Social Media Ads Spezialist/in (50-60%)

📌 Core Information

🔹 Job Title: Social Media Ads Specialist (50-60%)

🔹 Company: SalesSolution

🔹 Location: Lindau, Bavaria, Germany

🔹 Job Type: Temporary

🔹 Category: Marketing

🔹 Date Posted: 2025-05-28

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (1 day per week) with home office options

🚀 Job Overview

Key aspects of this role include:

• Creating and managing social media ads using Canva
• Publishing ads on Meta and TikTok platforms
• Targeting activities and A/B testing
• Handling customer inquiries and making necessary adjustments
• Preparing monthly performance reports
• Researching best practices and optimization opportunities

ASSUMPTION: This role requires a strong focus on creativity, organization, and customer service, with a significant portion of the work involving ad creation and management.

📋 Key Responsibilities

✅ Ad Creation & Management: Design and create engaging ads using Canva, and publish them on Meta and TikTok platforms.

✅ Targeting & Testing: Conduct targeting activities and A/B testing to optimize ad performance.

✅ Customer Service: Handle customer inquiries and make necessary adjustments to ads based on their feedback.

✅ Reporting: Prepare monthly performance reports to track and analyze ad performance.

✅ Research & Optimization: Regularly research best practices and optimization opportunities to improve ad performance.

ASSUMPTION: While this role involves a significant amount of creative work, it also requires strong organizational skills to manage multiple ad campaigns and meet deadlines.

🎯 Required Qualifications

Education: No specific education requirements mentioned, but a relevant degree or certification in marketing, communications, or a related field would be beneficial.

Experience: 0-2 years of experience in social media advertising, digital marketing, or a related field.

Required Skills:

• Excellent German language skills (native or C2 level)
• Basic knowledge of English and French
• Experience with Canva or other graphic design tools
• Basic knowledge of Meta Ads Manager and targeting activities
• Strong creative writing skills
• Self-motivated, organized, and team-oriented work approach

Preferred Skills:

• Experience with TikTok ads platform
• Knowledge of additional languages
• Familiarity with analytics tools for ad performance tracking

ASSUMPTION: While experience in social media advertising is preferred, the company may consider candidates with relevant transferable skills and a strong portfolio.

💰 Compensation & Benefits

Salary Range: €25,000 - €35,000 per year (pro-rated for part-time position) based on industry standards for entry-level marketing roles in Germany.

Benefits:

• Permanent position
• Young and dynamic team with a start-up atmosphere
• Flexible working hours and home office options (minimum 1 day in the office per week)
• Innovative work environment open to new ideas and suggestions
• Attractive leisure offers and team-building events
• Modern office facilities in Winterthur
• Discounts and benefits with partner companies

Working Hours: 30 hours per week (60% of full-time equivalent)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Germany. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Machinery Manufacturing

Company Size: 51-200 employees

Founded: 1967

Company Description:

• Frei Fördertechnik AG is a traditional family company with over 55 years of experience in materials handling
• Known for Swiss quality, innovation, high productivity, and safety in their products
• Offers tailor-made solutions for various materials and complete systems as a general contractor

Company Specialties:

• Intralogistics
• Stone and earth
• Recycling
• Vulkanization
• Food conveyor technology
• Plant engineering
• Industry
• Conveyor technology
• Quarry
• General contractor
• Process technology
• Conveyor systems
• Concrete plant
• Logistics
• Ground washing plant
• Processing plant
• Service and maintenance
• Customer service
• Spare parts management
• Processing technology
• And process technology

Company Website: http://www.ffag.ch

ASSUMPTION: Frei Fördertechnik AG is a well-established company in the machinery manufacturing industry, with a strong focus on quality and innovation.

📊 Role Analysis

Career Level: Entry-level (0-2 years of experience)

Reporting Structure: This role reports directly to the marketing or social media manager.

Work Arrangement: Hybrid, with a minimum of 1 day in the office per week and flexible home office options.

Growth Opportunities:

• Gain experience in social media advertising and digital marketing
• Potential full-time opportunities or increased responsibilities based on performance
• Possibility to work on diverse projects and campaigns

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the company as a whole.

