📌 Core Information
🔹 Job Title: Social Media Engagement Specialist
🔹 Company: BrickBrands
🔹 Location: Rio de Janeiro, Brazil
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 28, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: Fully Remote (US timezone)
🚀 Job Overview
Key aspects of this role include:
- Monitoring and engaging with social media communities on behalf of clients
- Collaborating with marketing and content teams to ensure brand consistency
- Staying up-to-date with social media trends and best practices
- Developing and executing strategic, relevant outbound community engagement initiatives
ASSUMPTION: This role requires a high level of creativity, adaptability, and cultural awareness to effectively engage with diverse online communities.
📋 Key Responsibilities
✅ Monitor social media channels and respond to comments, questions, and concerns in a timely, professional, and on-brand manner
✅ Engage with trending videos and other content in an authentic way that resonates with the brand and audience
✅ Collaborate with marketing and content teams to ensure brand consistency across all social media platforms
✅ Stay up-to-date with social media trends, tools, and best practices to continuously improve engagement strategies
✅ Perform ad hoc tasks such as finding new social media trends and opportunities
ASSUMPTION: This role may require working non-standard hours to accommodate the US timezone and ensure timely responses to social media posts.
🎯 Required Qualifications
Education: High School Diploma or equivalent
Experience: Must have experience in Community Management, preferably in the US market
Required Skills:
- Fluency in English with excellent written and oral communication skills
- Excellent knowledge of social media platforms and trends
- Strong understanding of US culture and market trends
- Ability to work independently and manage time effectively
- Proficient in using social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
Preferred Skills:
- Additional language skills
- Experience in Social Media and Customer Service (non-voice)
- Strong analytical skills to track and report on social media performance
ASSUMPTION: Candidates with a background in marketing, communications, or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this position is estimated to be between BRL 2,500 and BRL 3,500 per month, based on industry standards for entry-level marketing roles in Rio de Janeiro. Final compensation will be determined based on the candidate's qualifications and experience.
Benefits:
- Continuous learning experience and career growth opportunities
- Competitive compensation based on location market rates
- Creative and witty work environment
- Diverse and global team environment
Working Hours: 40 hours per week, coinciding with the US timezone (EST)
ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's qualifications and experience. BrickBrands offers competitive compensation based on location market rates.
📌 Applicant Insights
🔍 Company Context
Industry: BrickBrands operates in the design services industry, specializing in branding, marketing, and visual identity for businesses.
Company Size: BrickBrands is a small company with 2-10 employees, offering a close-knit and collaborative work environment.
Founded: 2022, with a Finnish heritage and a global presence.
Company Description:
- Proud of its Finnish heritage, BrickBrands provides 24/7 brand protection, positive brand sentiment, and increased customer engagement in various languages and cultures.
- Offers opportunities for talented individuals to join its global team and make an impact.
- Embracing diversity and inclusivity, BrickBrands promotes a flexible and supportive work environment.
Company Specialties:
- Branding
- Marketing
- Design
- Visual Identity
- Rebranding
- Social Media Management
- Print Design
- Web Design
Company Website: brick-brands.com
ASSUMPTION: BrickBrands' small size and global focus allow for ample opportunities for growth and learning within the company.
📊 Role Analysis
Career Level: Entry-level (0-2 years) with opportunities for growth and development within the marketing and communications field.
Reporting Structure: This role reports directly to the Marketing Manager and works closely with the Content Team.
Work Arrangement: Fully remote, with a focus on the US timezone (EST).
Growth Opportunities:
- Developing expertise in social media management and strategy
- Expanding language skills and cultural knowledge
- Gaining experience in cross-functional team collaboration
- Potential career progression into senior marketing or management roles
ASSUMPTION: This role offers a unique opportunity to gain experience in a global marketing environment and develop skills in social media engagement and community management.
🌍 Location & Work Environment
Office Type: Fully remote, with no physical office location.
Office Location(s): N/A
Geographic Context:
- Rio de Janeiro is the second-most populous city in Brazil, known for its vibrant culture, beautiful beaches, and iconic landmarks.
