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Social Media Engagement Specialist

Collaboration House Ltd
Full-time
On-site
New Zealand
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Engagement Specialist

πŸ”Ή Company: Collaboration House Ltd

πŸ”Ή Location: South Auckland, Auckland, New Zealand

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 26, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and implementing effective social media strategies
  • Creating and publishing engaging content across various platforms
  • Monitoring and analyzing performance metrics to assess campaign effectiveness
  • Engaging with online communities and fostering positive interactions
  • Collaborating with the design team to produce visually appealing graphics and videos
  • Staying up-to-date with industry trends and best practices
  • Organizing and participating in promotional events and campaigns

ASSUMPTION: This role requires a proactive and creative individual who can thrive in a fast-paced environment and make a significant impact on the company's digital marketing efforts.

πŸ“‹ Key Responsibilities

βœ… Develop and implement effective social media strategies to increase brand awareness and engagement

βœ… Create, schedule, and publish high-quality content tailored for various platforms such as Facebook, Twitter, Instagram, and LinkedIn

βœ… Monitor, analyze, and report on performance metrics to assess the effectiveness of social media campaigns

βœ… Engage with online communities by responding to comments and messages, fostering positive interactions

βœ… Collaborate with the design team to produce visually appealing graphics and videos for social media posts

βœ… Stay up-to-date with industry trends and best practices in social media marketing to continuously enhance strategies

βœ… Organize and participate in promotional events and campaigns to boost the company's online presence

ASSUMPTION: The successful candidate will have a strong understanding of social media platforms, analytics tools, and content creation strategies.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Proven experience in social media management and engagement strategies

Required Skills:

  • Strong writing and communication skills with an ability to create engaging content
  • Familiarity with social media analytics tools and best practices
  • Ability to work collaboratively in a team-oriented environment and contribute to collective goals
  • Proficient in using various social media platforms and marketing tools
  • Creative thinker with a passion for building online communities and enhancing customer experiences

Preferred Skills:

  • Experience with graphic design software (e.g., Adobe Creative Suite, Canva)
  • Fluency in additional languages

ASSUMPTION: Candidates with a proven track record in social media management and a strong portfolio of engaging content will be highly competitive for this role.

πŸ’° Compensation & Benefits

Salary Range: NZ$60,000 - NZ$80,000 per annum (based on experience and industry standards for social media specialists in Auckland)

Benefits:

  • Competitive salary package
  • Opportunities for professional growth and development
  • Dynamic and collaborative work environment
  • Flexible working hours and remote work options (after probation period)

Working Hours: Full-time (40 hours per week), Monday to Friday, with flexibility to work evenings and weekends as needed for events and campaigns

ASSUMPTION: The salary range provided is an estimate based on industry standards for social media specialists in Auckland. The actual salary may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Collaboration House Ltd is a staffing and recruiting agency specializing in industrial, commercial, and executive industries. They focus on providing top-notch staffing solutions and building lasting relationships with clients and candidates.

Company Size: 2-10 employees. As a small company, Collaboration House Ltd offers a close-knit, collaborative work environment where employees have the opportunity to make a significant impact on the business.

Founded: Collaboration House Ltd was founded with a passion for excellence and a commitment to delivering unparalleled services in the recruitment industry.

Company Description:

  • Collaboration House Ltd is driven by a passion for excellence and a commitment to delivering unparalleled services that exceed clients' expectations.
  • The company offers comprehensive staffing solutions, including temporary, contract, and permanent placements, across various industries.
  • They leverage the latest technology and recruitment methodologies to ensure exceptional results for their clients.

Company Specialties:

  • Recruitment

Company Website: www.collaborationhouse.co.nz

ASSUMPTION: Collaboration House Ltd's small size and focus on building lasting relationships make it an attractive option for candidates seeking a close-knit, collaborative work environment.

πŸ“Š Role Analysis

Career Level: Mid-level. This role is suitable for candidates with 2-5 years of experience in social media management and engagement strategies.

Reporting Structure: The Social Media Engagement Specialist will report directly to the Marketing Manager and collaborate closely with the design team.

Work Arrangement: On-site, with flexibility to work remotely after the probation period. The role may require working evenings and weekends for events and campaigns.

Growth Opportunities:

  • Progression to a Senior Social Media Specialist or Marketing Manager role
  • Expanding the company's social media presence and influence in the industry
  • Gaining experience in event management and campaign coordination

ASSUMPTION: This role offers significant growth opportunities for candidates looking to advance their careers in social media management and marketing.

🌍 Location & Work Environment

Office Type: Collaboration House Ltd's office is located in South Auckland, offering a modern and collaborative work environment.