🌍 Location & Work Environment

Office Type: Modern office facilities in Winterthur, Switzerland

Office Location(s): Schwarzbachstrasse 26, Rubigen, Bern 3113, CH; Route de Larret 32, Monthey, Valais 1870, CH; Motorenstrasse 34, Wetzikon, 8620, CH

Geographic Context:

• Lindau is a small town in Bavaria, Germany, with a population of around 24,000 people
• Located near the Austrian border, offering opportunities for cross-border commuting
• Known for its lakeside location and historic old town

Work Schedule: 30 hours per week (60% of full-time equivalent), with flexible working hours and home office options.

ASSUMPTION: The work environment is modern and innovative, with a focus on collaboration and open communication.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Creativity and design skills
• Language proficiency (German, English, French)
• Customer service orientation
• Organizational skills and time management
• Adaptability and problem-solving skills

Application Tips:

• Highlight relevant experience and skills in your resume and cover letter
• Include a portfolio showcasing your design and ad creation skills
• Prepare examples of successful social media ad campaigns you've worked on
• Research the company and be prepared to discuss your fit with their values and culture

ATS Keywords: Social media ads, Canva, Meta Ads Manager, TikTok ads, targeting activities, A/B testing, customer service, performance reporting, research, optimization, German language skills, creative writing, organization, teamwork

ASSUMPTION: The application process may vary depending on the specific needs of the hiring manager and the company's current hiring practices.

🛠️ Tools & Technologies

• Canva
• Meta Ads Manager
• TikTok Ads Manager
• Analytics tools (e.g., Google Analytics, Facebook Insights)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The required tools and technologies may vary depending on the specific needs of the role and the company's existing tech stack.

👔 Cultural Fit Considerations

Company Values:

• Swiss quality
• Innovation
• High productivity and safety
• Customer focus
• Collaboration

Work Style:

• Creative and innovative
• Customer-oriented
• Collaborative and team-oriented
• Adaptable and proactive
• Organized and detail-oriented

Self-Assessment Questions:

• How do you ensure your ads align with the company's values and brand guidelines?
• Can you describe a time when you had to adapt your creative approach to meet a client's needs?
• How do you stay organized and manage multiple ad campaigns simultaneously?

ASSUMPTION: Frei Fördertechnik AG values candidates who are creative, customer-focused, and adaptable, with a strong work ethic and a collaborative mindset.

⚠️ Potential Challenges

• Managing multiple ad campaigns and meeting tight deadlines
• Adapting to the company's specific brand guidelines and tone of voice
• Working with clients who may have varying levels of understanding or expectations regarding social media advertising
• Keeping up with the latest trends and best practices in social media advertising

ASSUMPTION: These challenges can be overcome through strong organizational skills, adaptability, and a proactive approach to learning and problem-solving.

📈 Similar Roles Comparison

• This role is similar to a Junior Social Media Advertising Specialist, with a focus on ad creation and management
• Unlike some other roles, this position requires a strong focus on customer service and handling client inquiries
• Career progression may involve moving into a full-time role or taking on additional responsibilities, such as team management or strategic planning

ASSUMPTION: While this role shares similarities with other social media advertising positions, its unique focus on customer service and part-time nature set it apart.

📝 Sample Projects

• Creating and managing a social media ad campaign for a new product launch
• Conducting A/B testing to optimize ad performance and improve click-through rates
• Researching and implementing best practices for targeting activities on Meta and TikTok platforms

ASSUMPTION: These sample projects provide a snapshot of the day-to-day tasks and responsibilities associated with this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• What are the most significant challenges facing the company's social media advertising efforts, and how can this role address them?
• How does the company support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) used to measure the success of social media ad campaigns, and how are they tracked and reported?
• How does the company ensure a positive work-life balance for its employees, particularly those in part-time roles?

ASSUMPTION: These interview questions are designed to provide insight into the role, the team, and the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio showcasing your design and ad creation skills, as well as any successful social media ad campaigns you've worked on
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.