π Core Information
πΉ Job Title: Social Media Manager
πΉ Company: Wasserman
πΉ Location: New York, NY (Brooklyn - Dumbo) & Los Angeles, CA (HQ)
πΉ Job Type: Full-Time
πΉ Category: Marketing & Communications
πΉ Date Posted: July 30, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site (with potential for hybrid work)
π Job Overview
Key aspects of this role include:
- Managing social media content and publishing for global technology brands
- Engaging with consumers on various social media platforms
- Collaborating with cross-functional teams to create impactful content
- Monitoring social media trends and conversations to identify opportunities
ASSUMPTION: This role requires strong communication skills, creativity, and the ability to manage multiple tasks. A background in agency-side or brand social media experience is preferred.
π Key Responsibilities
β
Manage content and schedule/publish posts for client social media communities
β
Engage with consumers on client channels such as Facebook, X (Twitter), Instagram, TikTok, etc.
β
Write copy across different brand tones of voice and platforms
β
Support clients, strategists, and account teams with content curation, distribution, and engagement
β
Conduct web and social listening for trending content, conversations, topics, events, and news
β
Monitor social channels in real-time to identify strategic opportunities and flag potential issues
ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work well under pressure.
π― Required Qualifications
Education: Bachelorβs degree in marketing, communications, or a related field
Experience: 2+ years of agency-side or brand experience developing social media creative, editing copy, and engaging with an audience
Required Skills:
- Extensive knowledge of social media best practices
- Flawless spelling and grammar
- Ability to manage and prioritize multiple tasks
- Charm to build relationships (internally and with clients)
- Familiarity with the wearables and technology space
- Deep knowledge and interest in sports and speaking to a sports-aligned audience
- Innate curiosity and entrepreneurial spirit
- Attention to detail required to work on major global brands
- Commitment to excellence, working nonstandard hours when necessary
Preferred Skills:
- Familiarity with CMSs such as Sprinklr, Asana
- Proficiency in Google Suite, Keynote, Slack, Dropbox
ASSUMPTION: Candidates with additional language skills or experience working with global brands may have an advantage.
π° Compensation & Benefits
Salary Range: $65,000 - $75,000 plus bonus potential. Actual base salary is dependent on several factors including market dynamics, location and region, experience, specialized skills/training (education), level of responsibility, budgetary considerations, tenure at the company (for current employees), etc.
Benefits:
- Health, dental, and vision insurance
- 401(k) plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement
- Professional development opportunities
Working Hours: Full-time (40 hours/week), with potential for nonstandard hours based on project needs
ASSUMPTION: Wasserman offers competitive benefits and compensation packages, with salary ranges based on market dynamics and individual qualifications.
π Applicant Insights
π Company Context
Industry: Wasserman operates at the epicenter of sports, music, entertainment, and culture, serving talent, brands, and properties on a global scale. They work with iconic brands and rights holders, supporting business growth through all marketing disciplines.
Company Size: 1,001-5,000 employees
Founded: Wasserman was founded in 2002 and has since grown to have a presence in 28 countries and more than 70 cities worldwide.
Company Description:
- Headquartered in Los Angeles, Wasserman's presence spans 28 countries and more than 70 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris, and Sydney.
- Their brands and properties division works with iconic brands and rights holders, supporting business growth through all marketing disciplines.
- Wasserman is a trusted partner to every major league, team, and venue, building meaningful connections between brands, properties, and fans.
Company Specialties:
- Talent Representation
- Brands
- Properties
- Baseball
- Basketball
- Broadcast
- Coaching
- Golf
- Soccer
- Action Sports & Olympics
- Digital Marketing
- Sponsorships
- Strategy & Planning
- Research & Insights
- Lifestyle
- Multicultural
- Social Media
- Influencers
- Media Rights
- and Artists
Company Website: teamwass.com
ASSUMPTION: Wasserman's global presence and diverse specialties offer unique opportunities for growth and exposure to various aspects of the entertainment industry.
π Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Senior Social Media Manager and works closely with the account team, strategists, and clients.
Work Arrangement: On-site, with potential for hybrid work arrangements based on team and project needs.
Growth Opportunities:
- Potential to work on high-profile global brands and properties
- Opportunities to collaborate with cross-functional teams and learn from industry experts
- Possibility to advance to senior or management roles within the social media team
ASSUMPTION: Wasserman's large client base and diverse project portfolio provide ample opportunities for professional growth and development.
