Social Media Community Engager (Instagram)

📌 Core Information

🔹 Job Title: Social Media Community Engager (Instagram)

🔹 Company: S.H.A.R.E. Community Development Corp (SCDC)

🔹 Location: Houston, Texas

🔹 Job Type: Part-Time

🔹 Category: Marketing & Communications

🔹 Date Posted: June 11, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Overseeing SCDC's Instagram account to promote the brand and engage with users
• Posting company-provided content and crafting engaging captions to drive interaction
• Growing followers and monitoring analytics to refine strategies
• Collaborating with marketing and content teams to align content with Instagram's platform
• Working on-site at SCDC's headquarters using a company computer

ASSUMPTION: This role requires immediate availability and is focused on growing SCDC's online presence through Instagram engagement and community building.

📋 Key Responsibilities

✅ Content Posting: Schedule and post provided content (photos, videos, Reels, Stories) on Instagram, optimizing for engagement using features like hashtags, Reels, and Stories.

✅ Engagement: Write captivating captions with questions to encourage likes, comments, and shares, and interact via Stories, DMs, and comments.

✅ Community Building: Engage with users by commenting, liking, and direct messaging to foster relationships and increase brand visibility.

✅ Follower Growth: Use hashtags, Reels, and collaborations to grow followers, optimizing the profile for discoverability.

✅ Brand Promotion: Highlight products and services through posts, Stories, and engagement, driving interest and conversions.

✅ Analytics Monitoring: Use Instagram Insights to track performance (reach, engagement, follower growth) and refine strategies.

✅ Collaboration: Share analytics and audience insights with the content team to align content with Instagram’s visual, real-time platform.

✅ Compliance: Follow company IT policies, brand guidelines, and Instagram’s community standards while working on-site.

ASSUMPTION: This role requires strong communication skills, time management, and a passion for visual storytelling and community building.

🎯 Required Qualifications

Education: Not specified

Experience: Proven Instagram management experience with a focus on engagement and growth.

Required Skills:

• Expertise in Instagram features (Reels, Stories, Guides, Insights, hashtags)
• Ability to write engaging, brand-aligned captions and questions
• Strong communication skills for community interaction via comments and DMs
• Effective time management for a 4-hour shift
• Comfortable working on company equipment at headquarters
• Passion for visual storytelling and community building

Preferred Skills:

• Experience working in a similar role or industry
• Familiarity with Instagram analytics and reporting

ASSUMPTION: Candidates with immediate availability and a proven track record in Instagram management will be preferred.

💰 Compensation & Benefits

Salary Range: $25 USD per hour. This is an entry-level salary for a part-time role in the marketing and communications field in Houston, Texas.

Benefits:

• Company Paid Parking
• Opportunities for full-time employment and access to full company benefits may be available down the road for exceptional performers

Working Hours: 4-hour daily shift (Monday–Friday), starting between 8:00 AM–12:00 PM, aligned with peak Instagram hours.

ASSUMPTION: The salary range is based on industry standards for part-time marketing and communications roles in Houston, Texas. Benefits may vary based on full-time employment status.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate Development and Investment

Company Size: Small (11-50 employees)

Founded: 1983

Company Description:

• S.H.A.R.E. Community Development Corp. (SCDC) is a problem-solving multifamily real estate development and investment company based in Houston
• The company develops, builds, sells, and manages Class-A apartment communities
• SCDC's core values are built upon "S.H.A.R.E.", which stands for Supplying Humanity with Achievements, Resources and Education

Company Specialties:

• Real Estate Development
• Real Estate Investment
• Property Management

Company Website: sharecommunitydevelopmentcorp.com

ASSUMPTION: SCDC is a small, growing real estate development and investment company with a focus on community development and education.

📊 Role Analysis

Career Level: Entry-level to Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the marketing or communications department at SCDC

Work Arrangement: On-site, 4-hour daily shift (Monday–Friday)

Growth Opportunities:

• Opportunities for full-time employment and access to full company benefits may be available down the road for exceptional performers
• Potential career growth in marketing, communications, or real estate development fields

ASSUMPTION: This role offers opportunities for growth and development within the company, with a focus on exceptional performance and engagement.

