Social Media Manager

📌 Core Information

🔹 Job Title: Social Media Manager

🔹 Company: 1000heads

🔹 Location: Melbourne, Victoria, Australia

🔹 Job Type: Full-Time, Remote (Hybrid)

🔹 Category: Marketing & Advertising

🔹 Date Posted: May 1, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: Remote OK (with offices in Singapore, Kuala Lumpur, Sydney, and Melbourne)

🚀 Job Overview

Key aspects of this role include:

• Leading social editorial planning and publishing
• 1:1 community engagement and relationship building
• Developing creative activations and strategies
• Collaborating with global teams and contributing to new business projects
• Researching and reporting on social trends and tools

ASSUMPTION: This role requires a balance of creative, strategic, and analytical thinking, as well as strong communication and organizational skills. It's ideal for someone with a passion for social media and a proven track record in managing social media accounts.

📋 Key Responsibilities

✅ Social Media Management: Plan, create, and publish engaging social content; manage day-to-day delivery of editorial, creative, and strategic plans; and stimulate and sustain conversations with a brand’s audience.

✅ Client Relationship Management: Build and maintain strong relationships with clients; identify and pursue business development opportunities.

✅ Strategic Planning: Offer strategic thinking, creative spark, and commercial understanding to develop plans that deliver activations and social assets.

✅ Research & Reporting: Research the latest social tools, platforms, and trends; deliver relevant reports, performance tracking, and trend analysis to clients.

✅ Weekly Updates: Provide weekly social updates to the internal team.

ASSUMPTION: The role involves a mix of creative and strategic tasks, requiring the ability to think critically, analyze situations, and see the big picture while also paying attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field.

Experience: 2-5 years of experience in social media management, with a proven track record of delivering successful campaigns.

Required Skills:

• Excellent written and verbal communication skills
• Strong understanding of social media and its impact on brands
• Eye for creative content (both written and visual)
• Ability to think creatively, strategically, and intelligently
• Excellent organizational management, time management, and team management skills
• Ability to work under pressure while keeping an eye on details
• Proficiency in using a wide variety of social platforms and tools

Preferred Skills:

• Experience with social media analytics tools (e.g., Hootsuite, Sprout Social, Buffer)
• Knowledge of Adobe Creative Suite or similar design tools
• Familiarity with SEO best practices

ASSUMPTION: Candidates should have a strong portfolio showcasing their creative and strategic abilities, as well as examples of successful social media campaigns they've managed.

💰 Compensation & Benefits

Salary Range: AUD 70,000 - 90,000 per annum (based on experience and market rates for mid-level social media managers in Melbourne)

Benefits:

• Flexible working hours
• Opportunities for professional development and growth
• Global team collaboration
• Competitive salary and benefits package

Working Hours: Full-time (37.5 hours per week), with flexibility to work remotely and manage your own time.

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and skills. The company offers a competitive benefits package, including flexible working arrangements and opportunities for professional growth.

📌 Applicant Insights

🔍 Company Context

Industry: Advertising Services. 1000heads helps global brands adapt to rapid shifts in media, technology, and culture by delivering social-first data, insights, strategic consultancy, and creative services.

Company Size: 51-200 employees. This size allows for a collaborative and dynamic work environment with opportunities for growth and exposure to diverse projects.

Founded: 2000. 1000heads has over two decades of experience in the social media and advertising industry.

Company Description:

• 1000heads is a social transformation company that combines expertise in data & analytics, strategy, technology, and creativity to help businesses build social age brands.
• The company works with global clients such as Google, SAP, Diageo, Gitlab, Ancestry, Isuzu, and UNIQLO.
• 1000heads has offices around the world, including New York City, Los Angeles, Miami, London, Paris, Berlin, Dubai, Tokyo, Kuala Lumpur, Singapore, Sydney, and Melbourne.

Company Specialties:

• Word of Mouth
• Social Media
• Listening & Understanding
• Engaging
• Social Transformation
• Data
• Analytics
• Social Strategy
• Creative Production

Company Website: www.1000heads.com

ASSUMPTION: Working at 1000heads offers the opportunity to collaborate with a global team on diverse projects, gain exposure to cutting-edge social media trends, and contribute to the growth of prominent brands.

📊 Role Analysis

Career Level: Mid-Level. This role is suitable for candidates with 2-5 years of experience in social media management, seeking to advance their career in a dynamic and creative environment.

Reporting Structure: The Social Media Manager will report directly to the Head of Social and collaborate with global teams in Singapore, Kuala Lumpur, Sydney, and Melbourne.

Work Arrangement: Hybrid (remote with office days) in Melbourne, with the option to work remotely and manage your own time.

Growth Opportunities:

• Progression to a Senior Social Media Manager or Social Media Director role
• Expansion into related fields, such as social strategy, data analysis, or creative production
• Opportunities to work on new business projects and contribute to industry trend reports

ASSUMPTION: This role offers significant growth potential, with opportunities to learn from experienced professionals, collaborate with global teams, and contribute to the success of prominent brands.

