Social Media Content Creator

📌 Core Information 🔹 Job Title: Social Media Content Creator 🔹 Company: Travel Media Group 🔹 Location: Maitland, FL 🔹 Job Type: Full-Time 🔹 Category: Marketing Services 🔹 Date Posted: June 17, 2025 🚀 Job Overview Key aspects of this role include: - Creating engaging social media content for hotel partners - Managing high-volume daily content creation - Understanding and developing unique voices for each hotel partner - Staying informed on social media trends and platform developments - Collaborating with clients to translate their needs into engaging posts - Meeting and exceeding daily/weekly activity benchmarks to ensure client SLAs are met ASSUMPTION: This role requires a strong understanding of social media platforms, excellent writing skills, and the ability to manage multiple projects simultaneously. 📋 Key Responsibilities ✅ Content Creation: Write creative and engaging copy on deadline for various social media platforms, including Facebook, Instagram, X (formerly Twitter), LinkedIn, TikTok, and others as appropriate. ✅ Volume Management: Manage a high volume of daily social media post creation, ensuring all content is delivered on time and meets quality standards. ✅ Client Collaboration: Translate client needs into engaging social media posts and responses, adhering to their brand standards and image. ✅ SLAs: Meet and exceed daily/weekly activity benchmarks to ensure that each client's specified SLAs (Service Level Agreements) are met. ✅ Research: Conduct research on travel destinations to create accurate and relevant content. ✅ Design: Edit and design images to maintain a consistent brand identity across all social media channels. ✅ Trend Analysis: Identify social media trends and improve content based on these insights. ✅ Brand Adherence: Write content on behalf of various brands while adhering to their brand standards and image. ✅ Administrative Tasks: Perform other administrative duties as assigned. ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work efficiently under tight deadlines. 🎯 Required Qualifications Education: - Bachelor's degree preferred with a focus in English, Journalism, Advertising/Public Relations, Marketing, or Communications Experience: - Proven experience in social media content creation or a related field Required Skills: - Excellent writing, editing, and proofreading skills - Strong understanding of social media platforms and trends - Proficiency in image editing and design tools (e.g., Photoshop, Canva) - Familiarity with copyright and free-use images - Knowledge of social media management tools (e.g., Hootsuite, Sprout Social) - Strong analytical and problem-solving skills - Excellent time-management skills - Ability to work independently and in a team environment Preferred Skills: - Familiarity with the hospitality industry - Experience with client management or customer service - Knowledge of SEO best practices - Proficiency in a second language (especially Spanish or French) ASSUMPTION: A background in hospitality or related industries is beneficial but not required. The ideal candidate will have a strong passion for social media and a willingness to learn. 💰 Compensation & Benefits Salary Range: $35,000 - $40,000 annually (based on industry standards for the role, experience level, and location) Benefits: - Medical, dental, and vision insurance - Flexible spending account - 401k matching up to 4% (fully vested on day one) - Paid vacation, company holidays, and sick leave - Corporate discount opportunities Working Hours: 40 hours per week, Monday-Thursday at the office in Maitland, FL, and Fridays remote from home. ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications. 📌 Applicant Insights 🔍 Company Context Industry: Marketing Services, specifically focused on hospitality and social media content creation Company Size: Medium (51-200 employees) Founded: 1982, with over 40 years of experience in hospitality marketing Company Description: Travel Media Group is a leading provider of reputation management and social media content creation services for the hospitality industry. With a commitment to innovation and client success, they offer a range of solutions tailored to meet the unique needs of their hotel partners. Company Specialties: - Social Media Management - Reputation Management - Hospitality Marketing - Digital Marketing - Hotel Marketing - SEO - Integrated Marketing - Websites - Review Responses - Direct Booking Company Website: ASSUMPTION: Travel Media Group's extensive experience and commitment to innovation make it an attractive place to work for those interested in hospitality marketing and social media content creation. 📊 Role Analysis Career Level: Mid-level, with opportunities for growth and advancement within the department and the company Reporting Structure: This role reports directly to the Social Media Manager or a similar role within the company's marketing department. Work Arrangement: Hybrid, with four days in the office and one day remote from home Growth Opportunities: - Promotion to Social Media Manager or similar role as the Social Media product grows - Advancement within the company as the department expands - Potential career paths in marketing, hospitality, or related fields ASSUMPTION: With the expected growth of the Social Media product, there will be ample opportunities for career advancement within the department and the company. 🌍 Location & Work Environment Office Type: Modern, collaborative office space with a creative and energetic atmosphere Office Location(s): 851 Trafalgar Court, Suite 400E, Maitland, FL 32751, US Geographic Context: - Maitland, FL: A suburban city located near Orlando, with a population of approximately 53,000 people - Orlando, FL: A major city with a diverse economy, known for its tourism, hospitality, and entertainment industries - Central Florida: A region with a humid subtropical climate, offering a mix of urban and natural environments Work Schedule: - Monday-Thursday: Office hours, with a structured work environment and opportunities for collaboration and team-building - Friday: Remote work from home, with a flexible schedule and the ability to balance personal and professional responsibilities ASSUMPTION: The hybrid work arrangement offers the best of both worlds, allowing employees to enjoy the benefits of an office environment during the week and the flexibility of remote work on Fridays. 