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Social Media Engagement Specialist

BrickBrands
Full-time
On-site
Lima, Lima, Peru
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Engagement Specialist

πŸ”Ή Company: BrickBrands

πŸ”Ή Location: Lima, Peru

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing & Communications

πŸ”Ή Date Posted: July 28, 2025

πŸ”Ή Experience Level: Entry-level (0-2 years)

πŸ”Ή Remote Status: 100% Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Monitoring and engaging with social media channels on behalf of clients
  • Developing and executing strategic community engagement initiatives
  • Collaborating with marketing and content teams to ensure brand consistency
  • Staying up-to-date with social media trends and best practices
  • Working within the US timezone (EST) and having experience in the US market

ASSUMPTION: This role requires a strong understanding of US culture and trends, as well as experience in community management within the US market.

πŸ“‹ Key Responsibilities

βœ… Monitoring social media channels and responding to comments, questions, and concerns in a timely and professional manner

βœ… Developing and executing strategic, relevant outbound community engagement initiatives

βœ… Collaborating with marketing and content teams to ensure brand consistency

βœ… Staying up-to-date with social media trends, tools, and best practices

βœ… Ad hoc tasks may include finding new social media trends and engaging with trending videos

ASSUMPTION: This role requires strong communication skills, creativity, and the ability to work independently in a remote setting.

🎯 Required Qualifications

Education: High School Diploma or equivalent

Experience: Must have experience in Community Management & the US market

Required Skills:

  • Fluency in English with excellent communication skills (written and oral)
  • Must love social media and have experience in Social Media and Customer Service (non-voice)
  • Ability to work an 8-hour shift coinciding with the US timezone (EST)
  • Strong understanding of US culture and trends

Preferred Skills:

  • Additional languages (a plus!)
  • Active social media presence, especially on TikTok
  • Experience with social media management tools

ASSUMPTION: Candidates with a background in marketing, communications, or a related field may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: The salary range for this role is $25,000 - $35,000 per year, based on industry standards for entry-level marketing roles in Lima, Peru.

Benefits:

  • Continuous learning experience & career growth opportunities
  • Competitive compensation based on location market rates
  • Creative and witty work environment
  • Diverse and global team environment

Working Hours: 40 hours per week, within the US timezone (EST)

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: BrickBrands is a design services company specializing in branding, marketing, and visual identity. They work with clients to upgrade existing brands and build new businesses with strong visual foundations.

Company Size: BrickBrands is a small company with 2-10 employees, providing a close-knit and collaborative work environment.

Founded: BrickBrands was founded in 2022, making it a relatively new company with a short history.

Company Description:

  • Proud of its Finnish heritage, BrickBrands offers 24/7 brand protection, positive brand sentiment, and increased customer engagement in various languages and cultures.
  • The company embraces diversity and inclusivity, promoting a global team environment.
  • BrickBrands is always on the lookout for self-starters with a passion to excel and join them in their mission: Create opportunities for brands and communities to speak.

Company Specialties:

  • Branding
  • Marketing
  • Design
  • Visual Identity
  • Rebranding
  • Social Media Management
  • Print Design
  • Web Design

Company Website: brick-brands.com

ASSUMPTION: BrickBrands' small size and global focus provide unique opportunities for growth and learning within the company.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for candidates with 0-2 years of experience in community management, social media, or a related field.

Reporting Structure: The Social Media Engagement Specialist will report directly to the Marketing or Communications Manager.

Work Arrangement: This is a 100% remote role, with the requirement to work within the US timezone (EST).

Growth Opportunities:

  • As a small company, BrickBrands offers opportunities for career growth and advancement as the company expands.
  • Candidates with strong performance may have the opportunity to take on additional responsibilities or move into management roles.

ASSUMPTION: The remote nature of this role may provide flexibility for candidates with personal commitments or those living in different time zones.

🌍 Location & Work Environment

Office Type: N/A (100% remote)

Office Location(s): N/A

Geographic Context:

  • Lima, Peru is the capital and largest city of Peru, with a population of over 10 million people.
  • The city is known for its vibrant culture, historic architecture, and diverse food scene.
  • Lima has a mild desert climate, with temperatures ranging from 55Β°F to 86Β°F (13Β°C to 30Β°C) throughout the year.

Work Schedule: The work schedule for this role is an 8-hour shift coinciding with the US timezone (EST).

ASSUMPTION: Candidates living in Lima, Peru may have an advantage due to their proximity to the company's headquarters and potential in-person meetings.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • Skills assessment (social media management, communication, and creativity)
  • Final interview with the hiring manager

Key Assessment Areas:

  • Social media knowledge and trends
  • Communication skills (written and oral)
  • Creativity and wit
  • Understanding of US culture and trends

Application Tips:

  • Highlight relevant experience in community management, social media, or a related field.
  • Demonstrate a strong understanding of US culture and trends in your application materials.
  • Showcase your creativity and wit through examples of your social media presence or previous work.

ATS Keywords: Social Media, Community Management, Customer Service, Marketing, Communication, Creativity, Trend Analysis, Detail Orientation, US Market, US Culture

ASSUMPTION: The application process for this role may be competitive, given the company's small size and global focus.

πŸ› οΈ Tools & Technologies

  • Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
  • Project management tools (e.g., Asana, Trello, Monday.com)
  • Communication tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with social media management tools and platforms is preferred but not required for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Creativity
  • Wit
  • Global focus
  • Diversity and inclusivity

Work Style:

  • Remote work
  • Collaborative and team-oriented
  • Flexible and adaptable
  • Results-driven

Self-Assessment Questions:

  • Do you have a strong understanding of US culture and trends?
  • Are you comfortable working in a remote, global team environment?
  • Can you demonstrate creativity and wit in your communication and engagement strategies?

ASSUMPTION: Candidates who align with BrickBrands' values and work style may be a strong fit for this role.

⚠️ Potential Challenges

  • Working within the US timezone (EST) may be challenging for candidates living in different time zones.
  • Candidates may face competition from other applicants with more experience in community management or social media.
  • The remote nature of the role may present challenges in building relationships and fostering a sense of team camaraderie.
  • The company's small size may limit growth and advancement opportunities for some candidates.

ASSUMPTION: Candidates should carefully consider the potential challenges associated with this role and weigh them against the benefits of working for a small, global company.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Social Media Coordinator or Community Manager position, but may require less experience and have a more narrow focus on engagement and response.
  • In the US market, this role may have different expectations and requirements, such as a greater emphasis on local trends and cultural understanding.
  • Candidates with experience in related fields, such as marketing, communications, or customer service, may find this role to be a good fit for their skillset and career goals.

ASSUMPTION: Candidates should research similar roles in the US market and compare the requirements and expectations to better understand the unique aspects of this position.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to increase brand awareness for a new product launch
  • Monitoring and responding to customer comments and questions on social media platforms, such as Facebook, Instagram, and Twitter
  • Collaborating with the marketing and content teams to create engaging and on-brand social media content

ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks and responsibilities they may encounter in this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does this role fit into the overall marketing and communications strategy for the company?
  • What opportunities are there for growth and advancement within the company?
  • How does the company support remote workers and foster a sense of team camaraderie?
  • What are the most challenging aspects of working in a remote, global team environment?

ASSUMPTION: These questions are intended to help candidates better understand the role, the company, and the work environment, allowing them to make an informed decision about their application.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience in community management, social media, or a related field.
  • Prepare examples of your social media presence or previous work that demonstrate your creativity and wit.
  • Follow up with the hiring manager one week after submission to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.