Social Media Manager

📌 Core Information

🔹 Job Title: Social Media Manager

🔹 Company: Montu UK

🔹 Location: Winnersh, Berkshire, United Kingdom

🔹 Job Type: Full-Time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: Mid-Senior level (5+ years)

🔹 Remote Status: On-site with hybrid flexibility

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing digital content strategies across multiple platforms
• Managing external influencers and key opinion leaders for social content and podcasts
• Engaging with audience comments to drive brand affinity and conversions
• Staying updated with industry trends and social media algorithms
• Collaborating with the patient support team to address social media enquiries
• Overseeing online reviews and ensuring timely responses

ASSUMPTION: This role requires a balance of creativity, strategic thinking, and strong communication skills to effectively manage social media presence and engage audiences.

📋 Key Responsibilities

✅ Develop and implement digital content strategies aligned with campaign objectives across multiple platforms

✅ Identify, manage, and collaborate with external influencers, collaborators, and key opinion leaders for social content and podcast episodes

✅ Monitor and engage with audience comments to drive consideration, conversions, and foster brand affinity, systematically feeding back consumer sentiment

✅ Stay up-to-date with industry trends and changes in social media algorithms

✅ Oversee and actively manage collaboration with the patient support team to address and resolve social media enquiries from existing and prospective patients

✅ Align regularly with the wider team on industry events, news, and updates for patient-facing communications

✅ Oversee online reviews and ensure timely responses

ASSUMPTION: The role requires a proactive approach to engagement, continuous learning, and strong collaboration skills to succeed in this dynamic environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 5+ years of experience in social media management, with a proven track record of building engagement across various platforms

Required Skills:

• Proven ability to develop and implement content strategies
• Strong understanding of brand voice, tone, and style
• Excellent writing and analytical skills
• Ability to analyze social media metrics and adjust strategies accordingly
• Strong proficiency in managing and responding to public and private enquiries via social media platforms
• Advanced understanding of social media algorithms, particularly around restricted content
• Strong organizational and time management skills to handle multiple tasks and deadlines
• Strong communication and negotiation skills

Preferred Skills:

• Experience working in a healthcare environment
• Fluency in additional languages

ASSUMPTION: Candidates with a strong background in social media management, excellent writing skills, and a passion for storytelling will thrive in this role.

💰 Compensation & Benefits

Salary Range: £50,000 - £60,000 per year (Based on industry standards for mid-senior level marketing roles in the UK)

Benefits:

• Competitive benefits package
• Dynamic and supportive work environment
• Opportunity to make a meaningful impact on patients' lives

Working Hours: Full-time, with one Saturday per month required (with a weekday off in lieu)

ASSUMPTION: The salary range is estimated based on industry standards for similar roles in the UK. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Montu UK is a leading digital health company specializing in cannabis-based medicines (CBPM). They are committed to transforming lives by improving access to safe, effective treatments and offering an exceptional standard of care.

Company Size: Montu UK is a mid-sized company, providing a supportive work environment with opportunities for professional growth.

Founded: Montu UK was founded with a mission to transform lives through innovative healthcare solutions.

Company Description:

• Montu UK specializes in cannabis-based medicines (CBPM)
• They are committed to improving access to safe, effective treatments
• Their dynamic and supportive work environment encourages professional growth

Company Specialties:

• Cannabis-based medicines
• Digital health solutions
• Patient-centered care

Company Website: https://www.montu.uk/

ASSUMPTION: Montu UK's focus on patient-centered care and innovative healthcare solutions creates a unique work environment for employees.

📊 Role Analysis

Career Level: Mid-Senior level (5+ years of experience)

Reporting Structure: This role reports directly to the Marketing Manager and collaborates with various teams, including patient support and content creation.

Work Arrangement: Hybrid role with a blend of on-site and remote work, requiring one Saturday per month (with a weekday off in lieu).

Growth Opportunities:

• Potential career progression within the marketing department
• Broadening skills and expertise in digital health and cannabis-based medicines
• Gaining experience in a dynamic, growing company

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the broader digital health industry.

