📌 Core Information
🔹 Job Title: Social Media General Manager
🔹 Company: Abdul Latif Jameel Company Limited
🔹 Location: Jeddah, Makkah al Mukarramah, Saudi Arabia
🔹 Job Type: On-site
🔹 Category: Marketing & PR
🔹 Date Posted: April 29, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing social media strategy for ALJM Toyota and Toyota Service platforms
- Managing and supervising all ALJ motors social media accounts and content
- Increasing engagement with existing audiences through high-quality social initiatives
- Collaborating with influencers to enhance brand presence
- Analyzing data and driving brand awareness
ASSUMPTION: This role requires a strategic mindset, excellent communication skills, and a deep understanding of social media platforms and trends.
📋 Key Responsibilities
✅ Develop and execute social media strategy for ALJM Toyota and Toyota Service platforms
✅ Manage and supervise all ALJ motors social media accounts and content
✅ Increase engagement with existing audiences through high-quality social initiatives
✅ Collaborate with influencers to enhance brand presence
✅ Analyze data and drive brand awareness
ASSUMPION: The role involves a high degree of autonomy and requires strong project management skills to balance multiple projects and deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in marketing, public relations, or a relevant field
Experience: 10+ years in social media management
Required Skills:
- Excellent Communication
- Creativity
- Project Management
- Aptitude to Learn
- Strategic Thinking
- Relationship Building
- Analytical Skills
- Social Media Listening
Preferred Skills:
- Fluency in Arabic
- Experience with social media marketing tools (e.g., Hootsuite, Sprout)
ASSUMPTION: Candidates with experience in the automotive industry or relevant industry-specific knowledge may have an advantage.
💰 Compensation & Benefits
Salary Range: Industry standard for a senior social media manager role in Saudi Arabia, typically SAR 25,000 - 40,000 per month (USD 6,700 - 10,800).
Benefits:
- Health insurance
- Retirement plan
- Employee discounts on Toyota vehicles and services
- Professional development opportunities
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Abdul Latif Jameel is a global investor and diversified business conglomerate with a presence in 34 countries, employing over 11,000 people from more than 80 nationalities.
Company Size: 10,001+ employees
Founded: 1945
Company Description:
- Abdul Latif Jameel is a global investor and 80-year-old network of internationally diversified businesses shaping the future of core sectors driving the global economy
- Established in 1945, Abdul Latif Jameel has a presence in 34 countries employing over 11,000 people from more than 80 nationalities
Company Specialties:
- Mobility
- Energy
- Environmental Services
- Financial Services
- Health
- Land & real estate development
- Logistics
- Electronics retailing
- Media services
Company Website: http://www.alj.com
ASSUMPTION: Abdul Latif Jameel's diverse business portfolio and global presence offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: Senior management
Reporting Structure: The role reports directly to the Head of Marketing or a relevant senior manager within the organization.
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential progression to a regional or global social media director role
- Expanding responsibilities based on the company's growth and diversification
- Cross-functional collaboration and learning opportunities within Abdul Latif Jameel's diverse business portfolio
ASSUMPTION: The role offers significant growth potential for the right candidate, given Abdul Latif Jameel's expansive business portfolio and global presence.
🌍 Location & Work Environment
Office Type: Corporate headquarters
Office Location(s): Jeddah, Saudi Arabia
Geographic Context:
- Jeddah is the second-largest city in Saudi Arabia and the largest sea port on the Red Sea
- The city is a major commercial hub and a popular tourist destination
- Jeddah has a hot desert climate, with temperatures often exceeding 40°C (104°F) in the summer
Work Schedule: Sunday to Thursday, 8:00 AM to 5:00 PM, with a one-hour lunch break
ASSUMPTION: Jeddah's vibrant business environment and cultural scene provide an attractive backdrop for professionals seeking to advance their careers in the Middle East.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth behavioral and technical interviews
- Final round interviews with senior leadership
- Background and reference checks
Key Assessment Areas:
- Strategic thinking and planning
- Communication and presentation skills
- Social media expertise and industry knowledge
- Leadership and team management skills
- Adaptability and problem-solving skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of successful social media campaigns you've managed or contributed to
- Familiarize yourself with Abdul Latif Jameel's business portfolio and industry presence
- Practice common interview questions and be prepared to discuss your social media strategy for ALJM Toyota and Toyota Service platforms
ATS Keywords: Social Media Strategy, Content Creation, Influencer Marketing, Data Analysis, Brand Awareness, Toyota, ALJM, Saudi Arabia
ASSUMPTION: Abdul Latif Jameel's recruitment process is thorough and competitive, with a strong focus on cultural fit and strategic alignment with the company's vision.
