Social Media Manager

📌 Core Information

🔹 Job Title: Social Media Manager

🔹 Company: Wallex

🔹 Location: Tehran, Iran

🔹 Job Type: On-site

🔹 Category: Marketing

🔹 Date Posted: May 26, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and implementing content and engagement strategies on social media to increase brand awareness and attract qualified leads.
• Managing user communication and responding to comments and direct messages.
• Monitoring trends and executing interactive campaigns.
• Reporting and analyzing Engagement, Reach, and Growth metrics.

ASSUMPTION: This role requires a strong understanding of social media platforms and their respective audiences, as well as excellent communication skills and the ability to work collaboratively within a team.

📋 Key Responsibilities

✅ Plan and execute a monthly content calendar for key social media platforms.

✅ Create and publish engaging text, image, and video content.

✅ Manage user communication and respond to comments and direct messages.

✅ Monitor trends and execute interactive campaigns (challenges, contests).

✅ Report and analyze Engagement, Reach, and Growth metrics.

ASSUMPTION: The ideal candidate will have experience using social media management and analytics tools, as well as a degree in Marketing, Communication, or a related field.

🎯 Required Qualifications

Education: A degree in Marketing, Communication, or a related field is preferred.

Experience: A minimum of 3 years of experience as a Social Media Manager or similar role is required.

Required Skills:

• Strong understanding of social media platforms and their respective audiences.
• Proficient in creating engaging and informative content.
• Excellent written and verbal communication skills.
• Experience using social media management and analytics tools.
• Ability to work collaboratively within a team and manage multiple projects simultaneously.

Preferred Skills:

• Fluency in English and local language(s).

ASSUMPTION: While not explicitly stated, fluency in English and local language(s) is highly preferred for effective communication with the target audience.

💰 Compensation & Benefits

Salary Range: Industry standard for a mid-level Social Media Manager role in Tehran, Iran is between 30,000,000 to 50,000,000 IRR (approximately $70,000 to $115,000 USD).

Benefits:

• Competitive Salary
• Training & Development
• Private Health Insurance
• Breakfast and Lunch
• Flexible Working Hours

Working Hours: Full-time (40 hours per week) with flexible working hours.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services. Wallex specializes in international payments, cash management, conversions, foreign exchange, and cross-border payments.

Company Size: 51-200 employees. This size allows for a more intimate work environment with opportunities for growth and impact.

Founded: Wallex was founded in Singapore and has since expanded to multiple locations, including Tehran, Iran.

Company Description:

• Wallex provides overseas payment and cash management solutions for businesses.
• The company offers cross-border payments at better rates and faster speeds, as well as the ability to convert and hold balances in multiple currencies.
• Wallex aims to simplify international payments and currency management for businesses.

Company Specialties:

• International Payments
• Cash Management
• Conversions
• Foreign Exchange
• Cross-border Payments

Company Website: wallex.asia

ASSUMPTION: Wallex's focus on international payments and cross-border transactions may require candidates with experience in global marketing or a strong understanding of international markets.

📊 Role Analysis

Career Level: Mid-level. This role requires a combination of strategic thinking, creativity, and analytical skills.

Reporting Structure: The Social Media Manager will report directly to the Marketing Manager or a similar role.

Work Arrangement: On-site, with flexible working hours.

Growth Opportunities:

• As Wallex continues to expand, there may be opportunities for the Social Media Manager to grow into a leadership role or take on additional responsibilities.
• The company's focus on training and development may provide opportunities for professional growth.

ASSUMPTION: Given Wallex's focus on international markets, there may be opportunities for the Social Media Manager to work on global campaigns or collaborate with teams in other regions.

🌍 Location & Work Environment

Office Type: Wallex's Tehran office is located in a modern business park, offering a professional and collaborative work environment.

Office Location(s): 15 Playfair Rd, Level 2, Singapore 367987, SG

Geographic Context:

• Tehran is the capital and most populous city of Iran, with a diverse and growing economy.
• The city is home to a vibrant tech and startup scene, with numerous opportunities for networking and collaboration.
• Tehran offers a mix of modern and traditional culture, with numerous historical sites, museums, and cultural attractions.

Work Schedule: Full-time (40 hours per week) with flexible working hours, allowing for a healthy work-life balance.

