Social Media Manager

📌 Core Information

🔹 Job Title: Social Media Manager

🔹 Company: Happy Koala LLC

🔹 Location: Bucharest, Romania (Remote)

🔹 Job Type: Full-Time, Remote

🔹 Category: Marketing

🔹 Date Posted: July 28, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Fully Remote

🚀 Job Overview

Key aspects of this role include:

• Managing social media presence on Facebook, Instagram, and Twitter for multiple brands
• Producing engaging content (videos, posts, etc.) and managing channels
• Collaborating with influencers and creators to integrate UGC and testimonials
• Monitoring brand mentions, comments, and DMs
• Tracking channel performance and reporting on KPIs

ASSUMPTION: This role requires a strong understanding of B2C marketing and social media management, with a preference for candidates with a background in D2C e-commerce brands.

📋 Key Responsibilities

✅ Develop and manage the organic social media strategy aligned with brand tone, content pillars, and marketing goals

✅ Plan and maintain the content calendar across platforms (e.g., Instagram, TikTok, LinkedIn, YouTube, Facebook, X)

✅ Create and produce high-performing posts (static, video, stories, lives, carousels)

✅ Source and integrate UGC, testimonials, and influencer content into the feed

✅ Monitor comments, DMs, and brand mentions in a timely and brand-consistent manner

✅ Track channel performance and report on KPIs: engagement rate, reach, growth, saves, shares, and sentiment

✅ Identify trends, conversations, and opportunities to keep the brand relevant

ASSUMPTION: The role requires strong project management skills to manage multiple priorities and thrive in a fast-paced environment.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: Proven experience (2-5 years) managing and creating content for social media platforms

Required Skills:

• Proven experience working with D2C e-commerce brands
• Ability to thrive in a fast-paced environment and manage multiple priorities
• Strong understanding of audience engagement and content planning
• Experience collaborating with other creators and influencers
• Solid visual and written communication skills
• Self-motivated, deadline-driven, and full of fresh ideas
• Strong ability to manage projects independently and drive them from concept to completion

Preferred Skills:

• Experience in the wellness industry, particularly with supplements
• Being a content creator is a strong plus (not mandatory)

ASSUMPTION: Although not explicitly stated, proficiency in English is required as CVs must be submitted in English.

💰 Compensation & Benefits

Salary Range: €35,000 - €45,000 per year (Estimated, based on industry standards for a mid-level marketing role in Romania)

Benefits:

• Competitive Salary
• Paid Holidays
• Work From Anywhere
• Join A Supportive, Global Team
• Flexible Working Hours
• Exciting & Dynamic Work Environment
• Make A Real Impact

Working Hours: Full-time (40 hours/week), with flexibility to manage your schedule

ASSUMPTION: The salary range is estimated based on industry standards for a mid-level marketing role in Romania, considering the required experience and the remote nature of the position.

📌 Applicant Insights

🔍 Company Context

Industry: Wellness and Fitness Services

Company Size: 11-50 employees (Small to Medium-sized company)

Founded: 2016

Company Description:

• Happy Mammoth specializes in formulating, producing, and marketing gut, digestive, and microbiome health foods and natural supplements
• The company focuses on supporting women's unique health needs of all ages
• Happy Mammoth operates across the United States, Australia, and Europe

Company Specialties:

• Natural Food Tech
• Gut Health
• Digestive Health
• Microbiome Health

Company Website: happymammoth.com

ASSUMPTION: Happy Mammoth is a growing company with a strong focus on natural health and wellness, providing applicants with opportunities to make a real impact on people's lives.

📊 Role Analysis

Career Level: Mid-level Marketing role, with opportunities for growth and development

Reporting Structure: This role reports directly to the marketing department

Work Arrangement: Fully remote, with flexibility to manage your schedule

Growth Opportunities:

• Potential career progression into senior marketing roles or management positions
• Opportunities to work on diverse brands and projects within the company
• Chance to gain experience in the wellness industry and expand your skillset

ASSUMPTION: As a small to medium-sized company, Happy Mammoth offers a supportive and global team environment, with opportunities for growth and development.

