π Core Information
πΉ Job Title: Social Media Advertising Coordinator
πΉ Company: Alliance Recruiting
πΉ Location: Grand Rapids, Michigan, United States (Remote)
πΉ Job Type: Full-Time
πΉ Category: Marketing
πΉ Date Posted: May 30, 2025
πΉ Experience Level: Mid-Level (2-5 years)
πΉ Remote Status: Remote (Telecommute)
π Job Overview
Key aspects of this role include:
- Managing social media for a Christian speaker, nonprofit founder, and business owner across multiple brand accounts
- Utilizing advanced ChatGPT proficiency and AI technology in daily workflow
- Working independently with strong organizational skills in a fast-paced startup environment
- Aligning with Christian values and understanding faith-based audience messaging
ASSUMPTION: This role requires a high level of self-motivation and adaptability to thrive in a startup environment with minimal supervision.
π Key Responsibilities
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Manage social media accounts for multiple brands, ensuring consistent messaging and engagement
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Utilize AI technology and custom AI marketing tools for maximum efficiency
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Create and schedule engaging content using graphic design tools
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Monitor and analyze digital marketing analytics to optimize performance
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Collaborate with the team to ensure brand consistency and alignment with Christian values
ASSUMPTION: This role may require occasional weekend or evening work to ensure timely content delivery and engagement monitoring.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2-5 years of experience in social media management, digital marketing, or a related role
Required Skills:
- Advanced ChatGPT proficiency
- Social media management platforms (Hootsuite, Buffer, etc.)
- Graphic design tools (Canva, Adobe Creative Suite)
- Digital marketing analytics and reporting
- Multi-brand management experience
- Strong organizational skills
Preferred Skills:
- Experience in faith-based or nonprofit marketing
- Familiarity with AI marketing tools and strategies
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) is likely expected for this role.
π° Compensation & Benefits
Salary Range: $55,000 - $75,000 per year (Based on industry standards for mid-level marketing roles in Grand Rapids, MI)
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Professional development opportunities
Working Hours: Full-time (40 hours per week) with flexible scheduling to accommodate team meetings and content delivery
ASSUMPTION: Salary range is estimated based on industry standards for mid-level marketing roles in Grand Rapids, MI. Actual salary may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Alliance Recruiting is a staffing and recruiting firm specializing in healthcare providers, with a focus on locum tenens, contract management, and weekend or call coverage.
Company Size: 51-200 employees. This size allows for a more personal work environment while still offering growth opportunities.
Founded: 2001. Alliance Recruiting has over two decades of experience in the staffing and recruiting industry.
Company Description:
- Full-service staffing and recruiting firm for physicians, CRNA, nurse practitioners, and physician assistants
- Helps facilities find the right healthcare providers and assists providers in finding the right career opportunities
- Offers locum tenens, contract management, and weekend or call coverage solutions
Company Specialties:
- Locum Tenens
- Working Interviews and Permanent Placement
- Physician Recruiting
- Locum Jobs and Staffing
Company Website: http://www.alliancerr.com
ASSUMPTION: Alliance Recruiting's focus on the healthcare industry may provide unique opportunities for applicants with relevant experience or interest in this field.
π Role Analysis
Career Level: Mid-Level. This role requires 2-5 years of experience in social media management or a related field.
Reporting Structure: This role reports directly to the Marketing Manager or a similar position within the organization.
Work Arrangement: Remote (Telecommute). This role can be performed entirely from a remote location, with flexible scheduling to accommodate team meetings and content delivery.
Growth Opportunities:
- Expanding responsibilities within the marketing department
- Transitioning to a management or leadership role within the organization
- Gaining experience in AI marketing tools and strategies
ASSUMPTION: Given the company's size and focus on the healthcare industry, growth opportunities may be more limited than in larger organizations, but they still exist for motivated individuals.
π Location & Work Environment
Office Type: Remote. This role does not require a physical presence in the company's offices.
