Social Media & Content Manager/in (m/w/d) - 100% REMOTE

📌 Core Information

🔹 Job Title: Social Media & Content Manager (m/w/d) - 100% REMOTE

🔹 Company: Masters of Marketing

🔹 Location: Germany (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 18, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: 100% Remote

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing a cross-channel social media strategy
• Managing content creation and community engagement
• Collaborating with the sales team and other stakeholders
• Analyzing social media data to derive insights for marketing initiatives

ASSUMPTION: This role requires a high level of creativity, communication, and analytical skills to succeed in a dynamic and fast-paced environment.

📋 Key Responsibilities

✅ Developing and implementing a cross-channel social media strategy (Instagram, LinkedIn, etc.)

✅ Planning, creating, and reviewing content formats, such as dozent:innen stories and performance assets

✅ Managing the content calendar and coordinating with agents and production teams

✅ Engaging with followers and growing the community through active community management

✅ Collaborating with the sales team and other stakeholders to develop and execute marketing initiatives

✅ Analyzing social media data and statistics to derive data-driven learnings

✅ Working closely with management to develop and implement content strategies

✅ Brainstorming and developing new content formats, such as podcasts, newsletters, YouTube, or employer branding

ASSUMPTION: The role may require occasional work outside of regular hours to ensure timely content delivery and community engagement.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience

Experience: 2+ years of experience in social media, community management, or other online marketing areas

Required Skills:

• Proficient in social media management, with a strong understanding of the current social media landscape
• Excellent communication and creative skills, with a team-player mindset
• Advanced skills in graphic and video software (Adobe, Figma, Canva, etc.)
• Fluent in German, with strong communication skills and an empathetic, value-driven approach

Preferred Skills:

• Experience with data analysis tools
• Knowledge of the digital marketing industry and trends

ASSUMPTION: Candidates with a proven track record in social media management and a passion for digital marketing will be most successful in this role.

💰 Compensation & Benefits

Salary Range: €35,000 - €50,000 per year (Based on experience and industry standards for remote marketing roles in Germany)

Benefits:

• Attractive salary package
• 29 vacation days
• Intensive onboarding and regular feedback and training opportunities
• Remote-first company culture with flexible working hours
• Regular team events in Germany
• Subsidized membership at EGYM Wellpass (€16/month)
• Tax-free Edenred card (€50/month)
• BusinessBike rental for commuting

Working Hours: Full-time (40 hours/week) with flexible scheduling

ASSUMPTION: The salary range is estimated based on industry standards for remote marketing roles in Germany, considering the candidate's experience level and the company's size. The benefits package is designed to support work-life balance and employee well-being.

📌 Applicant Insights

🔍 Company Context

Industry: Digital Marketing and Education

Company Size: Small to Medium (Based on the company's description and benefits package)

Founded: 2018 (Based on the company's description)

Company Description:

• Masters of Marketing offers digital continuing education programs that qualify participants for the requirements of the future job market
• The company combines modern technology with interactive live formats and effective self-learning offers to enable participants to shape their digital careers independently and successfully
• Masters of Marketing's mission is to provide high-quality, flexible, and individually adaptable continuing education in the field of digital marketing

Company Specialties:

• Digital Marketing
• Online Education
• Social Media Management
• Content Creation

Company Website: masters-of-marketing.de

ASSUMPTION: Masters of Marketing is a growing company that focuses on providing high-quality digital marketing education and supports employees' personal and professional growth.

📊 Role Analysis

Career Level: Mid-level (Based on the required experience and responsibilities)

Reporting Structure: This role reports directly to the management team (Based on the job description)

Work Arrangement: 100% Remote (Based on the job title and description)

Growth Opportunities:

• Expanding responsibilities based on performance and company growth
• Learning and development opportunities through regular feedback and training
• Potential career progression into management or specialized roles within the marketing department

ASSUMPTION: This role offers opportunities for professional growth and development within the company, as Masters of Marketing values employee advancement and supports a remote-first work environment.

