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Social Media Content Creator

Tombras
Full-time
On-site
Knoxville, Tennessee, United States
πŸ“± Social Media Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Content Creator

πŸ”Ή Company: Tombras

πŸ”Ή Location: Knoxville, TN

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Advertising & Marketing

πŸ”Ή Date Posted: May 13, 2025

πŸ”Ή Experience Level: Entry-Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Creating engaging, on-trend video content for social media platforms
  • Collaborating with cross-functional teams to develop creative campaigns
  • Staying updated on social media trends and platform features
  • Working under the guidance of Social Media Creative Directors

ASSUMPTION: This role requires a strong understanding of social media platforms, particularly TikTok and Instagram, and a passion for creating engaging content.

πŸ“‹ Key Responsibilities

βœ… Conceptualize and create best-in-class video content for social media platforms

βœ… Collaborate with Social Media Art Directors, Copywriters, Strategy, and Production teams to develop cutting-edge creative ideas

βœ… Stay on top of social trends to identify opportunities for clients on a daily basis

βœ… Create a mix of content, from mouthwatering food-forward recipes to hilarious low-fi animations

βœ… Work with teams to create social media creative for national campaigns, always-on social media presence, and overall brand campaigns

ASSUMPTION: This role involves a high degree of creativity and adaptability, as content creators must be able to switch between different styles and formats to meet various client needs.

🎯 Required Qualifications

Education: Relevant education or degree in design, editing, or visual arts

Experience: 1+ year of experience in content creation

Required Skills:

  • Expertise in video/audio production and editing for social media
  • Knowledge of TikTok and Instagram
  • Passion for social media and popular culture trends
  • History of creating engaging, high-quality content that stops scrolls and gets attention

Preferred Skills:

  • Experience working with other social media platforms
  • Familiarity with Adobe Creative Suite or similar software

ASSUMPTION: While not explicitly stated, proficiency in video editing software and familiarity with Adobe Creative Suite would be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (Based on industry standards for entry-level social media content creators in Knoxville, TN)

Benefits:

  • Unlimited PTO
  • Generous parental leave for primary and non-primary caregivers
  • Medical, dental, and vision insurance for employee + dependents
  • 401(k) participation

Working Hours: Full-time, 40 hours per week. May require traveling overnight, driving long distances, and sitting for extended periods with occasional walking and standing.

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's skills and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Tombras is a full-service advertising agency specializing in connecting data and creativity for business results. They work with national brands across various industries.

Company Size: Tombras is a mid-sized company with 201-500 employees, providing a supportive environment for growth and development.

Founded: 1946. Tombras has a rich history and extensive experience in the advertising industry.

Company Description:

  • Tombras is an independent, national full-service advertising agency
  • They focus on connecting data and creativity to drive business results for clients
  • Their creative social team has produced award-winning work for national brands

Company Specialties:

  • Branding
  • Marketing
  • Advertising
  • Digital
  • Media
  • Public Relations
  • Social Media
  • Direct Marketing
  • Mobile
  • Search Engine Optimization

Company Website: http://www.tombras.com

ASSUMPTION: Tombras' extensive experience and expertise in the advertising industry make them a strong choice for candidates seeking a stable and supportive work environment.

πŸ“Š Role Analysis

Career Level: Entry-level. This role is an excellent starting point for individuals interested in a career in social media content creation or advertising.

Reporting Structure: The Social Media Content Creator will report directly to the Social Media Creative Directors and collaborate with various teams, including Art Directors, Copywriters, Strategy, and Production.

Work Arrangement: On-site, with the possibility of occasional travel and extended periods of sitting, walking, and standing.

Growth Opportunities:

  • Promotions from within, as Tombras values internal growth and development
  • Rapid career development due to the agency's diverse client base and project types
  • Exposure to various aspects of advertising and marketing, providing a well-rounded skillset

ASSUMPTION: Given Tombras' focus on internal promotions and rapid career development, candidates can expect ample opportunities for growth and advancement within the company.