Office Location(s): Grand Rapids, Michigan, United States (Remote)
Geographic Context:
- Grand Rapids is the second-largest city in Michigan, with a population of approximately 200,000
- The city is known for its vibrant arts and culture scene, as well as its numerous parks and recreational opportunities
- Grand Rapids has a humid continental climate, with warm summers and cold, snowy winters
Work Schedule: Full-time (40 hours per week) with flexible scheduling to accommodate team meetings and content delivery
ASSUMPTION: While this role is remote, applicants should be prepared to work occasional evenings or weekends to ensure timely content delivery and engagement monitoring.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the Marketing Manager or a similar position
- Final interview with the company's leadership team
Key Assessment Areas:
- Social media management skills and experience
- Proficiency in AI technology and marketing tools
- Alignment with Christian values and understanding of faith-based audience messaging
- Strong organizational skills and adaptability to a fast-paced startup environment
Application Tips:
- Tailor your resume and cover letter to highlight your social media management experience and relevant skills
- Demonstrate your proficiency in AI technology and marketing tools in your application materials
- Showcase your alignment with Christian values and understanding of faith-based audience messaging in your cover letter
ATS Keywords: Social Media Management, AI Technology, Marketing, Digital Marketing, Brand Management, Christian Values, Faith-Based Audience Messaging, Startup Environment
ASSUMPTION: Alliance Recruiting may use an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords from the job description can improve your chances of being seen by the hiring manager.
π οΈ Tools & Technologies
- Social media management platforms (Hootsuite, Buffer, etc.)
- Graphic design tools (Canva, Adobe Creative Suite)
- AI marketing tools and platforms (ChatGPT, custom AI marketing tools)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Applicants should be prepared to demonstrate their proficiency in the required tools and technologies during the interview process.
π Cultural Fit Considerations
Company Values:
- Integrity
- Excellence
- Teamwork
- Respect
- Stewardship
Work Style:
- Fast-paced and adaptable
- Self-motivated and organized
- Collaborative and team-oriented
- Committed to Christian values and faith-based audience messaging
Self-Assessment Questions:
- Do you thrive in fast-paced, startup environments with minimal supervision?
- Are you comfortable working independently and managing multiple projects simultaneously?
- Do you align with Christian values and understand faith-based audience messaging?
- Are you proficient in AI technology and eager to leverage it in your daily workflow?
ASSUMPTION: Applicants should carefully consider their alignment with Alliance Recruiting's company values and work style before applying, as cultural fit is essential for success in this role.
β οΈ Potential Challenges
- Adapting to the fast-paced, startup environment with minimal supervision
- Managing multiple brand accounts and ensuring consistent messaging across platforms
- Occasional weekend or evening work to ensure timely content delivery and engagement monitoring
- Keeping up with the latest AI marketing tools and strategies
ASSUMPTION: Applicants should be prepared to address these potential challenges in their application materials and interviews, demonstrating their ability to thrive in this dynamic role.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position requires advanced proficiency in AI technology and its application to marketing strategies
- This role focuses on faith-based audience messaging, which may be unique to applicants with experience in nonprofit or religious organizations
- As a mid-level role, this position offers growth opportunities within the marketing department and the organization as a whole
ASSUMPTION: Applicants should research similar roles in the marketing industry to better understand the unique aspects of this position and how it compares to other opportunities.
π Sample Projects
- Developing and implementing a social media strategy for a Christian speaker, nonprofit founder, and business owner
- Creating engaging content and graphics using AI-generated tools and platforms
- Monitoring and analyzing digital marketing analytics to optimize performance and engagement
- Collaborating with the team to ensure brand consistency and alignment with Christian values across multiple brand accounts
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and how they have approached them in their previous roles.
β Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the organization?
- What are the most significant challenges facing the social media team currently, and how can this role address them?
- How does the company support the professional development of its marketing team members?
- What is the typical career path for someone in this role, and what opportunities exist for growth and advancement?
- How does the company ensure alignment with Christian values and faith-based audience messaging across multiple brand accounts?
ASSUMPTION: Applicants should prepare thoughtful questions that demonstrate their interest in the role and the organization, as well as their eagerness to contribute to its success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your social media management experience and relevant skills
- Demonstrate your proficiency in AI technology and marketing tools in your application materials
- Showcase your alignment with Christian values and understanding of faith-based audience messaging in your cover letter
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.