Social Media Assistant

📌 Core Information

🔹 Job Title: Social Media Assistant

🔹 Company: Pattern

🔹 Location: Pune, Mahārāshtra, India

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: June 26, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Executing and optimizing paid social media activity across various platforms
• Monitoring and managing client social media channels for conversations and inquiries
• Collaborating with the social team to ensure high standards in task execution
• Analyzing campaign performance and providing recommendations for improvement

ASSUMPTION: This role requires a strong understanding of social media platforms and their respective audiences, as well as experience in executing paid social campaigns and community management.

📋 Key Responsibilities

✅ Paid Social Responsibilities:

• Execute and optimize paid social media activity across platforms like Facebook Ads Manager, Pinterest, and TikTok
• Monitor campaign performance and look for opportunities to scale and improve
• Ensure deadlines and task delivery are met with exceptional standards
• Work closely with Pattern’s Social team to ensure campaigns are executed to the highest standard

✅ Community Management Responsibilities:

• Monitor client social media channels for conversations related to the brand, products, and industry trends
• Respond promptly to comments, messages, and inquiries in a professional and friendly manner
• Cultivate and nurture relationships with the online community to build trust and loyalty
• Assist with scheduling social media content that resonates with the audience

ASSUMPTION: The ideal candidate will have experience working in performance marketing and executing paid social campaigns across different platforms, as well as past experience in community management.

🎯 Required Qualifications

Education: Marketing, Communications, or Social Media University graduate

Experience: 1-2 years of experience in a paid social or performance marketing role and experience in community management

Required Skills:

• Proficient in various social media ad managers including META, TikTok, Pinterest, LinkedIn, and YouTube
• Excellent written and verbal communication skills
• Strong understanding of social media platforms and their respective audiences
• Ability to work independently and as part of a team in a fast-paced environment
• Knowledge of social media analytics tools
• Experience with Google Suite & Google Analytics, and data interpretation
• Experience with Looker Studio and Zendesk

Preferred Skills:

• Experience with third-party social media scheduling and analytical tools

ASSUMPTION: While not explicitly stated, proficiency in the English language is likely required for this role due to the nature of the work and the company's global presence.

💰 Compensation & Benefits

Salary Range: INR 3,00,000 - 5,00,000 per annum (Estimated based on industry standards for a Social Media Assistant role in Pune)

Benefits:

• Health insurance
• Retirement benefits
• Employee discounts
• Professional development opportunities

Working Hours: Full-time (40 hours/week), with flexibility for occasional overtime as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Social Media Assistant role in Pune, India. Actual compensation may vary based on factors such as experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Retail, specifically eCommerce acceleration and marketplace analytics

Company Size: 1,001-5,000 employees (Large enterprise)

Founded: 2013, with headquarters in Lehi, Utah, USA

Company Description:

• Pattern provides a blend of marketplace analytics, product distribution, MAP compliance, and brand management to drive ecommerce acceleration for premium brands
• The company thrives on high energy, professional excellence, and disciplined creativity
• Pattern is an equal opportunity employer committed to creating an inclusive environment for all employees

Company Specialties:

• Amazon, eBay, and Walmart marketplace management
• Amazon Marketing Services and Amazon Vendor Central
• 1P vs. 3P strategy and retail distribution
• Brand protection and brand growth

Company Website: pattern.com

ASSUMPTION: Pattern is a well-established company in the eCommerce acceleration and marketplace analytics industry, with a strong focus on driving growth for premium brands.

