📌 Core Information
🔹 Job Title: Social Media Engagement Specialist
🔹 Company: BrickBrands
🔹 Location: Rio de Janeiro, Brazil
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 28, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: 100% Remote
🚀 Job Overview
Key aspects of this role include:
- Monitoring and engaging with social media audiences on behalf of clients
- Collaborating with marketing and content teams to ensure brand consistency
- Staying updated with social media trends and best practices
- Working within the US timezone (EST) and having experience in the US market
ASSUMPTION: This role requires a strong understanding of US culture and trends, as well as excellent communication skills in English.
📋 Key Responsibilities
✅ Monitor social media channels and respond to comments, questions, and concerns professionally and on-brand
✅ Engage with trending videos and content in an authentic and creative way
✅ Collaborate with marketing and content teams to ensure brand consistency
✅ Stay updated with social media trends, tools, and best practices
✅ Perform ad hoc tasks such as finding new social media trends
ASSUMPTION: This role requires strong multitasking skills, attention to detail, and the ability to work independently.
🎯 Required Qualifications
Education: High School Diploma or equivalent
Experience: Must have experience in Community Management, preferably in the US market
Required Skills:
- Fluency in English with excellent written and oral communication skills
- Passion for social media and understanding of various social media platforms
- Strong communication and interpersonal skills
- Ability to work within the US timezone (EST)
- Familiarity with US culture and trends
Preferred Skills:
- Additional languages (a plus!)
- Experience in Social Media and Customer Service (non-voice)
ASSUMPTION: Candidates with a background in marketing, communications, or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: The salary range for this role is competitive and based on location market rates. BrickBrands offers continuous learning experiences and career growth opportunities.
Benefits:
- 100% Remote role
- Continuous learning experience & career growth opportunities
- Competitive compensation based on location market rates
- A great opportunity to be creative, funny, and witty with your work
- A welcoming environment where feedback and suggestions are valued
- Enjoy working in a diverse and global team environment
Working Hours: This role requires working an 8-hour shift coinciding with the US timezone (EST).
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing and communications roles in Brazil.
📌 Applicant Insights
🔍 Company Context
Industry: BrickBrands operates in the design services industry, specializing in branding, marketing, and visual identity.
Company Size: BrickBrands is a small company with 2-10 employees, offering a close-knit and collaborative work environment.
Founded: BrickBrands was founded in 2022, making it a relatively new company with a short but impactful history.
Company Description:
- BrickBrands is a global team providing 24/7 brand protection, positive brand sentiment, and increased customer engagement in various languages and cultures.
- The company embraces diversity and inclusivity, promoting self-starters with a passion to excel and join their mission to create opportunities for brands and communities to speak.
- BrickBrands offers a fast-paced environment with ongoing recruitment and opportunities for career growth.
Company Specialties:
- Branding
- Marketing
- Design
- Visual Identity
- Rebranding
- Social Media Management
- Print Design
- Web Design
Company Website: brick-brands.com
ASSUMPTION: BrickBrands' small size allows for close collaboration and quick decision-making, providing employees with significant influence and growth opportunities.
📊 Role Analysis
Career Level: This role is an entry-level position, ideal for candidates seeking to begin their career in social media management or marketing.
Reporting Structure: The Social Media Engagement Specialist will report directly to the marketing or communications team lead.
Work Arrangement: This is a 100% remote role, allowing for flexible work arrangements and a global talent pool.
Growth Opportunities:
- As a small and growing company, BrickBrands offers opportunities for career advancement as new roles and responsibilities become available.
- The company's focus on continuous learning and development provides employees with the chance to expand their skills and knowledge.
ASSUMPTION: Given the company's size and growth trajectory, there may be opportunities for the right candidate to take on additional responsibilities and advance their career within BrickBrands.
🌍 Location & Work Environment
Office Type: N/A (100% remote)
Office Location(s): N/A (remote work)
Geographic Context:
- Rio de Janeiro is the second-most populous city in Brazil, known for its vibrant culture, beautiful landscapes, and iconic landmarks such as Christ the Redeemer and Sugarloaf Mountain.
- The city is located in the Southeast region of Brazil, which is the most economically developed region in the country.
- Rio de Janeiro has a tropical savanna climate, with warm temperatures year-round and a distinct wet and dry season.
Work Schedule: This role requires working an 8-hour shift coinciding with the US timezone (EST), which is typically from 9 am to 5 pm local time.