- The city offers a diverse range of entertainment, dining, and leisure options.
- Rio de Janeiro has a tropical savanna climate, with warm temperatures year-round.
Work Schedule: 40 hours per week, coinciding with the US timezone (EST), with flexibility for non-standard hours as needed.
ASSUMPTION: The fully remote work arrangement allows for a high degree of flexibility and work-life balance, while also requiring strong self-motivation and time management skills.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR team
- Technical assessment or case study presentation
- Final interview with the Marketing Manager
Key Assessment Areas:
- Cultural awareness and understanding of US market trends
- Social media knowledge and engagement strategies
- Communication skills and ability to represent client brands effectively
- Problem-solving and adaptability in a fast-paced environment
Application Tips:
- Highlight relevant social media experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for social media engagement
- Prepare examples of your social media content or campaigns to showcase during the interview
- Research BrickBrands' clients and industry to show your familiarity with the company and its work
ATS Keywords: Social Media, Community Management, Customer Service, US Market, Brand Consistency, Engagement Initiatives, Trend Awareness, Collaboration
ASSUMPTION: BrickBrands' hiring process is designed to assess candidates' cultural fit, communication skills, and social media expertise, with a focus on finding the best fit for the company's global team.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
- Analytics and reporting tools (e.g., Google Analytics, Sprout Social Insights)
ASSUMPTION: The tools and technologies required for this role may vary depending on the specific needs of the client and the projects at hand.
👔 Cultural Fit Considerations
Company Values:
- Flexibility and support
- Professionalism and communication
- Diversity and inclusivity
Work Style:
- Self-starter with strong initiative and motivation
- Adaptable and creative problem-solver
- Collaborative and team-oriented
- Culturally aware and sensitive to diverse audiences
Self-Assessment Questions:
- Do you enjoy engaging with people online and building communities around brands?
- Are you comfortable working independently and managing your time effectively?
- Do you thrive in a fast-paced, dynamic work environment?
- Are you passionate about social media trends and eager to learn new tools and strategies?
ASSUMPTION: BrickBrands values candidates who are self-motivated, adaptable, and passionate about social media engagement, with a strong commitment to professionalism and cultural awareness.
⚠️ Potential Challenges
- Managing multiple social media accounts and platforms simultaneously
- Adapting to the fast-paced and ever-changing nature of social media trends
- Working non-standard hours to accommodate the US timezone
- Balancing client expectations with internal team priorities
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to continuous learning and improvement.
📈 Similar Roles Comparison
- Unlike traditional marketing or communications roles, this position requires a strong focus on community engagement and real-time social media management
- Candidates with experience in social media management, customer service, or community management may find this role particularly appealing
- This role offers a unique opportunity to gain experience in a global marketing environment and develop skills in social media engagement and community management
ASSUMPTION: This role is well-suited for candidates seeking to build a career in social media management or community engagement, with a strong interest in the US market and global brands.
📝 Sample Projects
- Developing and executing a social media campaign to increase brand awareness and engagement for a new product launch
- Monitoring and responding to social media posts for a client in the food and beverage industry, ensuring brand consistency and positive customer sentiment
- Collaborating with the content team to create and share engaging, on-brand content that resonates with target audiences
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to develop and execute strategic social media engagement initiatives, while also demonstrating their understanding of brand consistency and customer engagement.
❓ Key Questions to Ask During Interview
- How does BrickBrands support the professional development and growth of its employees?
- What are the most challenging aspects of working with clients in the US market, and how does BrickBrands address these challenges?
- How does BrickBrands foster a culture of diversity and inclusivity within its global team?
- What opportunities are there for career progression within the marketing and communications department?
- How does BrickBrands ensure that its social media engagement strategies are effective and aligned with client objectives?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of BrickBrands' company culture, work environment, and commitment to professional development and growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant social media experience and enthusiasm for the role
- Prepare examples of your social media content or campaigns to showcase during the interview
- Research BrickBrands' clients and industry to demonstrate your familiarity with the company and its work
- Follow up with the hiring manager within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
