Social Media Graphic Designer

📌 Core Information

🔹 Job Title: Social Media Graphic Designer

🔹 Company: Spiralyze

🔹 Location: Remote (Belgrade, Serbia)

🔹 Job Type: Full-Time

🔹 Category: Design

🔹 Date Posted: June 12, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Remote (Overlap with US Eastern Standard Time - 2 hours)

🚀 Job Overview

Key aspects of this role include:

• Creating engaging visual content for social media platforms, focusing on A/B Testing and CRO insights
• Collaborating with marketing and content teams to conceptualize new ideas and maintain brand consistency
• Staying up-to-date with design trends and best practices for various social media platforms
• Transforming data-heavy topics into visually compelling content
• Improving production processes and workflows to enhance overall quality and efficiency

ASSUMPTION: This role requires a strong understanding of digital marketing concepts and a creative mindset to succeed.

📋 Key Responsibilities

✅ Create infographics, ebooks, diagrams, and other visual content for social media platforms

✅ Edit and composite photos to create high-quality final products

✅ Collaborate with marketing and content teams to conceptualize new ideas and formats

✅ Stay up-to-date with the latest design trends and platform-specific best practices

✅ Maintain brand consistency by applying brand guidelines across all content

✅ Develop fresh, engaging content that captures viewers' attention and tells a visual story

✅ Proactively suggest new tools, workflows, and processes to streamline production and improve quality

ASSUMPTION: The role may require occasional experimentation with new design tools and techniques to stay ahead of trends.

🎯 Required Qualifications

Education: Relevant degree or equivalent experience in graphic design

Experience: 2+ years of graphic design experience, ideally with some exposure to marketing, tech, or SaaS industries

Required Skills:

• Expertise in graphic design software (e.g., Figma, Photoshop, Illustrator)
• Basic understanding of digital marketing concepts, particularly A/B testing and CRO
• Strong communication skills, with a willingness to overlap with US Eastern Standard Time (2 hours)

Preferred Skills:

• Experience with social media graphic design trends
• Familiarity with A/B testing and CRO concepts

ASSUMPTION: Candidates with a strong portfolio showcasing their design skills and an understanding of data-driven marketing will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: 1,000 - 1,500 USD per month

Benefits:

• Cutting-edge work and opportunities for growth and advancement
• Flexible working hours, with a requirement to overlap with US Eastern Standard Time for 4-5 hours daily
• Promotion opportunities and technology allowance
• Company-sponsored courses and training, as well as paid leave

Working Hours: 40 hours per week, with a requirement to overlap with US Eastern Standard Time for 4-5 hours daily

ASSUMPTION: The salary range provided is based on industry standards for mid-level graphic designers in the tech industry, with consideration for the remote work arrangement and required time zone overlap.

📌 Applicant Insights

🔍 Company Context

Industry: Tech, specializing in A/B testing and conversion rate optimization software

Company Size: Small to medium-sized (less than 500 employees)

Founded: 2015, with a focus on providing innovative solutions for data-driven marketing

Company Description:

• Spiralyze is a tech company that empowers businesses to make data-driven decisions through A/B testing and CRO
• Their platform enables users to create, run, and analyze tests to optimize websites, apps, and marketing campaigns
• Spiralyze is committed to helping businesses unlock their full potential by providing cutting-edge tools and insights

Company Specialties:

• A/B testing
• Conversion rate optimization
• Data-driven marketing
• User experience (UX) optimization

Company Website: https://spiralyze.com/

ASSUMPTION: Spiralyze's focus on data-driven marketing and optimization makes this role an excellent fit for candidates interested in the intersection of design and technology.

📊 Role Analysis

Career Level: Mid-level, with opportunities for growth and advancement within the company

Reporting Structure: This role reports directly to the marketing team, collaborating closely with content creators and other designers

Work Arrangement: Remote, with a requirement to overlap with US Eastern Standard Time for 4-5 hours daily

Growth Opportunities:

• Learning and growing within the tech industry, with a focus on data-driven marketing
• Potential promotion opportunities as the company expands and evolves
• Developing expertise in A/B testing and CRO, with the chance to influence the company's product and strategy

ASSUMPTION: This role offers a unique opportunity for graphic designers interested in the tech industry to grow their skills and advance their careers.