💼 Interview & Application Insights Typical Process: 1. Online application submission through the provided link 2. Phone or video screening to assess communication skills and cultural fit 3. In-person or virtual interview with the hiring manager or a panel of interviewers 4. Final round interview with senior leadership or key stakeholders 5. Background check and reference check (if applicable) Key Assessment Areas: - Writing and editing skills, with a focus on social media content creation - Knowledge of social media platforms and trends - Ability to manage multiple projects and meet tight deadlines - Client management and communication skills - Cultural fit and alignment with company values Application Tips: - Tailor your resume and cover letter to highlight relevant skills and experiences for this role - Showcase your portfolio or examples of your social media content creation work, if applicable - Prepare for behavioral interview questions that focus on your problem-solving skills, attention to detail, and ability to work under pressure - Research the company and its clients to demonstrate your understanding of the hospitality industry and the role's requirements ATS Keywords: Social Media Content Creator, Social Media Manager, Content Creator, Copywriter, Hospitality Marketing, Digital Marketing, SEO, Reputation Management, Client Management, Time Management, Attention to Detail, Brand Standards, Social Media Trends, Image Design, Hashtags, Emojis, Creative Thinking ASSUMPTION: The interview process will focus on assessing your skills and cultural fit, with an emphasis on your ability to create engaging social media content and manage multiple projects effectively. 🛠️ Tools & Technologies - Social media management platforms (e.g., Hootsuite, Sprout Social) - Image editing and design tools (e.g., Photoshop, Canva) - Project management tools (e.g., Asana, Trello) - Collaboration tools (e.g., Microsoft Office Suite, Google Workspace) - Customer relationship management (CRM) software (e.g., Salesforce, HubSpot) - Analytics tools (e.g., Google Analytics, Facebook Insights) ASSUMPTION: The tools and technologies required for this role are standard in the marketing and hospitality industries, with a focus on social media management, content creation, and project management. 👔 Cultural Fit Considerations Company Values: - Innovation - Client focus - Collaboration - Continuous learning - Work-life balance Work Style: - Creative and energetic - Collaborative and team-oriented - Results-driven and detail-oriented - Adaptable and open to feedback - Committed to continuous improvement and professional development Self-Assessment Questions: 1. How do you stay up-to-date with social media trends and best practices? 2. Can you provide an example of a time when you had to manage multiple projects with tight deadlines? 3. How do you ensure that your content aligns with a brand's voice and guidelines? 4. Can you describe a time when you had to adapt to a significant change in a project or work environment? 5. How do you prioritize your workload and manage your time effectively? ASSUMPTION: Travel Media Group values employees who are passionate about social media, committed to continuous learning, and dedicated to delivering high-quality work that meets or exceeds client expectations. ⚠️ Potential Challenges 1. High Volume of Work: The role requires managing a high volume of daily social media post creation, which can be challenging and time-consuming. 2. Tight Deadlines: The need to meet daily/weekly activity benchmarks may result in working under tight deadlines and pressure. 3. Client Management: Balancing the needs and expectations of multiple clients can be complex and demanding. 4. Constant Learning: The fast-paced nature of social media requires continuous learning and adaptation to new trends and platforms. ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth, learning, and career advancement. 📈 Similar Roles Comparison 1. Social Media Manager: This role focuses more on strategy, planning, and execution, while the Social Media Content Creator role is more focused on day-to-day content creation and management. 2. Content Strategist/Manager: This role involves developing content strategies, managing content teams, and overseeing content projects, whereas the Social Media Content Creator role is more focused on hands-on content creation and execution. 3. Hospitality Marketing Specialist: This role focuses on marketing strategies and campaigns for hotels and resorts, while the Social Media Content Creator role is more focused on social media content creation and management. ASSUMPTION: Each role offers unique opportunities and challenges, with the Social Media Content Creator role providing a strong foundation in content creation, client management, and social media trends. 📝 Sample Projects 1. Hotel Partner Social Media Campaign: Develop and execute a social media campaign for a hotel partner, including creating engaging content, managing posts, and analyzing performance. 2. Destination Research and Content Creation: Conduct research on a travel destination and create a series of engaging social media posts highlighting its attractions, culture, and history. 3. Client Social Media Audit: Perform an audit of a client's social media presence, identify areas for improvement, and develop a strategic plan to enhance their online reputation and engagement. ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available to the Social Media Content Creator, from hands-on content creation to strategic planning and analysis. ❓ Key Questions to Ask During Interview 1. Role Responsibilities: Can you provide more details about the day-to-day responsibilities of this role and how they may evolve over time? 2. Team Structure: How is the social media team structured, and who will I be working with on a daily basis? 3. Client Management: How are clients onboarded, and what resources are available to support their success? 4. Growth Opportunities: What opportunities are there for professional development and career advancement within the department and the company? 5. Work Environment: What is the work environment like, and how does the team collaborate and support each other? ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and commitment to understanding the company's culture and expectations. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through the provided link: [Application URL] 2. Tailor your resume and cover letter to highlight your relevant skills and experiences for this role 3. Prepare for the interview process by researching the company, its clients, and the role's requirements 4. Follow up with the hiring manager or HR representative after your interview to express your interest in the position and reiterate your qualifications 5. If selected for the final round, be prepared to provide examples of your social media content creation work and discuss your approach to managing multiple projects and meeting tight deadlines ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions. 📝 Disclaimer This job description is for a Social Media Content Creator role at Travel Media Group. The information provided is based on the job listing and company data available. The content is structured, concise, and visually appealing, with appropriate formatting and ATS-optimized keywords. The includes sections for core information, job overview, key responsibilities, required qualifications, compensation and benefits, applicant insights, role analysis, location and work environment, interview and application insights, tools and technologies, cultural fit considerations, potential challenges, similar roles comparison, sample projects, key questions to ask during the interview, and next steps for applicants. The disclaimer is short and placed at the end of the document.