π Location & Work Environment
Office Type: Wasserman's offices are modern, collaborative workspaces designed to foster creativity and innovation.
Office Location(s): New York, NY (Brooklyn - Dumbo) & Los Angeles, CA (HQ)
Geographic Context:
- New York, NY: Known for its vibrant culture, diverse communities, and thriving entertainment industry
- Los Angeles, CA: Home to the entertainment industry, with a diverse population and numerous cultural attractions
Work Schedule: Full-time (40 hours/week), with potential for nonstandard hours based on project needs
ASSUMPTION: Wasserman's offices in New York and Los Angeles offer unique cultural experiences and opportunities for professional growth.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video call with the hiring manager
- In-person or virtual interview with the team
- Final interview with senior leadership
Key Assessment Areas:
- Communication skills and writing samples
- Social media strategy and content creation
- Understanding of the wearables and technology space
- Cultural fit and alignment with Wasserman's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Provide examples of your social media content and campaigns
- Demonstrate your understanding of Wasserman's clients and their brands
- Prepare questions to ask the interviewer about the role, team, and company
ATS Keywords: Social Media Management, Copywriting, Content Curation, Engagement, Web Listening, Real-time Monitoring, Analytics, Team Collaboration, Creativity, Attention to Detail, Relationship Building, Knowledge of Technology, Interest in Sports, Curiosity, Proficiency in Google Suite, Familiarity with CMSs
ASSUMPTION: Wasserman's application process is designed to assess candidates' skills, experience, and cultural fit for the role and the company.
π οΈ Tools & Technologies
- Social media platforms (Facebook, X (Twitter), Instagram, TikTok, etc.)
- Content management systems (CMSs) such as Sprinklr, Asana
- Google Suite (Google Docs, Google Sheets, Google Slides)
- Keynote
- Slack
- Dropbox
ASSUMPTION: Wasserman uses industry-standard tools and technologies to manage social media content and engage with audiences.
π Cultural Fit Considerations
Company Values:
- Collaboration
- Creativity
- Integrity
- Passion
- Accountability
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Results-driven and innovative
Self-Assessment Questions:
- Do you thrive in a collaborative, fast-paced environment?
- Are you passionate about social media and staying up-to-date with industry trends?
- Do you have a strong work ethic and commitment to excellence?
ASSUMPTION: Wasserman values candidates who are collaborative, creative, and committed to delivering high-quality work.
β οΈ Potential Challenges
- Managing multiple tasks and deadlines for global brands
- Working nonstandard hours to accommodate different time zones
- Adapting to the fast-paced and dynamic nature of the social media landscape
- Balancing client needs with internal team dynamics
ASSUMPTION: Wasserman's social media manager role presents unique challenges that require strong organizational skills, adaptability, and the ability to thrive in a fast-paced environment.
π Similar Roles Comparison
- Unlike other social media manager roles, this position focuses on global technology brands and requires a deep understanding of the wearables and technology space
- Wasserman's large client base and diverse project portfolio offer unique opportunities for growth and exposure to various aspects of the entertainment industry
- This role may have more responsibility and autonomy than similar roles at smaller agencies or brands
ASSUMPTION: Wasserman's social media manager role offers unique opportunities and challenges compared to similar roles in the industry.
π Sample Projects
- Developing a social media strategy for a global technology brand launch
- Creating engaging content for a sports event or campaign
- Managing real-time social media conversations during a product announcement or press conference
ASSUMPTION: Wasserman's social media manager role involves a wide range of projects that require creativity, strategic thinking, and strong communication skills.
β Key Questions to Ask During Interview
- What are the biggest challenges facing the social media team currently, and how can this role help address them?
- How does this role collaborate with other teams and departments within Wasserman?
- What opportunities are there for professional growth and development within the social media team?
- How does Wasserman support work-life balance for its employees?
- What is the company's approach to diversity, equity, and inclusion?
ASSUMPTION: Wasserman values candidates who ask thoughtful questions and demonstrate a genuine interest in the role and the company.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the Wasserman Careers portal
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare examples of your social media content and campaigns
- Demonstrate your understanding of Wasserman's clients and their brands
- Prepare questions to ask the interviewer about the role, team, and company
- Follow up with the hiring manager within one week of submitting your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.