📌 Core Information
🔹 Job Title: Social Media Content Creator
🔹 Company: Tombras
🔹 Location: Knoxville, TN
🔹 Job Type: Full-Time
🔹 Category: Advertising & Marketing
🔹 Date Posted: May 13, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating engaging, on-trend video content for social media platforms
- Collaborating with cross-functional teams to develop creative campaigns
- Staying updated on social media trends and platform features
- Working under the guidance of Social Media Creative Directors
ASSUMPTION: This role requires a strong understanding of social media platforms, particularly TikTok and Instagram, and a passion for creating engaging content.
📋 Key Responsibilities
✅ Conceptualize and create best-in-class video content for social media platforms
✅ Collaborate with Social Media Art Directors, Copywriters, Strategy, and Production teams to develop cutting-edge creative ideas
✅ Stay on top of social trends to identify opportunities for clients on a daily basis
✅ Create a mix of content, from mouthwatering food-forward recipes to hilarious low-fi animations
✅ Work with teams to create social media creative for national campaigns, always-on social media presence, and overall brand campaigns
ASSUMPTION: This role involves a high degree of creativity and adaptability, as content creators must be able to switch between different styles and formats to meet various client needs.
🎯 Required Qualifications
Education: Relevant education or degree in design, editing, or visual arts
Experience: 1+ year of experience in content creation
Required Skills:
- Expertise in video/audio production and editing for social media
- Knowledge of TikTok and Instagram
- Passion for social media and popular culture trends
- History of creating engaging, high-quality content that stops scrolls and gets attention
Preferred Skills:
- Experience working with other social media platforms
- Familiarity with Adobe Creative Suite or similar software
ASSUMPTION: While not explicitly stated, proficiency in video editing software and familiarity with Adobe Creative Suite would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (Based on industry standards for entry-level social media content creators in Knoxville, TN)
Benefits:
- Unlimited PTO
- Generous parental leave for primary and non-primary caregivers
- Medical, dental, and vision insurance for employee + dependents
- 401(k) participation
Working Hours: Full-time, 40 hours per week. May require traveling overnight, driving long distances, and sitting for extended periods with occasional walking and standing.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's skills and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Tombras is a full-service advertising agency specializing in connecting data and creativity for business results. They work with national brands across various industries.
Company Size: Tombras is a mid-sized company with 201-500 employees, providing a supportive environment for growth and development.
Founded: 1946. Tombras has a rich history and extensive experience in the advertising industry.
Company Description:
- Tombras is an independent, national full-service advertising agency
- They focus on connecting data and creativity to drive business results for clients
- Their creative social team has produced award-winning work for national brands
Company Specialties:
- Branding
- Marketing
- Advertising
- Digital
- Media
- Public Relations
- Social Media
- Direct Marketing
- Mobile
- Search Engine Optimization
Company Website: http://www.tombras.com
ASSUMPTION: Tombras' extensive experience and expertise in the advertising industry make them a strong choice for candidates seeking a stable and supportive work environment.
📊 Role Analysis
Career Level: Entry-level. This role is an excellent starting point for individuals interested in a career in social media content creation or advertising.
Reporting Structure: The Social Media Content Creator will report directly to the Social Media Creative Directors and collaborate with various teams, including Art Directors, Copywriters, Strategy, and Production.
Work Arrangement: On-site, with the possibility of occasional travel and extended periods of sitting, walking, and standing.
Growth Opportunities:
- Promotions from within, as Tombras values internal growth and development
- Rapid career development due to the agency's diverse client base and project types
- Exposure to various aspects of advertising and marketing, providing a well-rounded skillset
ASSUMPTION: Given Tombras' focus on internal promotions and rapid career development, candidates can expect ample opportunities for growth and advancement within the company.
🌍 Location & Work Environment
Office Type: Modern building in Downtown Knoxville, TN
Office Location(s): 620 S Gay St, Knoxville, TN 37902, US
Geographic Context:
- Knoxville is a mid-sized city with a population of approximately 187,000
- It offers a mix of urban and outdoor living, with numerous parks, trails, and cultural attractions
- The cost of living in Knoxville is relatively low compared to other major cities in the United States
Work Schedule: Full-time, with the possibility of occasional overtime and weekend work, depending on project demands.
