📌 Core Information
🔹 Job Title: Social Media Content Creator - Contractor
🔹 Company: amika
🔹 Location: Hybrid (New York, US)
🔹 Job Type: Part-time, Contract-to-Hire
🔹 Category: Marketing & Communications
🔹 Date Posted: June 10, 2025
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: Hybrid (4 days per week in Brooklyn, NY)
🚀 Job Overview
Key aspects of this role include:
- Creating engaging content for social media platforms, focusing on Instagram and TikTok
- Collaborating with the team to analyze performance and evolve content strategies
- Working in a fast-paced, creative environment with a fun-loving team
- Potential for the role to transition into a permanent position based on performance
ASSUMPTION: This role requires a high level of creativity, self-motivation, and adaptability to thrive in a dynamic environment.
📋 Key Responsibilities
✅ Pitch content ideas with a strong focus on reach, engagement, and storytelling
✅ Create and post multiple pieces of high-quality, aspirational content daily
✅ Be comfortable creating both face-forward and faceless content
✅ Edit using mobile tools or scrappy workarounds to make magic from brand assets, UGC, and your own footage
✅ Collaborate with the team to analyze performance, spot trends, and evolve the content based on learnings
✅ Use brand content and guidelines to create social assets like IG stories and graphics
ASSUMPTION: This role requires strong multitasking skills and the ability to manage multiple projects simultaneously.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 3+ years in content creation with a strong understanding of social media nuances
Required Skills:
- Proficient in Canva or Figma
- Strong photo and video editing skills
- High-energy, self-directed, and proactive
- Community-driven, creating content with an audience-first mindset
- Superb storytelling skills with a sharp POV and a great sense of humor
Preferred Skills:
- Experience with TikTok and Instagram Reels
- Knowledge of the beauty industry
ASSUMPTION: Candidates with experience in beauty or lifestyle content creation may have an advantage.
💰 Compensation & Benefits
Salary Range: $28 - $50 per hour
Benefits: Not specified
Working Hours: 32 hours per week, Monday through Thursday
ASSUMPTION: The salary range provided is an estimate based on industry standards for a part-time, contract-to-hire role in the beauty industry in New York City.
📌 Applicant Insights
🔍 Company Context
Industry: Cosmetics, specifically hair care and styling tools/products
Company Size: 51-200 employees
Founded: 2009
Company Description:
- amika is a fearless, Brooklyn-born haircare brand focused on clinical results and sustainability
- Their products are infused with superfruit soul, sea buckthorn, and have a unique, intoxicating scent
- amika is a certified B-Corp and committed to reducing greenhouse gas emissions, waste, and energy to reach Net Zero by 2030
Company Specialties:
- Hair care
- Hair styling tools
- Hair styling products
Company Website: http://www.loveamika.com
ASSUMPTION: amika is a well-established brand in the hair care industry with a strong focus on sustainability and community engagement.
📊 Role Analysis
Career Level: Mid-level, with potential for growth into a permanent position
Reporting Structure: Reports to the Director of Content Strategy + Community Engagement
Work Arrangement: Hybrid, with 4 days per week in the Brooklyn, NY headquarters
Growth Opportunities:
- Potential for the role to transition into a permanent position
- Ample opportunities for creative input and collaboration with a fun-loving team
- Chance to work for a certified B-Corp and make a positive impact on the environment
ASSUMPTION: This role offers excellent growth potential for the right candidate, with a clear path to a permanent position based on performance.
🌍 Location & Work Environment
Office Type: Creative, fast-paced, and collaborative
Office Location(s): 300 Meserole Street, Brooklyn, NY 11206, US
Geographic Context:
- Brooklyn, NY is a vibrant, multicultural borough with a thriving arts and food scene
- The office is conveniently located near public transportation, with easy access to Manhattan
- The area offers a mix of urban and suburban living options
Work Schedule: Monday through Thursday, 32 hours per week
ASSUMPTION: The hybrid work arrangement allows for a good balance between in-office collaboration and remote flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the team
- Final interview with the Director of Content Strategy + Community Engagement
Key Assessment Areas:
- Creativity and storytelling skills
- Understanding of social media trends and audience engagement
- Editing and production skills
- Adaptability and problem-solving skills
- Alignment with amika's brand values and company culture
Application Tips:
- Tailor your resume and cover letter to highlight your content creation experience and relevant skills
- Include a portfolio or examples of your work, showcasing your creativity and versatility
- Demonstrate your understanding of amika's brand and target audience in your application materials
- Be prepared to discuss your ideas for engaging content and trends in the beauty industry
ATS Keywords: Content creation, social media, video editing, storytelling, community engagement, brand growth, audience-first mindset, high energy, self-directed, proactive, TikTok, Instagram Reels, hair care, beauty industry
ASSUMPTION: amika uses an Applicant Tracking System (ATS) to manage job applications, so including relevant keywords in your resume can improve your chances of being seen by the hiring team.
🛠️ Tools & Technologies
- Canva or Figma
- Video editing software (e.g., iMovie, Adobe Premiere Pro, Final Cut Pro)
- Social media platforms (Instagram, TikTok, Facebook)
- Project management tools (e.g., Asana, Trello, Monday.com)
ASSUMPTION: The required tools and technologies for this role are industry-standard and widely available.
👔 Cultural Fit Considerations
Company Values:
- Fearless and innovative
- Community-driven and inclusive
- Sustainable and responsible
- Results-oriented and data-driven
Work Style:
- Collaborative and creative
- Fast-paced and adaptable
- Data-driven and results-oriented
- Fun-loving and supportive
Self-Assessment Questions:
- Do you align with amika's brand values and company culture?
- Are you comfortable working in a fast-paced, creative environment?
- Do you have a strong understanding of social media trends and audience engagement?
- Can you thrive in a hybrid work arrangement, balancing in-office collaboration and remote flexibility?
ASSUMPTION: amika values candidates who are a strong cultural fit and align with their brand values and company culture.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Keeping up with the latest social media trends and audience engagement strategies
- Balancing in-office collaboration and remote work in a hybrid arrangement
- Working with a diverse range of stakeholders, including the team, leadership, and external partners
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach.
📈 Similar Roles Comparison
- This role is unique in its focus on content creation for a specific niche within the beauty industry
- Unlike other social media content creator roles, this position requires a strong understanding of hair care and styling products
- Career progression may differ from other content creation roles, with potential for the role to transition into a permanent position
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the industry.
📝 Sample Projects
- Creating a TikTok series showcasing amika's hair care products and their benefits
- Developing an Instagram Reels campaign to educate users about amika's commitment to sustainability
- Producing a behind-the-scenes video series featuring amika's team and their creative process
ASSUMPTION: These sample projects illustrate the diverse range of content creation opportunities available in this role.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the social media team currently, and how can this role help address them?
- How does the team collaborate and make decisions, and how can I contribute to this process?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does amika support the growth and development of its employees, particularly in this role?
- What is the team's approach to work-life balance, and how is this supported in a hybrid work arrangement?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and shows that you have done your research.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through amika's careers page
- Tailor your resume and cover letter to highlight your content creation experience and relevant skills
- Include a portfolio or examples of your work, showcasing your creativity and versatility
- Prepare for your interview by researching amika's brand, target audience, and industry trends
- Follow up with a thank-you note after your interview, reiterating your interest in the role and addressing any next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