ASSUMPTION: While this role is 100% remote, candidates should be prepared to work within the US timezone and have a stable internet connection for effective communication and collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening to assess communication skills and cultural fit
- In-depth interview with the marketing or communications team lead to discuss the role's responsibilities and expectations
- Background check and onboarding for successful candidates
Key Assessment Areas:
- Communication skills and English proficiency
- Understanding of US culture and trends
- Social media savviness and creativity
- Problem-solving and multitasking abilities
- Cultural fit and alignment with BrickBrands' values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Showcase your passion for social media and understanding of US culture and trends.
- Provide examples of your creative and engaging social media content or campaigns.
- Be prepared to discuss your familiarity with the US timezone and willingness to work within it.
ATS Keywords: Social Media, Community Management, Customer Service, Communication, Creativity, Detail Orientation, Trend Awareness, Collaboration, US Market, US Culture, English Fluency
ASSUMPTION: BrickBrands' hiring process may vary depending on the number of applicants and the company's current needs. However, candidates can expect a thorough and engaging interview process focused on assessing their skills and cultural fit.
🛠️ Tools & Technologies
- Social media platforms (e.g., Facebook, Instagram, Twitter, TikTok)
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: The specific tools and technologies used may vary depending on the client's needs and BrickBrands' internal processes.
👔 Cultural Fit Considerations
Company Values:
- Diversity and inclusivity
- Continuous learning and growth
- Collaboration and teamwork
- Creativity and innovation
- Customer focus and brand protection
Work Style:
- Remote and flexible work arrangements
- Fast-paced and dynamic environment
- Close collaboration with marketing and content teams
- Strong focus on communication and customer engagement
Self-Assessment Questions:
- Do you thrive in a fast-paced, remote work environment?
- Are you passionate about social media and engaging with online audiences?
- Do you have a strong understanding of US culture and trends?
- Are you comfortable working within the US timezone (EST)?
- Do you align with BrickBrands' values and commitment to diversity and inclusivity?
ASSUMPTION: BrickBrands values candidates who are self-motivated, adaptable, and able to thrive in a remote work environment while maintaining strong communication and collaboration skills.
⚠️ Potential Challenges
- Working within the US timezone (EST) may require adjusting to a different sleep schedule or personal routine.
- Maintaining a stable internet connection and suitable work environment at home is essential for effective communication and collaboration.
- Candidates must be comfortable working independently and managing their time effectively in a remote setting.
- Applicants should be prepared to handle a high volume of social media interactions and respond promptly and professionally to comments, questions, and concerns.
ASSUMPTION: These challenges can be overcome with strong time management skills, self-discipline, and a commitment to maintaining open lines of communication with the team.
📈 Similar Roles Comparison
- Social Media Coordinator - Responsible for creating and scheduling social media content, whereas the Social Media Engagement Specialist focuses more on real-time engagement and response.
- Community Manager - Oversees the growth and engagement of online communities, while the Social Media Engagement Specialist focuses on day-to-day interactions and brand protection.
- Customer Service Representative - Handles customer inquiries and issues, often through phone or email, whereas the Social Media Engagement Specialist interacts with customers primarily through social media platforms.
ASSUMPTION: While these roles share some similarities, the Social Media Engagement Specialist is more focused on real-time engagement, brand protection, and ensuring a positive brand sentiment.
📝 Sample Projects
- Developing and executing a social media campaign to increase brand awareness and engagement for a client in the US market.
- Monitoring and responding to social media comments and messages for a client in the tech industry, ensuring brand consistency and addressing customer concerns promptly.
- Collaborating with the marketing and content teams to create and share engaging content that aligns with the client's brand voice and values.
ASSUMPTION: These sample projects illustrate the day-to-day responsibilities and tasks associated with the Social Media Engagement Specialist role at BrickBrands.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does BrickBrands support the professional development and growth of its employees?
- What are the most challenging aspects of working in a remote, global team environment?
- How does BrickBrands ensure brand consistency across various social media platforms and languages?
- What opportunities exist for career advancement within BrickBrands?
ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the opportunities for professional growth within BrickBrands.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
- Prepare examples of your creative and engaging social media content or campaigns.
- Be ready to discuss your familiarity with the US timezone and willingness to work within it during your interview.
- Follow up with BrickBrands one week after submitting your application to confirm receipt and reiterate your interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
