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Social Media Manager

Glassdoor
Full-time
On-site
Atlanta, Georgia, United States
πŸ“± Social Media Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Social Media Manager

πŸ”Ή Company: Glassdoor

πŸ”Ή Location: Atlanta, GA

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 5, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: Remote OK

πŸš€ Job Overview

Key aspects of this role include:

  • Developing, managing, and executing creative social media strategies
  • Crafting engaging and helpful content for various platforms
  • Collaborating with cross-functional teams to create platform-native content
  • Analyzing key metrics and optimizing social media efforts
  • Building and engaging with a thriving community

ASSUMPTION: This role requires a strong understanding of social media trends and best practices, as well as excellent writing and editing skills.

πŸ“‹ Key Responsibilities

βœ… Develop, manage, and execute creative social media strategies that align with brand goals, product launches, and cultural moments

βœ… Own the content calendar, ensuring a compelling mix of storytelling, thought leadership, and community-driven content

βœ… Guide concepts to execution in collaboration with talented creatives, designers, writers, and video editors to create content that’s irresistible and platform-native

βœ… Track key metrics, present insights, and continuously optimize social media efforts to achieve growth goals

βœ… Foster a thriving community by actively engaging with the audience, responding to comments and messages, and using social listening to understand what matters most to them

βœ… Manage paid amplification and collaborate with social media creators to expand reach

ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple projects and deadlines simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field

Experience: Minimum of 5+ years of marketing experience developing social media strategy, creative and audience engagement

Required Skills:

  • Proven track record of developing and executing successful social media strategies
  • Excellent writing and editing skills
  • Strong analytical skills and data-driven approach
  • Excellent communication and collaboration skills
  • Passion for building community and fostering meaningful connections

Preferred Skills:

  • Experience with social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
  • Fluency in multiple languages

ASSUMPTION: A background in marketing, communications, or a related field is essential for this role. Experience with social media management tools is a plus.

πŸ’° Compensation & Benefits

Salary Range: $93,400 - $124,000 per year (based on Glassdoor's provided range)

Benefits:

  • Annual bonus target of 10%
  • Generous Restricted Stock Units (RSU)
  • 100% employer-paid premiums for employee medical, dental, vision, life, short and long-term disability and select well-being programs, along with 80% employer-paid premiums for all dependents
  • Generous paid time-off programs for birthing and non-birthing parents, along with additional company-sponsored leaves
  • Wellness programs to support mental, physical, and financial health
  • 401(k) plan with a company match up to $5,000 per year

Working Hours: Full-time (40 hours/week)

ASSUMPTION: The salary range provided is based on Glassdoor's market 75th percentile for technical roles and the 65th percentile for non-technical roles.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Glassdoor operates in the technology, information, and internet industry, focusing on job listings, company reviews, salaries, and more.

Company Size: Glassdoor has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Glassdoor was founded in 2007 and is headquartered in San Francisco, CA.

Company Description:

  • Glassdoor is a remote-first company that values flexibility and work-life balance
  • Their mission is to make worklife better, together, by fostering transparency and authenticity in the workplace
  • Glassdoor is committed to equal treatment and opportunity, creating a community of inclusion

Company Specialties:

  • Jobs
  • Interview Questions
  • Company Reviews
  • Office Photos
  • Salaries
  • Recruiting
  • Employment Branding
  • Benefits
  • Talent Acquisition
  • Talent Solutions

Company Website: Glassdoor

ASSUMPTION: Glassdoor's commitment to transparency and authenticity extends to its hiring process, valuing honesty and open communication.

πŸ“Š Role Analysis

Career Level: This role is at the mid-career level, requiring significant experience in social media management and marketing.

Reporting Structure: The Social Media Manager will report directly to the Marketing Manager or a similar role.

Work Arrangement: This role is remote-first, allowing employees to live anywhere Glassdoor is a registered company.

Growth Opportunities:

  • Potential career progression into a Senior Social Media Manager or Marketing Manager role
  • Expanding skills and knowledge in marketing, branding, and content strategy
  • Opportunities to collaborate with cross-functional teams and influence company-wide initiatives

ASSUMPTION: Glassdoor's remote-first policy and flexible work arrangements provide opportunities for professional and personal growth.

🌍 Location & Work Environment

Office Type: Glassdoor has a remote-first policy, with no physical office requirement for this role.

