Social Media Content Creator (LA)

📌 Core Information

🔹 Job Title: Social Media Content Creator (LA)

🔹 Company: bread & Butter PR

🔹 Location: Los Angeles, CA

🔹 Job Type: Full-Time

🔹 Category: Public Relations and Communications Services

🔹 Date Posted: July 8, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid

🚀 Job Overview

Key aspects of this role include:

• Overseeing the needs of digital clients and executing visual content strategies
• Leading account teams and ensuring high standards
• Maintaining seamless communication with clients
• Producing high-quality content for various platforms
• Staying ahead of digital trends and industry best practices

ASSUMPTION: This role requires a high level of creativity, organization, and strong communication skills. The ideal candidate will have experience working in an agency setting and be comfortable managing multiple projects and clients.

📋 Key Responsibilities

✅ Overseeing the comprehensive strategy for clients while leading daily operations for the account teams

✅ Serving as the primary liaison between the company and clients, ensuring seamless communication and surpassing expectations

✅ Orchestrating content strategy and execution, from photoshoots to visual aesthetics to monthly content calendars, aligning closely with client objectives

✅ Identifying and rectifying any deviations from client goals and maintaining the expected quality of all materials

✅ Actively participating in devising high-quality content that resonates with client perspectives and fosters virality

ASSUMPTION: This role requires strong leadership skills, attention to detail, and the ability to manage multiple projects simultaneously. The ideal candidate will be proactive, resourceful, and able to work independently.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: 3-5+ years of hospitality and/or travel social media and content creation experience, preferably with agency vs. in-house

Required Skills:

• Proficiency with various platforms aids in campaign management, optimizing tools like Adobe Creative Cloud, Asana, Box, Dropbox, Pixieset, Later.com, CapCut, Canva, and more
• Experience running multiple hotel, restaurant, food & beverage brands campaigns across Instagram, Instagram Story, Facebook, Twitter, and TikTok organic social
• Ability to shoot high-quality social media content (photos and videos) for hotel, restaurant, and CPG brands
• Understanding of lighting, composition, and editing for social media
• Passion for cultivating relationships within the food and hospitality community
• Appreciation for the art of crafting the client story through social media partnerships, clever social aesthetics, and key messaging
• Media junkie - there's no such thing as reading/watching too much. Bonus points for pop culture acumen
• Love of a fast-paced environment and the satisfaction of a busy yet productive day
• Flexibility and a desire for endless possibilities

Preferred Skills:

• Experience with paid social media advertising
• Fluency in a second language

ASSUMPTION: The ideal candidate will have a strong portfolio showcasing their creative skills and experience working with hospitality and travel brands.

💰 Compensation & Benefits

Salary Range: $68,640 - $75,000 per year, based on years of relevant experience

Benefits:

• Generous paid time off
• Paid sick/personal time
• Birthday off
• Endless summer Fridays (half-days year-round)
• Flexible, hybrid schedule
• Medical and dental + dependents
• Extended benefits
• Generous maternity and family planning leave
• Holiday week in December
• 3% contribution to 401k regardless of participation
• Cell phone reimbursement
• New business bonuses
• Employee referral bonus
• Dogs welcome
• Weekly Wine Wednesdays
• Robust training program
• Mentorship program
• Local love (yearly giveback initiative)

Working Hours: Standard office hours, with flexibility to work nights or weekends as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Los Angeles. The benefits package is comprehensive and designed to support work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Public Relations and Communications Services, with a focus on hospitality, travel, food, and drink

Company Size: Small (11-50 employees), allowing for a close-knit team and opportunities for growth

Founded: 2007, with over 15 years of experience in the industry

Company Description:

• Full-service digital marketing, public relations, social media, and creative agency
• Collaborative group of dreamers and do-ers with intimate local knowledge and an extensive national network
• Focuses on crafting clever and multidisciplinary communications campaigns tailored to clients' unique needs

Company Specialties:

• Public Relations
• Social Media
• Hospitality
• Digital Marketing
• Web Design
• Influencer Marketing
• Brand Identity
• Creative Services
• Hotels
• Restaurants
• CPG
• Chefs
• Travel
• Logo Design
• Merchandise

Company Website: https://www.welovebreadandbutter.com/

ASSUMPTION: bread & Butter PR is a well-established agency with a strong reputation in the industry. They value creativity, collaboration, and a passion for their clients' success.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and leadership within the team

Reporting Structure: The Social Media Content Creator will report directly to the Creative Director and work closely with the digital and creative teams

Work Arrangement: Hybrid, with a combination of remote and on-site work

Growth Opportunities:

• Potential to take on additional responsibilities and advance within the team
• Opportunities to work with a diverse range of clients and industries
• Chance to develop and refine skills in a fast-paced, creative environment

ASSUMPTION: This role offers a unique opportunity to grow both personally and professionally within a dynamic and supportive team.