🌍 Location & Work Environment

Office Type: Remote (Based on the job title and description)

Office Location(s): Germany (Based on the job description)

Geographic Context:

• Germany has a strong digital marketing industry with numerous opportunities for growth and innovation
• The remote work environment allows for a better work-life balance and access to a larger talent pool
• Germany offers a high quality of life, with excellent healthcare, education, and infrastructure

Work Schedule: Full-time (40 hours/week) with flexible scheduling (Based on the job description)

ASSUMPTION: Working remotely for a German company offers unique advantages, such as a better work-life balance, access to a larger talent pool, and the opportunity to live and work in a country with a high quality of life.

💼 Interview & Application Insights

Typical Process:

• First interview: Video call with a Chief of Staff, focusing on values and Q&A (30 minutes)
• Second interview: Video call with the CEO, focusing on values and Q&A (30 minutes)
• Case study: A short test with the marketing team (45 minutes)

Key Assessment Areas:

• Creativity and innovation in social media management
• Communication and collaboration skills
• Analytical skills and data-driven decision-making
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous social media campaigns and their results
• Be ready to discuss your approach to data analysis and how you use it to inform your strategies
• Demonstrate your understanding of Masters of Marketing's mission and values during the interview process

ATS Keywords: Social Media Management, Content Creation, Community Management, Data Analysis, Marketing Strategy, Digital Marketing, Customer Engagement

ASSUMPTION: The interview process is designed to assess the candidate's creativity, communication, and analytical skills, as well as their cultural fit with the company. Masters of Marketing values candidates who are passionate about digital marketing and aligned with the company's mission.

🛠️ Tools & Technologies

• Social media platforms (Instagram, LinkedIn, etc.)
• Graphic and video software (Adobe, Figma, Canva, etc.)
• Data analysis tools (Google Analytics, Hootsuite Insights, etc.)
• Project management tools (Asana, Trello, etc.)

ASSUMPTION: The required tools and technologies for this role are industry-standard and widely available. Candidates should be comfortable using these tools and willing to learn new ones as needed.

👔 Cultural Fit Considerations

Company Values:

• Innovation and creativity
• Collaboration and teamwork
• Customer focus and excellence

Work Style:

• Remote and flexible work environment
• Data-driven decision-making
• Continuous learning and improvement

Self-Assessment Questions:

• How do you approach creating engaging content for social media platforms?
• Can you describe a time when you used data to inform a marketing strategy or campaign?
• How do you stay up-to-date with the latest trends and best practices in digital marketing?

ASSUMPTION: Masters of Marketing values candidates who are innovative, collaborative, and customer-focused, with a strong work ethic and a commitment to continuous learning and improvement.

⚠️ Potential Challenges

• Managing multiple social media platforms and content formats simultaneously
• Keeping up with the fast-paced and ever-changing social media landscape
• Balancing remote work and maintaining productivity
• Collaborating effectively with a remote team and stakeholders

ASSUMPTION: The role may present challenges related to time management, multitasking, and remote collaboration. Successful candidates will be able to adapt to these challenges and thrive in a dynamic and fast-paced environment.

📈 Similar Roles Comparison

• This role is similar to a Social Media Manager or Content Manager position in other companies, but may have more responsibility for data analysis and collaboration with stakeholders
• Masters of Marketing's focus on digital education and remote work sets it apart from other companies in the digital marketing industry
• This role offers opportunities for professional growth and development within the company, as Masters of Marketing values employee advancement and supports a remote-first work environment

ASSUMPTION: While this role shares similarities with other social media and content management positions, its focus on digital education and remote work makes it unique within the industry.

📝 Sample Projects

• Developing and implementing a social media strategy for a new digital marketing course
• Creating and managing a content calendar for multiple social media platforms
• Analyzing social media data to identify trends and optimize marketing campaigns

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from strategic planning and content creation to data analysis and optimization.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to social media management and content creation?
• How does the marketing team collaborate with other departments, such as sales and product development?
• What opportunities are there for professional growth and development within the company?
• How does Masters of Marketing support work-life balance for remote employees?
• Can you provide an example of a successful social media campaign that the company has implemented?

ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company, and the industry, as well as their ability to contribute to the team's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare examples of your previous social media campaigns and their results
• Be ready to discuss your approach to data analysis and how you use it to inform your strategies
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.