Office Location(s): N/A (remote-first)

Geographic Context:

  • Atlanta, GA, is a major metropolitan area with a diverse job market and cultural scene
  • The cost of living in Atlanta is generally lower than in other major U.S. cities
  • Atlanta has a humid subtropical climate, with mild winters and hot, humid summers

Work Schedule: Full-time (40 hours/week), with flexible hours and a where-to-work policy

ASSUMPTION: The remote-first policy allows employees to work from anywhere, providing flexibility and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screening with the HR team
  • Behavioral and skills-based interviews with the hiring manager and/or team members
  • Final interview with the Marketing Manager or a similar role
  • Background check and offer extension

Key Assessment Areas:

  • Strategic thinking and creativity in social media planning
  • Excellent writing and editing skills
  • Strong analytical skills and data-driven approach
  • Excellent communication and collaboration skills
  • Alignment with Glassdoor's mission and values

Application Tips:

  • Tailor your resume and cover letter to highlight your social media experience and achievements
  • Prepare examples of successful social media campaigns you've led or contributed to
  • Research Glassdoor's mission, values, and company culture to demonstrate your fit
  • Be prepared to discuss your approach to social media strategy, content creation, and community engagement

ATS Keywords: Social Media Strategy, Content Creation, Community Engagement, Data Analysis, Marketing Experience, Brand Awareness, Social Media Management, Social Listening

ASSUMPTION: Glassdoor's hiring process is designed to assess candidates' strategic thinking, creativity, and alignment with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • Social media management tools (e.g., Hootsuite, Buffer, Sprout Social)
  • Analytics tools (e.g., Google Analytics, Sprout Social Insights)
  • Project management tools (e.g., Asana, Trello)
  • Design and content creation tools (e.g., Canva, Adobe Creative Suite)

ASSUMPTION: Familiarity with social media management tools and analytics platforms is essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Transparency
  • Authenticity
  • Inclusion
  • Growth
  • Collaboration

Work Style:

  • Remote-first and flexible work arrangements
  • Data-driven decision-making
  • Collaborative and inclusive team environment
  • Focus on continuous learning and improvement

Self-Assessment Questions:

  • Do you embrace transparency and authenticity in your personal and professional life?
  • Are you comfortable working remotely and managing your time effectively?
  • Do you thrive in a collaborative and inclusive team environment?
  • Are you committed to continuous learning and improvement in your role?

ASSUMPTION: Glassdoor values candidates who align with their mission, values, and work style, prioritizing cultural fit in the hiring process.

⚠️ Potential Challenges

  • Managing multiple social media platforms and content calendars simultaneously
  • Keeping up with rapidly evolving social media trends and algorithms
  • Balancing creative and strategic thinking with data-driven decision-making
  • Maintaining work-life balance in a remote work environment

ASSUMPTION: These challenges can be mitigated with strong organizational skills, adaptability, and a commitment to continuous learning.

πŸ“ˆ Similar Roles Comparison

  • Social Media Manager vs. Social Media Specialist: The former role requires more strategic thinking, planning, and team management, while the latter focuses more on day-to-day content creation and community engagement
  • Social Media Manager vs. Digital Marketing Manager: Both roles require strategic thinking and planning, but the latter encompasses a broader range of digital marketing channels and tactics
  • Career progression: Social Media Manager roles can lead to Senior Social Media Manager, Marketing Manager, or Director of Marketing positions

ASSUMPTION: Understanding the differences between similar roles and the potential career progression opportunities can help candidates make informed decisions about their career path.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to promote a new product launch, including platform-specific content, influencer partnerships, and paid amplification
  • Analyzing social media performance data to identify trends, optimize content strategy, and improve engagement rates
  • Collaborating with cross-functional teams to create a social media content calendar that aligns with brand goals, product launches, and cultural moments

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for the Social Media Manager role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and reporting lines for this role?
  • How does Glassdoor support work-life balance for remote employees?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does Glassdoor measure the success of its social media efforts, and what KPIs are most important?
  • What opportunities are there for professional growth and development within the marketing team?

ASSUMPTION: Asking these questions can help candidates better understand the role, team dynamics, and career growth opportunities at Glassdoor.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your social media experience and achievements
  • Prepare examples of successful social media campaigns you've led or contributed to
  • Research Glassdoor's mission, values, and company culture to demonstrate your fit
  • Follow up with the Glassdoor HR team one week after submitting your application to inquire about your application status

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.