Social Media Content Creator for LATAM

📌 Core Information

🔹 Job Title: Social Media Content Creator for LATAM

🔹 Company: Altenar

🔹 Location: Remote (LATAM region preferred)

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: 2025-08-08

🔹 Experience Level: Mid-level (3+ years)

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• Creating engaging content in Portuguese for the LATAM region
• Collaborating with marketing teams to develop content plans
• Optimizing content for SEO and various social media platforms
• Monitoring and reporting on social media insights
• Working with design teams to create visuals for content

ASSUMPTION: This role requires a strong understanding of the LATAM market and its cultural nuances to create effective content.

📋 Key Responsibilities

✅ Create various content in Portuguese for the LATAM region, including texts and scripts for short vertical videos and social media posts

✅ Write competently and structurally without AI assistance

✅ Edit and review own texts, and fact-check independently

✅ Optimize social media posts for language, tone, message, and SEO when necessary

✅ Suggest ideas for the content plan based on industry trends

✅ Track and report on personal social media insights

✅ Work closely with marketing teams and others to understand tasks and adapt content

✅ Ensure all editorial content fits company style, meets regulatory guidelines, and is suitable for the venue and audience

✅ Independently search for and obtain relevant and reliable information for content from various sources

✅ Interact with design teams to create visuals for content

✅ Report to the Chief Editor and carry out any writing tasks required

ASSUMPTION: This role requires strong communication skills and the ability to work independently with minimal supervision.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field (or equivalent experience)

Experience: 3+ years of experience as a copywriter or editor, with a focus on B2B content

Required Skills:

• Fluent in Portuguese and high level of English in speech and writing
• Keen interest in sports, celebrities in the sphere, and sports events and trends
• Keen interest in casinos, gaming, and technology
• Proven information research skills: ability to search different sources and obtain information from employees and other people
• Ability to work with content planning and management software
• Ability to write clearly about complex topics and identify key points
• Ability to work with large amounts of information and tasks/processes in the field of activity

Preferred Skills:

• Native from Brazil or LATAM
• Live in the LATAM region
• Fluent Spanish
• Understanding of the content funnel and content strategy structure
• Understanding of the specifics of the product, the industry, and the international market
• Awareness of legal restrictions in the field of our products
• Ability and desire to follow trends and understand them, as well as the context for content

ASSUMPTION: Candidates with experience in the iGaming industry or a related field may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be between $40,000 - $60,000 USD per year, depending on experience and location. This estimate is based on industry standards for mid-level content creators in the LATAM region.

Benefits:

• Stable and flexible working environment
• Career growth opportunity
• Training and professional development events
• Health insurance for employees and close family members
• Teamwork and accountability
• Sense of community and defined company culture
• International work environment
• Diverse workplace
• Gym reimbursement after successfully passing the probationary period

Working Hours: Full-time (40 hours per week) with flexible hours and the ability to work remotely

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's specific location and experience level.

📌 Applicant Insights

🔍 Company Context

Industry: Altenar is a provider of sportsbook services to licensed gaming operators, specializing in high-load software development for the iGaming industry.

Company Size: Altenar is a mid-sized company with 501-1,000 employees, offering a stable and flexible working environment with opportunities for career growth.

Founded: Altenar was founded in 2011 and has since grown to become a leading provider of sportsbook services, with offices in Malta, Greece, Georgia, the Isle of Man, and Uruguay.

Company Description:

• Altenar specializes in high-load software development and provides one of the best technology solutions for the iGaming industry worldwide
• The company offers a range of services, from "software-only" product offers to the provision of a fully managed sports betting platform stack
• Altenar's software is developed and operated in-house, powered by premium quality data feeds

Company Specialties:

• Sportsbook services to licensed gaming operators
• Managed trading services
• Fully managed sports betting operation
• B2B services
• Sportsbook
• Online sports betting
• IT Development
• Risk Management
• Stable software
• Customization and flexibility

Company Website: altenar.com

ASSUMPTION: Altenar's focus on the iGaming industry requires candidates with a strong understanding of the industry and its trends.

📊 Role Analysis

Career Level: This role is at the mid-level, requiring 3+ years of experience in copywriting or editing, with a focus on B2B content.

Reporting Structure: The Social Media Content Creator will report directly to the Chief Editor and work closely with the marketing team.

Work Arrangement: This role is remote-friendly, with the ability to work from anywhere in the LATAM region.

Growth Opportunities:

• Career growth opportunities within the marketing department or the company as a whole
• The ability to develop skills in content strategy and management
• The opportunity to work on high-profile projects and gain experience in the iGaming industry

ASSUMPTION: Candidates with a strong desire to learn and grow within the company may be more likely to succeed in this role.

