Social Media Associate

📌 Core Information

🔹 Job Title: Social Media Associate

🔹 Company: Wisp

🔹 Location: United States (Remote)

🔹 Job Type: Part-Time

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote (US only)

🚀 Job Overview

Key aspects of this role include:

• Shaping Wisp's online presence through creative content and influencer collaborations
• Managing influencer campaigns from outreach to execution
• Actively engaging with the community on various social media platforms
• Analyzing social media metrics to identify trends and opportunities

ASSUMPTION: This role requires a balance of creativity, organization, and data analysis skills. The ideal candidate will be comfortable working independently and collaborating with a small team.

📋 Key Responsibilities

✅ Sourcing, outreach, negotiation, and execution of influencer campaigns

✅ Uploading content, writing captions, and maintaining the posting schedule

✅ Monitoring and regular reporting of social media metrics to identify trends and opportunities

✅ Actively engaging with our community on Instagram, TikTok, and Reddit

✅ Crafting engaging content for Instagram Stories and TikTok

ASSUMPTION: This role requires a proactive approach to content creation and community management. The ideal candidate will be comfortable working in a fast-paced, ever-changing environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 2-4 years of experience in social media management or influencer marketing

Required Skills:

• Proven track record of creating engaging content and growing audiences
• Strong community management skills
• Data-driven approach to social media strategies
• Video content creation skills and comfort being on camera
• Familiarity with tools like Later, Canva, Meltwater, and Grin (or willingness to learn new platforms)

Preferred Skills:

• Experience in the healthcare industry
• Fluency in Spanish

ASSUMPTION: Candidates with experience in the healthcare industry or fluency in Spanish may have an advantage in this role, but these are not strict requirements.

💰 Compensation & Benefits

Salary Range: $40 - $45 per hour (Based on industry standards for part-time social media associates with 2-5 years of experience)

Benefits:

• Remote work with flexible hours
• Mission-driven company culture

Working Hours: Approximately 25 hours per week

ASSUMPTION: The salary range provided is an estimate based on industry standards. The actual salary may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Medical Practices

Company Size: 11-50 employees (Small to mid-sized company, offering a close-knit team environment)

Founded: 2018 (Relatively new company with a mission-driven focus)

Company Description:

• Wisp offers fast and effective treatment for sexual health issues
• Named a Fast Company Most Innovative Company in 2023
• Committed to making sexual healthcare inclusive, cost-effective, and accessible

Company Specialties:

• Telehealth services for sexual and reproductive health
• Specialized services for intimate health issues

Company Website: hellowisp.com

ASSUMPTION: Wisp is a mission-driven company focused on improving access to sexual and reproductive healthcare. This focus may influence the company culture and the types of projects employees work on.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience required)

Reporting Structure: This role reports directly to the Marketing Manager

Work Arrangement: Remote work with flexible hours (approximately 25 hours per week)

Growth Opportunities:

• Potential to grow in scope as the company expands
• Opportunities to learn and develop new skills in a fast-paced environment
• Chance to make a significant impact on the company's online presence and community engagement

ASSUMPTION: This role offers opportunities for growth and development within a small but mighty team. The ideal candidate will be eager to take on new challenges and learn from their colleagues.

🌍 Location & Work Environment

Office Type: Remote (No physical office)

Office Location(s): United States (Remote work only)

Geographic Context:

• Wisp is a remote-first company, allowing employees to work from anywhere in the US
• The company is headquartered in San Francisco, California
• The remote work arrangement may require some overlap with Pacific Time Zone hours

Work Schedule: Flexible hours, with approximately 25 hours of work per week

ASSUMPTION: The remote work arrangement may require some flexibility in working hours to accommodate team meetings and collaborations.

💼 Interview & Application Insights

Typical Process:

• Resume screening
• Phone or video call interview with the Marketing Manager
• Take-home assignment or case study
• Final interview with the Marketing Manager and/or other team members

Key Assessment Areas:

• Creativity and content ideation
• Community management skills
• Data analysis and reporting
• Cultural fit and alignment with Wisp's mission

Application Tips:

• Highlight your experience with influencer marketing and social media management
• Include examples of your content creation and community engagement skills
• Demonstrate your understanding of Wisp's mission and how your skills align with the role

ATS Keywords: Social Media Management, Influencer Marketing, Content Creation, Community Engagement, Data Analysis, Video Content Creation, Organizational Skills, Detail Orientation

ASSUMPTION: The application process may include a take-home assignment or case study to assess the candidate's skills and fit for the role.

🛠️ Tools & Technologies

• Later (Social media scheduling platform)
• Canva (Graphic design platform)
• Meltwater (Social media monitoring tool)
• Grin (Influencer marketing platform)

ASSUMPTION: Familiarity with these tools is not required, but a willingness to learn and adapt to new platforms is essential.

👔 Cultural Fit Considerations

Company Values:

• Mission-driven
• Inclusive
• Collaborative

Work Style:

• Remote work with flexible hours
• Data-driven decision making
• Creative and innovative approach to content creation

Self-Assessment Questions:

• Do you share Wisp's commitment to making sexual healthcare inclusive and accessible?
• Are you comfortable working independently and collaborating with a small team?
• Do you thrive in a fast-paced, ever-changing environment?

ASSUMPTION: Wisp values candidates who are passionate about their mission and eager to make a positive impact in the world of sexual and reproductive health.

⚠️ Potential Challenges

• Managing multiple social media platforms and content types
• Keeping up with the latest trends and algorithms in social media
• Balancing creativity with data-driven decision making
• Working in a fast-paced, ever-changing environment

ASSUMPTION: The ideal candidate will be comfortable working in a dynamic environment and adaptable to changes in social media trends and algorithms.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on social media and influencer marketing
• While the role is part-time, it offers the opportunity to make a significant impact on the company's online presence
• This role may serve as a stepping stone to a full-time marketing position as the company grows

ASSUMPTION: This role offers a unique opportunity to shape Wisp's online presence and engage with the company's community in a meaningful way.

📝 Sample Projects

• Planning and executing an influencer campaign to promote a new product launch
• Creating engaging content for Instagram Stories and TikTok to increase user engagement
• Analyzing social media metrics to identify trends and opportunities for content optimization

ASSUMPTION: The specific projects and tasks in this role may vary depending on the company's priorities and the candidate's skills and interests.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for Wisp?
• What are the most significant challenges facing the social media team currently, and how can this role help address them?
• How does Wisp support the professional development and growth of its employees?
• What are the expectations for growth and expansion in the marketing department over the next year?
• How does Wisp ensure that its content is inclusive and accessible to a diverse audience?

ASSUMPTION: The ideal candidate will be curious and engaged, asking thoughtful questions about the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your social media management and influencer marketing experience
• Write a cover letter explaining your interest in Wisp's mission and how your skills align with the role
• Prepare examples of your content creation and community engagement skills for the interview
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.