📌 Core Information
🔹 Job Title: Social Media Content Creator - Freelancer (All genders)
🔹 Company: GoStudent
🔹 Location: Vienna, Austria
🔹 Job Type: Freelance
🔹 Category: Education, Marketing
🔹 Date Posted: 2025-07-28
🔹 Experience Level: Mid-level (2-5 years)
🔹 Remote Status: On-site with occasional travel
🚀 Job Overview
Key aspects of this role include:
- Creating engaging user-generated content for GoStudent's social media platforms
- Producing 4-5 videos per week for both organic and paid campaigns
- Analyzing performance data to optimize future content
- Collaborating with the team to create compelling stories and concepts
- Traveling within Austria for location shoots, events, or creator collaborations (approx. 15-20%)
ASSUMPTION: The role requires a high level of creativity, technical proficiency, and analytical skills. The successful candidate will be comfortable working independently and collaborating with the team to achieve common goals.
📋 Key Responsibilities
✅ Create engaging, personalized content for GoStudent's social media platforms (Instagram, TikTok, YouTube, Facebook)
✅ Produce 4-5 videos per week, both organically and for paid campaigns
✅ Analyze performance data (views, watchtime, click-funnels) and derive data-driven optimization plans
✅ Develop hooks, scripts, and concepts that guarantee scroll-stopping engagement
✅ Stay up-to-date with current social media trends and incorporate them into content strategy
✅ Travel within Austria for location shoots, events, or creator collaborations (approx. 15-20%)
ASSUMPTION: The role involves a mix of creative and analytical tasks, requiring the candidate to balance artistic vision with data-driven decision-making.
🎯 Required Qualifications
Education: Relevant degree or equivalent experience in a related field (e.g., communications, marketing, or a relevant creative discipline)
Experience: 2-5 years of experience as a content creator, preferably with a focus on user-generated content formats
Required Skills:
- Proficient in all major social media platforms (TikTok, Instagram, YouTube, Facebook)
- Strong technical skills in video production and editing (Premiere Pro, Final Cut, CapCut)
- Excellent communication skills in German (native) and English (C1 level)
- Strong storytelling and engagement strategy skills
- Analytical mindset and data-driven approach to work
- Flexibility and enthusiasm for teamwork, even on location
Preferred Skills:
- Experience in the education sector or related industries
- Portfolio or link to personal social media channel showcasing relevant work
ASSUMPTION: The ideal candidate will have a proven track record in creating engaging user-generated content and a strong understanding of social media trends and best practices.
💰 Compensation & Benefits
Salary Range: €70 per video, with the potential for additional bonuses if content performs well. A full-time position may be considered after a successful trial period.
Benefits:
- Flexible working hours
- Fair compensation and potential bonuses
Working Hours: Full-time (40 hours/week), with occasional travel within Austria
ASSUMPTION: The compensation structure is designed to reward high-quality content creation and performance. The role offers a mix of creative freedom and structured guidance to help the candidate succeed.
📌 Applicant Insights
🔍 Company Context
Industry: GoStudent operates in the EdTech sector, focusing on online tutoring and education. The company is a leading provider of tutoring services and one of Europe's highest-valued EdTech companies.
Company Size: GoStudent has 1,001-5,000 employees, providing a dynamic working environment with flatter hierarchies and shorter decision-making processes.
Founded: GoStudent was founded in 2016 in Vienna, Austria, and has since expanded its offerings through acquisitions and organic growth.
Company Description:
- GoStudent is a fast-paced, innovative EdTech scaleup focused on building the #1 global school
- The company offers personalised education for all students, supporting families in their daily lives
- GoStudent is committed to making education more accessible and effective through technology
Company Specialties:
- Tutoring
- Education
- School
- Teaching
- Startup
- Learning
- B2C
- Mobile
- Fast Paced
- Teachers
- Student
- Teenagers
- Kids
- Math
- German
- English
- Online
- Platform
- E-Learning
- Elementary School
- High School
- University
- K-12
- Physics
- Chemistry
- French
- Spanish
- Informatics
- Edtech
- Knowledge
- Digital
- Biology
- Latin
- History
- Geography
- Children
- Parents
- Coaching
- Study
- Study Plan
- Video Tutoring
- Homework
- Mobile App
- Lessons
- Courses
- School Grades
- and Exams
Company Website: http://www.gostudent.at
ASSUMPTION: GoStudent's fast-paced environment and focus on innovation make it an attractive option for candidates seeking a dynamic and impactful role in the EdTech sector.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The role reports directly to the marketing or content team, with close collaboration with other departments (e.g., sales, product, and technology)
Work Arrangement: On-site with occasional travel within Austria (approx. 15-20%)
Growth Opportunities:
- Potential full-time position after a successful trial period
- Opportunities to work on diverse projects and campaigns
- Chance to contribute to GoStudent's mission of making education more accessible and effective
ASSUMPTION: The role offers opportunities for growth and development within the company, with a clear path to a full-time position for successful candidates.