ASSUMPTION: The work environment at Tombras is likely to be collaborative, creative, and fast-paced, reflecting the agency's focus on connecting data and creativity for business results.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or virtual interview with the Social Media Creative Directors
- Portfolio or work sample review
- Final interview with the hiring manager
Key Assessment Areas:
- Creativity and innovation in content creation
- Understanding of social media trends and platforms
- Collaboration and communication skills
- Technical proficiency in video/audio production and editing
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Include a portfolio or work samples that demonstrate your creativity and versatility in content creation
- Prepare for interview questions that assess your understanding of social media trends, creative problem-solving, and collaboration skills
ATS Keywords: Social Media Content Creator, Video Production, TikTok, Instagram, Content Creation, Creative Thinking, Visual Arts, Advertising, Marketing
ASSUMPTION: Tombras' interview process is likely to be thorough and comprehensive, focusing on both technical skills and cultural fit.
🛠️ Tools & Technologies
- Video editing software (e.g., Adobe Premiere Pro, Final Cut Pro, iMovie)
- Audio editing software (e.g., Adobe Audition, GarageBand)
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Graphic design software (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's skills and the projects they work on.
👔 Cultural Fit Considerations
Company Values:
- Family - It comes first, on every list
- Collaboration - Working together to achieve greatness
- Creativity - Pushing boundaries and thinking outside the box
- Integrity - Acting with honesty and transparency
Work Style:
- Collaborative - Working closely with cross-functional teams to develop creative ideas
- Fast-paced - Adapting to changing trends and client needs in real-time
- Creative - Embracing innovation and continuous learning
Self-Assessment Questions:
- Do you thrive in a collaborative, fast-paced environment?
- Are you passionate about staying up-to-date with social media trends?
- Do you have a strong portfolio or work samples that demonstrate your creativity and versatility in content creation?
ASSUMPTION: Tombras values candidates who are creative, collaborative, and adaptable, with a strong passion for social media and popular culture trends.
⚠️ Potential Challenges
- Keeping up with the fast-paced nature of social media trends and client demands
- Managing multiple projects and deadlines simultaneously
- Adapting to the diverse needs and preferences of various clients
- Working in a highly creative environment that may require long hours and weekend work
ASSUMPTION: The potential challenges of this role are outweighed by the opportunities for growth, creativity, and collaboration within the agency.
📈 Similar Roles Comparison
- Social Media Content Creator vs. Social Media Manager - The former focuses more on content creation, while the latter oversees the overall social media strategy and team
- Social Media Content Creator vs. Graphic Designer - While both roles require creativity and design skills, the former specializes in video content, while the latter focuses on visual design elements
- Social Media Content Creator vs. Video Editor - The former requires a broader skillset, including content ideation and collaboration, while the latter focuses primarily on video editing and post-production
ASSUMPTION: This role is unique in its focus on social media content creation and collaboration with various teams within the agency.
📝 Sample Projects
- Creating a series of TikTok videos for a food brand, showcasing unique recipes and cooking techniques
- Developing a social media campaign for a clothing retailer, featuring user-generated content and influencer partnerships
- Producing a series of Instagram Reels for a beauty brand, highlighting product features and benefits
ASSUMPTION: The specific projects a Social Media Content Creator at Tombras may work on will vary depending on the client and their unique needs.
❓ Key Questions to Ask During Interview
- How does Tombras support the professional development and growth of its employees?
- What is the typical career path for a Social Media Content Creator at Tombras?
- How does Tombras foster a collaborative and creative work environment?
- What are the most challenging aspects of working in the Social Media Creative department?
- How does Tombras measure the success of its social media campaigns, and how does this inform content creation?
ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in and understanding of the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare a portfolio or work samples that demonstrate your creativity and versatility in content creation
- Practice common interview questions and prepare thoughtful responses
- Follow up with the hiring manager within one week of your interview to express your interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
