📌 Core Information
🔹 Job Title: Social Media Engagement Specialist
🔹 Company: BrickBrands
🔹 Location: Rio de Janeiro, Brazil
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 28, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: 100% Remote
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategic community engagement initiatives on behalf of clients
- Monitoring social media channels and responding to comments, questions, and concerns
- Collaborating with marketing and content teams to ensure brand consistency
- Staying up-to-date with social media trends, tools, and best practices
- Working within the US timezone and having a strong understanding of US culture
ASSUMPTION: This role requires a high level of self-motivation, time management, and adaptability to work remotely and independently.
📋 Key Responsibilities
✅ Monitor social media channels and respond to comments, questions, and concerns in a timely, professional, and on-brand manner
✅ Engage with trending videos and content in an authentic way that resonates with the brand and audience
✅ Collaborate with marketing and content teams to ensure brand consistency across all social media platforms
✅ Stay up-to-date with social media trends, tools, and best practices to continuously improve engagement strategies
✅ Perform ad hoc tasks as assigned, such as finding new social media trends or assisting with other marketing initiatives
ASSUMPTION: The role may require occasional weekend or evening work to cover US timezones, especially during high-engagement periods.
🎯 Required Qualifications
Education: High School Diploma or equivalent
Experience: Must have experience in Community Management within the US market
Required Skills:
- Fluency in English with excellent communication skills in both written and oral forms
- Strong understanding of US culture and trends
- Proven experience in Community Management and Customer Service (non-voice)
- Ability to work an 8-hour shift coinciding with the US timezone (EST)
- Personal PC/laptop with a working webcam and stable internet connection
Preferred Skills:
- Additional languages (a plus!)
- Active social media presence, particularly on TikTok
- Experience in Social Media and Customer Service
ASSUMPTION: Candidates with a background in marketing, communications, or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: Based on market rates in Rio de Janeiro, Brazil, the estimated salary range for this role is R$ 3,000 - R$ 5,000 per month. This is an estimate and the actual salary may vary based on experience and performance.
Benefits:
- Continuous learning experience and career growth opportunities
- Competitive compensation based on location market rates
- Creative and witty work environment
- Diverse and global team environment
Working Hours: 40 hours per week, with flexibility to work within the US timezone (EST)
ASSUMPTION: The salary range provided is an estimate based on market research and may vary based on the candidate's experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: BrickBrands operates in the design services industry, specializing in branding, marketing, and visual identity services.
Company Size: BrickBrands is a small company with 2-10 employees, offering a close-knit and collaborative work environment.
Founded: 2022, with a focus on providing 24/7 brand protection, positive brand sentiment, and increased customer engagement.
Company Description:
- Proud of its Finnish heritage, BrickBrands has been in business for over 6 years
- Offers 24/7 brand protection, positive brand sentiment, and increased customer engagement in various languages and cultures
- Embracing diversity and inclusivity, BrickBrands promotes a global team environment
Company Specialties:
- Branding
- Marketing
- Design
- Visual Identity
- Rebranding
- Social Media Management
- Print Design
- Web Design
Company Website: https://www.brick-brands.com/
ASSUMPTION: BrickBrands' small size and global focus provide ample opportunities for growth and learning for the right candidate.
📊 Role Analysis
Career Level: Entry-level (0-2 years) with opportunities for growth and development within the company
Reporting Structure: This role reports directly to the Marketing or Brand Manager, with close collaboration with the Content and Design teams
Work Arrangement: 100% remote, with flexibility to work within the US timezone (EST)
Growth Opportunities:
- Learning and developing new skills in social media management and marketing
- Advancing to a senior role within the marketing or brand team
- Potential opportunities to work on international projects and collaborate with global teams
ASSUMPTION: The remote work arrangement requires strong self-motivation, time management, and communication skills to succeed in this role.
🌍 Location & Work Environment
Office Type: 100% remote, with no physical office location
Office Location(s): N/A
Geographic Context:
- Rio de Janeiro is the second-largest city in Brazil, known for its vibrant culture, beautiful beaches, and iconic landmarks
- The city offers a high quality of life, with a mix of urban and natural environments
- Rio de Janeiro has a tropical savanna climate, with warm temperatures year-round
Work Schedule: 40 hours per week, with flexibility to work within the US timezone (EST)
ASSUMPTION: The remote work arrangement may require occasional weekend or evening work to cover US timezones, especially during high-engagement periods.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening to assess communication skills and cultural fit
- In-depth interview to discuss experience, skills, and career goals
- Background check and onboarding for successful candidates
Key Assessment Areas:
- Communication skills and fluency in English
- Understanding of US culture and trends
- Experience in Community Management and Customer Service
- Adaptability to remote work and independent work environment
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your passion for social media and understanding of US culture in your application materials
- Be prepared to discuss your active social media presence and any relevant projects or examples during the interview
ATS Keywords: Social Media, Community Management, Customer Service, US Culture, Remote Work, Marketing, Branding, Engagement, Trending Videos
ASSUMPTION: The application process may vary based on the number of applicants and the company's hiring needs.
🛠️ Tools & Technologies
- Social media platforms (e.g., Facebook, Instagram, Twitter, TikTok)
- Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)
ASSUMPTION: The specific tools and technologies used may vary based on the company's preferences and the candidate's expertise.
👔 Cultural Fit Considerations
Company Values:
- Global and diverse team environment
- Continuous learning and growth opportunities
- Creative and witty work environment
Work Style:
- Self-motivated and independent
- Adaptable to remote work and flexible scheduling
- Strong communication and collaboration skills
Self-Assessment Questions:
- Do you have a strong understanding of US culture and trends?
- Are you comfortable working remotely and independently?
- Can you demonstrate your creativity and wit through your social media presence?
ASSUMPTION: Candidates who align with BrickBrands' values and work style will be more likely to succeed in this role and contribute to the company's success.
⚠️ Potential Challenges
- Working within the US timezone may require occasional weekend or evening work
- Managing multiple social media platforms and client accounts simultaneously
- Keeping up with the fast-paced and ever-changing social media landscape
- Adapting to a remote work environment and maintaining productivity
ASSUMPTION: These challenges can be overcome with strong time management, communication, and adaptability skills.
📈 Similar Roles Comparison
- Social Media Coordinator
- Community Manager
- Customer Service Representative
ASSUMPTION: These roles share similarities with the Social Media Engagement Specialist role, but may have different responsibilities and requirements based on the company and industry.
📝 Sample Projects
- Managing a social media campaign for a US-based client
- Creating and implementing a social media strategy for a new product launch
- Monitoring and responding to customer comments and concerns on social media platforms
ASSUMPTION: These sample projects provide a glimpse into the day-to-day responsibilities and tasks associated with this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role collaborate with the marketing and content teams?
- What opportunities are there for growth and development within the company?
- How does the company support remote workers and maintain a strong company culture?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful and relevant questions during the interview demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your active social media presence and any relevant projects or campaigns
- Follow up with the hiring manager within one week of submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