ASSUMPTION: While the job listing does not specify, it is assumed that the Social Media Manager will be expected to work during standard business hours, with some flexibility for early morning or late-night posts as needed.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening.
• Phone or video call interview to discuss qualifications and fit for the role.
• In-person interview at Wallex's Tehran office to meet the team and discuss the role in more detail.
• Background check and reference check.

Key Assessment Areas:

• Understanding of social media platforms and trends.
• Content creation and strategy development skills.
• Communication and interpersonal skills.
• Analytical skills and ability to interpret data.

Application Tips:

• Tailor your resume and cover letter to highlight your experience with social media management and analytics tools.
• Include examples of successful social media campaigns you have managed in the past.
• Demonstrate your understanding of Wallex's business and the role of social media in their marketing strategy.

ATS Keywords: Social Media Management, Content Creation, Engagement Strategies, User Communication, Trend Monitoring, Analytics, Team Collaboration, Project Management

ASSUMPTION: Wallex may use an Applicant Tracking System (ATS) to screen resumes, so it is important to include relevant keywords from the job description to increase the chances of being selected for an interview.

🛠️ Tools & Technologies

• Social media management platforms (e.g., Hootsuite, Buffer, Sprout Social)
• Analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite Insights)
• Design tools (e.g., Canva, Adobe Creative Suite)
• Video editing tools (e.g., iMovie, Adobe Premiere Pro)

ASSUMPTION: The ideal candidate will have experience using social media management and analytics tools, as well as proficiency in design and video editing tools for creating engaging content.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Data-driven
• Global

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and open to change

Self-Assessment Questions:

• Do you have a strong understanding of social media platforms and their respective audiences?
• Are you able to work collaboratively within a team and manage multiple projects simultaneously?
• Do you have excellent written and verbal communication skills?
• Are you comfortable working in a fast-paced and dynamic environment?

ASSUMPTION: Wallex values candidates who are customer-centric, innovative, collaborative, data-driven, and global in their thinking. The ideal candidate will be adaptable, open to change, and comfortable working in a fast-paced and dynamic environment.

⚠️ Potential Challenges

• The role may require working early mornings or late nights to schedule posts or respond to comments.
• Managing multiple social media platforms and creating engaging content may be challenging at times.
• The role may require collaborating with teams in different time zones or regions.
• Keeping up with trends and algorithm changes on social media platforms may be challenging.

ASSUMPTION: While these challenges may arise, the ideal candidate will be adaptable, resourceful, and able to manage their time effectively to overcome them.

📈 Similar Roles Comparison

• Social Media Manager vs. Digital Marketing Manager: While both roles focus on digital marketing, the Social Media Manager role is more specialized and focused on social media platforms.
• Social Media Manager vs. Content Marketing Manager: Both roles focus on creating engaging content, but the Social Media Manager role is more focused on distributing content through social media channels, while the Content Marketing Manager role is more focused on creating and optimizing content for search engines and other channels.
• Social Media Manager vs. Community Manager: Both roles focus on managing online communities, but the Social Media Manager role is more focused on creating and distributing content, while the Community Manager role is more focused on engaging with and building online communities.

ASSUMPTION: While these roles may have some similarities, the Social Media Manager role is more specialized and focused on creating and distributing engaging content through social media channels.

📝 Sample Projects

• Developing and executing a social media campaign to increase brand awareness and attract qualified leads for a new product launch.
• Creating and publishing engaging content for multiple social media platforms, including text, image, and video content.
• Monitoring trends and executing interactive campaigns (challenges, contests) to increase engagement and reach.
• Reporting and analyzing Engagement, Reach, and Growth metrics to optimize social media strategy.

ASSUMPTION: These sample projects are designed to give applicants an idea of the types of tasks and responsibilities they may encounter in the Social Media Manager role at Wallex.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits into the overall marketing strategy?
• What are the biggest challenges facing the social media team currently, and how can this role help address them?
• How does Wallex support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how will success be measured?
• How does Wallex approach work-life balance, and what flexibility is there for remote work or flexible hours?

ASSUMPTION: These interview questions are designed to help applicants better understand the role, the team, and the company culture at Wallex.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your experience with social media management and analytics tools, as well as your understanding of Wallex's business and the role of social media in their marketing strategy.
• Prepare examples of successful social media campaigns you have managed in the past.
• Follow up with a polite email one week after submitting your application to express your continued interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.