π Core Information
πΉ Job Title: Social Media Co-Ordinator
πΉ Company: Disturbia
πΉ Location: London, City of, United Kingdom
πΉ Job Type: Full Time
πΉ Category: Retail Apparel and Fashion
πΉ Date Posted: 2025-04-10
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site (Hybrid)
π Job Overview
Key aspects of this role include:
- Overseeing content creation and publishing for TikTok and Instagram Reels, supporting other social media channels
- Coordinating and curating creative asset creation for social media channels
- Leading and developing a focus on in-house and external short-form video content
- Partnering with the Head of Creative to develop a social media strategy roadmap
- Sourcing and communicating with a diverse and brand-relevant video/TikTok influencer roster
- Producing weekly and monthly reports focusing on channel KPIs and actionable insights
- Owning and developing the Disturbia 'voice' across all channels
- Maintaining the Social Media platforms at pre-arranged times outside of Mon-Fri working hours
ASSUMPTION: This role requires a high level of creativity, organization, and understanding of social media trends to effectively manage and grow Disturbia's social media presence.
π Key Responsibilities
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Oversee all content creation and publishing for TikTok and Instagram Reels, supporting and assisting with the wider Meta, Twitter, and Pinterest channels
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Co-ordinate and curate creative asset creation for social media channels
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Lead and develop a focus on in-house and external short-form video content
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Partner with the Head of Creative to develop a social media strategy roadmap
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Oversee and lead the sourcing and communication of a diverse and brand-relevant video/TikTok influencer roster
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Produce weekly and monthly reports focusing on channel KPIs and actionable insights
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Own and develop the Disturbia 'voice' across all channels
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Maintain the Social Media platforms at pre-arranged times outside of Mon-Fri working hours
ASSUMPTION: This role requires a strong understanding of social media platforms, marketing theory, and video production to effectively manage and grow Disturbia's social media presence.
π― Required Qualifications
Education: Bachelor's degree in Marketing or a related field (or equivalent experience)
Experience: At least 2 years of experience in a similar role or proven experience of creating engaging content
Required Skills:
- Strong experience and understanding of mobile video production for TikTok/Instagram Reels
- Demonstrates an understanding of marketing theory and application
- Displays in-depth knowledge and understanding of social media platforms
- Excellent writing and language skills
- Highly organized and able to communicate effectively with all members of the team
- Enjoys a working knowledge of the blogosphere relevant to the companyβs field
- Effectively communicate information and ideas in written and graphic format
- Basic working knowledge of principles of SEO and Google Analytics
- Proficient with Photoshop
Preferred Skills:
- Experience with social media management tools
- Fluency in additional languages
ASSUMPTION: Candidates with a strong portfolio showcasing their creative and innovative content ideas will have a competitive edge.
π° Compensation & Benefits
Salary Range: Β£25,000 - Β£35,000 per annum (based on experience and industry standards for similar roles in London)
Benefits:
- 21 days holiday increasing with length of service
- Holiday purchase scheme
- Hybrid and flexible working
- Company discount
- Discretionary company bonus
- Cycle to work scheme
- Regular socials and social fund
- Birthday treats
- Retail discounts
Working Hours: 40 hours per week, with some flexibility to maintain social media platforms outside of Mon-Fri working hours
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in London. The final offer may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Retail Apparel and Fashion. Disturbia is a subculture fashion and lifestyle brand that caters to customers who want to express their individuality through unique and edgy clothing.
Company Size: Small (11-50 employees). This size allows for a more intimate work environment and closer collaboration with team members.
Founded: 2003. Disturbia has been in business for over two decades, providing stability and experience in the fashion industry.
Company Description:
- Disturbia is a fashion brand that caters to customers who want to express their individuality through unique and edgy clothing.
- The company aims to comfort the disturbed and disturb the comfortable, promoting self-expression and individuality.
- Disturbia offers a range of clothing, accessories, and footwear for men, women, and children.
Company Specialties:
- Subculture fashion and lifestyle
- Unique and edgy clothing designs
- Promoting self-expression and individuality
Company Website: http://www.disturbia.co.uk/
ASSUMPTION: Disturbia's unique brand identity and focus on self-expression make it an attractive option for creative and innovative individuals looking to make an impact in the fashion industry.
π Role Analysis
Career Level: Mid-level. This role requires a balance of creative and strategic thinking, as well as strong organizational skills and experience in social media management.
Reporting Structure: The Social Media Co-Ordinator will report directly to the Head of Creative and work closely with other in-house teams to develop and execute social media strategies.
Work Arrangement: Hybrid. This role offers a combination of on-site and remote work, allowing for flexibility and a better work-life balance.
Growth Opportunities:
- As Disturbia continues to grow, there may be opportunities for the Social Media Co-Ordinator to take on more responsibilities or move into a management role.
- The company's focus on creativity and innovation may provide opportunities for the incumbent to explore new areas of interest within the business.
- Working closely with the Head of Creative and other in-house teams may provide opportunities for professional development and skill-building.
ASSUMPTION: The Social Media Co-Ordinator role offers a unique opportunity for creative and innovative individuals to make a significant impact on Disturbia's social media presence and help drive the company's growth.