🌍 Location & Work Environment

Office Type: Modern, collaborative office spaces in Los Angeles, CA, with additional locations in San Francisco, Austin, Charleston, Dallas, Las Vegas, San Diego, Nashville, and New York

Office Location(s): 2404 Wilshire Blvd, St. 12F, Los Angeles, CA 90057, US

Geographic Context:

• Los Angeles is a vibrant, multicultural city with a thriving food and entertainment industry
• Home to numerous hospitality, travel, and tourism opportunities
• Offers a diverse range of neighborhoods and communities

Work Schedule: Standard office hours, with flexibility to work nights or weekends as needed

ASSUMPTION: The office environment is collaborative, creative, and supportive, with a strong emphasis on work-life balance.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen with the HR team
• In-depth interview with the Creative Director and a member of the digital team
• Portfolio review and content creation challenge
• Final interview with the Founder and CEO

Key Assessment Areas:

• Creativity and portfolio presentation
• Content creation and strategy skills
• Communication and interpersonal skills
• Adaptability and problem-solving skills
• Alignment with company values and culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Include a link to your portfolio or a PDF attachment showcasing your work
• Be prepared to discuss your creative process and approach to social media content creation
• Research the company and be ready to discuss how your skills and experience align with their mission and values

ATS Keywords: Social Media Content Creation, Visual Content Strategy, Photography, Video Production, Content Calendar Management, Client Communication, Team Leadership, Attention to Detail, Digital Trends Awareness, Relationship Building, Creative Campaign Development, Editing, Pop Culture Acumen, Fast-Paced Environment Adaptability, Mentorship, Resourcefulness

ASSUMPTION: The interview process is designed to assess both technical skills and cultural fit, with a strong emphasis on creativity and adaptability.

🛠️ Tools & Technologies

• Adobe Creative Cloud
• Asana
• Box
• Dropbox
• Pixieset
• Later.com
• CapCut
• Canva

ASSUMPTION: The ideal candidate will be proficient in using these tools and platforms, with a willingness to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Creativity and innovation
• Collaboration and teamwork
• Integrity and transparency
• Passion for our clients' success
• Continuous learning and growth

Work Style:

• Fast-paced and dynamic
• Creative and innovative
• Collaborative and supportive
• Adaptable and resourceful
• Focused on results and client success

Self-Assessment Questions:

• Do you thrive in a fast-paced, creative environment?
• Are you comfortable working with a diverse range of clients and industries?
• Do you have a strong attention to detail and a passion for crafting high-quality content?
• Are you able to manage multiple projects and deadlines simultaneously?
• Do you enjoy working collaboratively and supporting your team members' growth and success?

ASSUMPTION: The ideal candidate will be a strong cultural fit, with a passion for creativity, collaboration, and client success.

⚠️ Potential Challenges

• Managing multiple clients and projects simultaneously
• Meeting tight deadlines and maintaining high-quality standards
• Adapting to changes in client needs and industry trends
• Working in a fast-paced, dynamic environment
• Balancing remote and on-site work effectively

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and growth.

📈 Similar Roles Comparison

• This role is unique in its focus on hospitality and travel social media content creation, with a strong emphasis on creativity and collaboration
• Compared to similar roles in the industry, this position offers a unique opportunity to work with a diverse range of clients and industries
• Career path comparison: This role can lead to advancement within the team, with opportunities to take on additional responsibilities and grow professionally

ASSUMPTION: This role offers a unique blend of creativity, collaboration, and client-focused work, with opportunities for growth and development within the team.

📝 Sample Projects

• Developing a comprehensive social media strategy for a new hotel opening, including content creation, scheduling, and analytics
• Creating visually appealing and engaging content for a restaurant's social media channels, showcasing their unique offerings and atmosphere
• Managing a CPG brand's social media presence, including content creation, community management, and influencer partnerships

ASSUMPTION: These sample projects demonstrate the diverse range of clients and industries that the Social Media Content Creator may work with, requiring adaptability and creativity.

❓ Key Questions to Ask During Interview

• What are the biggest challenges facing the company and this role in the next 12 months?
• How does the team support and collaborate with one another to ensure client success?
• What opportunities are there for growth and advancement within the team?
• How does the company approach work-life balance and employee well-being?
• What are the company's plans for expansion and growth in the next 5 years?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and the company, and provides valuable information to help you make an informed decision.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Include a link to your portfolio or a PDF attachment showcasing your work
• Prepare to discuss your creative process and approach to social media content creation
• Research the company and be ready to discuss how your skills and experience align with their mission and values
• Follow up with the hiring manager one week after your final interview to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.