🌍 Location & Work Environment

Office Type: Hybrid (remote with office days) in Melbourne, with the option to work remotely and manage your own time.

Office Location(s): 41-44 Great Windmill Street, London, W1D 7NB, GB; 55 Broadway, 24th Floor, New York, 10006, US; Suite 4, Level 3 Grafton Bond Building, 201 Kent Street, Sydney NSW, 2000, AU; Suite 21 Floor 33, , HDS Business Tower Cluster M, JLT Dubai, Dubai PO Box: 5002253, AE; Prinzessinnenstr. 19-20, Berlin, 10969, DE; 3000 Olympic Blvd, Santa Monica, California 90404, US; 429 Lenox Ave, Miami Beach, Florida 33139, US

Geographic Context:

• Melbourne is a vibrant, multicultural city with a strong focus on arts, culture, and sports.
• Victoria is home to a thriving tech industry and offers numerous opportunities for professional growth.
• Australia is a multicultural country with a strong economy and a high quality of life.

Work Schedule: Full-time (37.5 hours per week), with flexibility to work remotely and manage your own time.

ASSUMPTION: The hybrid work arrangement offers the best of both worlds, allowing for collaboration and team-building in the office while also providing the flexibility to work remotely and manage your own time.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR team
• In-depth interview with the Head of Social and/or other team members
• Final interview with the Managing Director or another senior team member

Key Assessment Areas:

• Creative and strategic thinking
• Communication and presentation skills
• Understanding of social media trends and best practices
• Problem-solving and analytical skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Showcase your understanding of social media trends and your ability to think creatively and strategically.
• Prepare examples of successful social media campaigns you've managed and the results you achieved.
• Be ready to discuss your portfolio and how your creative and strategic abilities align with the role's requirements.

ATS Keywords: Social Media Management, Creative Copywriting, Community Engagement, Social Strategy, Client Relationship Management, Trend Analysis, Performance Tracking, Organizational Skills, Time Management, Team Management, Creative Thinking, Strategic Thinking, Critical Thinking, Visual Content Creation, Communication Skills, Social Media Proficiency

ASSUMPTION: The application process is designed to assess your creative, strategic, and communication skills, as well as your cultural fit and alignment with the company's values.

🛠️ Tools & Technologies

• Social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn)
• Social media analytics tools (e.g., Hootsuite, Sprout Social, Buffer)
• Design tools (e.g., Adobe Creative Suite, Canva)
• Project management tools (e.g., Asana, Trello, Monday.com)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace)

ASSUMPTION: Familiarity with these tools is not required but would be an asset. The company provides training and support to help employees develop their skills and expertise.

👔 Cultural Fit Considerations

Company Values:

• Creativity
• Collaboration
• Curiosity
• Courage
• Cultural awareness

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Focused on innovation and continuous learning

Self-Assessment Questions:

• How do you demonstrate creativity in your approach to social media management?
• Can you provide an example of a time when you had to think strategically to overcome a challenge in a social media campaign?
• How do you stay up-to-date with the latest social media trends and tools?

ASSUMPTION: 1000heads values candidates who are creative, collaborative, curious, and culturally aware, with a dynamic and innovative work style that aligns with the company's values.

⚠️ Potential Challenges

• Managing multiple social media accounts and campaigns simultaneously
• Keeping up with the fast-paced and ever-changing social media landscape
• Balancing creative and strategic thinking with analytical and data-driven approaches
• Working collaboratively with global teams across different time zones

ASSUMPTION: These challenges can be overcome with strong organizational skills, time management, and the ability to think critically and adapt to new situations.

📈 Similar Roles Comparison

• Unlike related roles, this position focuses on both creative and strategic aspects of social media management, requiring a unique blend of skills and abilities.
• Social Media Managers in the advertising industry often work on multiple client accounts simultaneously, requiring strong organizational and time management skills.
• Career progression in this role could lead to senior management positions, such as Senior Social Media Manager or Social Media Director, with opportunities to specialize in specific areas, such as social strategy, data analysis, or creative production.

ASSUMPTION: This role offers a unique blend of creative and strategic responsibilities, with opportunities for career growth and specialization in a dynamic and innovative industry.

📝 Sample Projects

• Developing a social media strategy for a new product launch, including creative content concepts and design briefs
• Managing a social media campaign for a major event, including community engagement, performance tracking, and trend analysis
• Researching and reporting on the latest social media trends and tools, and providing recommendations for integrating them into the company's social media strategy

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from creative and strategic thinking to analytical and data-driven approaches.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• How does the company support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company approach work-life balance, and what support is available to employees?
• What are the most rewarding and challenging aspects of working at 1000heads, according to current employees?

ASSUMPTION: These questions are designed to help you better understand the role, the company culture, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare examples of successful social media campaigns you've managed and the results you achieved.
• Be ready to discuss your portfolio and how your creative and strategic abilities align with the role's requirements.
• Follow up with the HR team one week after submitting your application to inquire about the status of your application.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.