🌍 Location & Work Environment

Office Type: Modern building in Downtown Knoxville, TN

Office Location(s): 620 S Gay St, Knoxville, TN 37902, US

Geographic Context:

  • Knoxville is a mid-sized city with a population of approximately 187,000
  • It offers a mix of urban and outdoor living, with numerous parks, trails, and cultural attractions
  • The cost of living in Knoxville is relatively low compared to other major cities in the United States

Work Schedule: Full-time, with the possibility of occasional overtime and weekend work, depending on project demands.

ASSUMPTION: The work environment at Tombras is likely to be collaborative, creative, and fast-paced, reflecting the agency's focus on connecting data and creativity for business results.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR department
  • In-person or virtual interview with the Social Media Creative Directors
  • Portfolio or work sample review
  • Final interview with the hiring manager

Key Assessment Areas:

  • Creativity and innovation in content creation
  • Understanding of social media trends and platforms
  • Collaboration and communication skills
  • Technical proficiency in video/audio production and editing

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Include a portfolio or work samples that demonstrate your creativity and versatility in content creation
  • Prepare for interview questions that assess your understanding of social media trends, creative problem-solving, and collaboration skills

ATS Keywords: Social Media Content Creator, Video Production, TikTok, Instagram, Content Creation, Creative Thinking, Visual Arts, Advertising, Marketing

ASSUMPTION: Tombras' interview process is likely to be thorough and comprehensive, focusing on both technical skills and cultural fit.

πŸ› οΈ Tools & Technologies

  • Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, iMovie)
  • Audio editing software (e.g., Adobe Audition, GarageBand)
  • Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
  • Graphic design software (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's skills and the projects they work on.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Family - It comes first, on every list
  • Collaboration - Working together to achieve greatness
  • Creativity - Pushing boundaries and thinking outside the box
  • Integrity - Acting with honesty and transparency

Work Style:

  • Collaborative - Working closely with cross-functional teams to develop creative ideas
  • Fast-paced - Adapting to changing trends and client needs in real-time
  • Creative - Embracing innovation and continuous learning

Self-Assessment Questions:

  • Do you thrive in a collaborative, fast-paced environment?
  • Are you passionate about staying up-to-date with social media trends?
  • Do you have a strong portfolio or work samples that demonstrate your creativity and versatility in content creation?

ASSUMPTION: Tombras values candidates who are creative, collaborative, and adaptable, with a strong passion for social media and popular culture trends.

⚠️ Potential Challenges

  • Keeping up with the fast-paced nature of social media trends and client demands
  • Managing multiple projects and deadlines simultaneously
  • Adapting to the diverse needs and preferences of various clients
  • Working in a highly creative environment that may require long hours and weekend work

ASSUMPTION: The potential challenges of this role are outweighed by the opportunities for growth, creativity, and collaboration within the agency.

πŸ“ˆ Similar Roles Comparison

  • Social Media Content Creator vs. Social Media Manager - The former focuses more on content creation, while the latter oversees the overall social media strategy and team
  • Social Media Content Creator vs. Graphic Designer - While both roles require creativity and design skills, the former specializes in video content, while the latter focuses on visual design elements
  • Social Media Content Creator vs. Video Editor - The former requires a broader skillset, including content ideation and collaboration, while the latter focuses primarily on video editing and post-production

ASSUMPTION: This role is unique in its focus on social media content creation and collaboration with various teams within the agency.

πŸ“ Sample Projects

  • Creating a series of TikTok videos for a food brand, showcasing unique recipes and cooking techniques
  • Developing a social media campaign for a clothing retailer, featuring user-generated content and influencer partnerships
  • Producing a series of Instagram Reels for a beauty brand, highlighting product features and benefits

ASSUMPTION: The specific projects a Social Media Content Creator at Tombras may work on will vary depending on the client and their unique needs.

❓ Key Questions to Ask During Interview

  • How does Tombras support the professional development and growth of its employees?
  • What is the typical career path for a Social Media Content Creator at Tombras?
  • How does Tombras foster a collaborative and creative work environment?
  • What are the most challenging aspects of working in the Social Media Creative department?
  • How does Tombras measure the success of its social media campaigns, and how does this inform content creation?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in and understanding of the role and the company.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare a portfolio or work samples that demonstrate your creativity and versatility in content creation
  • Practice common interview questions and prepare thoughtful responses
  • Follow up with the hiring manager within one week of your interview to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.