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Social Media Digital Advertising

Reform UK
Full-time
On-site
Westminster, United Kingdom
🌐 Digital Marketing
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πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Digital Advertising

πŸ”Ή Company: Reform UK

πŸ”Ή Location: Westminster, United Kingdom

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Political Organizations

πŸ”Ή Date Posted: Tue Apr 01 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Managing engaging content for all major social media platforms.
  • Designing, launching, and optimizing paid social media campaigns.
  • Delivering impactful videos targeting macro and micro audiences.
  • Thriving under tight deadlines to achieve marketing goals.

ASSUMPTION: The role likely involves significant collaboration within the political chapter of the organization to align social media strategies with broader political campaigns.

πŸ“‹ Key Responsibilities

βœ… Ad Campaign Management: Designing, launching, and optimizing paid campaigns.

βœ… Targeting Precision: Utilizing segmentation tools for audience targeting.

βœ… Performance Analysis: Monitoring metrics to refine strategies.

βœ… Content Creation: Crafting platform-tailored engaging posts.

βœ… Strategic Planning: Aligning campaigns with brand goals.

βœ… Analytics Proficiency: Using platform insights to optimize efforts.

βœ… Communication: Ensuring consistent brand messaging in interactions.

βœ… Trend Awareness: Keeping content relevant with the latest trends.

βœ… Advertising Expertise: Managing budgets for maximum ROI.

ASSUMPTION: These responsibilities imply a dynamic environment requiring frequent updates and adjustments based on political events and audience feedback.

🎯 Required Qualifications

Education: Not specified

Experience: Proven experience in the social media sphere.

Required Skills:

  • Proven experience in social media.
  • Excellent communication and collaboration skills.
  • Strong attention to detail and ability to work under tight deadlines.

Preferred Skills:

  • Ability to work independently or as part of a wider team.
  • Experience in political advertising.

ASSUMPTION: While specific education requirements are not listed, a background in communications, marketing, or political science might be beneficial.

πŸ’° Compensation & Benefits

Salary Range: Not specified

Benefits:

  • Professional development opportunities in the political sector.
  • Networking opportunities within British politics.
  • Potential for professional growth during active election periods.

Working Hours: 40 hours per week, primarily on-site.

ASSUMPTION: The benefits might include unique opportunities tied to the political nature of the organization, though specific salary and standard benefits such as healthcare were not mentioned.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Political Organizations

Company Size: 11-50 employees, indicating a close-knit team environment.

Founded: 2019

Company Description:

  • Britain's fastest growing political party.
  • Focus on reform and transparency within politics.
  • Strong engagement with digital platforms and social media.

Company Specialties: Not specified

Company Website: https://www.reformparty.uk

ASSUMPTION: The company likely places high importance on public relations and communication due to its political stand and goals.

πŸ“Š Role Analysis

Career Level: Mid-level given the experience required and skill set.

Reporting Structure: Likely reports to the Social Media Manager or Head of Marketing.

Work Arrangement: On-site, fostering close team collaboration.

Growth Opportunities:

  • Advancement in digital marketing roles.
  • Potential involvement in large-scale political campaigns.
  • Skills enhancement through dynamic campaign management.

ASSUMPTION: The role offers significant growth potential during election cycles, reflecting the party's expansive nature.

🌍 Location & Work Environment

Office Type: Central office setting conducive to team collaboration.

Office Location(s): Based at central London HQ.

Geographic Context:

  • In the heart of Westminster, a hub for political activities.
  • Access to public transport and key political institutions.
  • Vibrant work environment in an active political area.

Work Schedule: Standard business hours, with flexibility required during election periods.

ASSUMPTION: The Westminster location suggests a politically charged environment with opportunities for engagement in national and local political events.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Review of submitted applications and campaign case studies.
  • Initial screening interview with HR.
  • Technical assessment of social media expertise.

Key Assessment Areas:

  • Social media strategy development.
  • Proficiency in platform analytics tools.
  • Creativity and content creation capabilities.

Application Tips:

  • Highlight experience with political campaigns.
  • Showcase examples of successful social media strategies.
  • Emphasize ability to work under pressure.

ATS Keywords: Social media management, political advertising, content creation, analytics proficiency.

ASSUMPTION: The focus on political campaign management suggests that the evaluation might prioritize candidates with prior experience in political contexts and who can navigate public communications adeptly.

πŸ› οΈ Tools & Technologies

  • Facebook & Instagram Ads Manager
  • Google Ads
  • Social media analytics tools (e.g., Sprout Social, Hootsuite)

ASSUMPTION: Candidates are expected to be proficient in mainstream advertising platforms and analytical tools to manage social media campaigns effectively.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Commitment to political reform and transparency.
  • Dedication to effective communication strategies.
  • Innovation in digital political engagement.

Work Style:

  • Collaborative team dynamics.
  • Openness to feedback and continuous improvement.
  • Adaptability and resilience under pressure.

Self-Assessment Questions:

  • How do I handle high-pressure situations during critical times?
  • What are my strategies for staying updated with social media trends?
  • How do I ensure that my social media content remains impactful and engaging?

ASSUMPTION: The political context of the company means cultural fit will emphasize adaptive communication and alignment with the organization's goals.

⚠️ Potential Challenges

  • Navigating the dynamic and quick-paced political environment.
  • Maintaining message consistency across various platforms.
  • Handling rapid changes in political campaign priorities.
  • Balancing creative content with political messaging.

ASSUMPTION: Candidates need resilience and a strategic mindset to adapt to the fast-paced nature of political campaigns and evolving social media strategies.

πŸ“ˆ Similar Roles Comparison

  • Social Media Manager at political organizations.
  • Digital Marketing Specialist focusing on political campaigns.
  • Content Strategist in media or communication firms.

ASSUMPTION: Comparisons highlight roles that necessitate strong strategic and communication skills, particularly concerning political and public engagement.

πŸ“ Sample Projects

  • Developing a cross-platform social media campaign for a local election.
  • Creating short-form video content highlighting a political initiative.
  • Managing a paid ad campaign targeting specific voter demographics.

ASSUMPTION: Projects should demonstrate proficiency in handling politically sensitive campaign messaging and engaging diverse audience demographics.

❓ Key Questions to Ask During Interview

  • How does the team collaborate on campaign development?
  • What are some recent successful campaigns, and what metrics defined their success?
  • How frequently do social media strategies change based on political climate shifts?
  • What tools are primarily used to measure the success of social media campaigns?
  • Can you describe the company's approach to political advocacy on digital platforms?

ASSUMPTION: Candidates are encouraged to probe into specifics of campaign strategies and success metrics to ensure alignment with the company's approach.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through the official company website.
  • Include detailed campaign case studies with substantial visual and strategic elements.
  • Ensure your CV highlights relevant social media and political campaign experience.
  • Prepare to discuss your ability to thrive under high-stakes conditions.
  • Align your cover letter with the reform-oriented values of the company.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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