π Core Information
πΉ Job Title: Social Media and Marketing Communications Coordinator
πΉ Company: BidFTA
πΉ Location: Cincinnati, OH, United States
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Marketing
πΉ Date Posted: April 15, 2025
πΉ Experience Level: Entry-level (0-2 years)
π Job Overview
Key aspects of this role include:
- Developing a content calendar and creating engaging organic assets for social media platforms.
- Coordinating communication of company initiatives across various online channels.
- Collaborating with cross-functional teams to maintain a cohesive brand presence.
- Managing influencer campaigns and on-site events to grow BidFTA's bidders base.
ASSUMPTION: This role requires a balance of creativity, organization, and strong communication skills. It's an excellent entry-level opportunity for those looking to gain experience in social media marketing.
π Key Responsibilities
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Develop and maintain a content calendar across all social media platforms, including Meta, LinkedIn, TikTok, Snapchat, and more.
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Create compelling image and video assets that highlight BidFTA's products, people, and promotions.
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Work closely with the Email + SMS Marketing Specialist to develop and maintain a cohesive company-wide content calendar and campaign deliverables.
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Update landing pages, Google Business Profiles, and social media bios to reflect ongoing promotions and key organizational initiatives.
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Travel to BidFTA warehouse locations to capture content and produce on-location stories and promotions.
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Collaborate with other teams to identify key dates and events to share with BidFTA's bidders base.
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Respond to comments and reviews across public social media channels, Yelp, and Google to maintain a strong, positive brand presence.
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Coordinate giveaways, in-warehouse events, and influencer collaborations.
ASSUMPTION: This role involves a mix of creative and administrative tasks, requiring strong organizational skills and the ability to work both independently and collaboratively.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Communications, or a related field
Experience: Recent graduates or those with up to 2 years of experience
Required Skills:
- Strong communication skills
- Ability to work independently in fast-paced environments
- Reliable transportation and willingness to travel within the Greater Cincinnati area
- Proficiency in social media management tools and platforms
- Basic graphic design skills (e.g., Adobe Creative Suite, Canva)
Preferred Skills:
- Experience with influencer marketing
- Familiarity with event planning and coordination
- Knowledge of SEO best practices
ASSUMPTION: While a degree in a related field is preferred, BidFTA values skills and passion over formal education. Recent graduates are encouraged to apply.
π° Compensation & Benefits
Salary Range: $43,000 - $50,000 per year
Benefits:
- Health Insurance
- Dental Insurance
- Vision Insurance
- Life Insurance
- Disability Insurance
- Paid Time Off
- 401(k) with Company Match
- Employee Discounts
Working Hours: Full-time, hybrid schedule (3 days in-office, 2 days remote)
ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing roles in the Cincinnati area.
π Applicant Insights
π Company Context
Industry: Retail (Online Auction Marketplace)
Company Size: 201-500 employees
Founded: 2008, with over 30 auction pick-up centers nationwide and a growing bidders base of over 1 million
Company Description:
- BidFTA is a rapidly growing online auction marketplace that partners with major retailers to provide liquidation solutions.
- The company offers customers an exciting and cost-saving way to bid and buy products at up to 90% off of retail prices.
- BidFTA is looking for a creative, organized, and highly motivated Social Media and Marketing Communications Coordinator to join their marketing team.
Company Specialties:
- Online Auction Marketplace
- Liquidation Solutions
- Retail Partnerships
- Social Media Marketing
Company Website: http://www.bidfta.com
ASSUMPTION: BidFTA's unique business model and rapid growth present exciting opportunities for the right candidate.
π Role Analysis
Career Level: Entry-level (0-2 years)
Reporting Structure: Reports directly to the Marketing Manager
Work Arrangement: Hybrid (3 days in-office, 2 days remote) with occasional on-site visits to BidFTA warehouses
Growth Opportunities:
- Gain experience in social media marketing and digital communications
- Potential to take on more responsibilities and advance within the marketing team
- Opportunity to work with a diverse range of teams and stakeholders
ASSUMPTION: This role offers a unique blend of creative and strategic responsibilities, providing ample opportunities for professional growth.