🌍 Location & Work Environment

Office Type: Remote, with no physical office location

Office Location(s): Belgrade, Serbia

Geographic Context:

• Belgrade is the capital and largest city of Serbia, with a population of over 1.1 million
• The city is known for its vibrant culture, rich history, and diverse architecture
• Belgrade offers a high quality of life, with affordable living costs and a growing tech industry

Work Schedule: Flexible, with a requirement to overlap with US Eastern Standard Time for 4-5 hours daily

ASSUMPTION: Remote work in Belgrade offers a unique blend of cultural experiences and professional opportunities for graphic designers.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• Design challenge or test project
• Final interview with the marketing team

Key Assessment Areas:

• Design skills and portfolio
• Understanding of digital marketing concepts
• Communication and collaboration skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and portfolio to highlight your design skills and experience with data-driven marketing
• Prepare a cover letter that demonstrates your understanding of A/B testing and CRO, as well as your enthusiasm for the role
• Be ready to discuss your design process and how you approach visual storytelling

ATS Keywords: Graphic Design, Social Media, A/B Testing, CRO, Marketing, Brand Consistency, Visual Storytelling, Process Improvement, Figma, Photoshop, Illustrator

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on design skills and an understanding of data-driven marketing.

🛠️ Tools & Technologies

• Figma
• Photoshop
• Illustrator
• Social media platforms (LinkedIn, Twitter, Instagram)

ASSUMPTION: Familiarity with industry-standard design tools and social media platforms is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Data-driven decision making
• Collaboration
• Continuous learning

Work Style:

• Remote-friendly, with a focus on results and productivity
• Collaborative, with a strong emphasis on teamwork and communication
• Fast-paced, with a focus on continuous improvement and growth

Self-Assessment Questions:

• Do you thrive in a remote work environment and enjoy the flexibility it offers?
• Are you comfortable working with a team spread across different time zones and cultures?
• Do you have a strong desire to learn and grow within the tech industry, with a focus on data-driven marketing?

ASSUMPTION: Candidates who are self-motivated, results-driven, and comfortable working remotely are likely to be a strong fit for this role.

⚠️ Potential Challenges

• Managing time zone differences and coordinating with US-based team members
• Keeping up with the fast-paced nature of the tech industry and its constant evolution
• Balancing creative freedom with brand consistency and marketing objectives
• Adapting to a remote work environment, with limited in-person interaction and collaboration

ASSUMPTION: These challenges can be overcome with strong communication, time management, and a willingness to adapt and learn.

📈 Similar Roles Comparison

• Unlike traditional graphic design roles, this position requires a strong understanding of digital marketing concepts, particularly A/B testing and CRO
• This role offers a unique opportunity to work in the tech industry, with a focus on data-driven marketing and optimization
• Career progression in this role may involve moving into more specialized or management positions within the tech industry

ASSUMPTION: Candidates should consider the unique aspects of this role and how it aligns with their career goals and interests.

📝 Sample Projects

• Creating a series of infographics that explain A/B testing concepts and best practices
• Designing a carousel post that highlights the key features and benefits of Spiralyze's platform
• Developing a visual guide to CRO best practices, tailored to a specific industry or vertical

ASSUMPTION: These sample projects demonstrate the types of tasks and deliverables expected in this role, with a focus on data-driven marketing and visual storytelling.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing strategy for Spiralyze?
• What are the most important priorities for this role in the first 30, 60, and 90 days?
• How does Spiralyze support the professional development and growth of its employees?
• What are the most challenging aspects of working in a remote, distributed team?
• How does Spiralyze measure the success of its social media campaigns, and how does this role contribute to that process?

ASSUMPTION: These questions demonstrate a candidate's interest in the role, the company, and the industry, as well as their commitment to understanding the expectations and requirements of the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and portfolio to highlight your design skills and experience with data-driven marketing
• Prepare a cover letter that demonstrates your understanding of A/B testing and CRO, as well as your enthusiasm for the role
• Be ready to discuss your design process and how you approach visual storytelling during the interview
• Follow up with the hiring manager one week after submitting your application, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.