📌 Core Information
🔹 Job Title: Social Media Manager
🔹 Company: LayerZero Labs
🔹 Location: Vancouver, BC
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: June 3, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Managing social media channels for LayerZero Labs, a fast-growing blockchain company
- Collaborating with cross-functional teams to create engaging content and coordinate launches
- Ensuring brand consistency and managing project timelines using Linear
- Writing tight, engaging copy for various social media platforms
ASSUMPTION: This role requires strong communication skills, adaptability, and the ability to manage multiple projects simultaneously in a fast-paced environment.
📋 Key Responsibilities
✅ Draft and refine short-form copy for LayerZero’s social channels (Twitter/X, Farcaster, LinkedIn, TikTok)
✅ Coordinate with ecosystem partners for launches, integrations, and joint announcements
✅ Own task tracking in Linear, ensuring social posts, launch materials, and ecosystem comms are delivered on time and with polish
✅ Maintain consistent cadence of material provided by internal content creators and recycle announcement information
✅ Ensure partner-facing materials stay consistent with LayerZero’s brand voice and narrative strategy across all public touchpoints
ASSUMPTION: This role requires a strong understanding of crypto launches and integrations, as well as the ability to adapt to new platforms and tools.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
Experience: 1+ years experience in community, comms, ecosystem, or marketing roles in crypto or adjacent industries
Required Skills:
- Proven ability to write tight, engaging copy for social media
- Experience with project management tools (Linear, Notion, Monday, etc.)
- Strong operational mindset and clear communication skills
- Familiarity with crypto launches and integrations
Preferred Skills:
- Experience with multiple social media platforms and brand voices
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role.
💰 Compensation & Benefits
Salary Range: $70,000 - $100,000 USD per year (based on industry standards for similar roles in Vancouver)
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Flexible work hours and remote work options
- Generous vacation and holiday policy
Working Hours: Full-time (40 hours/week) with flexible scheduling
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Vancouver. Actual compensation may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: LayerZero Labs operates in the blockchain and cryptocurrency industry, which is highly competitive and rapidly evolving.
Company Size: LayerZero Labs has 51-200 employees, which means applicants can expect a dynamic, fast-paced work environment with ample opportunities for growth and impact.
Founded: 2021, LayerZero Labs is a relatively new company with a strong focus on innovation and disruption.
Company Description:
- LayerZero Labs is building an omnichain interoperability protocol to create a community of cross-chain developers
- The company is backed by top investors, including a16z, Sequoia, PayPal, and Binance Ventures
- LayerZero Labs is committed to fostering a diverse and inclusive workplace
Company Specialties:
- Blockchain technology
- Cryptocurrency
- Cross-chain development
Company Website: layerzero.network
ASSUMPTION: LayerZero Labs is likely looking for candidates who are passionate about blockchain technology and eager to contribute to its growth and adoption.
📊 Role Analysis
Career Level: Entry-level to mid-level, depending on the candidate's experience
Reporting Structure: This role may report to the Head of Marketing or a similar position
Work Arrangement: Remote OK, with flexible work hours and the option to work from the Vancouver office
Growth Opportunities:
- Expanding the company's social media presence and reach
- Developing expertise in blockchain technology and cross-chain development
- Potential career advancement in marketing, communications, or other areas within the company
ASSUMPTION: This role offers significant growth potential for the right candidate, as LayerZero Labs is a fast-growing company with a strong focus on innovation.
🌍 Location & Work Environment
Office Type: LayerZero Labs has an office in Vancouver, BC, but this role is remote-friendly
Office Location(s): Vancouver, BC
Geographic Context:
- Vancouver is a multicultural city with a high quality of life and a thriving tech industry
- The city is known for its natural beauty, with mountains, forests, and beaches nearby
- Vancouver has a mild, oceanic climate with cool summers and mild winters
Work Schedule: Full-time (40 hours/week) with flexible scheduling and remote work options
ASSUMPTION: While this role is remote-friendly, candidates may be expected to attend occasional in-person meetings or events in Vancouver.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-depth interview with the marketing team
- Final interview with the CEO or another executive
Key Assessment Areas:
- Writing and communication skills
- Understanding of crypto launches and integrations
- Project management skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Showcase your writing samples or a portfolio of your work
- Demonstrate your understanding of LayerZero Labs' mission and values
ATS Keywords: Social Media, Copywriting, Partner Comms, Ecosystem Ops, Content Scheduling, Content Sync, Community Management, Marketing, Project Management, Crypto Knowledge
ASSUMPTION: LayerZero Labs may use an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords from the job description can help your application stand out.
🛠️ Tools & Technologies
- Linear (project management)
- Social media platforms (Twitter/X, Farcaster, LinkedIn, TikTok)
- Crypto-specific tools and platforms (e.g., blockchain explorers, wallets, etc.)
ASSUMPTION: The specific tools and technologies required for this role may evolve as the company grows and adapts.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Customer-centricity
Work Style:
- Dynamic and fast-paced
- Collaborative and cross-functional
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments?
- Are you comfortable managing multiple projects simultaneously?
- Do you have a strong understanding of blockchain technology and cryptocurrency?
ASSUMPTION: LayerZero Labs is likely looking for candidates who are passionate about blockchain technology, adaptable, and able to thrive in a fast-paced, collaborative environment.
⚠️ Potential Challenges
- Keeping up with the fast pace of the blockchain industry and LayerZero Labs' growth
- Managing multiple projects and deadlines simultaneously
- Adapting to new tools and platforms as the company evolves
- Ensuring brand consistency across multiple social media platforms and partners
ASSUMPTION: These challenges are inherent to the role and the fast-paced, dynamic nature of the blockchain industry.
📈 Similar Roles Comparison
- Social Media Manager (Crypto/Blockchain) vs. Social Media Manager (Traditional Industry): The main difference is the focus on blockchain technology and cryptocurrency, which requires a specific understanding of the industry and its unique aspects.
- Crypto/Blockchain Industry Context: The crypto and blockchain industry is highly competitive and rapidly evolving, with a strong emphasis on innovation and disruption.
- Career Path Comparison: This role can serve as a stepping stone to other marketing, communications, or leadership positions within the company or the broader blockchain industry.
ASSUMPTION: While the core responsibilities of this role may be similar to other social media manager positions, the unique context of the blockchain industry and LayerZero Labs' mission set it apart.
📝 Sample Projects
- Creating and executing a social media campaign to announce a new partnership or integration
- Developing a content calendar to ensure consistent and engaging content across multiple platforms
- Managing the launch of a new product or service, including coordinating with partners and creating launch materials
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities the Social Media Manager may encounter in this role.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing and communications strategy for LayerZero Labs?
- What are the biggest challenges facing the company in the next 12 months, and how can this role help address them?
- How does LayerZero Labs support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does LayerZero Labs foster a diverse and inclusive workplace, and what initiatives are in place to support this?
ASSUMPTION: These questions are designed to help applicants better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare writing samples or a portfolio showcasing your work
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
