📌 Core Information
🔹 Job Title: Social Media Manager
🔹 Company: Safe Security
🔹 Location: Bengaluru or New Delhi
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: 2025-04-25
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing social media strategies to build brand affinity
- Creating engaging content that resonates with decision-makers in cybersecurity and enterprise tech
- Collaborating with cross-functional teams to create compelling stories around complex products
- Analyzing data and trends to optimize performance and grow community engagement
ASSUMPTION: This role requires a strong understanding of B2C social media strategies and the ability to adapt them for a B2B audience. Experience in SaaS or cybersecurity is a plus but not required.
📋 Key Responsibilities
✅ Own and run social media playbook across LinkedIn, X, YouTube, and other relevant platforms
✅ Translate complex product ideas into clear, compelling, and scroll-stopping content
✅ Lead content calendars, campaigns, and brand moments
✅ Collaborate with design, product marketing, and demand gen teams to enhance brand storytelling
✅ Use data, instincts, and creativity to experiment, optimize, and grow community engagement
✅ Build relationships with industry voices, partners, and employee advocates
✅ Identify and capitalize on trends before they become mainstream
ASSUMPTION: This role involves a high degree of creativity and strategic thinking, as well as the ability to work well with various teams and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 2-4 years of experience running social media, ideally for a B2C or content-first brand
Required Skills:
- Proven track record in social media management
- Strong writing skills with the ability to make technical content relatable
- Experience managing social media calendars and using publishing/analytics tools
- Curiosity about B2B audiences and the ability to create engaging content for them
Preferred Skills:
- Experience working in SaaS, cybersecurity, or fast-moving startup environments
- Fluency in multiple languages
ASSUMPTION: While not explicitly stated, proficiency in English is likely required for this role due to the company's global presence and the nature of the work.
💰 Compensation & Benefits
Salary Range: INR 8-12 lakhs per annum (Estimated based on industry standards for similar roles and experience levels in India)
Benefits:
- Unlimited vacation policy
- High-trust work environment
- Opportunities to grow fast
Working Hours: Full-time (40 hours/week) with flexible work arrangements
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Cybersecurity and Enterprise Tech
Company Size: 51-200 employees (According to LinkedIn)
Founded: 2012
Company Description:
- Safe Security is the leader in Cybersecurity Risk Quantification and Management (CRQM)
- The company helps organizations measure and mitigate enterprise-wide cyber risk in real-time using its ML-enabled API-first SAFE Platform
- Safe Security has over 200 customers worldwide, including multiple Fortune 500 companies, and has received several awards for its innovative work
Company Specialties:
- Cyber Risk Quantification
- Cybersecurity
- CRQ
- Cyber Risk Management
- Vulnerability Management
- CSPM
- Cloud Security Posture Management
- Cybersecurity Maturity Index
- Cyber Risk Scoring
- Cyber Scorecard
- IT Risk Management
- IT Vendor Risk Management
- ITVRM
- Cyber Risk Assessment
- Cyber Risk Posture Management
- Cyber Risk Posture Transformation
- Breach Likelihood
- SecOps
- Safe Score
- Cyber Risk Quantification and Management
- and Cyber Insurance
Company Website: safe.security
ASSUMPTION: Safe Security is a fast-growing company with a strong focus on innovation and customer success. The company's unique approach to cybersecurity risk management sets it apart from traditional competitors.
📊 Role Analysis
Career Level: Mid-level (Based on experience requirements)
Reporting Structure: This role reports directly to the Marketing team and collaborates with various departments, including Product Marketing, Demand Gen, and Design
Work Arrangement: On-site with flexible work arrangements (Based on company description)
Growth Opportunities:
- Potential career progression into senior marketing roles or management positions
- Opportunities to work on high-impact projects and make a significant contribution to the company's growth
- Chance to learn and develop skills in a fast-paced, innovative environment
ASSUMPTION: This role offers significant growth opportunities for the right candidate, as the company is expanding and looking for talented individuals to join its team.
