Social Media Content Associate (Facebook)

📌 Core Information

🔹 Job Title: Social Media Content Associate (Facebook)

🔹 Company: Penbrothers

🔹 Location: Mandaluyong City, Metro Manila, Philippines

🔹 Job Type: Contractor

🔹 Category: Marketing & Communications

🔹 Date Posted: July 21, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: Hybrid (Makati City)

🚀 Job Overview

Key aspects of this role include:

• Creating engaging content for the brand's Facebook presence
• Ideating, writing, shooting, and publishing content that resonates with the brand's community
• Collaborating closely with founders to ensure content is aligned, timely, and impactful
• Eventually managing and responding to incoming messages on the brand's Facebook page

ASSUMPTION: This role requires a strong understanding of Meta platforms, excellent communication skills, and the ability to work independently and proactively in a remote setting.

📋 Key Responsibilities

✅ Research and ideate Facebook content strategies tailored to the brand’s audience

✅ Stay up-to-date with Facebook trends and ad strategies to inform content direction

✅ Write, create, and shoot content for Facebook—whether in the office or on location at events

✅ Collaborate closely with the Founders to ensure content is aligned, timely, and impactful

✅ Eventually manage and respond to incoming messages on the brand’s Facebook page

ASSUMPTION: The role may evolve over time as the brand grows and the team expands.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: At least 1 year of relevant experience in content creation or digital marketing

Required Skills:

• Solid knowledge of Meta platforms, including experience running Facebook ads
• Clear and proactive communication skills in a remote setting
• Startup-ready work ethic: fast-moving, hands-on, and resourceful
• Growth mindset—receptive to feedback and eager to collaborate with founders

Preferred Skills:

• Experience working independently as a freelancer or business owner

ASSUMPTION: Candidates with a strong portfolio showcasing their content creation skills will have an advantage.

💰 Compensation & Benefits

Salary Range: PHP 25,000 - 35,000 per month ( Industry standard for entry-level content creator roles in the Philippines, based on Glassdoor and Indeed data)

Benefits:

• Flexible work hours and hybrid work arrangement
• Opportunity to work with a fast-scaling, founder-led startup
• Potential for growth and career development

Working Hours: Flexible 9:00am/10:00 am to 7:00 pm - Monday to Thursday, Saturday

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Penbrothers is an HR & remote talent management partner, providing talented Filipinos with global opportunities in high-growth startups and dynamic companies.

Company Size: 201-500 employees (as of 2025)

Founded: 2014

Company Description:

• Penbrothers is an HR & remote talent management partner that works with startups and SMEs worldwide
• The company helps businesses build and scale their teams with talent in the Philippines at a fraction of the cost
• Penbrothers takes care of talent acquisition, employment and onboarding, HR management and payroll, compliance, office space, and remote enablement

Company Specialties:

• Talent Acquisition
• Employment and Onboarding
• HR Management and Payroll
• Compliance
• Office Space and Remote Enablement

Company Website: http://www.penbrothers.com

ASSUMPTION: Penbrothers' client is a fast-scaling, founder-led startup at the intersection of fashion, content, and community.

📊 Role Analysis

Career Level: Entry-level to mid-level (depending on the candidate's experience and skills)

Reporting Structure: The role reports directly to the founders of the client company

Work Arrangement: Hybrid (Makati City) - 3 days in the office, 2 days remote

Growth Opportunities:

• As the brand grows, there may be opportunities for the role to evolve and expand
• Potential for career development within Penbrothers or the client company

ASSUMPTION: The role may eventually transition to full-time employment with the client company.

🌍 Location & Work Environment

Office Type: Co-working space (OPL Building, 100 C. Palanca St., Legaspi Village, Makati, Metro Manila)

Office Location(s): Makati City, Metro Manila, Philippines

Geographic Context:

• Makati City is the financial capital of the Philippines and is home to many multinational corporations and startups
• The office is located in the Legaspi Village area, which is known for its vibrant food scene and nightlife
• The area is easily accessible by public transportation

Work Schedule: Flexible hours (9:00am/10:00 am to 7:00 pm) from Monday to Thursday and Saturday

ASSUMPTION: The work environment is dynamic and fast-paced, with a strong emphasis on collaboration and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview with Penbrothers' recruitment team
• Final interview with the founders of the client company

Key Assessment Areas:

• Content creation skills and portfolio
• Understanding of Meta platforms and Facebook ads
• Communication skills and ability to work remotely
• Startup mindset and cultural fit

Application Tips:

• Tailor your resume and cover letter to highlight your content creation skills and experience with Meta platforms
• Include a portfolio of your work that showcases your creativity and ability to create engaging content
• Prepare for behavioral questions that assess your communication skills, proactivity, and adaptability

ATS Keywords: Facebook content, social media, digital marketing, content creation, Meta platforms, remote work, startup mindset

ASSUMPTION: The application process may vary depending on the client company's specific requirements.

🛠️ Tools & Technologies

• Meta Business Manager
• Facebook Ads Manager
• Canva or other graphic design tools
• Video editing software (e.g., iMovie, Adobe Premiere Pro)
• Project management tools (e.g., Asana, Trello)

ASSUMPTION: The specific tools and technologies used may vary depending on the client company's preferences and requirements.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Adaptability
• Customer-centricity

Work Style:

• Fast-paced and dynamic
• Startup mindset: proactive, resourceful, and hands-on
• Strong emphasis on collaboration and communication

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you proactive, resourceful, and able to work independently?
• Do you have strong communication skills and the ability to collaborate effectively with founders?

ASSUMPTION: Candidates who are a strong cultural fit will be more likely to succeed in this role and enjoy their work.

⚠️ Potential Challenges

• The role may require working on weekends or evenings to cover events or respond to messages
• The work environment can be fast-paced and demanding, with tight deadlines
• The role may require travel to attend events or meet with the client company
• The role may evolve over time as the brand grows and the team expands

ASSUMPTION: Candidates should be prepared to manage their time effectively and prioritize their workload to meet deadlines.

📈 Similar Roles Comparison

• This role is similar to a Social Media Manager or Content Creator, but with a focus on Facebook and a strong emphasis on collaboration with founders
• Unlike traditional marketing roles, this role requires a strong understanding of Meta platforms and the ability to create engaging content quickly
• This role offers the opportunity to work with a fast-scaling, founder-led startup and contribute to its growth and success

ASSUMPTION: Candidates should research similar roles and compare the responsibilities, requirements, and benefits to make an informed decision.

📝 Sample Projects

• Creating a Facebook campaign to promote an event or product launch
• Developing a content calendar to plan and schedule posts in advance
• Managing and responding to incoming messages on the brand’s Facebook page
• Analyzing Facebook insights to inform content strategy and improve engagement

ASSUMPTION: Candidates should be prepared to provide examples of their work and explain their thought process behind their content creation strategies.

❓ Key Questions to Ask During Interview

• Can you describe the brand's target audience and how you envision engaging them on Facebook?
• How do you stay up-to-date with Facebook trends and ad strategies?
• Can you describe a time when you had to manage a challenging customer interaction on social media?
• How do you prioritize your workload and manage your time effectively in a fast-paced environment?
• What attracts you to this role and working with a fast-scaling, founder-led startup?

ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your content creation skills and experience with Meta platforms
• Prepare a portfolio of your work that showcases your creativity and ability to create engaging content
• Prepare for behavioral questions that assess your communication skills, proactivity, and adaptability
• Follow up with Penbrothers' recruitment team one week after submission to check the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.