Social Media Manager

📌 Core Information

🔹 Job Title: Social Media Manager

🔹 Company: Dishu Sarees

🔹 Location: Ambāla, Andhra Pradesh, India

🔹 Job Type: On-site

🔹 Category: 📱 Social Media Marketing

🔹 Date Posted: March 31, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing comprehensive social media strategies
• Creating and managing compelling content across platforms
• Optimizing social media channels for improved engagement
• Collaborating with the marketing team for cohesive brand messaging

ASSUMPTION: The role demands proactive communication skills and strategic planning abilities tailored to the fashion industry.

📋 Key Responsibilities

✅ Manage all company social media accounts

✅ Craft engaging and interactive social media posts

✅ Analyze key social media metrics to improve strategies

✅ Coordinate with marketing for aligned content strategies

✅ Edit videos and design graphics for campaigns

ASSUMPTION: The responsibilities imply the need for strong creativity and technical design skills, especially in visual storytelling.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Experience in the fashion industry is a plus

Required Skills:

• Proficiency in Social Media Marketing and Optimization
• Excellent Communication and Writing Skills
• Strong Analytical Skills for campaign analysis

Preferred Skills:

• Experience with Canva, Adobe Photoshop, Premiere Pro
• Video Editing and Graphic Design experience

ASSUMPTION: The role requires a mix of creative and analytical skills, with a preference for candidates experienced in visual and written content creation.

💰 Compensation & Benefits

Salary Range: Not specified; candidates should expect industry-standard compensation based on experience

Benefits:

• Potential for career advancement within a growing company
• Collaborative working environment
• Opportunities to work on innovative projects

Working Hours: 40 hours per week, flexibility may depend on campaign schedules

ASSUMPTION: Compensation is competitive locally, with benefits tailored to professional growth in a creative sector.

📌 Applicant Insights

🔍 Company Context

Industry: Textile Manufacturing, with a focus on ethnic and Indo-Western apparel

Company Size: 51-200 employees, indicating a moderate-sized business offering a supportive work environment

Founded: 1997, showcasing over 30 years of industry experience

Company Description:

• Expertise in ethnic wear including sarees, kurtas, and lehengas
• Strong reputation for quality and customer delight
• Continual innovation in clothing collections

Company Specialties:

• Ethnic and Indo-Western apparel
• Textile innovation
• Customer-focused fashion solutions

Company Website: http://dishusarees.com/

ASSUMPTION: The company values tradition and innovation, appealing to employees interested in fashion excellence and design.

📊 Role Analysis

Career Level: Early career, ideal for fresh graduates or those with a few years of experience

Reporting Structure: Likely reports to the Head of Marketing or equivalent, collaborating across teams

Work Arrangement: On-site collaboration, fostering teamwork and immediate support

Growth Opportunities:

• Professional development in social media and digital marketing
• Leadership opportunities as the team and company expand
• Networking within the fashion industry

ASSUMPTION: Career growth is supported by the company's expansion and market positioning.

🌍 Location & Work Environment

Office Type: Likely a centralized office within Ambala, promoting team cohesion

Office Location(s): SCO 9-13, Wholesale Textile Market, Maharaja Agrasen Chowk, Ambala, Haryana 134003, IN

Geographic Context:

• Located in a major textile market, facilitating networking
• Accessible via main transportation routes in Ambala
• Cultural immersion in a historic region known for textile prowess

Work Schedule: Standard office hours with possible adjustments during major projects or campaigns

ASSUMPTION: The environment is dynamic, balancing tradition with innovation, attracting those who thrive in vibrant settings.

💼 Interview & Application Insights

Typical Process:

• Initial screening through application review
• Phone or in-person interview with HR
• Practical test or portfolio review

Key Assessment Areas:

• Past social media campaign success stories
• Content creation skills, particularly in video and graphics
• Ability to align with brand voice and values

Application Tips:

• Highlight any fashion industry experience
• Showcase a strong portfolio of social media campaigns
• Emphasize your analytical skills in measuring campaign success

ATS Keywords: Social Media Management, Content Strategy, Fashion Marketing

ASSUMPTION: The application process is thorough yet accessible, emphasizing practical skills and creativity.

🛠️ Tools & Technologies

• Canva for graphic design creations
• Adobe Photoshop and Premiere Pro for advanced editing
• Standard social media management tools like Hootsuite or Buffer

ASSUMPTION: Mastery of industry-standard design and management tools is indispensable for this role.

👔 Cultural Fit Considerations

Company Values:

• Commitment to quality and customer satisfaction
• Fostering creativity and innovation in product offerings
• Cultural appreciation and inclusivity

Work Style:

• Collaborative and team-oriented
• Results-driven with a focus on continuous improvement
• Emphasis on adaptability and agility in dynamic settings

Self-Assessment Questions:

• Am I passionate about fashion and digital marketing?
• Can I thrive in a collaborative, on-site work environment?
• Do I have the technical skills required for high-quality content creation?

ASSUMPTION: Candidates with a genuine interest in textile and fashion culture will fit well in this setting.

⚠️ Potential Challenges

• Adapting quickly to evolving social media trends
• Ensuring content aligns with both fashion trends and brand identity
• Managing multiple social media platforms with consistency
• Navigating fast-paced campaign schedules

ASSUMPTION: Challenges may be mitigated through strong teamwork and open communication channels.

📈 Similar Roles Comparison

• Similar roles may involve broader digital marketing responsibilities
• Potential for more strategic planning in larger organizations
• Roles with remote options may offer different work-life balance dynamics

ASSUMPTION: This role is tailored for those seeking growth and specialization in social media marketing within a specific industry niche.

📝 Sample Projects

• Launching a season-specific digital marketing campaign
• Creating a mini-documentary series on saree craftsmanship
• Designing a viral social media challenge themed around ethnic wear

ASSUMPTION: Sample projects highlight the creative scope available within the fashion industry.

❓ Key Questions to Ask During Interview

• What are the company’s main goals for its social media presence?
• How does the team measure the success of social media campaigns?
• What opportunities are there for professional development?
• How does Dishu Sarees integrate cultural elements into its branding?
• Can you describe the collaboration process with the design and marketing teams?

ASSUMPTION: Asking pertinent questions can provide deeper insights into the role and company's approach to social media.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Prepare a portfolio demonstrating your social media campaigns
• Highlight any relevant experience specific to fashion or textiles
• Follow up with the HR department for any queries
• Stay updated with Dishu Sarees on social media platforms

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.