📌 Core Information
🔹 Job Title: Social Media Manager
🔹 Company: LOAVIES
🔹 Location: Zwolle, Overijssel, Netherlands
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: July 14, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing social media strategy to drive growth and engagement
- Creating viral content that converts and optimizes performance
- Analyzing trends and data to inform decision-making and improve results
- Collaborating with a creative team to execute campaigns and projects
ASSUMPTION: This role requires a strategic mindset, creativity, and strong analytical skills. The ideal candidate will have a proven track record in social media management and be up-to-date with the latest trends and best practices.
📋 Key Responsibilities
✅ Developing and implementing social media strategy to drive growth and engagement
✅ Creating and curating engaging content for various social media platforms
✅ Monitoring and analyzing social media performance using analytics tools
✅ Collaborating with the campaign marketing team to develop and execute campaigns
✅ Staying up-to-date with social media trends and best practices
ASSUMPTION: This role requires a hands-on approach, with a focus on data-driven decision-making and continuous optimization of performance.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: Minimum of 2 years of proven experience in social media management
Required Skills:
- Proven experience in social media management
- Strong analytical skills and data-driven mindset
- Excellent creative writing and content creation skills
- Familiarity with social media analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social)
- Strong communication and collaboration skills
Preferred Skills:
- Experience with social media advertising
- Fluency in Dutch and English
ASSUMPTION: While a degree in a related field is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.
💰 Compensation & Benefits
Salary Range: €35,000 - €45,000 per year (based on experience and industry standards for the Netherlands)
Benefits:
- 25 vacation days
- Extra day off on birthday
- Healthy lunch provided daily
- Discount on all items
- Free bootcamp/HYROX sessions three times a week
Working Hours: 38 hours per week
ASSUMPTION: The salary range is based on industry standards for a social media manager role in the Netherlands, with consideration for the candidate's experience level.
📌 Applicant Insights
🔍 Company Context
Industry: Retail Apparel and Fashion
Company Size: 51-200 employees
Founded: 2012
Company Description:
- LOAVIES is a leading online fashion brand based in Zwolle, Netherlands
- Founded in 2012, LOAVIES aims to inspire the young fashion-minded to be awesome, proud, and confident
- The company is known for its fast, fierce, and flexible way of working, with weekly new drops to keep up with trends
Company Specialties:
- On-trend and affordable fashion
- Innovative and exciting online shopping experience
- Global expansion, currently shipping to 27 countries worldwide
Company Website: http://www.loavies.com
ASSUMPTION: LOAVIES is a fast-growing company with a dynamic culture, focused on innovation and exciting the next generation of fashion-minded consumers.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: Reports directly to the Head of Campaign Marketing
Work Arrangement: On-site, full-time position
Growth Opportunities:
- Potential career progression within the marketing department
- Opportunities to work on international projects as LOAVIES expands globally
- Chance to make a significant impact on the company's social media presence and growth
ASSUMPTION: This role offers opportunities for professional growth and development within a fast-paced and innovative company.
🌍 Location & Work Environment
Office Type: Creative and energetic, with a focus on professionalism and collaboration
Office Location(s): Zwolle, Overijssel, Netherlands
Geographic Context:
- Zwolle is a city in the eastern Netherlands, with a population of approximately 125,000
- The city is known for its historic city center and vibrant cultural scene
- Zwolle is well-connected by public transportation, with easy access to Amsterdam and other major cities
Work Schedule: Monday-Friday, 9:00 AM - 5:30 PM (with a 30-minute lunch break)
ASSUMPTION: The work environment at LOAVIES is fast-paced and dynamic, with a focus on collaboration and innovation. The office is located in a historic city with a vibrant cultural scene and excellent connectivity.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call interview to discuss the role and assess cultural fit
- In-person or virtual assessment, which may include a presentation or case study
- Final interview with the Head of Campaign Marketing and other key stakeholders
Key Assessment Areas:
- Social media strategy and planning
- Content creation and curation
- Data analysis and reporting
- Communication and collaboration skills
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare a short video pitch (2 minutes) to introduce yourself and explain why you're the perfect fit for the role
- Be ready to discuss your social media strategy and how you would approach growing LOAVIES' online presence
ATS Keywords: Social Media Management, Data-Driven, Content Creation, Campaign Strategy, Engagement Optimization, Analytics, Team Collaboration, Initiative, Flexibility
ASSUMPTION: The application process for this role may include an assessment to evaluate the candidate's skills and fit for the position. Applicants should be prepared to discuss their social media strategy and approach to growing LOAVIES' online presence.
🛠️ Tools & Technologies
- Hootsuite or similar social media management platform
- Google Analytics
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Canva or similar graphic design tool
ASSUMPTION: The ideal candidate will be familiar with social media management platforms, analytics tools, and graphic design software to create engaging content and track performance.
👔 Cultural Fit Considerations
Company Values:
- Inspire the young fashion-minded to be awesome, proud, and confident
- Fast, fierce, and flexible way of working
- Collaboration and teamwork
Work Style:
- Creative and innovative
- Data-driven and analytical
- Collaborative and team-oriented
Self-Assessment Questions:
- How do you stay up-to-date with the latest social media trends and best practices?
- Can you provide an example of a successful social media campaign you've managed, and how you optimized its performance?
- How do you approach working in a fast-paced, dynamic environment, and collaborating with a creative team?
ASSUMPTION: LOAVIES values candidates who are creative, data-driven, and collaborative, with a strong understanding of social media trends and best practices.
⚠️ Potential Challenges
- Keeping up with the fast pace of social media trends and algorithm changes
- Managing multiple social media platforms and content creation deadlines
- Collaborating effectively with a creative team to execute campaigns and projects
- Adapting to a dynamic work environment and changing priorities
ASSUMPTION: This role may present challenges related to the fast-paced nature of social media, managing multiple platforms and deadlines, and adapting to a dynamic work environment.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position requires a strong focus on social media and digital platforms
- Social media managers typically work closely with marketing and creative teams to develop and execute campaigns
- Career progression may include roles such as Senior Social Media Manager, Social Media Director, or Marketing Manager
ASSUMPTION: This role is unique in its focus on social media and digital platforms, requiring a strong understanding of trends and best practices. Career progression may include roles in marketing management or senior social media positions.
📝 Sample Projects
- Developing and implementing a social media strategy to drive engagement and growth for a new product launch
- Creating and curating content for multiple social media platforms to promote a seasonal campaign
- Analyzing social media performance data to optimize campaigns and improve results
ASSUMPTION: These sample projects are designed to showcase the candidate's ability to develop and execute social media strategies, create engaging content, and analyze performance data to optimize results.
❓ Key Questions to Ask During Interview
- How does LOAVIES approach social media strategy and planning?
- Can you describe the team structure and dynamics within the campaign marketing department?
- What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
- How does LOAVIES support the professional development and growth of its employees?
- What is the company culture like, and how does it contribute to the success of the team?
ASSUMPTION: These interview questions are designed to help the candidate understand the company's approach to social media strategy, team dynamics, performance measurement, professional development, and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a short video pitch (2 minutes) introducing yourself and explaining why you're the perfect fit for the role
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Be ready to discuss your social media strategy and approach to growing LOAVIES' online presence during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
