📌 Core Information
🔹 Job Title: Social Media Engagement Specialist
🔹 Company: BrickBrands
🔹 Location: Lima, Peru
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 28, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: 100% Remote (US timezone)
🚀 Job Overview
Key aspects of this role include:
- Monitoring and engaging with social media communities on behalf of clients
- Developing and executing strategic, relevant outbound community engagement initiatives
- Collaborating with marketing and content teams to ensure brand consistency
- Staying up-to-date with social media trends, tools, and best practices
- Working in a fast-paced, global environment with diverse teams
ASSUMPTION: This role requires a strong understanding of US culture and trends, as well as experience in US market community management.
📋 Key Responsibilities
✅ Monitoring social media channels and responding to comments, questions, and concerns in a timely, professional, and on-brand manner
✅ Identifying and capitalizing on new social media trends
✅ Engaging with trending videos and content in an authentic way that resonates with the brand and audience
✅ Collaborating with marketing and content teams to ensure brand consistency across all social media platforms
✅ Staying current with social media trends, tools, and best practices to continuously improve engagement strategies
ASSUMPTION: This role may require working non-standard hours to cover US timezones and may involve ad-hoc tasks as needed.
🎯 Required Qualifications
Education: High School Diploma or equivalent
Experience: Must have experience in community management and the US market
Required Skills:
- Fluency in English with excellent written and oral communication skills
- Strong understanding of US culture and trends
- Proven experience in community management and non-voice customer service
- Ability to work an 8-hour shift coinciding with the US timezone (EST)
- Personal PC/laptop with a working webcam and stable internet connection
Preferred Skills:
- Additional language skills
- Experience with social media management tools
- Active social media presence, particularly on TikTok
ASSUMPTION: While not explicitly stated, a strong understanding of social media platforms and trends is expected for this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between $25,000 - $35,000 USD per year, based on market rates for entry-level marketing roles in Lima, Peru.
Benefits:
- Continuous learning experience and career growth opportunities
- Competitive compensation based on location market rates
- Creative and witty work environment
- Diverse and global team environment
Working Hours: 40 hours per week, with flexible scheduling to accommodate US timezones
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: BrickBrands operates in the design services industry, specializing in branding, marketing, and visual identity services.
Company Size: BrickBrands is a small company with 2-10 employees, offering a close-knit work environment and ample opportunities for growth.
Founded: BrickBrands was founded in 2022, making it a relatively new but rapidly growing company.
Company Description:
- BrickBrands provides 24/7 brand protection, positive brand sentiment, and increased customer engagement for various clients
- The company embraces diversity and inclusivity, promoting a global team environment
- BrickBrands offers ongoing recruitment and continuous learning experiences for talented individuals
Company Specialties:
- Branding
- Marketing
- Design
- Visual Identity
- Rebranding
- Social Media Management
- Print Design
- Web Design
Company Website: brick-brands.com
ASSUMPTION: BrickBrands' small size and focus on diversity and inclusivity may result in a more personal and collaborative work environment.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for candidates seeking to establish their careers in social media engagement and community management.
Reporting Structure: The Social Media Engagement Specialist will report directly to the marketing or communications team, collaborating with various departments to ensure brand consistency.
Work Arrangement: This is a 100% remote role, with a focus on working within the US timezone (EST).
Growth Opportunities:
- Expanding language skills and cultural understanding
- Developing expertise in social media management tools
- Advancing to a senior or management role within the marketing or communications department
ASSUMPTION: Given the company's focus on continuous learning and growth, there may be opportunities for professional development and career advancement.
🌍 Location & Work Environment
Office Type: 100% Remote
Office Location(s): Lima, Peru
Geographic Context:
- Lima is the capital and largest city of Peru, with a population of over 10 million
- The city offers a mix of modern and historic architecture, with a vibrant cultural scene
- Lima is known for its diverse food scene, with influences from various cultures
Work Schedule: The work schedule is flexible, with a focus on working within the US timezone (EST).
ASSUMPTION: While the role is remote, the work environment may be influenced by the cultural norms and timezones of the clients and teams being supported.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- Skills assessment or case study
- Final interview with the hiring manager
Key Assessment Areas:
- Communication skills and language proficiency
- Understanding of US culture and trends
- Problem-solving and creativity
- Adaptability and time management
Application Tips:
- Tailor your resume and cover letter to highlight your experience in community management and US market knowledge
- Include examples of your social media presence and engagement, particularly on TikTok
- Prepare for behavioral and situational interview questions focused on social media engagement and customer service
ATS Keywords: Social Media, Community Management, Customer Service, Marketing, Communication, Creativity, Trend Analysis, Detail Orientation, US Culture, US Market
ASSUMPTION: The application process may be influenced by the company's focus on diversity and inclusivity, with an emphasis on cultural fit and adaptability.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Project management tools (e.g., Asana, Trello, Monday.com)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's preferences and the client's requirements.
👔 Cultural Fit Considerations
Company Values:
- Diversity and inclusivity
- Continuous learning and growth
- Collaboration and teamwork
Work Style:
- Creative and witty
- Adaptable and flexible
- Detail-oriented and proactive
Self-Assessment Questions:
- Do you have a strong understanding of US culture and trends?
- Are you comfortable working in a remote, global team environment?
- Can you demonstrate creativity and wit in your social media engagement?
ASSUMPTION: BrickBrands places a strong emphasis on cultural fit, with an emphasis on diversity, inclusivity, and adaptability.
⚠️ Potential Challenges
- Working non-standard hours to accommodate US timezones
- Managing multiple social media platforms and client expectations
- Keeping up with rapidly evolving social media trends and tools
- Ensuring brand consistency across various platforms and teams
ASSUMPTION: The role may present unique challenges due to its focus on the US market and remote work environment.
📈 Similar Roles Comparison
- Social Media Coordinator vs. Social Media Engagement Specialist: While both roles focus on social media engagement, the Social Media Engagement Specialist role places a stronger emphasis on community management and customer service
- Community Manager vs. Social Media Engagement Specialist: Both roles involve community management, but the Social Media Engagement Specialist role is more focused on outbound engagement and trend analysis
- Marketing Coordinator vs. Social Media Engagement Specialist: The Social Media Engagement Specialist role is more specialized, with a focus on social media engagement and community management, while the Marketing Coordinator role may involve a broader range of marketing tasks
ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the company and industry.
📝 Sample Projects
- Developing and executing a social media campaign to increase brand awareness for a new product launch
- Monitoring and engaging with social media communities for a client in the tech industry
- Analyzing social media trends and creating a report to inform marketing strategy
ASSUMPTION: The specific projects and tasks assigned may vary depending on the client's requirements and the company's priorities.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within it?
- How does BrickBrands support the professional development and growth of its employees?
- Can you provide an example of a successful social media campaign that the company has executed?
- How does BrickBrands ensure brand consistency across various platforms and teams?
- What are the most challenging aspects of working in a remote, global team environment, and how does the company support its employees in overcoming these challenges?
ASSUMPTION: The interview process may focus on assessing the candidate's cultural fit, adaptability, and understanding of US culture and trends.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your experience in community management and US market knowledge
- Prepare for behavioral and situational interview questions focused on social media engagement and customer service
- Follow up with the hiring manager within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