🌍 Location & Work Environment

Office Type: Montu UK's office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): Winnersh, Berkshire, United Kingdom

Geographic Context:

• Winnersh is a suburban area located near Reading, offering a mix of urban and rural living
• The office is easily accessible by car and public transportation
• The area offers a range of amenities, including shops, restaurants, and recreational facilities

Work Schedule: Full-time, with one Saturday per month required (with a weekday off in lieu) to provide cover for social media comments and direct messages.

ASSUMPTION: The hybrid work arrangement and flexible scheduling allow for a healthy work-life balance while ensuring social media engagement is covered during weekends.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call interview to discuss the role and assess cultural fit
• In-depth interview with the Marketing Manager and/or other team members to evaluate skills and experience
• Final interview or assessment, focusing on specific job-related tasks or scenarios

Key Assessment Areas:

• Candidates' understanding of social media trends and algorithms
• Writing and communication skills
• Ability to analyze and interpret social media metrics
• Cultural fit and alignment with Montu UK's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Demonstrate your understanding of social media trends and algorithms in your application materials
• Showcase your writing and communication skills through well-crafted application documents
• Prepare thoughtful questions about the role, team, or company to ask during the interview

ATS Keywords: Social Media Management, Content Strategy, Community Building, Storytelling, Influencer Collaboration, Audience Engagement, Consumer Sentiment Analysis, Social Media Metrics, Writing Skills, Public Relations, Time Management, Communication Skills, Negotiation Skills, Organizational Skills, Healthcare Knowledge

ASSUMPTION: Applicants should focus on demonstrating their relevant experience, skills, and passion for social media management in their application materials and interviews.

🛠️ Tools & Technologies

• Social media platforms: Facebook, Instagram, TikTok, LinkedIn, Twitter
• Social media management tools: Hootsuite, Buffer, Sprout Social, or similar
• Analytics tools: Google Analytics, Sprout Social Insights, Hootsuite Insights, or similar
• Project management tools: Asana, Trello, or similar

ASSUMPTION: Familiarity with popular social media platforms and management tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Patient-centered care
• Innovation and continuous learning
• Collaboration and teamwork

Work Style:

• Dynamic and supportive work environment
• Opportunities for professional growth and development
• Focus on making a meaningful impact on patients' lives

Self-Assessment Questions:

• Do you share Montu UK's commitment to patient-centered care and innovation?
• Are you comfortable working in a dynamic, collaborative team environment?
• Do you thrive in a role that requires strong communication skills, adaptability, and a passion for storytelling?

ASSUMPTION: Candidates who align with Montu UK's values and work style will be well-suited to this role and the company culture.

⚠️ Potential Challenges

• Managing multiple tasks and deadlines in a fast-paced environment
• Adapting to changes in social media algorithms and trends
• Balancing on-site and remote work responsibilities
• Ensuring timely responses to online reviews and social media enquiries

ASSUMPTION: Successful candidates will possess strong organizational skills, adaptability, and a proactive approach to managing their workload and priorities.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position focuses heavily on social media engagement and community building
• Experience in healthcare or cannabis-based medicines is not required but may be beneficial
• This role offers opportunities for career progression within the marketing department and the broader digital health industry

ASSUMPTION: Candidates should consider how their experience and skills align with the unique aspects of this role and the digital health industry.

📝 Sample Projects

• Developing and implementing a social media content strategy for a new product launch
• Collaborating with influencers and key opinion leaders to create engaging content for multiple platforms
• Analyzing social media metrics to identify trends, optimize content, and improve audience engagement

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, allowing candidates to showcase their relevant experience and expertise.

❓ Key Questions to Ask During Interview

• How does this role fit into the broader marketing strategy for Montu UK?
• What are the most significant challenges facing the social media team currently, and how can this role address them?
• How does Montu UK support the professional growth and development of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Montu UK ensure a positive work-life balance for its employees, particularly those in hybrid roles?

ASSUMPTION: These questions help candidates better understand the role, team dynamics, and company culture, enabling them to make an informed decision about their application.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare thoughtful questions about the role, team, or company to ask during the interview
• If invited for an interview, be prepared to discuss your approach to social media management, content strategy, and audience engagement
• Follow up after your interview to express your appreciation for the opportunity and reiterate your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.