Office Location(s): 34 Elliot Street, Papakura, Auckland, 2113, NZ

Geographic Context:

  • South Auckland is a diverse and vibrant region with a mix of urban and suburban areas.
  • The office is conveniently located near public transportation and offers ample parking.
  • The region offers a range of amenities, including shopping centers, restaurants, and recreational facilities.

Work Schedule: Full-time (40 hours per week), Monday to Friday, with flexibility to work evenings and weekends as needed for events and campaigns. The role may require occasional travel for events and client meetings.

ASSUMPTION: The office location and work schedule provide a good balance between work and personal life, with opportunities for flexibility and remote work after the probation period.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video call interview to discuss the role and assess cultural fit
  • In-person interview with the Marketing Manager and a member of the design team
  • Background check and reference verification
  • Job offer and onboarding

Key Assessment Areas:

  • Social media management and content creation skills
  • Understanding of social media analytics and performance metrics
  • Collaboration and teamwork skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight your social media management experience and relevant skills.
  • Include examples of engaging content you've created and successful social media campaigns you've managed.
  • Demonstrate your understanding of the role and the company by researching Collaboration House Ltd and its industry.
  • Prepare questions to ask the interviewer about the company's social media strategy and growth plans.

ATS Keywords: Social Media Management, Content Creation, Engagement Strategies, Performance Analysis, Community Engagement, Graphic Design, Video Production, Trend Analysis, Communication Skills, Creative Thinking, Customer Experience, Marketing Tools, Teamwork, Detail Orientation, Digital Storytelling

ASSUMPTION: The application process for this role is likely to be competitive, with a focus on assessing candidates' social media management skills and cultural fit.

πŸ› οΈ Tools & Technologies

  • Social media platforms: Facebook, Twitter, Instagram, LinkedIn
  • Social media analytics tools: Hootsuite, Sprout Social, Google Analytics
  • Graphic design software: Adobe Creative Suite, Canva
  • Video production software: Adobe Premiere Pro, iMovie
  • Project management tools: Asana, Trello

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Excellence: Striving for the highest standards in all aspects of the business
  • Integrity: Upholding ethical and moral principles in all interactions
  • Collaboration: Working together to achieve common goals and drive success
  • Innovation: Embracing new ideas and approaches to stay ahead of the competition

Work Style:

  • Dynamic and fast-paced environment
  • Close-knit, collaborative team culture
  • Focus on results and continuous improvement
  • Opportunities for professional growth and development

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you passionate about creating engaging content and building online communities?
  • Do you have a strong understanding of social media analytics and performance metrics?
  • Are you committed to delivering unparalleled services and exceeding client expectations?

ASSUMPTION: Candidates who align with Collaboration House Ltd's values and work style will be well-suited to this role and the company's culture.

⚠️ Potential Challenges

  • Managing multiple social media platforms and content creation deadlines
  • Keeping up with industry trends and best practices in social media marketing
  • Balancing the demands of the role with personal and family commitments
  • Occasional travel for events and client meetings

ASSUMPTION: These challenges can be overcome with strong organizational skills, time management, and a commitment to continuous learning and professional development.

πŸ“ˆ Similar Roles Comparison

  • Social Media Manager: This role focuses more on strategy and team management, while the Social Media Engagement Specialist is more focused on day-to-day content creation and community engagement.
  • Digital Marketing Specialist: This role encompasses a broader range of digital marketing channels and tactics, while the Social Media Engagement Specialist is specialized in social media platforms.
  • Community Manager: This role is more focused on building and managing online communities, while the Social Media Engagement Specialist also creates and publishes content and analyzes performance metrics.

ASSUMPTION: Candidates should consider their career goals and preferences when comparing this role to similar positions in the industry.

πŸ“ Sample Projects

  • Developing and implementing a social media strategy for a new product launch
  • Creating and publishing engaging content for a company's social media platforms, including graphics and videos
  • Analyzing and reporting on the performance of social media campaigns to optimize future strategies
  • Engaging with online communities and fostering positive interactions to enhance the company's brand image

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.

❓ Key Questions to Ask During Interview

  • What are the company's short-term and long-term goals for its social media presence?
  • How does the Social Media Engagement Specialist role fit into the overall marketing strategy?
  • What are the key performance indicators (KPIs) used to measure the success of social media campaigns?
  • How does the company support the professional growth and development of its employees?
  • What is the company's approach to work-life balance and flexible working arrangements?

ASSUMPTION: Asking these questions will help candidates better understand the role, the company's goals, and the work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your social media management experience and relevant skills
  • Prepare examples of engaging content you've created and successful social media campaigns you've managed
  • Research Collaboration House Ltd and its industry to demonstrate your understanding of the role and the company
  • Prepare questions to ask the interviewer about the company's social media strategy and growth plans
  • Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.