🌍 Location & Work Environment
Office Type: On-site (Based on job listing)
Office Location(s): Bengaluru or New Delhi
Geographic Context:
- Bengaluru is the capital of the Indian state of Karnataka and is known for its tech industry and vibrant culture
- New Delhi is the capital of India and is a major hub for politics, business, and culture
- Both cities offer a mix of urban and cultural experiences, with a lower cost of living compared to other major global cities
Work Schedule: Full-time (40 hours/week) with flexible work arrangements (Based on company description)
ASSUMPTION: The work environment at Safe Security is described as high-trust and flexible, allowing employees to balance their personal and professional lives effectively.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-depth interviews with marketing and other relevant teams
- Final round with senior leadership
Key Assessment Areas:
- Social media management skills
- Writing and content creation abilities
- Cultural fit and alignment with company values
- Problem-solving and strategic thinking
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Showcase your understanding of the company and its unique approach to cybersecurity risk management
- Prepare examples of your social media content and campaigns to demonstrate your capabilities
- Be ready to discuss your thoughts on industry trends and how you would capitalize on them for Safe Security
ATS Keywords: Social Media Management, Content Creation, Data Analysis, Storytelling, Collaboration, Trend Spotting, Community Engagement, Writing, B2B, B2C, Cybersecurity, Enterprise Tech
ASSUMPTION: The interview process at Safe Security is likely to be thorough and comprehensive, focusing on both technical skills and cultural fit.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
- Analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights)
- Content creation tools (e.g., Canva, Adobe Creative Suite, Microsoft Office)
- Project management tools (e.g., Asana, Trello, Jira)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the candidate's preferences.
👔 Cultural Fit Considerations
Company Values:
- Radical transparency
- Autonomy and accountability
- Culture-first approach
- Continuous learning
Work Style:
- High-energy and fast-paced environment
- Collaborative and cross-functional teams
- Focus on innovation and customer success
Self-Assessment Questions:
- Do you thrive in a fast-paced, high-energy environment?
- Are you comfortable working collaboratively with various teams and stakeholders?
- Do you embrace a culture-first approach and prioritize continuous learning?
ASSUMPTION: Safe Security places a strong emphasis on cultural fit and looks for candidates who align with its core values and work style.
⚠️ Potential Challenges
- Managing multiple social media platforms and content calendars simultaneously
- Adapting B2C social media strategies for a B2B audience
- Keeping up with industry trends and quickly capitalizing on new opportunities
- Working in a fast-paced, high-growth environment with evolving priorities and responsibilities
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive approach to staying informed about industry trends and best practices.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on social media management and content creation for a B2B audience
- While the role may share some similarities with other social media manager positions, the unique focus on cybersecurity and enterprise tech sets it apart
- Career progression in this role could lead to senior marketing positions or management roles within the company
ASSUMPTION: This role offers a unique blend of marketing and social media management skills, with a focus on a specific industry vertical.
📝 Sample Projects
- Developing and executing a social media campaign to launch a new product or feature
- Creating a series of engaging content pieces that highlight the company's unique approach to cybersecurity risk management
- Analyzing social media performance data to identify trends and optimize content strategies
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to create engaging content, execute effective social media campaigns, and analyze data to inform strategic decisions.
❓ Key Questions to Ask During Interview
- How does this role fit into the overall marketing strategy for the company?
- What are the biggest challenges facing the company in the next 12-24 months, and how can this role help address them?
- How does the company support the professional development and growth of its employees?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
- How does the company approach collaboration and communication between different teams and departments?
ASSUMPTION: These questions are designed to help the candidate better understand the role, the company, and the team dynamics, as well as to demonstrate their interest in and understanding of the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the official job posting
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your social media content and campaigns to demonstrate your capabilities
- Be ready to discuss your thoughts on industry trends and how you would capitalize on them for Safe Security
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
