challenging and rewarding career path for the right candidate.
π Sample Projects
- Developing and executing a social media campaign to raise awareness of a new AI-powered email security feature
- Creating a series of short videos or animations to explain complex cybersecurity concepts in an engaging and accessible way
- Managing a customer review generation initiative, resulting in a significant increase in positive reviews on G2 and Gartner Peer Insights
ASSUMPTION: These projects demonstrate the range of responsibilities and opportunities available in this role, from creative content creation to strategic campaign development and execution.
β Key Questions to Ask During Interview
- How does IRONSCALES support the professional development and growth of its marketing team members?
- Can you describe the company's approach to AI-powered content creation and how this role fits into that strategy?
- How does IRONSCALES foster a culture of innovation and collaboration within its marketing department?
- What are the most significant challenges facing the company in the next 12-24 months, and how can this role contribute to addressing them?
- How does IRONSCALES balance the need for in-office collaboration with the benefits of remote work?
ASSUMPTION: These questions demonstrate a candidate's interest in the company's culture, values, and long-term success, as well as their commitment to contributing to the team's goals and growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience, particularly in B2B SaaS and cybersecurity
- Prepare examples of successful social media campaigns or content marketing projects to showcase during the interview
- Prepare thoughtful questions about IRONSCALES' products, company culture, or growth opportunities to demonstrate your interest and engagement
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.