Social Media Coordinator

📌 Core Information

🔹 Job Title: Social Media Coordinator

🔹 Company: The National

🔹 Location: Oklahoma City, Oklahoma, United States

🔹 Job Type: On-site

🔹 Category: Hospitality

🔹 Date Posted: April 2, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Managing social media content for The National and its food & beverage outlets.
• Increasing digital engagement and community management.
• Creating compelling brand content and storytelling.
• Executing marketing strategies with a focus on brand awareness.

ASSUMPTION: Candidates are expected to balance content creation with strategic brand promotion to enhance The National's online presence.

📋 Key Responsibilities

✅ Assist with managing the digital asset database, ensuring all digital content is up-to-date.

✅ Develop and schedule engaging social media content.

✅ Engage with followers and respond to inquiries punctually.

✅ Capture and create photography and video content for branding.

✅ Attend events to capture on-site content and handle activations.

✅ Monitor and respond to online reviews across multiple platforms.

✅ Assist with paid social media campaigns and digital audits.

✅ Lead monthly reporting and assist in developing marketing plans.

ASSUMPTION: The role demands proactive engagement with both online audiences and internal teams, supporting overall marketing objectives.

🎯 Required Qualifications

Education: Not specified

Experience: Previous experience managing business social media profiles.

Required Skills:

• Proficient in social media platforms such as Instagram, Facebook, and LinkedIn.
• Strong communication skills, both verbal and written.
• Creative eye for photography and video creation.
• Ability to multitask and manage time effectively.
• Proficient in design tools like Canva and Adobe applications.

Preferred Skills:

• Experience in the hospitality industry.
• Knowledge of digital marketing channels and practices.

ASSUMPTION: Candidates with hospitality industry experience may have an advantage in understanding The National's market and audience.

💰 Compensation & Benefits

Salary Range: Not specified; typical entry-level salary in the hospitality industry.

Benefits:

• Health and wellness programs
• Discounts at The National's food and beverage venues
• Professional development opportunities

Working Hours: 40 hours per week; flexible scheduling may be needed for events.

ASSUMPTION: Compensation aligns with industry standards for coordinators in similar roles.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality - focused on high-end experiences and luxury accommodations.

Company Size: 51-200 employees, indicative of a close-knit, dynamic team environment.

Founded: Not specified, recent renovations highlight a modernized vision for the company.

Company Description:

• Located in the historically refurbished First National Center.
• Offers luxury accommodation, dining, and retail spaces.
• Recognized for its integration of history with contemporary design.

Company Specialties:

• Luxury hospitality
• Event management
• Gastronomy and dining experiences

Company Website: http://www.TheNationalOKC.com

ASSUMPTION: The company is leveraging its historical significance to attract high-profile guests and events.

📊 Role Analysis

Career Level: Entry-level, suitable for individuals starting in social media or digital marketing.

Reporting Structure: Reports to the Marketing Manager, collaborates with various teams for holistic brand management.

Work Arrangement: Primarily on-site, with occasional off-site event coverage required.

Growth Opportunities:

• Potential to advance to managerial roles in marketing or communications.
• Opportunities to specialize in digital marketing strategies and campaigns.
• Networking within the hospitality industry for broader career prospects.

ASSUMPTION: The role provides foundational experience that could lead to advanced positions in marketing.

🌍 Location & Work Environment

Office Type: Luxurious, historically inspired office settings reflecting The National's upscale environment.

Office Location(s): 120 N Robinson Ave, Oklahoma City, Oklahoma 73102, US

Geographic Context:

• Located in the heart of Oklahoma City's downtown.
• Accessible via public transportation and near key city landmarks.
• A vibrant community with diverse dining and entertainment options.

Work Schedule: Variable based on events, with generally fixed weekly hours.

ASSUMPTION: The candidate should be adaptable due to the dynamic nature of hospitality and event-driven environments.

💼 Interview & Application Insights

Typical Process:

• Initial application screening
• First round interview with HR or hiring manager
• Skill assessment or practical test

Key Assessment Areas:

• Social media strategy and familiarity with platforms
• Creativity and content creation skills
• Communication skills and attention to detail

Application Tips:

• Highlight experience with social media platforms in your application.
• Prepare portfolio samples that showcase content creation abilities.
• Research The National's brand values and integrate these insights into your application.

ATS Keywords: Social Media Management, Digital Marketing, Content Creation, Hospitality

ASSUMPTION: Thorough preparation can help applicants demonstrate alignment with company goals and the dynamic hospitality market.

🛠️ Tools & Technologies

• Instagram, Facebook, LinkedIn
• Canva and Adobe Creative Suite for design work
• Social media management tools like Hootsuite or Sprout Social

ASSUMPTION: Familiarity with these tools is assumed to enhance efficiency in content management and strategy execution.

👔 Cultural Fit Considerations

Company Values:

• Commitment to luxury and quality service
• Historical appreciation combined with innovative thinking
• Community engagement and partnership

Work Style:

• Proactive and creative
• Collaborative with an ability to lead when needed
• Detail-oriented and organized

Self-Assessment Questions:

• How do you stay current with social media trends?
• Describe a time you successfully engaged a community or built brand awareness.
• How do you balance creative pursuits with strategic brand goals?

ASSUMPTION: Candidates who thrive in a team environment and possess strong creative instincts are likely to succeed at The National.

⚠️ Potential Challenges

• Adapting to the fast-paced nature of the hospitality industry
• Maintaining brand voice consistency across multiple platforms
• Balancing event coverage with regular daily responsibilities
• Handling multiple digital platforms and tools simultaneously

ASSUMPTION: The dynamic role will require multitasking and adaptability, essential traits for tackling attached challenges successfully.

📈 Similar Roles Comparison

• Marketing Coordinator roles typically require less event coverage.
• Social Media Managers often handle larger team leadership responsibilities.
• Content Creators may focus more narrowly on multimedia production.

ASSUMPTION: Social Media Coordinator roles like this blend content creation with strategic engagement, suited for versatile candidates.

📝 Sample Projects

• Coordinating an influencer marketing campaign for a new hotel dining event
• Developing content for a social media takeover during a major holiday celebration
• Supporting digital rebranding initiatives through multimedia storytelling

ASSUMPTION: Projects may vary but will likely tie into broader marketing goals and present creative opportunities.

❓ Key Questions to Ask During Interview

• What are the primary goals for social media engagement at The National?
• How does The National measure the success of its social media strategies?
• Can you describe the team dynamics in the marketing department?
• What challenges has the team faced when implementing new social media strategies?
• How do you envision the role evolving over the next year?

ASSUMPTION: These questions aim to provide insights into the company's strategy and expectations for the role, helping candidates assess fit.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company's website here.
• Prepare a creative portfolio showcasing your social media expertise.
• Tailor your resume to highlight relevant experience and skills.
• Follow up with a personalized email to the hiring manager if contact information is available.
• Prepare for interviews by understanding The National's brand and market positioning.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.