🌍 Location & Work Environment

Office Type: Remote-friendly with the option to work from home or a co-working space

Office Location(s): Altenar has offices in Malta, Greece, Georgia, the Isle of Man, and Uruguay, but this role can be performed remotely from anywhere in the LATAM region.

Geographic Context:

• The LATAM region is home to a diverse range of cultures and languages, requiring a strong understanding of the local market and its nuances
• The iGaming industry is well-established in the LATAM region, with a growing demand for high-quality content
• The remote work arrangement allows for flexibility and the ability to work from anywhere in the region

Work Schedule: Full-time (40 hours per week) with flexible hours and the ability to work remotely

ASSUMPTION: Candidates with experience working remotely may have an advantage in this role.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• Technical assessment and content creation task
• Final interview with the hiring manager and/or team members

Key Assessment Areas:

• Portuguese language proficiency
• English language proficiency
• Content creation and editing skills
• Understanding of the LATAM market and its cultural nuances
• Ability to work independently and manage tasks

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Provide examples of your previous content creation work, with a focus on B2B content
• Demonstrate your understanding of the LATAM market and its cultural nuances in your application materials

ATS Keywords: Portuguese, English, content creation, editing, LATAM, B2B, iGaming, SEO, social media, marketing

ASSUMPTION: Altenar's hiring process may vary depending on the specific role and the candidate's qualifications.

🛠️ Tools & Technologies

• Google Docs
• Asana
• Slack
• Confluence
• Jira
• SEO optimization tools (e.g., SEMrush, Ahrefs)
• Social media management tools (e.g., Hootsuite, Buffer)

ASSUMPTION: Candidates with experience using these tools and technologies may have an advantage in this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation and continuous improvement
• Collaboration and teamwork
• Integrity and accountability
• Customer focus
• Diversity and inclusion

Work Style:

• Results-driven and focused on achieving goals
• Collaborative and supportive of team members
• Adaptable and open to change
• Strong communication and interpersonal skills
• Attention to detail and commitment to quality

Self-Assessment Questions:

• Do you have a strong understanding of the LATAM market and its cultural nuances?
• Are you able to work independently and manage your time effectively?
• Do you have strong communication and interpersonal skills?
• Are you adaptable and open to change?
• Do you have a keen interest in sports, casinos, gaming, and technology?

ASSUMPTION: Candidates who align with Altenar's company values and work style may be more likely to succeed in this role.

⚠️ Potential Challenges

• The fast-paced and dynamic nature of the iGaming industry may require candidates to adapt quickly to changes and new trends
• The remote work arrangement may present challenges in terms of communication and collaboration with team members
• The need to create high-quality content in Portuguese for a diverse LATAM audience may require candidates to have a strong understanding of the local market and its cultural nuances
• The requirement to work with minimal supervision may present challenges for candidates who prefer a more structured work environment

ASSUMPTION: Candidates with experience working remotely and in fast-paced environments may be better equipped to handle these challenges.

📈 Similar Roles Comparison

• This role is similar to that of a Content Creator or Copywriter, but with a focus on the LATAM market and the iGaming industry
• The required language proficiency in Portuguese and English sets this role apart from similar positions in other industries
• Career growth opportunities in this role may be more focused on developing skills in content strategy and management, rather than moving into a management or leadership position

ASSUMPTION: Candidates with experience in content creation or copywriting, but with a focus on the LATAM market and the iGaming industry, may be more likely to succeed in this role.

📝 Sample Projects

• Creating a series of social media posts for an upcoming sports event in the LATAM region
• Developing a content strategy for a new iGaming product launch in the LATAM market
• Writing a blog post or article about the latest trends in the iGaming industry, tailored to a LATAM audience

ASSUMPTION: Candidates with experience in these types of projects may be more likely to succeed in this role.

❓ Key Questions to Ask During Interview

• Can you describe the day-to-day responsibilities of this role and how they fit into the overall content creation process?
• How does Altenar support the professional development and growth of its employees?
• What are the biggest challenges facing the iGaming industry in the LATAM region, and how does this role contribute to addressing them?
• How does Altenar ensure that its content is culturally relevant and appropriate for its LATAM audience?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: Candidates who ask thoughtful and relevant questions during the interview process may be more likely to succeed in this role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Provide examples of your previous content creation work, with a focus on B2B content
• Prepare for a technical assessment and content creation task as part of the interview process
• Follow up with the hiring manager one week after your final interview to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.