π Core Information
πΉ Job Title: Social Media Account Strategist
πΉ Company: Infinite Views LLC
πΉ Location: Denver, Colorado (Hybrid)
πΉ Job Type: Hybrid (1-2 days on-site per week)
πΉ Category: Marketing
πΉ Date Posted: April 11, 2025
πΉ Experience Level: Entry-level to Mid-level (1-2 years of experience)
πΉ Remote Status: Hybrid (preferred locations: Colorado, Arizona, Georgia, Florida, or Utah)
π Job Overview
Key aspects of this role include:
- Developing and executing comprehensive social media strategies for real estate clients
- Managing multiple social media accounts, creating engaging content, and monitoring performance
- Collaborating with clients and internal teams to ensure strategies align with business objectives
- Staying up-to-date with industry trends and platform updates to optimize strategies
ASSUMPTION: This role requires a strong understanding of social media platforms and a proven track record in developing successful strategies. Candidates should be comfortable working with multiple clients and managing projects simultaneously.
π Key Responsibilities
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Develop and execute social media strategies that align with clients' objectives and drive engagement
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Manage social media accounts, including content creation, posting, community management, and performance tracking
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Conduct research and analysis to identify industry trends, audience preferences, and content opportunities
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Create detailed social media plans outlining content themes, posting schedules, engagement strategies, and KPIs
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Collaborate with internal teams and clients to ensure strategies are aligned with overall marketing efforts and business objectives
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Provide guidance and support to clients on social media best practices, content optimization, and community engagement
ASSUMPTION: This role requires strong communication, interpersonal, and analytical skills. Candidates should be comfortable working with data, identifying trends, and making data-driven decisions to optimize performance.
π― Required Qualifications
Education: Bachelor's degree in marketing, communications, business, or a related field
Experience: 1-2 years of experience in social media marketing, preferably in the real estate industry or a related field
Required Skills:
- Strong understanding of social media platforms, algorithms, and best practices
- Proven track record of developing and implementing successful social media strategies
- Excellent communication and interpersonal skills
- Analytical mindset with the ability to interpret data and make data-driven decisions
- Creative thinker with a passion for storytelling and content creation
- Proficiency in social media management tools and analytics platforms
Preferred Skills:
- Experience working with real estate clients
- Fluency in additional languages (Spanish, French, etc.)
ASSUMPTION: Candidates with relevant industry experience and a strong portfolio of successful social media campaigns will be given preference.
π° Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (based on experience and location)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Flexible work hours and remote work options
- Professional development opportunities
Working Hours: Full-time (40 hours per week), with flexible hours and the option to work remotely 3-4 days per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level to mid-level social media strategists in the Denver area. Actual compensation may vary based on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Marketing Services, specifically Real Estate Marketing
Company Size: Small (11-50 employees)
Founded: 2021
Company Description:
- Infinite Views combines top-tier creative content with proven digital strategies to provide all-in-one growth solutions for businesses across all industries.
- Their expert team delivers tailored marketing strategies that drive results, with a focus on creative, social media, and web development services.
- The company specializes in real estate marketing, commercial production, and creative solutions, offering services such as SEO, web design, and video production.
Company Specialties:
- Marketing
- Real Estate Marketing
- Commercial Production
- Social Media Marketing
- Matterport
- Drone
- Drone Videographer
- 3D Virtual Tour
- Creative Solutions
- SEO
- Web Design
- Media Company
- Video Production Service
- Consultation Services
Company Website: infiniteviews.com
ASSUMPTION: Infinite Views is a growing marketing agency with a strong focus on real estate marketing. They value creativity, collaboration, and data-driven decision-making in their work environment.
π Role Analysis
Career Level: Entry-level to Mid-level (1-2 years of experience)
Reporting Structure: This role reports directly to the Marketing Director and works closely with the Creative and Account Management teams.
Work Arrangement: Hybrid (1-2 days on-site per week, with the option to work remotely the rest of the time)
Growth Opportunities:
- As the company grows, there may be opportunities for advancement into senior roles or management positions.
- Infinite Views encourages professional development and may provide training or mentorship opportunities to help employees grow in their careers.
- The real estate marketing industry is constantly evolving, presenting new opportunities for specialization and expertise.
ASSUMPTION: This role offers a unique opportunity for candidates to gain experience in real estate marketing and grow within a dynamic, fast-paced agency environment.
π Location & Work Environment
Office Type: Creative and collaborative open-plan office space
Office Location(s): San Jose, CA (with the option to work remotely 3-4 days per week)
Geographic Context:
- Denver, Colorado is a vibrant, growing city with a strong job market and a high quality of life.
- The city is known for its outdoor recreation opportunities, with easy access to hiking, biking, and skiing.
- Denver has a diverse and thriving cultural scene, with numerous museums, art galleries, and music venues.
Work Schedule: Full-time (40 hours per week), with flexible hours and the option to work remotely 3-4 days per week
ASSUMPTION: Candidates should be comfortable working in a fast-paced, collaborative environment and be able to manage their time effectively when working remotely.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the HR department
- In-depth interview with the Marketing Director and a member of the Creative or Account Management teams
- Final interview with the CEO or another senior member of the leadership team
Key Assessment Areas:
- Social media strategy development and execution
- Content creation and community management
- Data analysis and interpretation
- Communication and interpersonal skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Include specific examples of successful social media campaigns you have developed and executed.
