π Core Information
πΉ Job Title: Social Media Content Creator
πΉ Company: ARIA Signs and Design, LLC
πΉ Location: Houston, TX
πΉ Job Type: Full-Time
πΉ Category: Marketing & Communications
πΉ Date Posted: June 4, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Developing and distributing engaging content for social media platforms
- Collaborating with the marketing team to manage posting schedules
- Capturing high-quality photo and video content of sign installations
- Assisting with administrative tasks and special projects as needed
ASSUMPTION: This role requires a strong creative vision, dynamic personality, and passion for content creation. Previous experience in social media or content production is preferred, but a willingness to learn about the signage industry is essential.
π Key Responsibilities
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Shooting Content (Photo & Video): Capture high-quality photo and video content of sign installations and company projects for use on social media platforms
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Help Manage Posting Schedule: Collaborate with the Marketing Coordinator to plan and execute a consistent posting schedule
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Assist on Any Administrative Work: Assist with special projects, administrative tasks, and organization of the content library as needed
ASSUMPTION: This role requires strong attention to detail, the ability to work independently, and comfort with on-site content capture.
π― Required Qualifications
Education: Pursuing or holding a degree in Marketing, Communications, Business, or a related field
Experience: Entry-level (0-2 years)
Required Skills:
- Proficient in photo and video editing software (e.g., CapCut, Adobe Creative Suite, or similar)
- Strong verbal and written communication skills
- Ability to work independently and travel to job sites for content capture
- Highly organized with attention to visual detail and branding consistency
Preferred Skills:
- Previous experience in social media or content production
- Knowledge of the signage industry
ASSUMPTION: A strong portfolio showcasing creative content and a solid understanding of branding principles will be beneficial for this role.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (Based on industry standards for entry-level marketing roles in Houston, TX)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee discounts on signage products
Working Hours: Full-time (40 hours/week), Monday - Friday, 8:00 AM - 5:00 PM (with flexibility for on-site content capture)
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: ARIA Signs and Design operates in the signage and electrical manufacturing industry, focusing on custom signage, architectural products, and lighting solutions
Company Size: Small (11-50 employees) - A smaller company size offers opportunities for growth and direct impact on the business
Founded: 2010 - ARIA Signs has been serving the Houston area for over a decade, with a strong reputation for quality and innovation
Company Description:
- ARIA Signs is one of the fastest-growing signage companies in Houston, specializing in designing, fabricating, and installing interior and exterior signage for various clients
- The company collaborates with architectural firms, interior designers, and graphic designers to bring their ideas to life, focusing on exceptional service, attention to detail, and outstanding quality
- ARIA Signs exceeds client expectations by providing innovative design solutions and state-of-the-art fabrication techniques, ensuring projects are completed right and on schedule
Company Specialties:
- Custom signage
- Architectural products
- Lighting solutions
Company Website: https://ariasigns.com/
ASSUMPTION: ARIA Signs' focus on quality, innovation, and client satisfaction creates an environment where employees can grow and make a significant impact.
π Role Analysis
Career Level: Entry-level - This role is an excellent starting point for a career in social media content creation or marketing
Reporting Structure: The Social Media Content Creator will report directly to the Marketing Coordinator and collaborate with various departments, including sales and production
Work Arrangement: On-site - This role requires frequent travel to job sites for content capture, with a flexible work schedule to accommodate on-site needs
Growth Opportunities:
- Learning about the signage industry and developing expertise in content creation for a niche market
- Expanding skills in photo and video editing, as well as social media management
- Potential career progression into marketing management or specialized roles within the company
ASSUMPTION: ARIA Signs' small size and focus on client satisfaction create opportunities for employees to grow and take on additional responsibilities as the company expands.
π Location & Work Environment
Office Type: ARIA Signs' office is a creative and collaborative workspace, fostering innovation and teamwork
Office Location(s): 14409 Reeveston Rd, Houston, TX 77039
Geographic Context:
- Houston, TX - A vibrant and diverse city with a strong job market and numerous cultural attractions
- Close proximity to major highways and attractions, making it easily accessible for on-site content capture
- Houston's competitive job market offers opportunities for professional growth and networking
Work Schedule: Full-time (40 hours/week), Monday - Friday, 8:00 AM - 5:00 PM (with flexibility for on-site content capture)
ASSUMPTION: The work environment at ARIA Signs is dynamic and collaborative, with a strong emphasis on teamwork and innovation.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the Marketing Coordinator
- In-person interview with the Marketing Manager and/or other team members
- Background check and reference verification (if applicable)
Key Assessment Areas:
- Creativity and portfolio presentation
- Communication skills and cultural fit
- Understanding of branding principles and social media best practices
- Problem-solving and adaptability
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Showcase your creativity and understanding of branding principles through a strong portfolio
- Demonstrate your passion for content creation and willingness to learn about the signage industry
- Prepare questions about the company, team, and role to ask during the interview
ATS Keywords: Social Media, Content Creation, Photo Editing, Video Editing, Marketing, Branding, Signage, Houston, On-site
ASSUMPTION: ARIA Signs' interview process is designed to assess candidates' creativity, communication skills, and cultural fit, as well as their understanding of branding principles and social media best practices.
π οΈ Tools & Technologies
- Photo and video editing software (e.g., CapCut, Adobe Creative Suite, or similar)
- Social media management platforms (e.g., Hootsuite, Buffer, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
ASSUMPTION: Candidates should be proficient in using photo and video editing software and familiar with social media management platforms. Experience with project management tools is a plus.
π Cultural Fit Considerations
Company Values:
- Quality and innovation
- Client satisfaction
- Teamwork and collaboration
Work Style:
- Creative and dynamic
- Collaborative and team-oriented
- Adaptable and problem-solving focused
Self-Assessment Questions:
- Do you have a strong creative vision and a dynamic personality?
- Are you passionate about content creation and eager to learn about the signage industry?
- Do you thrive in a collaborative and team-oriented work environment?
ASSUMPTION: ARIA Signs values creativity, innovation, and client satisfaction, fostering a work environment that encourages teamwork and collaboration.
β οΈ Potential Challenges
- Working on-site for content capture may require flexibility in work hours and travel
- Adapting to the unique requirements of the signage industry and its clients
- Managing multiple projects and deadlines simultaneously
- Keeping up with the latest trends and best practices in social media and content creation
ASSUMPTION: ARIA Signs offers support and resources to help employees overcome these challenges and succeed in their roles.
π Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses on content creation for a niche industry (signage)
- ARIA Signs' small size offers opportunities for growth and direct impact on the business, unlike larger corporations
- This role requires a strong understanding of branding principles and a willingness to learn about the signage industry, setting it apart from other content creation positions
ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests.
π Sample Projects
- Creating a social media campaign to promote a new product launch
- Developing a content calendar to showcase the company's portfolio and expertise
- Capturing and editing photos and videos of sign installations for various clients
ASSUMPTION: These sample projects demonstrate the range of responsibilities and creative opportunities available in this role.
β Key Questions to Ask During Interview
- How does this role fit into the company's overall marketing strategy?
- What are the most challenging aspects of working in the signage industry, and how can this role help overcome them?
- How does ARIA Signs support the professional growth and development of its employees?
- What are the key priorities for this role in the first 90 days?
- How does ARIA Signs measure the success of its social media content and marketing efforts?
ASSUMPTION: Asking thoughtful and relevant questions during the interview demonstrates your interest in the role and commitment to success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare a portfolio showcasing your creativity and understanding of branding principles
- Prepare questions about the company, team, and role to ask during the interview
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.