📊 Role Analysis

Career Level: Entry-level to Mid-level (0-2 years of experience)

Reporting Structure: The Social Media Assistant will report directly to the Social Media Manager

Work Arrangement: On-site, with the possibility of remote work for specific tasks or projects

Growth Opportunities:

• Potential career progression into roles such as Social Media Manager or Senior Social Media Specialist
• Opportunities to work on various client accounts and gain diverse experience
• Chance to learn and develop skills in eCommerce and marketplace analytics

ASSUMPTION: This role offers opportunities for growth and development within the company, as well as the chance to work on a variety of client accounts and projects.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): Pune, India

Geographic Context:

• Pune is the second-largest city in the Indian state of Maharashtra, with a population of over 3 million
• The city is known for its educational institutions, IT industry, and historical sites
• Pune has a tropical savanna climate, with warm and humid weather throughout the year

Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM IST, with a one-hour lunch break

ASSUMPTION: The work environment at Pattern's Pune office is likely to be dynamic and fast-paced, with a strong focus on collaboration and teamwork.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth interview with the hiring manager and/or team members
• Background check and reference verification
• Job offer

Key Assessment Areas:

• Social media marketing knowledge and skills
• Community management experience
• Communication and interpersonal skills
• Problem-solving and analytical skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Showcase your understanding of social media platforms and their respective audiences
• Demonstrate your ability to work independently and as part of a team in a fast-paced environment
• Prepare examples of your past work or projects that showcase your skills and accomplishments

ATS Keywords: Paid social, community management, performance marketing, social media management, communication, time management, analytical skills, attention to detail, proactivity, flexibility, teamwork, organization, Google Analytics, social media ad managers, data interpretation, social media scheduling tools

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on assessing candidates' skills and cultural fit.

🛠️ Tools & Technologies

• Social media ad managers: META, TikTok, Pinterest, LinkedIn, and YouTube
• Social media scheduling and analytical tools
• Google Suite & Google Analytics
• Looker Studio and Zendesk

ASSUMPTION: The ideal candidate will have experience with the listed tools and technologies, as well as a willingness to learn and adapt to new platforms as needed.

👔 Cultural Fit Considerations

Company Values:

• High energy and professional excellence
• Disciplined creativity
• Commitment to creating an inclusive environment for all employees

Work Style:

• Collaborative and team-oriented
• Fast-paced and dynamic
• Focused on driving growth and results for clients

Self-Assessment Questions:

• Do you thrive in a fast-paced, collaborative environment?
• Are you passionate about driving growth and results for clients?
• Do you have a strong work ethic and a commitment to professional excellence?

ASSUMPTION: Pattern values candidates who are a strong cultural fit, with a passion for driving growth and results, and a commitment to professional excellence and collaboration.

⚠️ Potential Challenges

• Managing multiple client accounts and projects simultaneously
• Adapting to the fast-paced and dynamic work environment
• Working with tight deadlines and competing priorities
• Dealing with the occasional negative feedback or criticism from clients or the online community

ASSUMPTION: The ideal candidate will be able to manage multiple priorities, adapt to change, and maintain a positive attitude in the face of challenges and setbacks.

📈 Similar Roles Comparison

• Compared to a Social Media Coordinator role, this position requires more experience and a broader range of skills, including both paid social and community management
• In the eCommerce and marketplace analytics industry, this role is similar to a Junior Social Media Manager or Performance Marketing Specialist position
• Career progression from this role could lead to positions such as Social Media Manager, Senior Social Media Specialist, or eCommerce Marketing Manager

ASSUMPTION: This role offers a unique blend of paid social and community management responsibilities, with opportunities for growth and development within the company.

📝 Sample Projects

• Managing a paid social campaign for a major retail client, with a budget of INR 10,00,000 per month
• Developing and implementing a community management strategy for a new eCommerce brand, with a focus on building brand awareness and engagement
• Analyzing campaign performance data and providing recommendations for improvement, with a focus on driving ROI and maximizing efficiency

ASSUMPTION: The ideal candidate will have experience working on similar projects, with a proven track record of driving results and exceeding client expectations.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall social media strategy for Pattern and its clients?
• What opportunities are there for professional development and growth within the company?
• How does Pattern support work-life balance for its employees?
• What is the company culture like, and how does this role contribute to the overall team dynamic?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company and its culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your past work or projects that showcase your skills and accomplishments
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.