📌 Core Information
🔹 Job Title: Social Media Intern
🔹 Company: HomeSmiles Carmel-Lafayette
🔹 Location: West Lafayette, IN
🔹 Job Type: Part-Time, Internship
🔹 Category: Marketing & Communications
🔹 Date Posted: July 30, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: Remote (Flexible hours)
🚀 Job Overview
Key aspects of this role include:
- Amplifying the company's digital presence
- Managing social media accounts and engaging with followers
- Creating diverse content for various platforms
- Brainstorming fresh ideas for social media initiatives
- Designing graphics and producing short-form video content
ASSUMPTION: This role is ideal for marketing, communications, or related students/recent graduates looking to gain practical experience in social media management and content creation.
📋 Key Responsibilities
✅ Manage social media accounts and engage with followers across various platforms
✅ Create diverse content including posts for blogs, newsletters, and social media
✅ Brainstorm fresh ideas for social media initiatives and campaigns
✅ Design graphics using Canva or Adobe Creative Suite for social media posts
✅ Produce short-form video content for platforms like TikTok and Reels
ASSUMPTION: The role may require occasional weekend work to ensure timely posting of content.
🎯 Required Qualifications
Education: Pursuing or recently completed a degree in Marketing, Communications, or a related field
Experience: No professional experience required, but relevant coursework or personal projects are a plus
Required Skills:
- Strong interest in digital media and current trends
- Basic graphic design skills (Canva, Adobe Creative Suite a plus)
- Self-starter with the ability to thrive in a remote, fast-paced environment
Preferred Skills:
- Previous social media management experience
- Video editing skills
ASSUMPTION: Candidates with relevant coursework or personal projects demonstrating their skills will be given preference.
💰 Compensation & Benefits
Salary Range: $18-$20 per hour (5-10 hours per week)
Benefits:
- Bonus based on performance
- Flexible schedule
- Opportunity for advancement
Working Hours: 5-10 hours per week, flexible schedule
ASSUMPTION: The salary range is based on industry standards for part-time internships in the marketing field.
📌 Applicant Insights
🔍 Company Context
Industry: Real Estate (Home Maintenance Services)
Company Size: Small (11-50 employees)
Founded: 2016
Company Description:
- HomeSmiles is a home and property maintenance company offering annual service packages
- Services include gutter cleaning, dryer vent cleaning, window washing, power washing, HVAC filter replacement, and more
- The company aims to simplify property maintenance with a proactive approach, ensuring safety, and protecting investments
Company Specialties:
- Annual Home Maintenance Routine
- Minor branch removal
- Gutter cleaning
- Furnace Cleaning
- Water heater maintenance
- Smoke detector test
- Check carbon monoxide detectors
- Oil and Lubricate garage door tracks
- Change garage keypad battery
Company Website: http://www.homesmiles.com
ASSUMPTION: HomeSmiles is a growing company with opportunities for career advancement as it expands its services and locations.
📊 Role Analysis
Career Level: Entry Level (Intern)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: Remote, with flexible hours (5-10 hours per week)
Growth Opportunities:
- Gain practical experience in social media management and content creation
- Develop graphic design and video production skills
- Potential full-time employment opportunities after the internship
ASSUMPTION: This internship is an excellent opportunity for students or recent graduates to gain valuable experience in the marketing field.
🌍 Location & Work Environment
Office Type: Remote (Work from home)
Office Location(s): West Lafayette, IN
Geographic Context:
- West Lafayette is a city in Tippecanoe County, Indiana, and is home to Purdue University
- The cost of living in West Lafayette is relatively affordable compared to other major cities in the United States
- The city offers a mix of urban and suburban living, with plenty of outdoor recreation opportunities
Work Schedule: Flexible, with a focus on completing tasks rather than strict hours
ASSUMPTION: The remote work environment allows for a better work-life balance and the ability to work from anywhere with an internet connection.
💼 Interview & Application Insights
Typical Process:
- Submit your application through the provided link
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Background check and reference check
- Job offer
Key Assessment Areas:
- Social media management skills
- Content creation abilities
- Graphic design and video production skills
- Understanding of current trends in digital media
- Communication and teamwork skills
Application Tips:
- Tailor your resume and cover letter to highlight relevant coursework, projects, and skills
- Include examples of your social media management, content creation, graphic design, and video production work
- Demonstrate your enthusiasm for current trends in digital media and your ability to thrive in a remote, fast-paced environment
ATS Keywords: Social Media Management, Content Creation, Graphic Design, Video Production, Digital Media, Canva, Adobe Creative Suite, Marketing Intern, Communications Intern
ASSUMPTION: The application process may take several weeks, depending on the number of applicants and the company's hiring timeline.
🛠️ Tools & Technologies
- Canva (Graphic Design)
- Adobe Creative Suite (Graphic Design & Video Production)
- Social Media Platforms (Facebook, Instagram, Twitter, TikTok, etc.)
ASSUMPTION: Familiarity with these tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer Focus
- Integrity
- Innovation
- Teamwork
- Accountability
Work Style:
- Remote and flexible work environment
- Fast-paced and dynamic team
- Collaborative and supportive company culture
Self-Assessment Questions:
- Do you have a strong interest in digital media and current trends?
- Are you a self-starter who can thrive in a remote, fast-paced environment?
- Do you have basic graphic design skills, and are you eager to learn and improve?
ASSUMPTION: Candidates who align with HomeSmiles' company values and work style will be a strong fit for this role.
⚠️ Potential Challenges
- Managing multiple social media platforms and content creation tasks simultaneously
- Keeping up with current trends in digital media and adapting content strategies accordingly
- Occasional weekend work to ensure timely posting of content
- Balancing internship responsibilities with academic coursework and other commitments
ASSUMPTION: These challenges can be overcome with strong time management skills, organization, and a commitment to learning and growth.
📈 Similar Roles Comparison
- This role is similar to other social media and content creation internships, but may offer more flexibility in hours and work arrangement
- Compared to other marketing internships, this role places a greater emphasis on graphic design and video production skills
- Career paths after this internship may include full-time employment with HomeSmiles or other marketing and communications roles in the industry
ASSUMPTION: This role offers a unique opportunity to gain experience in multiple aspects of marketing and communications, setting candidates up for success in their future careers.
📝 Sample Projects
- Creating a social media campaign to promote a new home maintenance service
- Designing graphics for a series of blog posts on home maintenance tips
- Producing a short-form video tutorial on how to change a garage keypad battery
ASSUMPTION: These sample projects demonstrate the diverse range of tasks and responsibilities associated with this role.
❓ Key Questions to Ask During Interview
- What are the most important qualities you're looking for in a candidate for this role?
- How does this internship fit into the company's overall marketing strategy?
- What opportunities are there for growth and learning within this role?
- How does the company support work-life balance for remote employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant coursework, projects, and skills
- Prepare examples of your social media management, content creation, graphic design, and video production work
- Follow up with the hiring manager one week after submission to confirm receipt of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