- Demonstrate your understanding of the real estate industry and how your skills and experience make you a strong fit for this role.
ATS Keywords: Social Media Marketing, Content Creation, Client Collaboration, Data Analysis, Trend Research, Community Management, Performance Tracking, Creative Thinking, Storytelling, Visual Aesthetics, Brand Consistency, Communication Skills, Interpersonal Skills, Social Media Tools, Marketing Strategy, Engagement Strategies
ASSUMPTION: Infinite Views uses an Applicant Tracking System (ATS) to manage job applications. Including relevant keywords in your resume and cover letter can help your application stand out and increase your chances of being selected for an interview.
π οΈ Tools & Technologies
- Hootsuite, Sprout Social, or Buffer (social media management tools)
- Google Analytics (web analytics platform)
- Canva or Adobe Creative Suite (graphic design tools)
- Asana or Trello (project management tools)
- Microsoft Office Suite or Google Workspace (office productivity tools)
ASSUMPTION: Candidates should be comfortable using social media management tools, analytics platforms, and project management software to streamline their workflow and optimize their performance.
π Cultural Fit Considerations
Company Values:
- Integrity: We uphold the highest ethical standards in all our interactions and decisions.
- Excellence: We strive for excellence in everything we do, from the quality of our work to the way we treat our clients and each other.
- Accountability: We take responsibility for our actions and their outcomes, and we hold ourselves and each other accountable for delivering results.
- Collaboration: We believe that by working together, we can achieve more than any individual can alone.
Work Style:
- Creative and innovative: We encourage our team members to think outside the box and come up with unique solutions to challenges.
- Data-driven: We make decisions based on data and analytics, and we continuously monitor and optimize our strategies to improve performance.
- Collaborative: We work closely with our clients and internal teams to ensure that our strategies are aligned with business objectives and deliver results.
Self-Assessment Questions:
- Do you have a strong understanding of social media platforms and a proven track record of developing successful strategies?
- Are you comfortable working with data and making data-driven decisions to optimize performance?
- Do you thrive in a fast-paced, collaborative environment and enjoy working with multiple clients and projects simultaneously?
ASSUMPTION: Candidates who align with Infinite Views' core values and work style will be more likely to succeed in this role and contribute to the company's growth and success.
β οΈ Potential Challenges
- The real estate marketing industry is constantly evolving, and candidates must be adaptable and willing to learn new tools and strategies to stay ahead of the curve.
- Managing multiple clients and projects simultaneously can be challenging, and candidates must be organized and able to prioritize their workload effectively.
- The hybrid work arrangement may require candidates to commute to the office 1-2 days per week, which could be inconvenient for some.
- The competitive nature of the real estate industry may present challenges in driving results and achieving business objectives.
ASSUMPTION: Candidates should be aware of these potential challenges and be prepared to address them proactively in their application and interview.
π Similar Roles Comparison
- Social Media Account Strategist vs. Social Media Manager: While both roles focus on developing and executing social media strategies, the Account Strategist role is more focused on client collaboration and strategy development, while the Social Media Manager role may involve more day-to-day content creation and community management.
- Real Estate Marketing vs. General Marketing: Real estate marketing requires a strong understanding of the unique needs and goals of real estate clients, as well as the ability to create tailored strategies that drive results in a competitive industry.
- Career Path: This role offers a unique opportunity to gain experience in real estate marketing and grow within a dynamic, fast-paced agency environment. With experience and success, candidates may advance into senior roles or management positions within the company or the industry.
ASSUMPTION: Candidates should consider how their skills and experience align with the specific requirements of this role and how it fits into their long-term career goals.
π Sample Projects
- Developing a comprehensive social media strategy for a top-producing real estate agent, including content themes, posting schedules, and engagement strategies
- Creating a series of eye-catching, on-brand graphics for a real estate development company's social media channels
- Managing the social media accounts for a real estate brokerage, including content creation, posting, and performance tracking, to increase brand awareness and drive leads
ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities candidates can expect in this role and provide an opportunity to showcase their skills and experience in their application.
β Key Questions to Ask During Interview
- How does Infinite Views support the professional development and growth of its employees?
- What are the biggest challenges facing the real estate marketing industry, and how does Infinite Views differentiate itself from competitors?
- How does the company measure the success of its social media strategies, and what metrics do they track to optimize performance?
- What is the company's approach to work-life balance, and how does the hybrid work arrangement support this?
- How does Infinite Views collaborate with its clients to ensure that its strategies are aligned with their business objectives and deliver results?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's culture and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, including specific examples of successful social media campaigns you have developed and executed.
- Prepare a portfolio of your work, including samples of your content creation and graphic design skills, to showcase your abilities and demonstrate your fit for this role.
- Follow up with the hiring manager one week after submitting your application to express your interest in the position and inquire about the status of your application.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.