π Location & Work Environment
Office Type: Hybrid. The Social Media Co-Ordinator will work both on-site at Disturbia's London office and remotely.
Office Location(s): 3 Silverton Court, Northumberland Business Park, Cramlington, England NE23 7RY, GB and Drummond Road, London, SE16 4DG, GB
Geographic Context:
- London is a vibrant and multicultural city with a thriving fashion industry.
- The city offers a wide range of cultural attractions, entertainment options, and dining experiences.
- London's diverse population and cultural scene may provide inspiration for Disturbia's social media content.
Work Schedule: The Social Media Co-Ordinator will work a standard 40-hour workweek, with some flexibility to maintain social media platforms outside of Mon-Fri working hours.
ASSUMPTION: The hybrid work arrangement and central London location provide a good balance between work and personal life, allowing the incumbent to enjoy the city's many attractions while maintaining a healthy work-life balance.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or video interview with the Head of Creative and other team members
- Final interview with the CEO or another senior leader
Key Assessment Areas:
- Creativity and innovation in social media content ideas
- Understanding of social media platforms and trends
- Strategic thinking and planning skills
- Communication and interpersonal skills
- Organizational skills and attention to detail
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Include examples of your previous social media campaigns or content creation projects to showcase your creativity and innovation.
- Be prepared to discuss your understanding of Disturbia's brand and how you would maintain and develop its unique 'voice' across all channels.
- Research Disturbia's competitors and identify opportunities for differentiation and growth in the social media space.
ATS Keywords: Social Media Management, Content Creation, Video Production, Marketing Knowledge, SEO Principles, Google Analytics, Photoshop, Writing Skills, Communication Skills, Organizational Skills, Influencer Relations, Reporting, Creative Asset Creation, Social Media Strategy, Brand Voice Development
ASSUMPTION: Disturbia's interview process is designed to assess candidates' creativity, strategic thinking, and cultural fit, as well as their technical skills and experience in social media management.
π οΈ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro)
- Graphic design software (e.g., Adobe Photoshop, Canva)
- SEO and analytics tools (e.g., Google Analytics, SEMrush)
ASSUMPTION: The Social Media Co-Ordinator will be expected to have a working knowledge of relevant social media management, video editing, and graphic design tools, as well as an understanding of SEO and analytics principles.
π Cultural Fit Considerations
Company Values:
- Creativity and self-expression
- Individuality and uniqueness
- Quality and innovation
Work Style:
- Collaborative and team-oriented
- Flexible and adaptable
- Results-driven and proactive
Self-Assessment Questions:
- How do you align with Disturbia's brand values, and how would you maintain and develop its unique 'voice' across all channels?
- How comfortable are you working in a fast-paced, creative environment with a strong focus on individuality and self-expression?
- How do you approach problem-solving and decision-making in a collaborative work environment?
ASSUMPTION: Disturbia's company culture is centered around creativity, self-expression, and individuality. Candidates who are passionate about fashion, have a strong sense of personal style, and can think outside the box will be a good fit for the company.
β οΈ Potential Challenges
- The role may require working outside of standard business hours to maintain social media platforms
- Keeping up with the fast-paced and ever-changing social media landscape may be challenging
- Managing multiple social media channels and content creation projects simultaneously may require strong organizational skills and time management
- Collaborating with various in-house teams and external influencers may present communication and coordination challenges
ASSUMPTION: The Social Media Co-Ordinator role offers a unique opportunity to make a significant impact on Disturbia's social media presence and help drive the company's growth. However, the role also presents several challenges that require strong organizational skills, creativity, and adaptability.
π Similar Roles Comparison
- Unlike traditional marketing roles, the Social Media Co-Ordinator role requires a strong focus on creativity and innovation in content creation and strategy
- This role is more focused on short-form video content and influencer relations than traditional marketing roles
- Career progression in this role may involve moving into a social media management or marketing management position within the company
ASSUMPTION: The Social Media Co-Ordinator role is unique in its focus on creativity, innovation, and short-form video content. Candidates with experience in similar roles or a strong portfolio showcasing their creative and innovative content ideas will be well-suited to this position.
π Sample Projects
- Developing a social media strategy roadmap for Disturbia's TikTok and Instagram Reels channels
- Curating and creating engaging content for Disturbia's social media channels, including short-form video content and influencer collaborations
- Analyzing channel KPIs and producing actionable insights to improve Disturbia's social media performance
ASSUMPTION: The Social Media Co-Ordinator role offers a unique opportunity to make a significant impact on Disturbia's social media presence and help drive the company's growth through creative and innovative content creation and strategy.
β Key Questions to Ask During Interview
- How does Disturbia differentiate itself from its competitors in the social media space?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Disturbia support the professional development and growth of its employees?
- What is the company's approach to work-life balance, and how does this role fit into that philosophy?
- How does Disturbia measure the success of its social media campaigns, and what metrics are most important to the company?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates a candidate's interest in the role and their commitment to understanding the company's culture and priorities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your previous social media campaigns or content creation projects to showcase your creativity and innovation
- Research Disturbia's competitors and identify opportunities for differentiation and growth in the social media space
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.