🌍 Location & Work Environment

Office Type: Fully Remote

Office Location(s): Bucharest, Romania (Remote)

Geographic Context:

• Bucharest is the capital and largest city of Romania, with a population of approximately 1.8 million people
• The city offers a mix of historical and modern attractions, with a vibrant cultural scene
• Bucharest has a humid continental climate, with warm summers and cold winters

Work Schedule: Full-time (40 hours/week), with flexibility to manage your schedule

ASSUMPTION: Working remotely from Bucharest offers applicants the opportunity to live and work in an affordable, culturally rich European city with a high quality of life.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Technical assessment or case study
• Final interview with the hiring manager

Key Assessment Areas:

• Social media management skills
• Content creation and planning
• Collaboration and communication skills
• Problem-solving and adaptability
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of the wellness industry and the company's mission
• Showcase your portfolio or examples of your previous social media work, if applicable

ATS Keywords: Social Media Management, Content Creation, B2C Marketing, E-commerce, Audience Engagement, Content Planning, Collaboration, Visual Communication, Written Communication, Project Management, Self-Motivation, Deadline-Driven, Fresh Ideas, Wellness Industry Knowledge, Influencer Marketing

ASSUMPTION: As a small to medium-sized company, Happy Mammoth's interview process may be more flexible and personalized, allowing for a deeper assessment of cultural fit and alignment with company values.

🛠️ Tools & Technologies

• Social media platforms: Facebook, Instagram, Twitter, TikTok, LinkedIn, YouTube, X
• Project management tools: Asana, Trello, or similar
• Design and content creation tools: Canva, Adobe Creative Suite, or similar
• Analytics tools: Google Analytics, Sprout Social, Hootsuite, or similar

ASSUMPTION: The required tools and technologies may vary depending on the company's specific needs and preferences.

👔 Cultural Fit Considerations

Company Values:

• Passion for natural health and wellness
• Commitment to quality and innovation
• Support for women's health and empowerment

Work Style:

• Self-motivated and deadline-driven
• Collaborative and communicative
• Adaptable and problem-solving

Self-Assessment Questions:

• Do you have a strong passion for natural health and wellness, and a commitment to supporting women's health?
• Are you able to thrive in a fast-paced, remote work environment and manage multiple priorities?
• Do you have strong communication and collaboration skills, and the ability to work effectively with a global team?

ASSUMPTION: Happy Mammoth values applicants who are passionate about natural health and wellness, and who are able to thrive in a fast-paced, remote work environment.

⚠️ Potential Challenges

• Managing multiple brands and social media platforms simultaneously
• Keeping up with the fast-paced nature of social media and digital marketing
• Working remotely and managing time zones with a global team
• Balancing the need for creativity and innovation with brand consistency and guidelines

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a commitment to continuous learning and adaptation.

📈 Similar Roles Comparison

• This role differs from other social media manager positions in its focus on multiple brands and a global audience
• Industry-specific context: The wellness industry is growing and evolving, with a strong focus on natural and sustainable products
• Career path comparison: This role offers opportunities for growth and development within the marketing department or across the company

ASSUMPTION: This role offers unique opportunities and challenges compared to other social media manager positions, with a focus on multiple brands and a global audience within the growing wellness industry.

📝 Sample Projects

• Developing and implementing a social media strategy for a new product launch
• Creating and producing engaging content for a brand's social media channels, tailored to its unique voice and audience
• Collaborating with influencers and creators to integrate UGC and testimonials into a brand's feed

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from strategic planning to creative content production and collaboration.

❓ Key Questions to Ask During Interview

• Can you describe the company's social media strategy and how this role fits into it?
• How does the company support work-life balance for remote employees?
• What opportunities are there for professional development and growth within the marketing department or across the company?
• How does the company measure the success of its social media campaigns, and what KPIs are most important?
• What is the company's approach to working with influencers and creators, and how can I contribute to these efforts?

ASSUMPTION: These questions demonstrate a strong understanding of the role and a commitment to learning and contributing to the company's success.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio or examples of your previous social media work, if applicable
• Follow up with the hiring manager one week after your application, expressing your interest in the role and asking about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.