π Location & Work Environment
Office Type: Hybrid (3 days in-office, 2 days remote)
Office Location(s): 7660 School Rd., Cincinnati, 45249, US
Geographic Context:
- Cincinnati, OH, is the company's headquarters and the primary location for this role.
- The Greater Cincinnati area is home to BidFTA's warehouses and auction centers.
- The region offers a mix of urban and suburban living, with a cost of living slightly below the national average.
Work Schedule: Full-time, with a flexible hybrid schedule
ASSUMPTION: The hybrid work arrangement offers a balance between in-office collaboration and remote flexibility, allowing employees to maintain a healthy work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen
- In-person or virtual interview with the Marketing Manager
- Final interview with the Marketing Director
Key Assessment Areas:
- Creativity and innovation in content creation
- Strong communication and interpersonal skills
- Ability to work independently and manage multiple projects
- Understanding of social media marketing best practices
Application Tips:
- Tailor your resume to highlight relevant skills and experiences for this role.
- Include specific examples of your social media marketing and content creation work.
- Prepare questions about BidFTA's unique business model and company culture.
ATS Keywords: Social Media Management, Content Creation, Content Planning, Team Collaboration, Digital Marketing, Community Management, Event Coordination, Influencer Coordination
ASSUMPTION: BidFTA's hiring process is designed to assess candidates' skills and cultural fit, with a focus on creativity, organization, and strong communication.
π οΈ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer)
- Graphic design tools (e.g., Adobe Creative Suite, Canva)
- SEO tools (e.g., Google Analytics, SEMrush)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with these tools is preferred but not required. BidFTA is open to training the right candidate on the necessary software.
π Cultural Fit Considerations
Company Values:
- Customer-focused
- Innovative
- Collaborative
- Accountable
- Passionate
Work Style:
- Creative and dynamic
- Fast-paced and adaptable
- Collaborative and team-oriented
- Results-driven and accountable
Self-Assessment Questions:
- Do you thrive in fast-paced, creative environments?
- Are you comfortable working independently and managing multiple projects?
- Do you have a strong understanding of social media marketing best practices?
- Are you passionate about BidFTA's unique business model and mission?
ASSUMPTION: BidFTA values candidates who are creative, organized, and passionate about their work, as well as those who align with the company's core values.
β οΈ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to changes in company initiatives and priorities
- Occasional travel to BidFTA warehouses and auction centers
- Maintaining a strong, positive brand presence across various online channels
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to BidFTA's mission and values.
π Similar Roles Comparison
- This role is similar to a Social Media Coordinator or Marketing Communications Coordinator, but with a focus on an online auction marketplace.
- Unlike traditional retail roles, this position requires a strong understanding of social media marketing and digital communications.
- Career paths may include advancement within the marketing team or transitioning to other departments within BidFTA.
ASSUMPTION: While this role shares similarities with other marketing positions, its unique focus on an online auction marketplace sets it apart.
π Sample Projects
- Developing a social media content calendar for a quarterly promotion
- Coordinating an influencer marketing campaign to drive awareness and engagement
- Managing a giveaway event across multiple social media platforms
- Creating engaging in-warehouse content to showcase BidFTA's products and promotions
ASSUMPTION: These sample projects are designed to showcase the creative and strategic aspects of the Social Media and Marketing Communications Coordinator role.
β Key Questions to Ask During Interview
- How does BidFTA support the growth and development of its marketing team members?
- What are the most significant challenges facing the marketing department, and how can this role contribute to overcoming them?
- How does BidFTA measure the success of its social media marketing campaigns?
- What opportunities are there for collaboration with other departments within BidFTA?
- How does BidFTA maintain a strong, positive brand presence across various online channels?
ASSUMPTION: These questions are designed to provide insight into BidFTA's company culture, marketing strategy, and opportunities for professional growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant skills and experiences for this role
- Prepare a cover letter explaining your interest in BidFTA and this position
- Follow up with the hiring manager one week after submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.