🌍 Location & Work Environment

Office Type: On-site at SCDC's headquarters

Office Location(s): 440 Louisiana St, Houston, TX 77002-1639

Geographic Context:

• Houston is the fourth most populous city in the United States and the most populous city in Texas
• The city is known for its diverse economy, with strengths in energy, manufacturing, aeronautics, and healthcare
• Houston has a humid subtropical climate, with mild winters and hot, humid summers

Work Schedule: 4-hour daily shift (Monday–Friday), starting between 8:00 AM–12:00 PM, aligned with peak Instagram hours.

ASSUMPTION: The work environment is on-site at SCDC's headquarters, with a focus on collaboration and engagement with the marketing and communications team.

💼 Interview & Application Insights

Typical Process:

• Submit a resume via the recruiting platform and include examples of managed Instagram pages
• Shortlisted candidates will be interviewed to discuss qualifications and Instagram expertise

Key Assessment Areas:

• Instagram management experience and expertise
• Communication skills and ability to write engaging captions
• Time management and organization skills
• Alignment with SCDC's brand and values

Application Tips:

• Highlight relevant Instagram management experience and success stories
• Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
• Prepare examples of managed Instagram pages to showcase your expertise

ATS Keywords: Instagram management, engagement, content posting, community building, follower growth, brand promotion, analytics monitoring, collaboration, compliance, communication, time management, visual storytelling

ASSUMPTION: The application process focuses on assessing candidates' Instagram management experience and skills, as well as their alignment with SCDC's brand and values.

🛠️ Tools & Technologies

• Instagram (Reels, Stories, Guides, Insights, hashtags)
• Company-provided computer

ASSUMPTION: This role requires expertise in Instagram features and a company-provided computer for on-site work.

👔 Cultural Fit Considerations

Company Values:

• Supplying Humanity with Achievements, Resources and Education (S.H.A.R.E.)
• Integrity
• Innovation

Work Style:

• Collaborative and team-oriented
• Focused on community development and engagement
• Results-driven and data-informed

Self-Assessment Questions:

• Do you align with SCDC's core values of S.H.A.R.E., integrity, and innovation?
• Are you comfortable working on-site at SCDC's headquarters and collaborating with the marketing and communications team?
• Do you have a passion for visual storytelling and community building on Instagram?

ASSUMPTION: SCDC values candidates who align with their core values and are passionate about community development and engagement on Instagram.

⚠️ Potential Challenges

• Managing a company's Instagram account may require working non-standard hours to engage with users during peak times
• Balancing multiple responsibilities and priorities in a fast-paced, on-site work environment
• Adapting to changes in Instagram's features and algorithms
• Meeting performance metrics and growth targets for SCDC's Instagram account

ASSUMPTION: This role may present challenges related to time management, adaptability, and meeting performance metrics.

📈 Similar Roles Comparison

• This role is similar to a Social Media Manager or Community Manager position, with a focus on Instagram engagement and growth
• Unlike other roles, this position is part-time and requires on-site work at SCDC's headquarters
• Career path may include opportunities for full-time employment and growth within the marketing, communications, or real estate development fields

ASSUMPTION: This role is similar to other social media and community management positions, with a focus on Instagram engagement and growth, and opportunities for career development within the company.

📝 Sample Projects

• Growing SCDC's Instagram following by 50% within the first three months of employment
• Creating and executing a successful Instagram campaign to promote a new apartment community development
• Analyzing Instagram Insights to identify trends and refine content strategies to improve engagement and reach

ASSUMPTION: Sample projects for this role may include growing SCDC's Instagram following, creating and executing campaigns, and analyzing performance metrics to refine strategies.

❓ Key Questions to Ask During Interview

• What are the key priorities for growing SCDC's Instagram following and engagement in the first 30, 60, and 90 days?
• How does this role collaborate with the marketing and communications team, and what are the key stakeholders for this position?
• What are the most successful Instagram campaigns SCDC has executed in the past, and what can I learn from them?
• What opportunities are available for growth and development within the marketing, communications, or real estate development fields at SCDC?
• How does SCDC support work-life balance for employees, particularly for part-time roles?

ASSUMPTION: Key questions to ask during the interview focus on priorities, collaboration, past successes, growth opportunities, and work-life balance.

📌 Next Steps for Applicants

To apply for this position:

• Submit your resume and examples of managed Instagram pages via the recruiting platform
• Tailor your resume and cover letter to emphasize skills and experiences relevant to this role
• Prepare examples of managed Instagram pages to showcase your expertise
• Follow up with the hiring manager one week after submission to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.