🌍 Location & Work Environment
Office Type: GoStudent's headquarters is located in Vienna, Austria, with additional offices in Madrid, London, Berlin, Istanbul, and Milan
Office Location(s): Ernst-Melchior-Gasse 22, EG, Vienna, 1020, AT
Geographic Context:
- Vienna is the capital and largest city of Austria, with a population of approximately 1.9 million people
- The city is known for its rich history, cultural attractions, and high quality of life
- Vienna is well-connected by public transportation, making it easy to commute to the office
Work Schedule: Full-time (40 hours/week), with occasional travel within Austria
ASSUMPTION: The role requires a balance between independent work and collaboration with the team, with occasional travel for location shoots, events, or creator collaborations.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or video interview with the hiring manager
- Final interview with the team
Key Assessment Areas:
- Creativity and storytelling skills
- Technical proficiency in video production and editing
- Analytical skills and data-driven approach
- Communication and teamwork skills
- Alignment with GoStudent's mission and values
Application Tips:
- Submit a short video (1-2 minutes) introducing yourself and explaining why you are the ideal UGC creator for GoStudent Nachhilfe
- Include a resume and portfolio or link to your personal channel showcasing relevant work
- Tailor your application to highlight your relevant skills and experiences
- Prepare questions to ask during the interview to demonstrate your interest in the role and company
ATS Keywords: Social Media, Content Creation, Video Production, Storytelling, Engagement Strategies, Data Analysis, Video Editing, Trend Awareness, Communication, Teamwork
ASSUMPTION: The application process is designed to assess the candidate's creativity, technical skills, and cultural fit with GoStudent's mission and values.
🛠️ Tools & Technologies
- Video production and editing tools (e.g., Premiere Pro, Final Cut, CapCut)
- Social media platforms (TikTok, Instagram, YouTube, Facebook)
- Performance analysis tools (e.g., Google Analytics, social media analytics)
ASSUMPTION: The role requires proficiency in various video production and editing tools, as well as a strong understanding of social media platforms and performance analysis tools.
👔 Cultural Fit Considerations
Company Values:
- Personalized education for all students
- Innovation and continuous improvement
- Collaboration and teamwork
- Customer-centric approach
- Data-driven decision-making
Work Style:
- Fast-paced and dynamic environment
- Collaborative and supportive team culture
- Focus on personal and professional growth
- Data-driven and results-oriented approach
Self-Assessment Questions:
- How do you ensure that your content aligns with GoStudent's mission and values?
- How do you stay up-to-date with current social media trends and incorporate them into your content strategy?
- How do you balance creative vision with data-driven decision-making in your content creation process?
ASSUMPTION: GoStudent values candidates who are passionate about education, innovative, collaborative, and data-driven in their approach to work.
⚠️ Potential Challenges
- Balancing creative vision with data-driven decision-making
- Keeping up with the fast-paced nature of social media trends and best practices
- Occasional travel within Austria for location shoots, events, or creator collaborations
- Meeting tight deadlines for video production and delivery
ASSUMPTION: The role presents challenges that require the candidate to balance creativity with data-driven decision-making, stay up-to-date with social media trends, and manage occasional travel and tight deadlines.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses primarily on user-generated content and authentic storytelling
- Compared to other content creation roles, this position requires a strong understanding of social media trends and data-driven optimization
- Career progression may involve transitioning to a full-time position or taking on additional responsibilities within the marketing or content team
ASSUMPTION: The role offers unique opportunities and challenges compared to traditional marketing or content creation roles, with a clear path for career progression within the company.
📝 Sample Projects
- Creating a series of videos showcasing real-life stories of students and families benefiting from GoStudent's tutoring services
- Developing a campaign to raise awareness about the importance of personalized education and GoStudent's role in making education more accessible and effective
- Producing a set of videos demonstrating GoStudent's innovative approach to online tutoring and its advantages over traditional methods
ASSUMPTION: The role offers opportunities to work on diverse and impactful projects that align with GoStudent's mission and values.
❓ Key Questions to Ask During Interview
- How does GoStudent support the personal and professional growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does GoStudent measure the success of its content and marketing campaigns?
- What opportunities are there for collaboration with other departments (e.g., sales, product, and technology) in this role?
- How does GoStudent foster a culture of innovation and continuous improvement?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates the candidate's interest in the role and company, and provides valuable insights into the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a short video (1-2 minutes) introducing yourself and explaining why you are the ideal UGC creator for GoStudent Nachhilfe
- Include a resume and portfolio or link to your personal channel showcasing relevant work
- Tailor your application to highlight your relevant skills and experiences
- Prepare questions to ask during the interview to demonstrate your interest in the role and company
- Follow up with the hiring manager within one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