🛠️ Tools & Technologies
- Hootsuite
- Sprout Social
- DataEQ
- Google Analytics
- Microsoft Office Suite
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The role may require familiarity with additional tools and platforms, depending on the specific needs of the organization.
👔 Cultural Fit Considerations
Company Values:
- Respect
- Innovation
- A Pioneering Spirit
- Empowerment
Work Style:
- Collaborative and team-oriented
- Results-driven and performance-focused
- Adaptable and open to change
- Strategic and forward-thinking
Self-Assessment Questions:
- How do your personal values align with Abdul Latif Jameel's core values?
- Can you provide an example of a time when you demonstrated strong leadership and team management skills in a challenging situation?
- How do you stay up-to-date with the latest social media trends and best practices?
ASSUMPTION: Abdul Latif Jameel places a strong emphasis on cultural fit and seeks candidates who can thrive in a dynamic, international work environment.
⚠️ Potential Challenges
- Managing multiple social media platforms and content creation deadlines
- Monitoring and responding to negative feedback or crises in real-time
- Adapting to changes in social media algorithms and trends
- Balancing the needs of various stakeholders, including business units, regional offices, and global headquarters
- Navigating cultural differences and language barriers in an international work environment
ASSUMPTION: The role presents unique challenges and opportunities for growth, requiring strong project management skills, adaptability, and strategic thinking.
📈 Similar Roles Comparison
- Social Media Manager vs. Social Media Specialist: The Social Media General Manager role requires more strategic planning, team management, and budget allocation, while a Social Media Specialist focuses more on day-to-day content creation and community engagement
- Industry-specific context: The automotive industry has unique marketing challenges and opportunities, requiring a strong understanding of the target audience, market trends, and competitive landscape
- Career path comparison: A Social Media General Manager role can lead to director-level positions or other senior management roles within the organization, while a Social Media Specialist role may offer opportunities to specialize in specific areas, such as content creation or influencer marketing
ASSUMPTION: Understanding the differences between similar roles and the unique aspects of the automotive industry can help candidates tailor their applications and interviews more effectively.
📝 Sample Projects
- Developing and executing a social media campaign to launch a new Toyota model in the Saudi Arabian market
- Managing a team of community managers to respond to customer inquiries and resolve issues across multiple social media platforms
- Collaborating with influencers to create sponsored content that aligns with the brand's values and resonates with the target audience
ASSUMPTION: Familiarity with these types of projects can help candidates demonstrate their qualifications and fit for the role.
❓ Key Questions to Ask During Interview
- Can you describe the current social media landscape for ALJM Toyota and Toyota Service platforms, and how this role aims to improve it?
- How does this role collaborate with other departments, such as marketing, sales, and customer service, to ensure consistent messaging and brand representation?
- What are the most significant challenges facing the social media team currently, and how can this role address them?
- How does Abdul Latif Jameel support the professional development and growth of its employees, particularly in the social media and digital marketing fields?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
ASSUMPTION: Asking thoughtful, informed questions demonstrates your interest in the role and helps you better understand the organization's priorities and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of successful social media campaigns you've managed or contributed to
- Familiarize yourself with Abdul Latif Jameel's business portfolio and industry presence
- Practice common interview questions and be prepared to discuss your social media strategy for ALJM Toyota and Toyota Service platforms
- Follow up with the hiring manager one week after your interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
